Chapter 285: The Coronation of the King of Advertising

The next day, almost all the media outlets in China reported on the incident. Pen, fun, pavilion www. biquge。 info

""Real Man" Advertising Bidding Meeting, the Coronation Ceremony of the King of Advertising in the New Century!" -- Southern Entertainment News!

"The most valuable advertising creativity was born, and all TV stations in China should thank him, the king of advertising - Ye Qiu!" - Northern Weekend.

"The most profitable TV show in history was born, and "Real Man" won 200 million sky-high advertisements. ”

"Ye Qiu - the king of Chinese advertising!"

……

What does it mean to be famous and move the world? Ye Qiu at this time is.

If before, the value created by Ye Qiu's creativity only belonged to a small number of people, then this time, the creativity of several new advertising models of Ye Qiu, exaggeratedly speaking, is a whole, and even practitioners in multiple industries have benefited from it.

is overwhelming, all about the bidding meeting of "Real Man", collecting 200 million advertising fees, and Ye Qiu's creativity of several new advertising models will promote the development of the entire film and television industry.

Countless praises are overwhelming, and they are thrown out without money.

For ordinary people, they may not feel much of it, but for the entire TV industry, and even the film and television industry, it is like injecting a stimulant, so that the entire industry begins to burst out with amazing power.

The increase in advertising costs means that TV stations can get greater benefits from it, and it also means that the profits of the entire industry have suddenly more than doubled.

Such good news can naturally attract more and more capital and more and more people to join the industry.

Therefore, TV stations and film and television practitioners should thank Ye Qiu, it is by no means an empty word.

If these are nothing, then the People's Daily, which has the greatest influence in China and is known as the mouthpiece of China, reported on the incident the next day.

Of course, the People's Daily reported on the impact of several new advertising models proposed by Ye Qiu on the entire industry.

In this way, it is enough to see that the idea proposed by Ye Qiu this time, 200 million is just an insignificant number.

Mango TV has once again become a negative background for Ye Qiu's fame to move the world.

You know, Ye Qiu can be said to have cooperated with Mango TV the most times before this, however, Ye Qiu did not put forward these ideas in the previous cooperation projects.

Although it is also possible that Ye Qiu didn't think of it at that time, it doesn't matter anymore.

What's interesting is that Deep Blue TV took the lead in publicly thanking Ye Qiu as reported in the media.

Then other TV stations also thanked Ye Qiu in the same way, thanking Ye Qiu for his great contribution to the TV industry, and said that he was looking forward to cooperating with the king of advertising.

One, two, three, for a while, Huaguo's TV stations thanked Ye Qiu one after another.

Only Mango TV, it is said that when I saw these TV stations thanking Ye Qiu and saying that they were looking forward to cooperating with Ye Qiu, Liu Houjun, the director of Mango TV, broke several teacups in one day.

Wang Dong can be described as a spring breeze, with this advertising bidding meeting, Deep Blue TV not only collected 100 million advertising shares, but also, on the official side, Wang Dong also won a huge plus.

There is another one, that is, after this time, Wang Dong's prestige in Deep Blue TV has reached its peak.

It is worth mentioning that after the advertising bidding meeting of Deep Blue TV's "Real Man", Tomato TV also held a huge "Super Song" advertising bidding meeting, and achieved rich results, selling a total of 168 million advertising fees, which has doubled compared with the previous two years!

This is also because "Super Singing" has more implantation space than "Real Man", and "Super Singing" has more shows than "Real Man".

But the second is the second, and it still can't be compared with the first person who ate crabs.

After the news broke, Ye Qiu's mobile phone was busy almost all the time, and the key was that "Real Man" collected 200 million advertising dollars, which is really difficult not to be blushing.

Moreover, who knows, Ye Qiu still has any new tricks that have not been released?

Not to mention other TV stations, even on CCTV's side, Ye Qiu's old friend, Hong Tianming, said sourly that Ye Qiu was not interesting enough, he had such a good idea for Wang Dong, but he forgot about his old Hong. Deep Blue TV released a satellite, but CCTV suffered from the disaster of pond fish.

As the mouthpiece of China, CCTV's influence is undoubtedly the first in China, both in terms of influence and ratings.

However, CCTV's advertising revenue in a year is less than 10 billion, while the advertising revenue of a program on Deep Blue TV has reached 200 million, how can CCTV be embarrassed?

Don't look at CCTV's advertising fee income is more than ten times that of Deep Blue TV, but CCTV's channel itself is much more than Deep Blue TV, and whether it is in terms of ratings or influence, it can throw Deep Blue TV N streets, but the advertising revenue is flattened, and the average advertising revenue of a CCTV channel is more than one billion.

In this way, it can be imagined how exaggerated Ye Qiu's satellite is.

Ye Qiu could only play haha, saying that he had just come up with Yunyun.

Hong Tianming asked Ye Qiu to meet, Ye Qiu naturally agreed happily, Ye Qiu guessed that Hong Tianming asked him to meet and probably wanted to cooperate with him to do a new show or something.

As a result, Ye Qiu found out that Hong Tianming's appointment this time was not just as simple as cooperating on a show.

Because, in addition to Hong Tianming, there was another person present.

"Come, let me introduce to you, this is Liu Changqing, the minister of our CCTV advertising department. ”

"Minister Liu, this is the famous Ye Qiu. ”

Hong Tianming introduced.

"Minister Liu, hello, hello. Ye Qiu hurriedly greeted.

Liu Changqing also said enthusiastically: "Seeing Mr. Ye, I can't accept the old man if I don't want to." ”

After a polite exchange, Liu Changqing and Hong Tianming glanced at each other, and then Hong Tianming said: "Mr. Ye, you have put a satellite on Deep Blue TV, but it has hurt us." ”

Ye Qiu smiled: "Chief Hong is laughing. ”

"Why, think I'm joking? It's not a joke. Hong Tianming said.

After Hong Tianming explained, Ye Qiu smiled bitterly, this was purely a mistake.

"That's the case, next year's advertising bidding, we want to ask Mr. Ye to help......" Hong Tianming said seriously.

"Me?" Ye Qiu was really shocked at this moment.

CCTV's advertising bidding, in the previous life, it was a bidding meeting known as the barometer of China's economy.

The bidding of 200 million yuan for "Real Man" is sky-high, right? But CCTV's advertising bidding meeting, even last year, exceeded this number by the bid king alone.

Not to mention, China's economy can be said to change every year, and it is in a period of rapid growth.

Even so, CCTV's annual advertising revenue is nearly 10 billion.

This is different from the company's market capitalization and valuation, which is real money. (To be continued.) )