136 Zhong Yue's killer feature
After a day off, Zhong Yue came to the special effects company the next day under the leadership of the translator Li Rong.
Before coming, he checked some information, although now in film production, special effects are very popular. The bigger the production, the more inseparable it is from special effects.
It stands to reason that under such strong demand, the special effects industry should have a very prosperous life, but the reality is completely opposite, several famous special effects companies have closed down one after another, such as D2, which produced movies such as "2012" and "Transformers 3", and R&H company, which produced "Life of Pi".
The special effects company that Zhong Yue visited now has never heard of its name. However, according to Li Rong, it was created by a group of former D2 employees, and it is very strong, and he just participated in a relatively large production last year, and has some fame in the industry.
Zhong Yue went to meet the director first, the director's surname is Zhang, he is in his forties, and he is also a well-known director in China, and a movie he made last year got a high box office.
Director Zhang didn't talk much, and he didn't talk politely to him, saying, "I'll introduce you to them later, and you are the assistant director of the crew, after you go there, don't talk nonsense, and don't walk around." ”
His attitude is not friendly, which is not difficult to understand, the investor asked him to bring someone to visit the special effects company for no reason, which is purely causing him trouble, and it is normal to feel unhappy.
When Zhong Yue was in an advertising agency before, he listened to a lot of unreasonable requests from customers. Most of the requirements are obviously not within the scope of your duties, but you have to do them.
Therefore, he didn't get angry because of Director Zhang's attitude, and said angrily, "It's troublesome to Director Zhang." ”
That's it. Zhong Yue is the assistant director of the crew. A day of mixing in a special effects company. It's like seeing what it's like to make special effects in Hollywood.
Hollywood's special effects industry is more complex than he imagined, not only computer special effects, in the process of shooting, according to different scenes, many props and models will be used, those props and models are of a very high level, like some animal models, it is really lifelike. If you hadn't known in advance that it was fake, it would have been really hard to see.
The activity of this animal model relies on an elaborate mechanical device, through which the prop master can manipulate the model and bring it to life. However, there are not many actions that can be done with such a device. It can only be used on characters with few scenes. If it's a major character with a lot of scenes, then motion capture technology is used.
For Zhong Yue, as long as it is a computer special effect that uses software. He is confident that the software will be improved to be easier to operate to save labor costs. In fact. Some of the software in the 'mobile game development platform' is also used to create special effects. It's just that the requirements for the effect are far less high than in the movie.
The problem is those model props, which are decades of accumulation, dependent on the entire film industry. In China, I am afraid that I can't find a team with this level.
This visit made him understand that film special effects cannot be completed by a team of just a few people like mobile game development and animation production. If he wants to achieve the effect on the Hollywood side, even if he improves all the software for producing computer special effects, he needs a team of dozens of people.
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In the evening, when Zhong Yue returned to the hotel, he only saw Wang Mei and Chu Yun, Xu Ruoyun and they went out and had not come back yet.
That night, after dinner, Zhong Yue and the three of them went to a nearby bar to drink some wine, they knew that they were in a foreign country, and they drank very restrainedly, mainly to see the night life of the United States. By less than ten o'clock, they were back at the hotel.
Early the next morning, Zhong Yue finished running, and when he returned to the room, he met Xu Ruoyun coming out of the room, and saw that she looked a little tired, and asked, "Didn't you rest well?"
"Things didn't go well, so came back late. Xu Ruoyun explained.
Zhong Yue said, "Today's trip is postponed by two hours, you can take a good rest." ”
"No, it's okay to get an hour or two less sleep. ”
Zhong Yue said, "Listen to me, it's not a big deal for me, I'm not in a hurry in this hour or two." ”
"Oh well. Xu Ruoyun was not hypocritical and went back to the room.
At ten o'clock, Zhong Yue and the six people set off. Also in Silicon Valley, the special effects company that Xu Ruoyun invested in is much smaller than yesterday's. However, to be favored by Xu Ruoyun and survive in the highly competitive special effects industry must be unique.
Although the two founders of the company are Chinese, they are pure Americans, they can only have some simple Chinese, except for the appearance of Chinese, there is no difference from those Caucasians.
For their arrival, the two founders were very enthusiastic, and this enthusiasm was obviously aimed at Xu Ruoyun, and Zhong Yue was stained with light. The two personally took them to visit the company and introduced them at the same time.
Xu Ruoyun knew that Zhong Yue didn't understand, so he translated for him in a low voice.
This company specializes in particle effects, which are used to simulate water, fire, fog, air, and so on. In this area, they have the best in the world.
After visiting the company, they were ready to return home. There's a lot going on in the country, and it's impossible to stay here for too long.
On this trip to the United States, Zhong Yue gained a lot, and finally had a general idea in his heart for the construction of the special effects team. Even if there are many difficulties, he has no intention of giving up, the film industry is an extremely important part of his pan-entertainment strategy, and no matter how big the difficulties are, he must overcome it.
After returning to China, Zhong Yue plunged headlong into the promotion of easy management, and as the major app stores removed easy management from the shelves, the growth rate of easy management declined significantly. This also means that the explosive period of easy management is coming to an end, and if you want to maintain the growth rate, you must find more ways.
The first step is to increase the number of super APPs in the lead, and the second step is to strengthen cooperation with several existing channels. The third step is to lobby other app stores to get them back on the shelves, which is nothing more than a price. Everything is negotiable. The fourth step is to use various means to carry out publicity, mainly some advertorials.
In addition to the above measures, Zhong Yue made a killer feature in private. He has made a flashing software, which has stable performance and easy operation, and can be brushed by mainstream mobile phone brands on the market. On the one hand, he put it on the Internet for people to download and use for free, and at the same time introduced it to the mobile phone companies he cooperated with.
In order to popularize this flashing software as soon as possible, he even bought several keywords from Qiandu.
It didn't take long for this flashing software to become a must-have software for flashing with its powerful features.
This software has a built-in version that is easy to manage and cannot be deleted, and restores the original function of closing background programs to attract users.
With the help of both overt and covert, the installed capacity of easy management began to grow rapidly again in the second month. After the National Day, Easy Management finally surpassed the Qiandu Mobile Phone Guard and became the third largest security software in the market.
Easy to manage this somewhat abnormal growth, naturally attracted the attention of competitors, and after investigation, it was soon found that most of these increases came from that flashing software. For a time, several companies attacked Yisoft Company. The most fierce reaction was the Seven Tigers, who openly smeared Easy Management as rogue software in a pop-up window.
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"Send a lawyer's letter to Seven Tigers immediately. ”
In the conference room, Zhong Yue said with a serious face, "This is a naked slander. Director Duan, you informed the media you have worked with that a press conference is going to be held. This matter, we are going to make a big fuss. ”
From the pop-up window of the Seven Tigers to the present, in just half an hour, Zhong Yue convened the company's management to hold a meeting to unify his thoughts internally.
Zhong Yue knows very well that this time, if you don't fight back hard, others will think that you are weak and can be bullied, and everyone will come up and step on you.
However, he knows better that in terms of strength, influence on the media, and relationship in the judicial system, Yisoft Company is far inferior to the Seven Tigers. It is not easy to win this battle.
Of course, Zhong Yue didn't think about just fighting back on the bright side. If everyone competes honestly, even if he loses, he has nothing to complain about.
Since Seven Tigers don't follow the rules and use such means to deal with his company, don't blame him for being unreasonable and counterattacking with more drastic means.
After the meeting was over, Zhong Yue returned to the office, turned on the computer, hacked a computer as a "broiler", and made several posts on several hacker forums. Then remove the traces and close the computer.
After a while, Wang Mei came over and knocked on the door, and Xu Ruoyun came.
When such a big thing happened, as a shareholder, the Xu family of Heihuai was very concerned, not only Xu Ruoyun came, but in the afternoon, Luke of Heihuai also came.
The press conference took place in the afternoon, and more than two dozen journalists came. At this time, of course, Zhong Yue, the CEO, personally went into battle, and his attitude was very tough, saying that he would use legal means to maintain the company's reputation.
This is not just a counterattack, it is also a propaganda.
At this time, not only Zhong Yue is fighting back, but Xu's Investment and Heihuai Capital, which have invested heavily in Yisoft Company, have launched their relationships in the media and made things bigger.
The power of the media cannot be ignored, without Xu's investment and Heihuai Capital, once the media unilaterally characterizes Easy Management as rogue software, it will be quite fatal to Easy Soft Company. When the time comes, maybe the wall will fall down and everyone will push it. Other competitors will also jump out and stomp on him.
With the support of some media, Yisoft Company is invincible in this war of disparity between strength and weakness. People always sympathize with the weak, and the Seven Tigers' intentions to suppress their competitors are so obvious.
Therefore, Zhong Yue is not afraid of making a big deal at all, even if the lawsuit is lost in the end, it doesn't matter. Through this lawsuit, the popularity of Yisoft Company has been played. (To be continued......)
PS: The collection is over 20,000, scattering flowers.