Chapter 484: Coming and Not Being Rude
Doing business is about credit. Pen × fun × Pavilion www. biquge。 info
E-commerce is also about credit.
In this credit-based era, moving credit online has helped e-commerce take a big step forward.
In fact, EPRO also has a credit evaluation system, but because of the lack of communication between buyers and sellers, the credit evaluation is often a headache for sellers, because they are completely unable to maintain the positive and negative reviews of these credits.
A few days later, Taobao quickly dealt with the previous incident of malicious ghost manipulation by its competitors.
In addition, Taobao also launched their latest credit system, real-name authentication system, and consumer protection plan on the same day.
The announcement said that Taobao has banned stores that maliciously defaulted. At the same time, Tianxia Mall and Taobao once again emphasized. E-commerce is a platform of sincerity, and only in good faith can e-commerce develop steadily. Not only do we need to be honest with the platform, but as store owners and our sellers, we should also be honest with buyers.
In order to construct a more authentic integrity platform, Taobao will launch a credit system from now on.
The system evaluates the seller's credit based on the buyer's purchase evaluation score.
Considering that many sellers have already opened stores, and some sellers consciously abide by our credit agreement. Therefore, when Taobao launched the credit system, it also counted all the transaction records and complaint records of previous sellers, and automatically increased the credit rating. As a newcomer seller who has just joined, we hope that the first order of e-commerce is the first order for you to show your credit.
Although the introduction of the credit evaluation system has not completely eliminated the impact of this large-scale dishonesty incident, it has reversed people's doubts about shopping on Taobao.
In fact, for buyers, although there were those business reputation problems before, but economically, buyers do not have any losses, because on Taobao, there is Alipay to guarantee the transaction, and if the buyer does not confirm it, the seller will not be able to get the money.
Tang Jun of Yibao was not surprised by Taobao's response strategy, but he didn't expect Taobao's response to be so fast.
In the eyes of most people at Yibao, and even most people in the outside world, Taobao's free strategy cannot last forever, and sooner or later it will still have to be charged.
Therefore, although Taobao is currently menacing, Yibao is not so worried.
To this end, EPRO has also started to launch a 3-month limited-time price reduction campaign, including product landing fees, including commissions, etc., all of which have been reduced in price.
However, the transaction data of Yibao in the new month dropped sharply, which made Tang Jun realize that something was wrong.
Previously, although Taobao was newly opened, it did not have much impact on the transaction data of Yibao, but now, there has been a large-scale decline in transaction volume.
Moreover, the number of newly opened stores has also decreased a lot compared to before, and at the same time, Yibao also found that many stores that used to have a good turnover every month have actually decreased a lot this month.
Soon, the Tang army found the problem.
There are several online shopping strategies similar to "eBay business Taobao does, sellers are commission-free, and buyers get benefits" on the Internet.
There is also a software called Ant Moving, which can transfer Yibao's store to Taobao in its entirety, and it doesn't cost anything.
The first one, the online shopping strategy, teaches buyers and sellers how to operate step by step in detail.
eBay buyers see a product from a store on eBay, and then don't buy it, they can search on Taobao, and they can also search for that product, but the difference is that on Taobao, they can communicate with the seller through Taobao Wangwang.
On Taobao, buyers can ask for details about the product they want to know, bargain for the product, negotiate with the seller, and so on.
At the same time, for sellers, there is no need to pay commissions for transactions on Taobao, and this commission can be used to allow buyers to buy goods at cheaper prices through preferential methods.
The opening of a branch on Taobao does not affect the seller's store on eBay, and the store can be relocated through Ant Moving in one step.
Tang Jun's face is ugly, and the biggest difference between Yibao and Taobao lies in this.
And even if he knew that this must be Taobao's counterattack against Yibao, there was still no way to solve it, unless Yibao also adopted a free strategy like Taobao, but this was impossible.
Tang Jun knows very well that even if Taobao starts charging in the end, but at that time, how much share can Yibao still have?
For this reason, EPRO held a meeting for several days to study this matter.
In the end, it was concluded that the intermediary commission system was the main culprit that led to the dark display of the plank road by the owner of Yibao's online store.
In the end, in desperation, Tang Jun once again proposed to the board of directors a response strategy that was free for a limited time.
This time, after research, the board of directors of EPRO North America headquarters agreed to let EPRO launch a 3-month limited-time free promotion.
However, another month has passed.
At the same time, EPRO began to place a large number of promotional advertisements, and even signed exclusive advertising agreements with several major web portals in China.
However, it was soon a blow to the head.
Because he ignored a very important question, that is, Taobao is not a kitten or a puppy, others are afraid of Yibao, the world's largest C2C platform, but Taobao is not afraid, because the boss of Taobao is a powerful figure in Huaguo Internet, Ye Qiu!
As a result, Ye Qiu only did one thing to greatly reduce the publicity of Yibao.com, and it also triggered Ye Qiu's big counterattack.
First of all, Soso, which has established the status of the No. 1 Chinese search engine in China, has demoted all the insiders of Yibao.com.
Any results that come out of the search, and the relevant information of Yibao.com, are ranked after 10 pages, which is almost equivalent to blocking.
At the same time, QQ also began to block the keyword Yibao.
In fact, Ma Tengyun was reluctant to help at first, but QQ was at a critical time for listing, and Ma Tengyun was absolutely unwilling to offend Ye Qiu too much, so he finally agreed to block Yibao for a certain period of time.
For many netizens, especially those who have not tried shopping, there are not many channels for them to enter Yibao, and Sosou is definitely the biggest entrance.
Now that this largest entrance has been closed, relatively, when users search for related products, Taobao information will appear first in the search results.
This is definitely a disgusting but helpless thing that makes Yibao.com extremely disgusting.
Because he has absolute control over Sou Ye Qiu, he can completely make a decision, although Yibao protested against Souso's behavior, but it was not an egg.