The students in the audience all showed thoughtful expressions when they heard this, and then they all applauded involuntarily. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

"Of course, not all restaurants or any store can do this kind of marketing, if it is a restaurant that focuses on high-end places, then this kind of marketing means is somewhat contrary to the business philosophy. ”

"Secondly, no matter where it is, there are different locations and different customer flows, and when a restroom such as a fast food restaurant is known to be a 'public toilet', it will also attract a lot of customer traffic, which invisibly increases the popularity and customer flow of the store, even if it is only a part of the conversion, it is also extremely considerable. ”

"So, everywhere is knowledge, inspiration comes from life, and creativity is also born from this. ”

"The essence of creativity is not to follow the crowd and think what others think of you, but to have your own ideas and think from all sides. ”

"For another example, everyone knows that monks don't have hair, so what would you do if you were asked to go to the monk's temple to sell combs?" Ye Qiu asked with a smile.

"Hahaha!" the students couldn't help but laugh.

"This classmate seems to have an idea, you can tell me first, if you were this salesman, how would you sell combs to the monk?" Ye Qiu said by name.

"I would tell the monk that the scalp should be combed frequently, not only to relieve itching, but also to comb the head without itching, which can activate the blood veins and benefit health. When you are tired of chanting sutras, comb your hair and clear your mind. I guess I can get rid of some of the combs, right?"

"I will go to the temple and tell the old monk, you see how pious these pilgrims are, they burn incense and kowtow there, and after kowtowing a few times, their hair will be messy, and the incense ash will fall on their heads. You put some combs in front of each temple, they can comb their hair after kowtowing and burning incense, they will feel that this temple cares about the pilgrims, and they will come again next time. ”

Several students expressed their opinions, Ye Qiu shook his head and said, "Yes, these sales methods of yours can indeed sell a little comb, but how many monks are there in the temple? Even if the sales are successful, they can only buy a few dozen or so." ”

"In the same way, how many can you use for pilgrims in the temple? This is a matter of thinking, in fact, the idea of the second classmate is very good, the sales target is the old monk, but in fact it is for the pilgrims, but why not go further?"

"If you tell the old monks in the temple that the temple often accepts donations from others, you have to give them something in return, and buying a comb for them is the cheapest gift. You write the name of the temple on the comb, and then write three words "Jishan comb", saying that you can bless the other party, so that you can be stored there as a gift, and whoever comes will send it to ensure that the incense in the temple is more prosperous. One is for pilgrims to use in the temple, so why can't it be used as a gift to give back to pilgrims?"

"This example tells us that in fact, the market can be created!" Ye Qiu said with a smile.

"Bang bang bang!" This time the applause became more and more enthusiastic.

"Finally, I would like to give you a free idea, and I will also test everyone's thinking. Ye Qiu said with a smile.

The students in the audience all looked at Ye Qiu intently when they heard this, and listened attentively, who doesn't know, Ye Qiu's creativity, which one is not worth a thousand gold?

"There should be a printing and copying shop in the school, right?" Ye Qiu asked.

"Yes!" the students replied immediately.

"You usually have a lot of study materials and other things that need to be printed and copied, right?" Ye Qiu asked again.

"Yes!"

"So, if there is a printing and copying shop that provides free printing and copying services for everyone, will everyone choose to come to this store to print and copy?" Ye Qiu asked with a smile.

"Teacher Ye, of course it will, usually we print and copy materials, in fact, the cost is not small, if we can save this money, I don't think anyone will not patronize it, right? But how is this possible?" the student representative asked suspiciously.

"Yes, we provide free printing and copying services, so what kind of store do you want to open? ”

A student echoed below.

Ye Qiu shook his head with a smile and said: "Everything is possible, it just depends on whether you dare to think or not, whether you dare to do it, this is the idea I gave you, specifically, you need to use your brains to think, here can give you a hint, that is, free is sometimes not really free." ”

This concludes today's speech, and hope is that there is no such thing as a road on the earth, but there is no road on the earth, and when there are more people walking, it becomes a road. Thank you!"

Although many students were a little at a loss about Ye Qiu's final idea, there were still some students whose eyes lit up, but they thought of the feasibility of Ye Qiu's idea.

The applause once again resounded throughout the auditorium, and Ye Qiu's first speech at Beijing University came to an end.

"Let's Talk" is also a recorded program, so if these students can think of the key to Ye Qiu's final idea, this is indeed a good business project.

Sometimes free is not really free, and this sentence is firmly remembered by everyone.

In the issue of "Let's Talk", CCTV also played out, and the creative master Ye Qiu gave free creative advertisements full of business opportunities to promote.

As a result, after the broadcast of "Let's Talk", many businesses discovered the creativity of public toilet marketing mentioned by Ye Qiu in his speech.

There is no doubt about the shrewdness of the merchants, and soon, some merchants launched this public toilet marketing.

What's more, there is even a striking sign directly at the door: there is a toilet inside!

Although it is not stated that it is a public toilet, this sign lets many passers-by know that they can also use the toilet in the other party's store.

In fact, Ye Qiu also thought of public toilet marketing based on the "public toilet marketing" of McDonald's and KFC in his previous life, Ye Qiu's deepest memory is that when he was shopping with his girlfriend in his previous life, whenever he met someone who was in three urgies, the first thing that came to mind was KFC and McDonald's.

Some netizens joked that KFC is a national chain of public toilets that sells fast food, but in fact, its potential benefits are also highlighted.

Invisibly, this public toilet has made a huge publicity promotion for KFC McDonald's.

When you go to the bathroom at KFC, you will first know about the KFC brand store, and secondly, will you understand what KFC does?

When you want to consume, will KFC be the first thing that comes to mind?

On the other hand, the idea of printing and copying that Ye Qiu gave at the end also began to be discussed with the broadcast of "Let's Talk", where is the business opportunity for this idea?

In fact, although Ye Qiu did not say this idea directly, it was also obvious, and it is not difficult for people with a heart to find the business opportunities that exist in this idea.

Soon, well-known universities across the country were telling people what the business opportunities for this idea were. (To be continued.) )