Zhang Qiyuan probably understood what Zhang Qiyang meant, and asked him with a smile: "What do you mean, I hope that Oriental Cinema will take the lead in supporting literary films?"

"Not only literary films, but all non-mainstream conscience genre films, I think they should be supported. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 info actually doesn't need much, in these large and medium-sized cities where the movie atmosphere is more mature, in these large and medium-sized cities, each theater opens a small hall, and plays literary films or other niche genre films 24 hours a day, and uses actions to support these people who are making movies with their conscience, which can make people very gratifying and encouraged. In the early days, even if these small halls lose money, they lose a small amount of money, compared to the profit of the entire Oriental Cinema Line, this small amount of money is not enough to worry about, but in doing so, not only can they earn a reputation in the industry, get the support of those conscientious filmmakers, but also establish a reputation among the high-level fan groups, which will enhance the image of the Oriental Cinema Line. As far as I know, the Oriental Cinema Line has always been pressed by the Wantong Cinema Line, right? There are many ways for you to compete with the Wantong Cinema Line, and you must have studied it, but have you ever thought about losing the income of a small hall to earn the reputation of the entire industry? Someone will definitely do this in the future, and it will be too late for you to do it again, because history will only remember the first person to do this. ”

When Zhang Qiyuan heard this, she finally didn't refute Zhang Qiyang, because according to her views on the operation of the theater chain, she felt that this thing seemed to be feasible!

Zhang Qiyang continued: "Relying on the mature commercial development of Oriental Plaza, Oriental Cinema Line is no worse than Wantong Cinema Line in various hard conditions. But it still can't steal the audience of Vantone Cinemas, which has a certain relationship with the membership system of Vantone Cinemas, but I think more importantly, Oriental Cinemas has not yet made its own characteristics. All the business strategies of Oriental Cinema Line have been learning from Vantone. ”

Zhang Qiyuan explained: "The management team of Oriental Cinema Line was dug from Wantong, and this theater management system was established by these people, so it is not about learning from Wantong Cinema, we want to develop this management system even stronger." ”

Zhang Qiyang said: "No matter what, the road you are taking now is no different from Vantone, Vantone built a cinema line many years earlier, and has taken a great lead, if the Oriental Cinema Line wants to surpass Vantone according to the old road of Vantong, this thing seems to be not feasible in the field of cinemas." ”

In fact, the Oriental Group is quite shameless, and all their development routes are copying Vantone Group, from the development of commercial real estate to the later diversified development strategy, they are basically copying Vantone.

What does Wantong Group do, after a simple research of the Oriental Group, it immediately learned to do it, and then with a deeper background and more abundant capital, it did better than Wantong, and Wantong was angry without any temper.

Why did Wang Dazhong hate Zhang Qiyang so much? It was because he was not accustomed to what the Eastern Bloc was doing.

In fact, he doesn't hate Zhang Qiyang, he hates the entire Eastern Bloc.

What he wants to bring down is not such a small character as Zhang Qiyang, what he really wants to bring down is the Eastern Bloc.

Zhang Qiyang continued to give Zhang Qiyuan advice: "If you want to take the lead in the competition with Wantong Cinemas, Oriental Cinemas must form your own brand characteristics. Opening a small hall dedicated to art films and winning word of mouth among fans who really know how to appreciate movies is definitely the way. If this part of the audience is trapped by the membership system, these people who really know how to appreciate movies will want to watch movies in the future, even if they don't watch art films and want to watch commercial films, they will habitually come to Oriental Cinemas to watch them, and no longer go to other theaters. As the Chinese film market becomes more and more mature, the appreciation level of Chinese audiences must be higher and higher, and there will be more and more petty bourgeois audiences who are willing to enter the film to watch literary films in the future. ”

The more Zhang Qiyuan listened, the more he felt that this matter was a bit reliable, and praised: "This method seems to be really feasible." ”

Zhang Qiyang said with a smile: "Anyway, I think it's feasible, but it still needs to be tested by the market to know whether it is feasible or not." At the beginning, there was no need to open special art halls in all Oriental Cinemas, let the cinema team do some market research, and try to open art halls in those cinemas where the viewing atmosphere is most mature and the audience is most likely to enter the art hall to watch art films. Do it in the early stage, don't think about making a profit, just for word of mouth, do it for half a year and a year, or even lose money for two or three years, and then do an overall evaluation. Maybe then you'll be able to see the big benefits of these small changes to the studio. ”

Zhang Qiyuan praised: "That's right, in terms of theaters, you are quite researched. Why don't I go back and talk to my dad and let you enter the theater team to learn management?"

Zhang Qiyang hurriedly shook his hand: "Don't! I didn't mean that." ”

"Don't be embarrassed with your sister, you've thought about your plan so carefully, you must have taken a fancy to Oriental Cinemas, right?"

"Really not, sister, you misunderstood me. I would like to give you this suggestion, firstly, I hope that you can make the brand of Oriental Cinema better and better, and secondly, I hope that a big cinema chain like you can take the lead in doing this to benefit Chinese films and those who are making movies with their hearts. is like a film like "Virtuous", if there is an art hall dedicated to it, I don't believe it will not go up at the box office. ”

Zhang Qiyuan nodded thoughtfully, he didn't expect Zhang Qiyang's vision to become so broad. She asked curiously: "Is this "Virtuous" really so good? ”

Zhang Qiyang said: "I'm not deliberately supporting "Xianliang", I want to support all conscientious Chinese filmmakers and the films they make. ”

Zhang Qiyuan looked at Zhang Qiyang with strange and new eyes, and asked, "Why do you suddenly pay so much attention to Chinese movies?"

Zhang Qiyang said with a conscience: "Because I like movies!"

"Huh, don't you like music?"

"I also like movies, I want to get involved in the entertainment industry in the future, and I want to get involved in the sports world!

"Okay, okay, let's talk about it again, and even in the sports world, you have to mix up. ”

"I didn't blow it, I'll be honest with you, I just went to the National Track and Field Center this afternoon and talked to several coaches of the Chinese track and field team. ”

"What are you talking to them about?"

"They all called me into the team. ”

"What kind of team did you join?" Young Pioneers?" Zhang Qiyuan rarely joked with Zhang Qiyang.

"What a Young Pioneer, they asked me to join the Chinese track and field team!"