When he returned to Shanghai, it was already late, and after Xiao Heng sent Xiao Jingwen home, he also went back to his house directly and did not go to the bedroom.

Early the next morning, Xiao Heng planned to go to school at some point, but a phone call disrupted his plan.

The call came from Tang Ce, and there was a situation on the company's side.

There are two main things, one of which is that a company called Thunder Technology has issued an acquisition intention to Hengxin Technology Co., Ltd., a subsidiary of Hengsheng Group. Second, someone from Halo Media sent an email today, agreeing with Xiao Heng's previous investment issue about a movie.

Hengxin Technology Co., Ltd. is Xiao Heng's main company focusing on the network economy, and the main achievements in the past few months are the pixel bird and the ball battle.

It has been more than two months since the release of Pixel Bird, and it is still in a period of brutal expansion, and the comments and discussions on the Internet about this masochistic game have been overwhelming, which shows its popularity.

The revenue brought by this game to Xiao Heng has exceeded 200,000 per day, and it will continue to grow.

As for the ball battle, because it has only been released for less than a month, the results are not as dazzling as Xiangxu Bird, but it has already squeezed into the top 500 of the domestic best-selling list, and the climbing speed is amazing. The international version, which was just released last week, has also ushered in a good start in many countries.

The success of the two games has not only brought Xiao Heng a very considerable income, but also brought fame to the company and creative team behind them. It was so successful in just two months that the industry was eye-catching.

Therefore, it is reasonable for some companies to issue acquisition requests at this time.

Of course, Xiao Heng's reply was refusal, there is no doubt about it. He has no shortage of money, and his development prospects are also very good, so why should he share his cake with others, and a fool will agree to buy it.

However, this company called Thunder Technology, Xiao Heng has some impressions, and he will go back to the company to check the information later.

Another thing, is about the investment in another film.

Since the release of the last guaranteed "I Wish IDO", Xiao Heng has made a lot of money in vain, which has given him the name of an empty glove white wolf in the film investment industry.

Although it sounds a bit derogatory, it is not a compliment to his unique vision and extraordinary courage, so that later on, some film producers or distributors often take the initiative to come to him and ask him to do guaranteed distribution for his films.

Of course Xiao Heng is not stupid, there were so many movies in his previous life, he couldn't remember every box office so clearly, it was pure coincidence that he could remember niche movies like "I Wish IDO", and there are very few domestic movies that can really make a lot of money at the box office.

Therefore, Xiao Heng would never do this kind of thing that the probability of losing money is much greater than making money, and he refused one by one.

However, there is a movie in 2012 that he remembers clearly, that is, the second part of "People in Embarrassment".

I believe that many people have a deep memory of this movie, the cost is 30 million, and the final box office is more than 1.26 billion, which is the first film in the history of domestic films to have a box office of more than 1 billion, which can be called a phenomenon. And such a huge disparity in its input-output ratio has also made it a myth in the industry.

With such a money-making fragrant bun in front of him, it was impossible for Xiao Heng not to take a bite, so as early as half a month ago, he asked Tang Ce to contact Halo Media to see if there was an opportunity to join the investors of "Thai Embarrassment", or copy the model of "I Am Willing to IDO" again and make him another sum.

got a reply today, it seems that there is a play, Xiao Heng was overjoyed in his heart, and turned around and went to the company.

Spending a lot of time in school these days has changed a lot for the company. Under Tang Ce's management, it is still in order, but there are a lot more employees.

During Xiao Heng's absence, Tang Ce and Wu Dengyu recruited a lot of new employees, of course, all under Xiao Heng's instructions. In particular, Stellar Investment Co., Ltd., which Tang Ce is in charge of, has recruited about 10 employees in one go, mainly responsible for financial bond and other investments, as well as looking for valuable companies in the market, which is the beginning of his entry into the investment world.

As soon as Xiao Heng arrived at the company, he directly found Tang Ce and asked about Halo Media.

learned from Tang Ce that Halo Media agreed to Xiao Heng's request and wanted to find a time to meet and talk.

So Xiao Heng immediately instructed Tang Ce and asked him to reply that he could meet at any time, and finally the two sides confirmed on the phone, and it was set at two o'clock this afternoon.

The release time of "Thai Embarrassment" is December 12, 2012, and now there are less than three months left on this day, it stands to reason that the movie is about to be released at this time, and the investors have already been determined, and the money invested in it has been almost spent, how can there be a lack of investment.

But don't ignore that the first three months of the movie's release are the golden period of publicity. The final box office of a movie, conservatively speaking, half of the credit is due to the publicity in the early stage.

The movie is not very good, but if you do a good job of publicity and establish word-of-mouth in the early stage, then there will be no shortage of people who will go to see the movie in the first batch. Anyway, the movie tickets have been sold, and it's impossible to refund half of the tickets, so this hammer deal can also make a lot of money.

But if the quality of the movie itself is very good, coupled with the word-of-mouth effect of the first wave of moviegoers, a chain reaction will be formed, and the subsequent continuous box office will definitely rise.

Therefore, early publicity is very important, and of course it is also very expensive.

According to Xiao Heng's memory, this "Thai Embarrassment", with a total investment of only 30 million, spent 10 million on publicity and distribution alone, so at this time, it is the time when the production and distribution party needs to spend a lot of money.

But then again, Halo Media is not the master of lack of money, and it is only 30 million, which is not much for them, so whether they are willing to let Xiao Heng join depends on how Xiao Heng convinces the other party.

Xiao Heng was worried about this before, and he didn't receive a reply for more than half a month, thinking that others didn't disdain him at all, but now that he has a response and has agreed to meet, it means that there is really a drama.

After setting the time, Xiao Heng was in a good mood, and his feet were tilted on the table again.

After sitting for a while, I suddenly wanted to go to another office.

The first place I want to go to is Hengxin Technology, because now the cash flow of the entire group company, except for the hammer of Hengyi Culture Media, is supported by Hengxin Technology, last month's financial briefing, Hengxin Technology's revenue has reached more than 4 million, and I believe that it will not be a problem to reach the level of 10 million this month.

Slowly and leisurely came to the office area of Hengxin Technology, Xiao Heng saw Wu Dengyu at first sight, and was in the collective office area with other employees, it seems that this guy is not a master who likes to stay in his office, and likes to mix with employees.

Xiao Heng walked over, and Wu Dengyu was discussing database optimization with a programmer.

Xiao Heng didn't understand the technology, and listened to a few words in the clouds, and only after their discussion was over did he pat Wu Dengyu on the shoulder and ask him about the progress of the live webcast.