"Although the e-commerce market has not yet fully exploded, I believe that in the future, online shopping will definitely become a mainstream way of shopping. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 infoSo, this is the project I want you to do, to help celebrities or public figures, or even brands to do online store hosting services, and the future market can be expected. Ye Qiulin said a lot.

Chen Silin and the others who listened were dumbfounded, but Sun Jindong's eyes were shining, and as for Ye Xia, there was only full of worship left in his eyes.

"And Mr. Sun, our Taobao can completely create a star street section, and classify all the star stores into one category. Ye Qiu continued.

"And you have several huge advantages in doing this that others don't have, first of all, Silin, you yourself are a clothing brand, you also make clothing at home, and we also have Victoria's Secret. ”

"Secondly, Fengyun Media has its own brokerage company, and my Dianjin Film and Television will also have a brokerage department in the future, and Yisou Video Network can act as an online publicity channel, and Taobao can also appropriately tilt some resources to you, so if you still can't do it well, then I have nothing to say. ”

"Do, we have to do it, and we can first vigorously launch one or two celebrities who have opened an online store and become a successful example, so that even if we don't look for it, they will naturally be blushing, after all, this can be regarded as a business without capital, and they have no reason not to make money." Chen Silin's eyes lit up.

Ye Qiu nodded: "The son can be taught." ”

Chen Silin is right, in fact, the biggest problem is the lack of successful examples, once there is a celebrity online store, successful, then the celebrity friends around them believe that they will also be tempted.

Not only that, celebrities can also launch some products specially customized for fans on the online store from time to time, and they can also do fan business at the worst. There is no need to worry about losing money at all, because there is no cost in the first place. Ye Qiu said with a smile.

Ye Xia also spoke: "Not only entertainment stars, I think sports stars are more suitable, because, compared to entertainment stars, sports stars are the real eaters of youth, many sports stars don't even have a stable income after retiring, and if you do well in opening an online store, it can be a long-term meal ticket, so sports stars can't be ignored." ”

Ye Qiu gave her sister an appreciative look, yes, compared to entertainment stars, sports stars often have a shorter time to become famous, and sports stars in addition to those successful commercialization projects, in fact, the income of many sports stars is not high, but their popularity among the people is also not low.

In the end, the company that Chen Silin and other rich second generations and Ye Xia jointly ventured was decided.

The name of the company is called Star Butler, and the company not only undertakes celebrities from product supply to online store hosting, and even has services such as customized brand strategies for celebrities.

Ye Xia accounts for 25% of the shares, Chen Silin and others together account for 45% of the shares, and there are 30% of the shares, Chen Silin and others want to use it to pull a few top stars to join.

Ye Qiu also thinks this method is very good, in fact, if you want celebrities to voluntarily open an online store and voluntarily promote the online store, the first thing is the key point, that is, to let the celebrities see the benefits and benefits of opening an online store.

As for whether a successful model can be launched, there is no need to worry about this at all, there is Taobao's resource tilt, Chen Silin and others' full set of supplies, and Ye Qiu's publicity channels, this is not a problem at all.

The question now is what celebrities to pull in shares.

First of all, this star must have enough influence and appeal, Ye Qiu thought of his cheap senior brother Song Haochun and senior sister Lin Ruoxi, as well as the actor Lu Hua, and the sexy demon Ouyang charming.

Like a few top stars, Ye Qiu naturally needs to talk about it, but Ye Qiu believes that this is not a problem.

The matter of celebrities collectively opening online stores is naturally discussed by professionals.

It's just a mixed bag of good news and bad news, some sports stars, such as Olympic champions, have gone well, but many people in the entertainment industry have expressed disinterest.

Of course, there are also some celebrities who think this is a very good idea, especially opening an online store, which can expand the side business, and the key is that there is no cost, and there is no need to worry about losses at all, at most it is to make less money.

In particular, some celebrities who are more versatile themselves are very enthusiastic about opening online stores on Taobao, and some celebrities are small businesses run by their parents at home, and the celebrities want to move online, and they promote their parents' stores.

As for the issue of reputation, there is no need to worry about this, firstly, Fengyun Media is very prosperous during this period of time with a "Full House of Romance", and the boss of this company has the sister of the famous Ye Qiu, as well as Victoria's Secret shareholder, the owner of Fengyun Media, the owner of the S&Y brand, the son of the first clothing tycoon in China, etc., celebrities naturally do not need to worry about being deceived.

As of the week before Taobao was officially launched, there were a lot of celebrity butlers who successfully invited more than 100 people, including sports stars and entertainment stars.

According to Ye Qiu's plan, these 100 celebrity stores will be the first batch of stores on Taobao.

What Ye Qiu didn't expect was that Ouyang Charm and Lu Hua, Ouyang Charm herself actually partnered with a friend to open a beauty product brand company, and Lu Hua is his parents are engaged in the handicraft industry.

The result was naturally an instant hit, but Lin Ruoxi and Song Haochun did not run any side business, but because Ye Qiu invited them, they did not refuse.

Of course, Taobao still needs to do the publicity.

On the day Taobao was launched, Taobao placed a lot of advertisements in Creative Media, Easy Search, QQ, etc.

And on the same day, Yisou, Video, Sousou, and the more than 100 celebrities who joined the post bar all uploaded their respective promotional videos at the same time.

"Hello everyone, I'm Lu Hua, I opened a handicraft store on Taobao, open a store and be my own boss, so I will go to Taobao. Search on the search, search for the Lu family craft, and you can find it. ”

"Hello everyone, I'm Ouyang Charming, I opened a beauty product brand store on Taobao, open a store and be your own boss, no threshold, zero cost, you can too. ”

"Hello everyone, I'm Song Haochun, I opened a clothing store on Taobao......"

If it is one or two stars, it may have limited influence, but on this day, the homepage of Yisou Video Network is full of promotional videos of these stars, and there are more than 100 stars in total.

Hundreds of popular celebrities collectively opened online stores, which seemed to be a headline news, so many media outlets spontaneously reported the news.

And Taobao will naturally not be stingy in advertising, Taobao, zero cost to open a store, completely free, everything you need, only what you can't think of, no Taobao doesn't have.

and so on, and the advertisements began to bombard in all directions.