Chapter 145: Madness 2
Once something has to do with money, the meaning is completely different. www.biquge.info The New York Times, the Los Angeles Times, the Wall Street Journal, and other newspapers of the United States have always had eyes on the door of their heads. How many people cried and shouted for their newspapers, they didn't care.
But the day after Sid walked into their principal's office waving a banknote, news about Seven Nights and Harry Potter appeared on the important pages of these newspapers.
"The latest masterpiece of the fairy tale king Seven Nights, "Harry Potter and the Philosopher's Stone". ”
"A New Year's Day gift for children around the world. ”
"Seven Nights' first Western-style magical novel. ”
"The anticipating New Year's Day gift, Harry Potter and the Philosopher's Stone. ”
The same is true for online media, which have reported on this matter. There are also a lot of invisible ads, such as search rankings. If you search for keywords like Seven Nights or Seven Nights Fairy Tale on Google, the first three indexes must be Harry Potter news.
It is not only China that has a cyber army, it should be said that any country in the world with an open Internet network has a similar organization, and the US imperialism also has it. Using the water army to create topics, Tao Yingshuang will naturally not let go of such an affordable, simple and fast method.
So soon, under the guidance of people with good intentions, a big discussion about Seven Nights and about "Harry Potter" formed on the Internet of American imperialism.
"Hey man, have you heard, there is a new fairy tale in Seven Nights. ”
"Who is Seven Nights, is it famous?"
"Oh, mygod, are you an earthling? I haven't heard of Seven Nights, have you seen Seven Nights fairy tales?
"Damn, it turns out you're talking about Seven Nights, the king of fairy tales in the world. He's got a new story, what's his name, long or short?"
"A long story called Harry Potter and the Philosopher's Stone. ”
"Harry Potter and the Philosopher's Stone, how does the name sound like our Western novels?"
"You guessed it, it's our Western magic novels. ”
"Oh my God. Seven Nights is finally willing to write Western novels. No, I must buy one for my baby. She's a big fan of Seven Nights, and if she knew I didn't buy her the latest fairy tale for Seven Nights, she'd scolded me. ”
"Me too, as soon as my bear child heard that Qiye was writing a new book again, he chased me every day to buy it for him. This book won't be sold until New Year's Day, so where do you say I'll buy it for him? ”
"Did you say New Year's Day? I see, thank you man......"
If you read this conversation online, you'll think it's two good friends, right? In fact, this is the same person using two accounts to chat with himself.
That's right, the person who posted this post is a trolls. His goal is to create a buzz and create all sorts of buzz about Seven Nights and Harry Potter. This dialogue is only one of the simplest and most straightforward ways to do it. There are many others who are doing the same thing as him.
In addition to making up this kind of dialogue themselves, they will also leave comments on other people's posts, and hold similar posts high to attract netizens who don't know the truth.
The results of their efforts were remarkable, and an atmosphere of ******** soon developed. It can be said that everyone in the world knows about US imperialism.
If you think that Tao Yingshuang's methods stop there, then you underestimate him. It's just conventional, and he uses a lot of unconventional means.
For example, some celebrities were invited to advertise. Somebody asks, how do you get a celebrity to advertise a novel?
Chinese people like to post on the bib or Moments or QQ space if they have any heartfelt or fun things, but foreign countries generally post them on Facebook.
Facebook is one of the largest social networking sites in the United States and one of the largest in the world. Hundreds of millions of people around the world share their information on it every day. Similarly, countless celebrities will also post dynamic fans on it.
Tricia is a famous movie star of American imperialism and has participated in many popular films. and was nominated for two Oscars, once for Best Supporting Actor and once for Best Actress. Although they failed to win the crown in the end, their fame is undoubted.
And her own appearance is also very outstanding, with an angelic face and a devilish figure, which is the truest portrayal of her. As a result, fans are all over the United States.
On this day, Tricia updated a news on Facebook: After reading the fairy tale of Seven Nights, I have no books to read, so boring. And posted a picture.
Two white and straight ****, barefoot, ten toenails painted with dark red nail polish, look so sexy, so charming. Countless male compatriots are eager to turn into wolves, and I don't know how many people have become a screen licking party.
While appreciating the ****, everyone found a nasty thing, a book, and the cover said 'Seven Nights Fairy Tale' in English.
"Wow, what beautiful legs. ”
"I can't help it, who's going to take care of my hands for me. ”
“……”
Most of the comments are complimented on the thighs of beautiful women, and there are also expressions of affection. But there are also many references to the Seven Nights Fairy Tale.
"I've never hated the book Seven Nights Fairy Tale as much as I do now. ”
"Yes, why bring in this book? It's too much of a hindrance. ”
"You should be grateful to the Seven Nights Fairy Tale, otherwise Tricia wouldn't have sent this message, and everyone wouldn't have seen the ****. ”
"It turns out that Tricia, like me, also likes the Seven Nights fairy tale. ”
"There are a lot of good books, I recommend a few to you......"
"Don't worry, Tricia heard that Seven Nights has written another novel called Harry Potter and the Philosopher's Stone, which can be bought on New Year's Day. ”
The above one is just an ordinary reply from an ordinary fan, but it soon becomes unusual. Because Tricia forwarded the message.
"Seven Nights is going to have a new fairy tale, why didn't anyone tell me the news. No, I'm going to go to my assistant right away and tell him he's done and the bonus is gone. ”
This is a very simple topic, which leads to the attention of fans to Harry Potter and the Philosopher's Stone, but the effect is very obvious.
"This news has spread all over the Internet, you don't know. ”
"Poor Tricia, she must be too busy to follow the news. ”
"Harry Potter and the Philosopher's Stone", Seven Nights' latest work, launched on New Year's Day. ”
"Tricia, I'm also a lover of the Seven Nights' Fairy Tales. I'm going to buy Harry Potter on New Year's Day, so if you don't have time, I'll buy one more and send it to you. ”
"Tricia, please tell me the address, and I will deliver it to you myself. ”
Pure fans don't know that their idols are advertising. They are unknowingly consumed by an idol once. I'm also excited to find a common hobby with idols.。
"It costs a lot of money to promote it. Zhu Ziqing said with a smile.
"Sure, Tricia alone cost 400,000 US dollars. Two news feeds cost 400,000 yuan, which makes money too fast, and I want to be a star. Tao Yingshuang said distressedly.
"It won't be long before they envy you in turn. Zhu Ziqing said with a smile.
"I hope so, whether you can turn over this time depends on your book. You're not lying to me by saying that. Tao Yingshuang said uneasily.
"Don't worry, I'm not joking with money. As long as the publicity is in place, five million copies is definitely not its limit, you just wait to count the money. "Just kidding, Harry Potter will fail? If you dare to say this on Earth, you will spit in your face, and you will not be allowed to wipe it off.
"I don't want to count the money, as long as I don't lose money. 10 million publicity costs, this is a US knife, not RMB. How many copies do you have to sell to make it back? ”
"To be honest, I didn't plan to make much money from this book. It's a series, and there are seven in total. This is the first part, spending so much money is to sow seeds and fertilize. As long as it succeeds, the next seven parts don't have to do anything, just lie down and collect money. When the time comes, your hand cramps as you count the money. ”
"You have so much confidence in this book?" Tao Yingshuang asked rhetorically.
"Yes, I have more confidence in this book than in the fairy tale of the Seven Nights. Zhu Ziqing said categorically.
In the previous life, the sales of "Grimm's Fairy Tales" and "Hans Christian Andersen's Fairy Tales" were very good, but they were the data accumulated over a hundred years, and they were still within the acceptable range of human beings.
The Harry Potter series sold 450 million copies in just 18 years, making it the number one best-selling book in the Bible. With $7.8 billion at the box office, it is the highest-grossing franchise in global cinema history. And that's not even counting the value created by other merchandise.
At the height of the series' popularity, its author had more influence in England than the Queen. There are so many miracles in it, how could Zhu Ziqing not have faith in it.
Tao Yingshuang, who was assured by Zhu Ziqing, finally put his heart in his stomach and began to let go of propaganda. Many of the publicity plans that were previously only in the plan were also taken out without hesitation. He wants to make Seven Nights and "Harry Potter" the hottest words of American imperialism - at least in the next fifteen days.
The role of the American knife is obvious, and under Tao Yingshuang's propaganda regardless of the cost, Seven Nights and "Harry Potter" have become the talk of the nation in the United States. Pull someone on the street and ask, there is nothing you don't know.
The American imperialist employees of the publishing house all agreed that the new boss was a madman or a fool. Such a radical approach, pressing all the treasures on a book, is not the behavior of a normal person.
This kind of behavior is not to leave yourself any way back, and once you fail, you don't even have room to turn over.
Many people are shaken and think that there is no future in this company. Some of them have already begun to find a way back for themselves. If people's hearts fluctuate, all work will naturally not be carried out. In fact, the entire publishing house, with the exception of Harry Potter and the Philosopher's Stone, is now on standstill.
Tao Yingshuang also saw this situation very clearly, but he ignored it. He put all his energy into Harry Potter. Everything will wait until the book is released.
If it fails, it will be useless to catch it in Yan now. If it succeeds, hehe, it's just another excuse to have a big blood exchange.
That's when a bad news story appeared in the Los Angeles Times: Harry Potter and the Philosopher's Stone had a first printing of five million copies, confidence or ignorance? )