Chapter 212: Hidden Dragon and Crouching Tiger
Lin Feng has high expectations for Li Mengyuan. Pen Fun Pavilion wWw. biquge。 info
When the company grows to the size it is today, the CFO must be one of the most important core executives of the company.
To a certain extent, Li Mengyuan is the fourth person in the company under Lin Feng, Li Dong, and Wang Hao.
Some people say that CFOs are six kinds of animals: in addition to daily work, being a "watchdog" who does a good job in taxation and other work, but also a "tiger" who does a good job in financial innovation and other businesses, an "owl" who does a good job in risk management and internal control, a "peacock" who wants to do and talk, a "koala" who does a good job in strategic procurement and other businesses, and a "wolf" who looks for funds for enterprises.
The CFO not only needs to efficiently perform the core responsibilities of the finance department, using budgets and other tools to maintain the balance between business capabilities, talents, costs and service levels within the enterprise, but also protect and maintain the company's important assets as a controller, and accurately report the company's financial situation and operation to managers, shareholders and investors through three financial statements.
At the same time, as the person in charge of financial work, the CFO has a natural advantage in guiding the corporate strategy and predicting the business.
She is not only responsible for financial markets, project valuation, and risk management, but also needs to continuously communicate, investigate and cooperate with all major lines of the organization, have a clear understanding of the business needs and operating conditions of each department, and establish a close and mutual relationship with product development, strategic planning, and core competitiveness of the enterprise.
In other words, CFOs must understand operational data in addition to financial data.
In this way, we can establish effective financial models, make budgets, formulate KPIs and evaluate performance, etc., and assist CEOs in business and corporate strategy planning and management.
With a long-term perspective, we assist CEOs in controlling the company's key business directions, as well as formulating long-term strategies for mergers and acquisitions, financing, and capital markets.
Lin Feng said to Li Mengyuan: "Jennifer, the company will have more investments and acquisitions in the future, and the business line will become more diversified, I hope you will reflect more value in the company's management and the establishment of an effective financial system in the future!"
After a pause, he thought for a moment and said, "I will nominate you to be co-opted to the company's board of directors and give you more authority." Jennifer, I hope you will help me manage my company in this area. ”
Li Mengyuan has always been calm and intellectual, and she couldn't help but be a little excited at the moment, she looked at Lin Feng and nodded seriously: "Thank you for your trust, boss, I will do my best to do my best." ”
Lin Feng smiled: "I have confidence in you, if you have any ideas, you can talk to Joe at any time, or you can come to me directly." ”
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After learning about the company's current income situation and knowing how much money he had in his hands, Lin Feng also felt a lot more stable in his heart.
Next, we need to sort out the company's current human resources situation.
"Only the name and the instrument, not the dummy".
The name of this is actually the right to appoint and dismiss personnel.
Ren Jie is the Executive Vice President and Director of Human Resources of Fengxing. It can be said that before the establishment of the president's office, he has always been Lin Feng's big housekeeper.
Ren Jie is the sixth employee of the company, a veteran who followed Lin Feng from the beginning of Menglong and was still in the small apartment behind, and from the personnel manager of Menglong Company all the way to the present, he is also one of Lin Feng's most trusted people.
After Li Dong joined the company, Lin Feng delegated authority to him in many specific business affairs of the company, even in terms of finance, because Li Dong was the CFO, he was also given high authority, but only personnel, Lin Feng has always been tightly controlled in his hands.
Personnel appointments at the director level of the company's departments must be approved by Lin Feng.
Although he is sometimes too busy to interview everyone, he will ask the human resources department to prepare detailed materials for his reference before making decisions about their backgrounds, resumes, and work performance in the company.
In the past year, the fame, business, and revenue of Fengxing have increased suddenly, and the company's personnel have naturally expanded rapidly.
Now that he is preparing for a major organizational restructuring, Lin Feng hopes to re-examine the company's internal personnel before that.
From the perspective of human resources and the long-term development of the company, talents cultivated internally and talents poached by external recruitment have their own advantages and disadvantages.
The talents excavated from internal training, familiar with the company's culture, high loyalty, strong centripetal force, and a better understanding of the company's business development history, can be said to be the foundation of an enterprise's development.
However, the disadvantage is that when a certain height is reached, there will be a weakness of insufficient vision and knowledge, and the speed of adaptation to new services will not be fast.
Most of these talents have become senior experts in the fields they are familiar with, with broad horizons and excellent abilities, and they are of great value for the company to develop new business, or in management, technology, or a business as a whole.
However, the disadvantage is that there will be a situation of "not adapting to the water and soil", and the sense of identity and loyalty to the company's culture is not high. If it is to be entrusted with a heavy task, it needs to be "assimilated" or "transformed".
But overall, both of these are the talents that companies need depending on the stage of their development.
But for Lin Feng, he will pay more attention to internal cultivation.
On the one hand, cultivating talents from within the company can enhance the loyalty of employees, and will also let employees see a bright future for the company, so that they are full of enthusiasm and loyalty to the company.
On the other hand, because the talents cultivated internally grow together with the company, they are more likely to identify with the company's culture, and a strong sense of belonging and ownership will prompt them to overcome difficulties, withstand pressure, and promote the development of the enterprise.
As for vision and professional skills, they can also be improved through continuous training and learning!
Isn't this how Lin Feng himself walked step by step?
At first, he didn't have the ability to become the leader of such a large company.
It's just the opportunity of rebirth and his own efforts that have brought him to where he is today!
Lin Feng assigned a task to Ren Jie and Tian Zhengning, asking the personnel administration department and the president's office to set up a "Centennial Plan" team, which is responsible for establishing the company's internal talent training system and summarizing and refining the popular corporate culture.
The matter will need to be discussed before the company-wide executive management meeting in October.
Of course, on the other hand, he told Ren Jie that some urgently needed high-end talents should be poached or poached......
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Subsequently, Lin Feng began a "summoning" operation that shook the whole company.
The Personnel Administration Department issued a notice that from now on, if there is no important matter, all director-level personnel can not travel, the company's CEO Lin Feng will have a one-on-one interview with all director-level personnel, which is an important part of the company's "Centennial Plan" talent training strategy.
Next, starting from the game business group, all M8 (director-level) personnel in the FF business group, online media business group, enterprise development business group, and technical engineering business group stayed in the company one by one, waiting to be notified to enter the "wolf's den" that rarely has the opportunity to set foot in, and "meet" the big boss.
The interview took place in the conference room of Chairman Lin Feng's office, which the company jokingly called the "wolf's den".
This name comes from the battle conference room that Lin Feng called "Wolf's Lair" on a whim when the company's first game was launched.
In this interview, Lin Feng was completely single-handed, except for Xie Jiaren who recorded the meeting, even Li Dong and Wang Hao did not participate, and the heads of various business lines were also excluded.
Every director who enters the "wolf's den" sees Lin Feng on the leather seat in the middle of the conference room, and the dazzling "flower of the secretary's office of the president's office" next to it.
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Zhao Yurun?...... Director of Marketing Operations of the Game Business Group, you were in charge of operations in the wireless music department of Sohu before, oh, you used to work in Oriental Channel, and you were born in TV, can you tell me, why did you come to Fengxing?" Lin Feng leaned back in his chair, looked at Zhao Yurun's resume in his hand, and the performance evaluation of the personnel department since he took office, looked at the dignified man in front of him, and asked curiously.
If he is not mistaken, this Zhao Yurun should be the same Zhao Yurun, who served as the public relations director and spokesperson of Nine Cities in his previous life, and became famous as a punching bag for players due to the delay of the "World of Warcraft" expansion, and later joined Shanda as the game producer of "Superstar" and took charge of Shanda Film and Television.
Zhao Yurun used to be a TV host, not only has an extraordinary appearance, but also has a respectful and calm attitude in the face of Lin Feng, the big boss: "Boss, when I was doing wireless music in Sohu, I was very interested in the model of my love music network, so I have always paid attention to popularity." I believe that online games are the most vital and commercially valuable business direction of the Internet, and Fengxing is currently the best online game developer in China, so I would like to understand and learn from it up close. ”
Lin Feng smiled and said, "Understand and learn, it seems that you have even greater ambitions!"
Zhao Yurun shook his head: "That's not ...... I really don't dare to boast about what value I can create for the company, and I can only say that I am understanding and learning. ”
Lin Feng nodded and asked a question that Zhao Yurun didn't expect: "You used to work in a TV station, what do you think of online video and film and television on the Internet?"
Zhao Yurun prepared a belly of content on the operation of the game market, but he didn't expect Lin Feng to ask a completely irrelevant topic.
He was stunned for a moment, lowered his head and thought for a while, before he said: "Boss, to be honest, I have vaguely thought about this problem, but it is not very mature, I think that online video or online film and television will definitely be a trend, which is determined by the unique nature of the Internet itself, just like the current portal website and traditional newspaper media, the future of online video, it is very likely to be called a TV station on the Internet!"
Lin Feng nodded and smiled: "Yes, you are very right, we have similar views on this point." However, in addition to the direction of online TV stations, online video is still different from TV stations, can you think of any differences?"
This time, Zhao Yurun thought for a longer time, and after about five minutes, he suddenly raised his head and asked suspiciously: "Is it the characteristics of the Internet that determine that a large part of the content of online videos will be ?......created by netizens?"
He suddenly became excited: "Yes, with the popularization of video and camera equipment, just like the original section of the music network, video lovers will also upload their original videos to the Internet to share with others......! , this reason is very simple, why didn't I think of it before!"
Lin Feng smiled, Zhao Yurun's quality is indeed very good, and his mind is flexible, because he was a TV host before, and his horizons are also broad. It's a talent!
"The company is preparing FF audio, starting with P2P technology and network TV stations, and when the broadband and network infrastructure is more mature, it will launch online video services, and I hope you can be responsible for this at that time." You prepare in advance. There will be appointments then. ”
Zhao Yurun stood up excitedly: "Thank you, boss! I will definitely work hard!" As a TV person, he has always had a media dream in his heart, but he didn't expect to meet the boss once and get such an opportunity, so he is naturally grateful.
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"Your name is Li Xiang?"
Lin Feng looked at the young woman sitting in front of him, with medium and long hair, professional clothes, a smile, and a little nervousness.
I never imagined that this advertising elite, who was supposed to serve as the general manager of Sina's national marketing a few years later, would be the deputy director of marketing in the popular online media business group.
Li Xiang nodded and said with a smile: "Boss, when many people look at my name, they will think that it is Li Xiang who created Bubble.com, and we are just ...... with the same name." ”
"You are the deputy director, it is said that I will not interview you, but the personnel department and the general manager of your business group, Fei Yang, have recommended you to me, thinking that you are very good in customer marketing, can you talk about your views on the company's online media?"
"Okay, boss, I am also very grateful to the HR department and Mr. Fei for giving me the opportunity, I joined the company in January at the beginning of this year, in fact, I had two choices at that time, one was to go to Sina, and the other was popular. I chose Windwalk. The main reason is that I think Sina's portal is a more traditional online advertising model. But the popularity is different. ”
Lin Feng became interested: "What's the difference?"
"Internet advertising, I think the core is the customer's advertising effect, and the core to achieve the advertising effect is also the core of online media, is the traffic! This is also the core of why Baidu's search engine's bidding advertising market is growing rapidly. I think the popular Hao123 navigation is also such a traffic entrance. It's just that its value in terms of traffic and advertising has not yet been fully tapped and brought into play, and I think maybe this choice is more challenging!"
Hearing this, Lin Feng immediately looked at her with admiration!
Putting aside her train of thought, the most powerful thing is that she mentioned one word, "traffic entrance".
This word, which will only be widely recognized in the era of mobile Internet, has not been thought of by too many people in this period.
Hao123 has terrifying user traffic, which itself is extremely valuable for advertising, but how to design a product that does not affect the user experience and can bring advertising benefits to advertisers requires the joint research and development of the advertising and marketing department and the website operation department.
Unexpectedly, there are also talents in the online media business group that he has always felt too weak!
"Okay, Li Xiang, I agree with you very much, I also believe that you can have enough opportunities and challenges in Fengxing, I hope you will work harder, at the end of the year, if the performance of the online media department is outstanding, I will personally award you the Outstanding Team Award!"
Li Xiang's face was a little red with excitement, and he nodded vigorously: "I will work hard, thank you boss!"
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A business group has been a business group, a department has been talking, and a person has seen one person at a time.
Many talents like Zhao Yurun and Li Xiang, who were in major famous Internet companies in their previous lives, were discovered by Lin Feng.
They all joined the Windwalk!
Lin Feng couldn't help but sigh, maybe this is also the butterfly effect after his rebirth.
Fengxing should not exist in this world, and now, it has become a predator in domestic Internet companies.
Perhaps because they joined the company relatively late and are not veterans of the company, these people have reached the position of director at most.
Lin Feng sighed again and again, he didn't expect the company to hide the dragon and crouching tiger!
Talent blowout, for this internal adjustment of the company, he is also more confident.