166 The dreaded FF

On the night of May 30, the company was popular. Pen, fun, and www.biquge.info

Almost all employees of the company worked overtime tonight, including Lin Feng.

FF online can be said to be one of the most important moments since the establishment of Fengxing Company, and this product can be said to be completely Lin Feng in absorbing some of the functions of QQ and YY in the previous life, and even some functions in the mobile social software WeChat and Momo, creating a new product that has never appeared in the previous life.

Lin Feng had high hopes for it, but he couldn't help but feel apprehensive in his heart.

There is no memory of the past life to refer to, whether FF is suitable for this era, whether it is suitable for the user's preferences? everything is unknown.

The acquisition of Tencent is not so much a strategy, but rather a matter of Lin Feng's lack of confidence in FF, with the intention of adding an extra layer of protection after FF is launched: even if FF fails, at least QQ has been proven successful.

Lin Feng did not stay in the chairman's office tonight, but personally sat in the large conference room in the company.

The general managers and vice presidents of the company's business groups are all present.

"Fei Yang, at the same time as FF is launched at 12 o'clock, the FF.COM website must also be launched simultaneously, all member functions, privilege introduction, points and other pages must be linked, and the FF personal space synchronized with the personal homepage of I love music and I love games must also be launched synchronously, so that users can understand and be familiar with the membership characteristics of FF as soon as possible. ”

"Boss, don't worry, you're all ready!" Fei Yang said in a deep voice.

"Okay, the campaign and the ad page are ready?"

Zhang Zhijiao replied: " All ready, new user promotion: I love music users every time they invite a friend to register FF, they will get a free ringtone and a ringtone;Each game user invites a friend to register FF,will get a game card or game currency worth 10 yuan;Member privileges (red diamonds, etc.) promotion: existing registered users of various business groups who have paid for business on the website will be given 1 month of the business diamond level for free, and new registered users will be given 7 days of diamond level of each business group for free, and they can enjoy the same service as paid users;The major software download websites have put the FF client download in the first place recommended on the home page;CCTV, each David TV has been negotiated, starting from the prime time tomorrow night, the FF15-second brand advertising ...... will be broadcast. “

"Good...... Wang, what about the technology platform?"

Wang Hao: "This time, the technical department has specially arranged more than 300 sets of servers across the country, which are specially used for data storage of FF business, as well as data interaction with the company's major business groups, and the security department has also specially developed FF security doctor to provide FF account password, data storage security, and security measures to prevent hacker attacks on each server. I believe that the stability and security of FF can be guaranteed after it is launched!"

"Very good!"

After Lin Feng once again confirmed with all departments that everything was going well, he looked at all the company executives and middle managers present in the conference room with blazing eyes.

"Ladies and gentlemen, today is a memorable day in the history of popular development, we will officially launch the strategic product we have secretly developed for 1 year, FF (Feifei) voice communication software at 12 o'clock in the morning. It can be said that from the moment FF is launched, all the businesses of Fengxing, including music, games, website navigation, mailbox, news and information, literature and many other businesses, will be closely around FF, through FF, a social communication software, to provide integrated integrated products and services for hundreds of millions of netizens in China!

"Therefore, I hope that everyone will pay 200% of their earnestness and efforts to ensure the smooth launch of FF, smooth data interaction with various business groups, and a good user experience!"

"FF online strategy is this: first of all, Hao Fang as the first position of the forefront, the battle platform of each significant advertising position to push, be sure to achieve 800,000 CS users all stationed in FF within a week. These users are also the key to ensuring that FF has active users in the early stage. Yao Xiaoguang and Li Lijun, who rushed back from Shanghai, nodded solemnly.

"Secondly, Wuai Music Network is the second position, for the 10,000 original singers and 300,000 active cover users in the original musician community, we should guide them into the FF music channel within a week, and these users will enrich the activity in the FF music channel. Fei Yang, general manager of the website business group, and Liu Chuan, the current general manager of Wuai Music Network, nodded at the same time.

"In addition, the technical department has opened up the accounts of all business groups, and now it can be said that literally, FF has 130 million users, but these users are fake, the company's marketing department, the operation personnel of each business group, all need to guide and convert existing users, at least let these users download the FF client, I believe that with FF's current rich functions and good user experience, as long as users use it once, they will like FF. ”

"Everyone, you don't need to be here to accompany me to the meeting now, immediately go to your respective positions to arrange, and when the active users of FF reach the first 1 million, I will celebrate you all!"

Everyone rushed out of the conference room.

Lin Feng sat down in vain, leaned back in his chair, and rubbed his eyebrows.

"Lin Dong, don't worry, I am very confident in FF, with so many resources of the company to promote together, FF will rise soon!"

"Lao Wang, I'm concerned about it. FF has condensed the hard work of you and me for so long, and when it comes to going online, I feel a little uneasy. ”

Wang Haole said: "I always thought you were confident, but it turned out that you were just as upset as me!"

Lin Feng was helpless: "Nonsense, I'm not a god, how can I be so sure that such an important product will be successful?"

Wang Hao nodded, indeed, all along, the entire Fengxing, including Menglong Company, has almost deified Lin Feng, as long as it is the strategy proposed by the boss, it is absolutely correct, and it will definitely succeed!

After all, Lin Feng is only a 25-year-old young man.

Wang Hao himself is three years older than Lin Feng.

Wang Hao suddenly felt that he was responsible as a partner, and at this time, he had to stand by Lin Feng's side and cheer him on!

"Looking at it this way, I may have more faith than you!"

"I'm engaged in technology, I don't know much else, but from the product itself, our FF functions are very complete, not only text chat, voice chat, we launched group chats, voice rooms in the channel, are all hit by the current user needs. It's also very easy to use, as users only need to have a headphone microphone. ”

"FF also has music, games, mailboxes, personal space, ...... I believe that as long as our marketing is in place, the conversion rate of users is very fast!"

Lin Feng nodded: "Yes, on this point, I agree with you. However, I'm worried that QQ will soon react and add these features as well. ”

Wang Hao shook his head and smiled: "You don't understand development, these functions can't be integrated by simply adding a link, it involves a lot of underlying structural interoperability and data, and development takes time...... And Tencent is in the process of going public, and they haven't been so quick to imitate these features. ”

…………

FF (Feifei) was launched, and during the day the next day, it caused an uproar in the entire Chinese Internet industry!

After all, the number of Internet users in China is only just 80 million, and almost all the Internet users who regularly surf the Internet are covered by all the businesses of Fengxing, listening to music, watching news, reading emails, and playing games, which are the four largest Internet services. The other three popular products are all leading services, among which to watch the news this, although the popular does not have a portal, but it has Hao123 ah!

It can be said that overnight, most users knew about a new voice communication software: FF (Feifei), a software that looks quite cool.

Popular production, must be a high-quality product.

Although this is just a joke among gamers, it also proves that netizens recognize the technological research and development strength of Fengxing.

In addition, Fengxing has launched a very strong promotion.

Most netizens want to download it to see what kind of communication software it is, and what is the difference between it and QQ, MSN, Sina UC, and NetEase Bubble that are already on the market.

And the bosses of major companies in the Internet industry also downloaded FF for the first time.

When I saw it, I was shocked!

The functionality of this FF is nothing short of a bunker...... On one software, it integrates almost all the existing products of Fengxing, music, games, email, etc.

Clear-eyed people can see at a glance that FF is another QQ entirely!

No, it's more exaggerated than QQ!

Lin Feng simply turned FF into a big tree, and other businesses that were originally a little scattered became the branches and leaves of this big tree......

This is a core, strategic product!

What is Lin Feng going to play again?

He had just fought Shanda over the acquisition of the winger.

Now the spearhead is pointing at Tencent again?

…………

Chen Tianqiao sighed a little weakly when he saw FF go online.

It's a bad move.

FF this software, if the acquisition of the winger, can immediately be transformed into the FF casual game platform, direct counterpoint is now suddenly rising, is killing Lianzhong and the winger are the collapse of the QQ casual game platform.

If the winger Sishao is not stupid, he will also choose to be acquired by the ...... because of the appearance of FF.

Tencent's Ma Huateng was in Hong Kong when he received the news of the launch of Fengxing FF.

He downloaded FF for the first time, and then changed color in shock, and his face turned pale.

As a top product manager, after he simply used it, he felt the excellence of FF: smooth and non-stuttering voice calls, indicating that the underlying design of FF is perfect, and the server is sufficient; FF already has a personal homepage function, which is similar to the QQ space he is still planning; FF's idea of integrating various business lines is almost exactly the same as his plan! At the same time, the current Tencent does not have so many leading businesses for the time being, QQ Music is preparing, and in terms of games, QQ only has casual chess and card games in the leading position in the industry, and large-scale MMORPG online games have not yet been able to gain a firm foothold in the .......

However, Lenovo Fengxing is acquiring Winger, and if the acquisition is successful, the QQ casual game platform will face a new strong opponent.

Ma Huateng frowned deeply and thought hard.

FF was suddenly launched at this time, and the comer was not good!

From the product point of view, FF's product functions are very perfect, and the user experience is also good, which will certainly make QQ more passive, but after all, QQ has 300 million users, and the first-mover advantage is obvious.

But now on the eve of the imminent listing, will the launch of a competitive product very similar to QQ have an impact on the capital market?

The answer is, of course!