The launch of FF voice at this point in time as a sniping attack on Tencent's listing seems to be too persecuted. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

But in fact, Fengxing has Lin Feng, a leader known as a "business genius", and has just gone through a series of high-profile acquisitions, and now Fengxing, whether in the domestic Internet industry or in foreign capital markets, has a great influence - at least investors will refer to Lin Feng's previous success stories to predict the future development space of Fengxing.

Undoubtedly, a careful analysis of the popularity can lead to a rather surprising conclusion.

Fengxing is now China's second largest online game service provider (after the acquisition of Haofang Online, Winger Games, it will surpass Shanda in terms of user scale, ranking first), China's number one online music service provider, the top three email service providers, the first website navigation provider, and the top three online literature providers.

Fengxing is not yet a listed company, so there is no way to know the scale of its revenue.

However, in terms of the number of registered users and the number of simultaneous online users, compared with the listed Shanda Network, it can be roughly estimated that its core game business revenue will not be less than 300 million yuan. Coupled with the sharing model of ringtones and ringtones downloaded from the channels of Wuai Music Network announced in Menglong's financial report, it is expected that the quarterly revenue of the popular music business will also be about 50 million to 70 million yuan.

On the whole, in terms of business scope and industry influence, Fengxing can already be called a heavyweight company in the forefront of the domestic Internet rankings.

The release of heavyweight products by such a company is bound to have an impact on the original market structure and share.

FF was launched, and the first to be affected were Sina UC and Tencent QQ.

Sina UC is also a voice communication software, which is said to be a competitor of FF.

But from the perspective of the business model carried by FF, it is more like another QQ - but with the addition of voice communication.

Even in terms of business integration and software user experience, FF seems to be better than QQ!

That's a big problem......

Tencent is in the critical period of listing, and its core business and revenue come from the Internet value-added services derived from QQ and the wireless value-added services brought by mobile QQ.

Considering that Fengxing has integrated a large number of value-added services on FF from the very beginning, it is associated with Menglong Technology, another listed company under Lin Feng, which is the ...... company that ranks first in the field of wireless value-added in China.

Well, everything is afraid of associations.

How can Tencent's existing investors not be affected?

For a while, after the roadshow, the investment institutions and funds that promised to subscribe to Tencent's shares called one after another, asking whether the popular FF voice launch would have an impact on Tencent's next business? How big of an impact? What are Tencent's current countermeasures? ……

The Tencent founder team led by Ma Huateng suddenly felt a little anxious!

Hong Kong's capital market is in turmoil.

…………

In Shanghai, Chen Tianqiao is also rethinking the next strategic issues.

At present, it can be determined that Fengxing is basically preparing to take the route of diversified business integration, and at present, in addition to games, Fengxing's layout in music, literature, wireless, website (traffic entrance) and other aspects has been formed, which is faster than Shanda.

In this case, Shanda has only two options.

The first is to temporarily abandon this strategy, concentrate resources to make the current Shanda advantageous business, the game business bigger and stronger, so as to make a breakthrough, and then try to seek new expansion space.

The second is to continue to speed up the pace, compete with Fengxing for the acquisition target, complete the layout as soon as possible, and then the two sides will fight for content and operation, and fight head-on to determine the final winner.

The first option is relatively simple for Shanda to operate, just maintain the current dominant position, and at the same time expand the upstream and downstream industrial chain, increase investment in research and development, and grab excellent foreign games for agency, you can achieve the strategic goal.

However, Chen Tianqiao did not want to choose this path.

In the past few years, Chen Tianqiao has suffered greatly from the labels of "online games" and "electronic heroin" on Shanda's body, and from the perspective of public opinion and his own career pursuit, he does not want to continue to take the road of games.

Chen Tianqiao's real dream is to build a "media and entertainment empire" and "online Disney"!

He doesn't want to choose the second path, his real purpose is not to compete with Fengxing in the Internet field.

His goals are even more ambitious.

What Chen Tianqiao really wants to do is media and family entertainment!

Of course, even if you are doing media and entertainment, it is also the time to grab content resources at this stage.

At present, the domestic media field is not completely open to private enterprises, and he can only start with the Internet field first, and the acquisition target that should be snatched must still be grabbed.

In Chen Tianqiao's view, now Lin Feng happened to make another bad move - when he had not yet separated the victory from Shanda, he opened up a new battle situation to provoke Tencent.

In the future, Shanda may be able to join forces with Tencent to deal with the popular ......

With his mind set, Chen Tianqiao decided not to compete with Fengxing for temporary gains and losses.

After the FF is online, the winger can no longer be saved!

What to do next is what matters.

Chen Tianqiao called Chen Danian, who was still negotiating with the wingers in Hangzhou, and instructed: Give up the acquisition of the wingers, immediately return to Shanghai, and discuss the future strategy.

Taking advantage of the fact that the current popularity will be launched because of FF, the attention is on Tencent.

Shanda has to quickly re-select the acquisition target, and play a quick sneak attack in turn!

It doesn't matter, in addition to Haofang, winger, starting point, there are many companies of the same type in the domestic market!

In addition to wingers, there are also Lianzhong; There are more literary websites, under the banyan tree, the phantom sword, ......; The music website also has the second-ranked Jiutian Music Network, as well as 163888! In addition, because Chen Tianqiao saw the rapid development of mobile phones and mobile wireless services, he had long set his sights on China's largest mobile game developer, Beijing Digital Red Software. …… These acquisitions must begin as soon as possible.

Chen Tianqiao decided that all the money raised after the listing would be used for acquisitions!

He must complete the entertainment empire strategy of his dreams.

Moreover, after this period of careful consideration, he thought of a core product of a grand transformation, that is, the Internet set-top box!

If you want to transform "home entertainment", the core is to occupy the living room of the user's home, that is, the TV.

Chen Tianqiao keenly discovered very early that with the implementation of the broadband strategy of telecom operators, many home networks have been able to realize digital interactive TV services, and digital TV is also a development policy formulated by the state for a long time.

Using the network to provide diversified content services for home users, so as to realize the dream of a media and entertainment empire, is obviously more in line with Shanda and his own positioning!

Chen Tianqiao believes that there is no future just by making online games, although he makes a lot of money, but he has never been elegant.

Shanda needs to transform, on the one hand, develop hardware, develop Internet set-top boxes that can integrate a variety of content services, on the other hand, acquire high-quality companies that can provide content for set-top boxes, combine software and hardware, use Internet technology to cut into the media field, use entertainment content to attract users, and use set-top boxes as core terminals to occupy users' living rooms.

Following this line of thought, Chen Tianqiao even thought of the concept of "online content supermarket" - Internet entertainment content such as online games, news and information, music, online film and television, literature, and securities inquiry operations are connected to the TV through the set-top box, and transferred from the PC to the living room, so that it can become a content provider first. After occupying a certain market share, other content providers want to provide home entertainment content to consumers, but also through Shanda's set-top box. Shanda has become a supermarket for online content, collecting not only money from consumers (hardware and service fees), but also money from content providers (service fee sharing and admission fees)!

In this way, Shanda has truly transformed into an Internet home entertainment service provider.

That's what I really want!

Chen Tianqiao thought secretly, looking at the night sky from afar, it seemed that he had forgotten Lin Feng and Fengxing.

…………

Lin Feng received a call from Zhao Yihua, saying that Shanda had withdrawn from the negotiation of acquiring the winger and could sign a contract with the winger!

$22 million, wholly acquired winger.

Lin Feng nodded: "OK, no problem, you can operate the specific acquisition details." ”

After hanging up the phone, Lin Feng couldn't help but sigh at Chen Tianqiao's decisiveness: as soon as FF was launched, it seemed that he understood the meaning of the combination of wingers and FF, so he categorically gave up the competition for wingers.

If nothing else, Chen Tianqiao should continue to look for new targets for acquisitions, right?

Who is it? Lianzhong? Or Sina?

It doesn't matter, Lin Feng has basically completed the business line now, and he doesn't plan to continue to make acquisitions with Shanda in the future......

How to integrate FF and how to acquire Tencent is what he is most concerned about at present!

FF was launched for one day, and the results were gratifying.

According to the background, the number of downloads of the FF client has exceeded 50 million, and the active users who have opened the membership service have also exceeded 8 million - of course, the current membership service is free for new users for the time being.

Hao Fang feedback information,Platform users are very welcome to FF,Many CS users have used FF voice once,Crazy began to pull people to register,All friends who play games around them have joined friends。

FF music channel too,Although the community function of my love music network is good,But users can only upload their own songs,And then users who like it follow the post below,Can't communicate in real time。 Now that it's okay, with FF voice, those singers and cover users opened a room in the channel for the first time, pulling fans to start singing and chatting. It is said that within a day, there was a room with more than 100 users, and it was very hot!

It can be said that the user feedback after the launch of FF is much better than Lin Feng imagined.

Lin Feng realized that today, in 2004, FF showed a large platform strategy, integrated services with a collection of functions, and the selection of highly targeted target users, satisfying and catering to the user's pain points, and the enthusiasm of users was incomparable to those users who have been bombarded by countless Internet and mobile Internet products in later generations.

For the first time, he had faith in FF.

Perhaps, FF is really a little possible, and maybe it will surpass QQ......

Of course, it's okay to think about it this way, but the plan to acquire Tencent can't be relaxed at all!

Lin Feng was going to ask Li Dong, how is the progress now?