Lin Feng was sitting in his office, reading the data report submitted by the technology platform department. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

After the interconnection between QQ and FF, the back-end user data of each business line has a steep upward curve.

The growth of the number of users is only one aspect, and more important is the increase in paying users.

In particular, Lin Feng saw that the data of the game business had improved significantly, so he breathed a sigh of relief, Tencent's wave of acquisitions is not a loss.

Take "Audition" as an example:

As the most suitable product for young QQ users, the active users of "Audition" have risen sharply from the previous 38 million to 72 million.

ACUs (average concurrent users) rose from 10 million to 30 million.

APA (Active Paying User Account) was listed from 6 million to 13.2 million.

At the same time, in terms of the most important data ARPU (average contribution revenue of paying users), there has not been much change, and it remains at about 200 yuan.

In other words, just the game "Audition", after being interconnected with QQ, the monthly income has increased from about 100 million to 260 million!

Although the income from the QQ account is still 5:5 shared with Tencent, considering that Fengxing still holds 51% of Tencent's shares, that is to say, half of the money distributed to Tencent is also popular, it can be said that through cooperation with QQ's platform, Fengxing's revenue from only one game "Audition" has doubled!

Games such as "Fantasy Journey to the West" and "Journey" have a similar situation, although they do not have the same high growth rate as "Audition", but they still achieve an increase of almost 60%-70%.

Lin Feng roughly estimated that after interconnecting with QQ, Fengxing's monthly revenue will increase from the previous 450 million to 500 million to 8-900 million, which is an order of magnitude.

Considering that there will be a large number of new games launched this year, as long as we continue to dig deeper into the potential of users on the two platforms of FF and QQ, it can be said that Fengxing has entered the fast lane since then!

Lin Feng threw the data report back on the table, proudly lit a cigar, and looked out the window.

Since May last year, the acquisition of Tencent has been a desperate and desperate purchase, and now it seems that not to mention the importance of holding Tencent for the future strategic layout and card position, it is a very good business just for the immediate interests!

I would like to share this joy with you.

Lin Feng picked up the phone on the table: "Linda, please Joe, Mr. Wang, and Jennifer come to my office." ”

Not long after, Li Dong, Wang Hao, and Li Mengyuan came to Lin Feng's office.

"Joe, Wang, have you read this report? Interworking with QQ is a great thing for us, haha. Lin Feng smiled heartily and handed the report to the two of them.

Li Dong took the report and glanced at it, nodded and smiled: "I also saw this report, Lin Dong, I have to say that admitting that the acquisition of Tencent was a wonderful move, and now it seems that FF can indeed not replace the relationship chain formed by QQ among users for a long time, and it is still the No. 1 social software in China. ”

Wang Hao also nodded: "I have been staring at the data changes in the background after the exchange between FF and QQ, and I am the first to know the content on this report." I also want to say, Lin Dong, awesome! He gave a thumbs up.

Lin Feng laughed: "Hey, Lao Wang, you are an honest man, how can you learn from Joe, and pat my ass!" ”

Li Dong immediately quit: "Hey, boss, what do you mean, I'm not an honest person?" ”

Lin Feng smiled: "Joe, I mean to praise you for being smart." ”

Li Dong shook his head helplessly: "You said that I am a smart person, I can still hear whether you praise me or damage my ......."

The three big bosses joked, and Li Mengyuan watched with a smile next to her, looking intellectual and elegant.

It has to be said that the presence of a woman in a senior team, a diverse team can sometimes bring a new feeling and a new way of thinking to the team.

After joking for a while, Lin Feng began to get down to business.

"It's a new year again, and we don't wait for the board of directors to convene, today let's take a small inventory of last year's situation and listen to Jennifer's report."

Wang Hao said with a smile: "Put it away, in the first half of the year, because of the acquisition of Tencent, the company's funds were tight, and there were no dividends, I don't know if there will be dividends at the end of the year?" ”

Lin Feng scolded with a smile: "Lao Wang, Menglong's stock has risen so well, you just threw a little bit last year, and you also cashed out a lot, and you are still staring at the popular dividends!" ”

Then he frowned and said: "Speaking of which, last year's popular acquisitions were too frequent, and a lot of our own funds were consumed, which will also affect our own development. Jennifer, speaking of which, what's going on with bond financing? ”

Li Mengyuan said with a smile: "It's ideal, the U.S. capital market is more recognized by Fengxing's business model, especially Shanda's stock price upward trend last year, which makes them more optimistic about Fengxing, which is larger than Shanda, just because many institutions expect to be able to obtain convertible bonds (converted into equity), so we also need to look at your and the board's opinions." In Europe, mainly British institutions are more enthusiastic, although the acquisition of Tencent by Fengxing is in Hong Kong, most British institutions have offices in Hong Kong, and they are very optimistic about the scale, strength and operational capabilities of Fengxing, and should be able to have a 200 million pound unsecured debt to sign in the near future, the type is a yield corporate bond, with a coupon of 8.42, a credit premium of 80bp, and a cycle of 5 years. ”

Lin Feng doesn't know much about bonds, but he understands the market: "If you ...... in 5 years and have a coupon of 8.42...... you can!" Fengxing will definitely be listed within 5 years, and the risk is not great. Joe, Jennifer, you are professional in this area, I don't know much, you prepare me a relatively simple, understandable report, if there is no problem, just issue this debt first, it is enough for the time being. ”

He didn't expect that after interconnecting with QQ, the company's income could be so greatly improved, according to the current revenue, after a year of accumulation next year, Fengxing should not be short of money.

200 million pounds, almost another 3 billion yuan, plus the company's existing cash, should be enough for the early investment in the video website this year.

"Okay, Jennifer, you can tell us about the annual earnings of Menglong and Fengxing in '04, let's rehearse it before it is the board of directors." Lin Feng said with a smile.

The four of them came to the conference room.

Li Mengyuan connected the computer to the projector and did a year-end inventory of the three bosses in terms of finance.

"Because the fourth quarter has just ended, the detailed financial report is still being accounted for, and it has not yet been audited, so I will focus on a few big data and ask the three bosses to understand." Li Mengyuan said with a smile.

Lin Feng sat on the boss's chair in the center, leaned back on the chair easily, and nodded: "Let's start." ”

"Let's talk about Menglong first, this year's overall financial data of Menglong has shown a good growth trend, thanks to the development of mobile CRBT business, the company's overall revenue, especially the wireless music revenue represented by CRBT, has increased significantly."

Li Mengyuan first made a summary, and then the projection screen displayed various data charts and graphs.

As you can see from the figure, Menglong in the first quarter, Total revenue was RMB290 million (US$35.3 million) and net profit was RMB158 million (US$19.2 million), with total revenue rising to RMB380 million (US$46.28 million) and net profit of RMB269 million (US$32.76 million) in the second quarter, and another increase in the third quarter with total revenue of RMB432 million (US$52.68 million) and net profit of RMB324 million (US$39.51 million), compared to total revenue of RMB460 million in the fourth quarter(US$56.1 million) and net profit of RMB360 million (US$43.9 million). ”

"In 2004, Menglong's total revenue was 1.562 billion yuan (US$190 million), profit was 1.111 billion yuan (US$135 million), as of today, the company's cash, cash equivalents and short-term investments totaled US$410 million, down from the previous quarter, mainly due to the acquisition of Jiubang Digital, UC Univision, Tumeng and other companies in the fourth quarter, as well as the launch of nearly 20 million US dollars of share repurchase program."

Lin Feng looked at Li Dong: "Joe, it is really a wise decision to hand over Menglong to you, in the year since you took over Menglong, your performance is still very good, hard work!" ”

Li Dong said modestly: "Lin Dong, this is just a steady development on the basis of what you have already laid. And a lot of my energy this year is also on the Fengxing side, which is the result of the efforts of Huiyao and Zhang Yan. ”

Lin Feng nodded: "Well, at the end of the year, we should reward the employees who work hard!" ”

Looking at the curve changes in the chart, Lin Feng frowned slightly: "Judging from the third and fourth quarters, Menglong's revenue growth rate is slowing down, and it seems that the supervision of mobile operators still has an impact on the overall business." ”

Li Dong nodded: "Indeed, some time ago, the vice president of the mobile data department also asked me to talk, Fengxing has always performed better, and the problem of violations is small, which can be regarded as an encouragement to me, but I can feel that mobile seems to have more ideas for the fastest growing phenomenal product CRBT business, and recently a number of record companies have communicated with me and asked about cooperation with mobile, and I feel that mobile has the idea of operating its own digital music business......"

Lin Feng sighed: "This is the general trend, the biggest problem with cooperation with operators is that the channels and platforms are in their hands, and the restrictions are too serious, fortunately, we have popularity, which is not only our own channel, but also our own content ......, it seems that Fenghua Records still needs to be expanded, and the content of music products is in our hands when appropriate, see how Mobile is ready to cooperate with us!" ”

When Lin Feng's current status is reached, the angle of standing is higher, and some ideas can be expanded, which is nothing more than a game.

"Okay, let's not talk about the spoiling things today...... Jennifer, go on, let's talk about the trend." Lin Feng waved his hand.

"Okay, because Fengxing is not listed, I won't talk about it quarterly, and report to the three bosses as a whole." Li Mengyuan said with a smile.

In 2004, Fengxing's total revenue was 1.454 billion yuan (US$177 million), profit was 920 million yuan (US$112 million), and the company's total cash, cash equivalents and short-term investments are currently 1.23 billion yuan (US$150 million). This chart is the revenue share chart that is currently popular. ”

"It can be clearly seen from the chart that the company's current main revenue is game revenue, accounting for more than 80%, followed by online advertising and wireless value-added revenue, accounting for 12% and 8% respectively."

Although the data is not as good as Menglong, Lin Feng is still quite happy.

"Yes, there are still more than a billion in the account, which is better than I expected! After all, last year's popular acquisition of Tencent, as well as Haofang, starting point and other companies, and invested in the construction of Silicon Valley research institutes and data centers, which cost a lot of money, it doesn't matter, the most difficult period has passed! ”

He looked at Li Dong and Wang Hao: "Joe, Lao Wang, I think so, last year, all the people in the company were very hard, I am going to hold a larger annual meeting, and also reward and commend employees, what do you think?" ”

"Okay, that's a good thing, I agree!" Wang Hao was the first to agree.

Li Dong thought about it a little more and asked, "Lin Dong, is it Menglong and Fengxing that the two companies are doing it together?" ”

Lin Feng nodded: "Let's put it together, from now on, let the employees of the two companies realize that the two companies are one family!" It also paves the way for future mergers. ”

"Menglong has offices all over the country, is the annual meeting attended by everyone?" Li Dong thought carefully, after all, he was the CEO of Menglong.

"Isn't it just a round-trip ticket and a night or two of accommodation? The company bears all the burdens. Lin Feng said arrogantly.

Li Dong nodded happily: "Okay, this is really a grand annual meeting!" ”

Lin Feng was in high spirits, and immediately opened the door of the conference room and asked Sun Lin to inform Ren Jie to come over as well.

"Ren Jie, the company has decided to hold an annual meeting this month, and all the incumbents of Menglong and Fengxing will participate."

"You go and prepare, contact a larger venue, Wukesong Stadium or something, which can accommodate nearly 4,000 people from the two companies."

"It's set for the end of this month, and I'm going to the UK after the end of the month."

"In addition, your HR department is preparing to conduct an evaluation and classification of the performance of all employees of the two companies throughout the year. According to the classification to determine the policy ...... of year-end bonuses, bonuses and option awards, and then organize the heads of various departments, each department can recommend an outstanding employee, and the company should give heavy rewards to outstanding employees of the year! ”

"Also, all departments are preparing programs and telling the heads of departments that they are also going to put out programs."

Lin Feng said continuously, asking Ren Jie to quickly pick up the notebook and record it.

Li Dong smiled beside him: "Ren Jie, don't worry, write slowly, our boss is in a good mood today, and it seems that he is ready to bleed!" ”

Lin Feng said with a smile: "Don't just say it, Joe, Lao Wang, Jennifer, Ren Jie, what do you think about the annual meeting, and tell me about it, my purpose is to make the company's annual meeting a grand event that the whole industry envies, to reflect the company's passionate entrepreneurial culture, but also to reflect the company's entertaining business nature." ”

"Let's work hard for a year, let's have fun together!"

"We are an entertainment company, how can we entertain users if we don't entertain ourselves? To let everyone reflect their creativity, everyone will rate it, and the programs and departments with high ratings will also have awards! ”