This summer, the whole of China was swept by a youthful melody brought about by the whirlwind of "Supergirl", forming a national carnival entertainment feast.

Lin Feng once again proved his strategic vision and genius layout.

There are a large number of Internet analysts who have analyzed Lin Feng's importance to the "Supergirl" program from an industrial perspective.

Looking at the competition process of the Supergirl program, you will find that this is a completely change from the previous practice of TV singer competitions, where professional judges decide the results of the competition, but through SMS voting, the public takes back the right to select Supergirl from the elite judges, and creates idols according to their own scale. ”

At the same time, Volkswagen has shown unprecedented originality, and even created many self-identifying noun logos, such as He Jie's fans call themselves "box lunches", Zhang Liangying's fans call themselves "Liangfen", and Li Yuchun's fans call themselves "corn". The emergence of these new words once again proves that even the fan-like public has the ability to construct discourse. All of this points to a fundamental fact: the era of elite monopolization of cultural originality is over. ”

"And it's the Internet that's making all of this happen!"

"It is the Internet that has enabled the masses to carve up the discourse power that was previously monopolized by the elites. The growth of the younger generation is accompanied by the development of the Internet, through which they have channels to express their opinions and needs, and similarly, they also have a strong demand for civilian culture and a demand for fair participation in society. ”

"It is the participatory and interactive nature of the Internet, as well as the unique marketing characteristics, that have formed a unique fan economy in the Internet era, and Renren has become a base camp for fans to gather. ”

Obviously, the aspiring to become a domestic Internet entertainment content giant has seen this trend, and Lin Feng himself is an outstanding representative of the younger generation, he can understand the needs and desires of young people, and through the Internet, mobile communications and other technical means, to help young people realize this demand. ”

At this time, "Supergirl" is the most appropriate show. Its appearance made Lin Feng see the opportunity, and when everyone didn't understand, he went all out to promote and cooperate with this project, and of course, he also gained huge benefits!"

For the afterthought of these analysts, Lin Feng could only smile when he saw similar articles.

Experts, scholars, critics...... These people will always come up with countless truths and lofty conclusions after the fact.

But in fact, Lin Feng was far less than they said and thought about it so much.

The original intention is very simple, when this show was popular in the previous life, Lin Feng was working in SP Company, and he was extremely impressed by the fact that Lingtong made a lot of money through the SMS voting of this show.

It just so happens that at this stage, the online video is to be laid out, and it can be regarded as just in time.

As for the layout of "Renren", I don't want Baidu to post it at all, so I don't want to make a temporary move.

I just didn't expect it to turn out so well.

In any case, the attribute of "prophet" is the most rebellious!

Just when "Supergirl" is in full swing, many foreign brokerages and investment institutions have upgraded the rating of Menglong Technology to "buy", the reason is that Menglong has shown a convincing leadership position in China's SMS and wireless music market, and with the income of the popular "Supergirl" project, Menglong is expected to achieve substantial growth in performance in the third quarter.

Lin Feng was a little distressed that he originally wanted to take advantage of the decline in Menglong's stock price to buy back some more shares, but it seemed that this plan was going to be postponed again.

The privatization of Menglong and the merger with Fengxing are the prerequisites for the future listing of Fengxing.

Lin Feng is preparing to make the listing of Fengxing just like Alibaba in his previous life, and he can obtain a very high market value in one fell swoop under the expectation of everyone.

This is another kind of hunger marketing.

Of course, even now, the surprising vitality and innovation shown by Fengxing Online in the past six months has attracted the attention of the industry.

Whether it is the "open platform strategy" or the new breakthroughs in social networks and online videos through cooperation with "Supergirl", it shows that this Internet company, one of the best in China, is full of infinite passion and vitality.

As for when Fengxing will be listed, it has also become the focus of attention of domestic and foreign industries, media and investment institutions.

After all, the competitors of Fengxing in China have all completed their listings or are preparing for listing, especially Baidu, another star company that has attracted much attention, has also entered the stage of preparing for listing, making the capital market even more looking forward to the Internet giant that is still soaring.

In this regard, Xu Qian, public relations director of Fengxing Online, said in an interview: "The company does not have a specific plan and timetable for listing. ”

At this time, the popularity was far from what Lin Feng had in mind.

……

On June 25, 2005, in the midst of the praise and comments of the outside world, Lin Feng came to Shanghai in a low-key manner.

He came to inspect the "World of Warcraft" project of Shanghai Fengxing Company and boost the morale of the team.

Yao Xiaoguang flew to the capital the day before to report to him that after more than half a year of localization, "World of Warcraft" has finally basically completed the preparations before the closed beta and is ready to start a round of limited public testing!

This news naturally surprised Lin Feng.

No one knows better than him what kind of monstrous waves this game will set off in the domestic game industry, and what kind of brilliant performance and future it has!

When he came to the office of the Shanghai company, Lin Feng looked at the tired faces of the "World of Warcraft" testing team and localization team in the office, looked at the marching beds in all corners of the office, and the expectant and apprehensive eyes in their eyes, he couldn't help but feel emotional.

Perhaps, it is precisely because of such a group of people who love games that China's game industry can become the world's largest in the future.

"Everyone has worked hard! As the boss, I won't say too much, all World of Warcraft team members will be paid six months' salary as a project bonus!

"Long live the boss!"

In one sentence, these employees who have worked hard for half a year are resurrected and their spirits are uplifted!

After soothing the team members, Lin Feng sat in the conference room and listened to the specific work report.

"At the end of last year, the North American server of "World of Warcraft" was launched, and many players in China were anxious and went to the United States to play games, and we were worried that we would lose a certain number of players, so we wanted to conduct an open beta as soon as possible. Yao Xiaoguang reported.

"But to be on the safe side, we wanted to do a limited public test first, and our slogan was: "A world is waiting."

Lin Feng couldn't help but laugh, remembering the famous sentence in his previous life, "A world is queuing......

However, now Lin Feng has not hesitated to spend a lot of money to purchase 2000 sets of the latest servers, compared to the 100 sets of servers in the previous life, when Jiucheng was petty, I believe that during the open beta, players will no longer be as miserable as in their previous life, and they will spend hours queuing every day.

Lin Feng suffered a lot back then.

Now that he is in charge, having money to ******* is the key to a good user experience of a game, especially in a large-scale 3D game like "World of Warcraft", there are not enough servers, just waiting to be scolded to death by players......

Lin Feng was thinking nonsense in his head, and Yao Xiaoguang's report continued.

"Because it is a limited open beta, we are going to give priority to those players who like Blizzard games such as Diablo and Warcraft, as well as some players who want to switch to high-quality European and American games, and then distribute CD-KEYS to them. It just so happens that our Haofang battle platform,Gathered a large number of domestic players who are most loyal to Blizzard games。 ”

Listening to Yao Xiaoguang's words, Lin Feng nodded.

At this time, you can see the importance of early acquisition of Haofang.

In any game, there must be a group of enthusiastic seed players, these people are veteran players, and they also have a strong appeal among players, and they are very familiar with the world background, race, class, skills, etc. of "World of Warcraft", and they can also get started quickly.

Moreover, Lin Feng also got the FF voice out in advance.

This is a big killer for the team copy of the "World of Warcraft" game, with these two preliminary preparations, Lin Feng believes that the popular operation of "World of Warcraft" will definitely be more influential than when Jiucheng launched "World of Warcraft" in the previous life.

"Okay, I agree with your plan, I hope that once World of Warcraft is launched, it will become a phenomenal classic!

Lin Feng said with a smile.

The big boss nodded, and everything was pushed forward quickly.

On June 28, 2005, the operator of "World of Warcraft" in China was popular online, and officially opened the limited public test registration of "World of Warcraft" on the official website of "World of Warcraft" on the official website of "World of Warcraft"!

Because it is a limited open beta, players need to fill in their own real-world information and participate in a questionnaire to have a chance to qualify for the test, which is already a high threshold compared to other games.

But to the surprise of many, nearly 800,000 players submitted applications for beta eligibility in just two weeks!

At this time, the entire operations team felt that they were about to witness the birth of a new miracle.

On July 15, 2005, Fengxing announced that the world-renowned epic online game "World of Warcraft", a limited public test in China, will officially start one day later on July 16th!

Chinese players are finally able to embark on this grand and magnificent world of Azeroth, which has been carefully constructed by Blizzard for many years, and start a shocking, moving, and unforgettable journey!