Chapter 248: A Lively Summer File
After the official opening of World of Warcraft, a timed consumption model was adopted. This means how much you'll pay for how long you stay in the game world.
At first, EA was worried that it would be difficult to attract players with this sales method, but the first open beta sold out 500,000 accounts, which gave everyone a great encouragement.
After the game officially launched, the profits in North America alone amounted to tens of millions of dollars in the first month. Spurred on huge profits, EA quickly promoted the game to the world through its vast distribution network.
According to the calculations of professional accountants, the annual profit income after the full promotion is as high as nearly 300 million US dollars! The majority of the income will be distributed to EA, but Zhang Fan can still obtain nearly 100 million US dollars in profits every year.
Compared to the calculations of these experts who rely on existing data, Zhang Fan is very aware of how bright the future of this game is. After it is truly spread to the world, the annual income will even be as high as nearly one billion US dollars! Such a hen that can lay golden eggs, Zhang Fan must hold it in his hands.
Zhang Fan has copyright, but lacks channels for distribution and promotion. Only then did we sign a preferential contract with EA. Use EA for promotion and distribution. After the two-year contract ends, Zhang Fan will definitely take back all the copyrights by himself and then swallow the game himself.
Don't look at the fact that EA can take most of the income now, but after the two-year licensing contract ends, everything is to make a wedding dress for Zhang Fan.
Iron Man cost nearly $200 million to shoot, a large part of which was spent on computer special effects paid to ILM. Although Zhang Fan also wants to have his own computer special effects company, it is a pity that this is completely a money-burning job. Before the results are released, a large amount of money is needed to burn money, and Zhang Fan is eager to break a penny in half to spend now, where is the money and time to invest in this.
The best way to have your own VFX company is to buy an established company. And in Hollywood, the best option is Industrial Light & Magic. It's just that even if George Lucas wants to sell his own Lucasfilm, it will cost at least about $5 billion. Zhang Fan can't take it out now.
This matter can only be put down for the time being, and the most important thing for Zhang Fan now is Iron Man.
Hollywood produces hundreds of movies every year, and about forty or fifty of them can be released in the summer. These are big productions that can mobilize more than 500 screens. And the films that can mobilize thousands of big screens are the highlight of the year.
Whether it's the North American market or the global market, the summer season is where everything can be decided in the end.
The lively North American summer season officially began in May. The Chronicles of Narnia, which claims to be the best children's film, is the first to be released.
The Chronicles of Narnia is actually just a **** in the guise of a children's film. The plot is average, and the special effects are not well done. Although more than 2,000 screens were won, it was a pity that the results after the premiere were very poor. The three-day premiere plus midnight slot is only $55 million. It was almost doomed.
The film, which invested more than $130 million and tens of millions of dollars in publicity, ended up grossing only $140 million in North America, which is a catastrophic failure.
RevenueBowei Pictures is fully operating in overseas markets. However, according to tradition, if the North American market does not perform well, it is almost impossible to make a comeback overseas. In the end, the film's global box office revenue was less than $200 million, and it almost knocked Bowei Pictures down.
Next up was the fast racer from Warner Films. This film is Warner's key work and is considered a classic that can compete with Raiders of the Lost Ark. It's a pity that reality gave Warner a few slaps in the face!
This big production, which cost 180 million US dollars in production costs and publicity expenses, just passed the box office of 10 million US dollars in three days after its premiere!
Even the people at Warner thought they were mistaken, and they were still asking why there was one less zero, but the reality is so cruel, the total box office of this fast racer in North America is only a little more than 40 million. The slot for the largest dud of the year has almost been booked. As for the overseas box office, which is regarded as the last hope, it has not been able to exceed 50 million US dollars.
Even if the Warner family has a big business, their heads are full of cold sweat because of this movie. An investment of more than $100 million was thrown out so lightly. I can still hear the sound of throwing it in the water, but not even a single hair has fallen from this loss.
At the beginning of the summer season, two big-budget movies collapsed one after another, which made the entire Hollywood lose its voice almost at the same time. No one thought that the big production that had high hopes would fail so miserably.
The failure of a big-budget film is definitely not just affecting the studio. The crew and actors of those crews will also affect their reputation because of failure, which will affect their own value.
At the same time, the theaters that released the movie were also unlucky. The expenses of the cinema chain are large, after all, it takes a lot of money to maintain the cinema, and the same goes for the salaries of the laborers. And once this kind of large-scale production with a large number of screens fails, if it doesn't receive the box office, there will be no share, and they will lose money without income!
Although the major theater chains have a close relationship with Hollywood giants, they are not a company after all. According to the Anti-Monopoly Law, film companies and cinema chains cannot belong to the same company. Even if Zhang Fan bought a small cinema chain, it was operated in the name of an offshore fund. On the surface, it definitely has nothing to do with Zhang Fan's film company.
These cinema chains also need to survive, and they also need profits. The larger the theater chain, the greater the cost, and no matter how rich the family property is, it can't bear the loss for a long time. Therefore, as long as Zhang Fan's film shows a strong momentum of attracting money, these theaters will take the initiative to pounce on them and ask for cooperation. As for the requirements of Disney and other companies, the so-called friendship in front of interests is a fart!
The lively summer season is in full swing, one movie after another, you sing and I appear, and the entire North American film market is boiling loudly.
At this time, Zhang Fan was carrying out large-scale publicity for Iron Man, who had already completed the final post-production work, and on the other hand, he was in full swing to shoot the next movie.
Zhang Fan, who has a perfect shooting process in his mind, can't shoot a lot of useless scenes like other directors. There are even artists and directors who shoot hundreds of hours in a film that is just over 100 minutes long! In addition to wasting time, a lot of film is wasted.
And Zhang Fan generally only needs to shoot more than 100 minutes of movie footage. The difference in efficiency between the two sides is difficult to calculate. Even the post-editing is almost left. Originally, there was not much length of film, and if it was cut, the broadcast time would not be enough.
If it weren't for the need for a lot of post-production computer special effects, Zhang Fan's Iron Man would definitely have chosen to be released at the beginning of the summer season, rather than in July.
It is precisely because Zhang Fan's shooting speed is extremely fast that he does not need to shoot at most one movie a year like other Hollywood directors or actors, or even several years before one work appears. As long as Zhang Fan wants to do it, he can make several movies within a year.
has its own film company, has a theater chain, has many classic movies and even a lot of money. In this case, of course, Zhang Fan will not waste time.
Iron Man has not yet been released, and the next Hulk has already entered the filming stage.
Zhang Fan didn't plan to make any literary films to impact the awards. The reason why he invested heavily in the Oscars before was to open the door to the American film market in the simplest, most effective, and fastest way, so that he could gain a foothold in Hollywood. Now that he has achieved his goal, it is naturally impossible to waste time and energy on art films that impact the awards.
Zhang Fan didn't know what others thought, but he clearly understood his thoughts. In Zhang Fan's view, although movies are known as the seventh art, the real role is to let the audience relax and have fun.
Running around every day for work, it's time to relax when you finally have time to rest. Make some joyful or wonderful movies to make the audience enjoy watching them, and this is what movies should really do.
As for those so-called filmmakers who open their mouths and close their mouths all day long, the whole shape is not mainstream from beginning to end. The so-called art films they shoot that no one can understand except themselves, they don't know what they want to say, and they don't know what the plot is. It's better not to take it out and broadcast it in the cinema, but take it home and enjoy the art.
What Zhang Fan is most unaccustomed to are those so-called artists who say that they are creating for the sake of art all day long, but in the end they want to reap the crazy box office.
said that he made a personality film and an art film. The films I make not only have to win awards, but also have to be successful at the box office. If the film festival doesn't give them awards, it means that they have no eyes, and if the box office is not good, the audience can't understand it, and the quality of the audience is not enough. Only you are right. He even thinks that he can represent the will of all the audience.
It's like the domestic film industry has produced a hot-blooded movie that is super hot at the box office and can even occupy a place in the entire world film history. But immediately there will be shameless people, professors from so-and-so colleges who jump out and say that this movie is rubbish, and everyone can't watch it. Then when faced with a rebuttal, he said with a calm face that whatever you say, I don't know anything tomorrow, I'm going to read a book, or read two books.
Look at your uncle!!
What era is this, what kind of thing are you talking about this and that? Is the movie of this era good or not, not for you who eat the country and eat the students, and want to coerce and intimidate the students to give money and sacrifice, otherwise they will not give the graduation certificate The so-called brick family beasts can decide!
In this era, the only thing that can really determine the quality of a movie is the box office. Audiences will use their money to vote for their favorite movies, rather than listening to the bricks fooling themselves.
In this era of people's wisdom, it is up to the audience to decide whether it is good or not.
As for the bricks and beasts of the Strategic Flicker Bureau, let's stay where it's cool!