Chapter Seventy-Five: It's Better to Dance

Jolin Tsai (Jolin Tsai), a popular female singer in Taiwan. Pen × fun × Pavilion www. biquge。 info

Born on September 15, 1980 in New Taipei, Taiwan, he signed a contract with Universal Music in 1999 and released his debut album "Jolin1019" in September of the same year.

With a total sales of 400,000 copies, the album won the "Best Newcomer Gold Award" at the 7th Singapore Golden Melody Awards, the "Most Popular Newcomer of the Year in Asia" at the 6th ChannelV, and the "Most Popular Newcomer" at the Taiwan TVBS Elite Awards.

Jolin Tsai became famous in one fell swoop, and was known as the "Four Little Queens" in the Hong Kong and Taiwan music scene along with Stefanie Sun, Xiao Yaxuan, and Liang Jingru.

In February 2002, Jolin Tsai resigned to the record company Xinli Music and the brokerage company Tianxi Entertainment. On March 7 of the same year, Jolin Tsai released his fifth album "Look at Me 72 Changes", which not only brought a change in Jolin Tsai's image, but also diversified the style of his songs, and the album sold more than 1 million copies in Asia, with which Jolin Tsai won the Best Female Artist Award and the Best Album Award on the Taiwan G-music Billboard.

It can be said that the time in front of me is the time when Jolin Tsai is red through half the sky.

And in the recently popular "Look at Me 72 Changes" album, many songs are very fast-paced dance music, and it is in this album that Jolin Tsai first tried to transform dance music and rock, opening the first ...... of her future "Asian dancer".

No matter in terms of attention and suitability, choosing her as the spokesperson of "Audition" is indeed the best candidate.

Zhang Zhijiao moved quickly, Fengxing and Sony Music were strategic partners, and through Sony's introduction, he quickly approached Tianxi Entertainment and negotiated endorsements.

Endorsing games is still a completely new field for most stars at this time.

Only NetEase invited Stephen Chow to endorse "Journey to the West" a while ago.

Tianxi Entertainment didn't know how to quote, considering the influence of Wuai Music Network in the mainland music industry, the final endorsement offer was 4 million Taiwan dollars / two years, which was 1 million cheaper than Jolin Tsai's normal commercial endorsement.

Lin Feng calculated, rub, according to the current exchange rate, it is only 1 million yuan!

In a few years, Jolin Tsai's worth will be far more than that.

Lin Feng instructed Zhang Zhijiao that the price was fine, and if it was possible, it was best to sign it for four years at a time.

Game endorsement is relatively simple, and Lin Feng does not consider TV placement, mainly asking Jolin Tsai to cooperate with the game's promotional activities (twice a year), shoot game posters, etc.

The four-year endorsement contract, the endorsement fee of NT$8 million, whether it is for Jolin Tsai or Tianxi Entertainment, is a big contract at this time.

After getting the news that Fengxing wanted to sign a contract as soon as possible, Jolin Tsai and her agent, Jiang Chengjin, who is also the brokerage director of Tianxi Entertainment, flew directly to Beijing on the same day.

Lin Feng also gave them a high reception and arranged for Zhang Zhijiao to pick them up in person.

Ye Zhiwei drove a Mercedes-Benz S320, but he was stained with light and had a close contact with the idol.

Jolin Tsai's arrival also made the employees of the popular company on the 36th floor commotion.

Although the influence of Wu Ai Music Network has been expanding in recent years, and many record companies and artists will come here to promote new songs or talk about cooperation, after all, Jolin Tsai, as one of the newly popular "four little divas" in Hong Kong and Taiwan, appeared in the company for the first time.

When Jolin Tsai and his agent, accompanied by Zhang Zhijiao, walked through the company's aisle to Lin Feng's office, many employees stuck their heads out and whispered.

Lin Feng and Li Dong were drinking tea in the office while waiting for Jolin Tsai's arrival.

Li Dong is also the COO and CFO of the popular company, and he is also in charge of legal contracts.

At this moment, Li Dong was complaining to Lin Feng: "Lin Dong, it's good for you, hide on the 36th floor, meet beauties privately, pity me for being dizzy by Michael and them every day......" The Michael he was talking about was the head of the lead underwriter Goldman Sachs, Michael Evans.

Lin Feng said with a smile: "Now I know that 15% of the shares are not easy to take, Joe, Menglong's preparations for listing all depend on you, as soon as I hear them muttering English in a meeting, my head hurts! Besides, you think things are easy on Fengxing's side, I don't see how closely our wolf's den battle plan is arranged!"

Li Dongle said: "Lin Dong, I'm really convinced when it comes to this...... , Ren Jie really prepared a set of camouflage for one of you! Looking at your battle meeting, it feels like entering the movie scene of Armageddon, you can really play!"

Lin Feng laughed and said: "We are a game company, we always have to have a little entertainment, don't say it, put on a camouflage uniform, that feeling will come at once, and you will try it one day." ”

Li Dong nodded and smiled: "Okay!"

While speaking, there was a knock on the door, and Jolin Tsai arrived.

………………

For Jolin Tsai, Lin Feng's only impression in her previous life was that she was a very hard-working singer. There is also the relationship with Jay Chou.

By the way, there is also the song "Today You Are Going to Marry Me" sung by her and Tao Zhe, and the sentence "Jolininthehouse" made Lin Feng completely remember her English name.......

At this time, Jolin Tsai was just 23 years old, and he did not have the sex appeal that later became an "Asian dancer", with long hair dyed yellow and a simple white dress, but he looked a little immature, and at this time he still had baby fat on his face, not as amazing and beautiful as he was later.

Lin Feng smiled and shook hands with Jolin Tsai and beckoned everyone to sit down.

"Jolin, welcome, it's been a hard time flying all the way! Everyone sit down for a cup of tea and talk slowly. ”

Lin Feng's youth obviously surprised Jolin Tsai, the owner of the My Love Music Network, who usually doesn't show up much, is not famous in Taiwan's music circle, and his single-handedly launched Liu Kailai swept all major awards in the mainland in 2002, and the record sales are all the kings and queens of Hong Kong and Taiwan.

And in order to better expand the mainland market, major record companies are also trying their best to have a good relationship with Wu Ai Music Network, after all, new songs hit the charts, digital record release, especially after the launch of the CRBT business, Wu Ai Music Network has become an important channel for the income of various record companies, such a figure, for singers like Jolin Tsai, is still very heavy.

"Mr. Lin is too polite, I also want to thank Mr. Lin for giving me this opportunity, to be honest, it's the first time for me to endorse the game, what's wrong, and ask Mr. Lin for more advice. ”

"Jolin, our Director Zhang should have told you, our upcoming game "Audition" is a dance game for young people, I have seen the MV of your new album, your dance is very beautiful, there is a unique temperament, I believe you are the most suitable person to endorse this game!

"Joe, you talk to Mr. Jiang about the contract, Jolin, I'll show you around the company, you can also try our game, I believe you will feel more about endorsements." ”

Lin Feng knew that artists would not directly negotiate contracts, so he simply left Li Dong and Jiang Chengjin in the office, took Jolin Tsai to visit the company, and came to the "Tianmei" studio.

This excites a bunch of tech nerds in the studio.

In the studio, Jolin Tsai, under the guidance of Yao Xiaoguang and others, tried out the game and liked it immediately, especially the dance moves of the characters in it.

"Mr. Yao, did you design the dance moves in this game? It's really beautiful, and I want to learn a lot of them!"

Yao Xiaoguang was a little embarrassed by her adoring eyes, and explained: "These dance moves are all collected by us from the video materials of foreign dance masters, there are almost tens of thousands of movement models, if Miss Cai likes it, you can play more of our games, there must be a lot of new discoveries." ”

Jolin Tsai nodded: "I will definitely play it!

Lin Feng stood next to him and smiled at Zhang Zhijiao: "Okay, Jolin is also our player, Zhijiao, you can promote it, join the game, you will have the opportunity to dance with Jolin, this point is very attractive." ”

Zhang Zhijiao nodded and smiled.

The contract was signed, and Jolin Tsai will appear as the face of the "Audition" game, appearing in all game marketing and promotional materials.

………………

15 May 2003.

People who are accustomed to opening the My Love Music Network every day to listen to songs found that in the banner on the homepage of the website, a picture feature of Jolin Tsai wearing a beautiful dance dress appeared.

In the picture, Jolin Tsai is spinning and flying, her long hair is flowing, the background is a colorful game scene, and next to it is a row of flashing handwriting: "There are young and invincible handsome men and beautiful women, the most in-kind music and dance steps, and the latest fashion clothes, dance with Jolin!

Click to enter the special page, and you will enter the "Audition" section of my love game network.

The background music of the special area is "It's Better to Dance" personally selected by Lin Feng and full of rhythm.

"It's better to dance than to dance / It's better to talk / Make yourself feel comfortable / It's everyone's talent / Keep dancing / It's better to dance than to fall in love / Get along this way / No one feels lonely / No baggage ......".

Lin Feng likes this song released by Chen Huilin in 2001 very much. Hand-picked as the background music for the game's official website.

At the same time, a large number of promotional articles, game introductions and official website links began to appear in the game channels of major web portals, professional game websites 17173, and major forums. Because of the popularity of paying for it, many websites and forums have pinned and redred posts.

"Fengxing has launched a large-scale music and dance online game "Audition", which is about to start its internal beta!"

"A domestic music game "Audition" is coming!"

"Little diva Jolin Tsai endorses, "Audition" dances together!"

"Endorsed by tens of millions of Taiwan dollars, "Audition" is on the market!"