Chapter 467: The Third Generation Crown Appears (First Update)
You must know that last year, General Motors accounted for 41% of the market share, and Ford Motor also accounted for 35% of the market share, which means that now the market share of the two car companies has declined this year, and the total has fallen by 9 percentage points!
And all these 9 percentage points were snatched by Nanye Automobile Company. Pen × fun × Pavilion www. biquge。 info
From this alone, it can be seen that Minamino Motors poses a huge threat to them!
At this time, the board of directors and senior management of Ford Motor Company also had a deep fear of Nanno Motors. But they had to admire the courage of Minamino Automobile and the research and development capabilities of the other party.
Anyway, now General Motors and Ford have some automotive technology that has to follow each other's fart, so they are very passive.
"Next month, Minamino Motor Company will launch the third generation of the Crown, and then our new Buick and Chevrolet will also be launched this year. And there's Ford's. At that time, our three car companies will start another market share war. I don't know what the situation will be when the time comes. ”
"President, our new Chevrolet and Buick this year have gone through a year of research and development, and they have a lot of selling points, and we feel that we will definitely not lose to the third-generation Crown!"
Because they have been preparing for two years, they are very confident in these two new models.
"Hopefully, I'm curious to know what new changes will happen to the third-generation crown!"
"It just so happens that the US imperialist economy has declined this year, and I don't know if the market sales will shrink this year, and if it shrinks, it will be difficult to estimate it......"
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Meidi Branch of Nanno Automobile Company.
Minamino Shuyi sat at the top of the table: "Next month, our third-generation crown will be launched." How's everything to prepare?"
"Mr. Chairman, we have everything ready at the moment. In the past two years, our crown has deeply conquered many customers in the United States, and its reputation is also very good. We believe that this time we will definitely be able to compete with General Motors and Ford Motor for market share. "The general manager of the American imperialist branch, Quesas said.
"Very good, now our company also has cooperation with JPMorgan Bank. At that time, the auto finance system will be launched together when the third generation of the crown is listed! I believe you have all seen the plan, and it is up to you how to implement it. Anyway, I need the majority of customers to understand and know about this auto finance. Nanno said in a deep voice.
"Yes, Chairman!"
Shuichi Minamino knew that this auto finance company had entered the U.S. imperialist market in order to compete for market share with General Motors and Ford Motors! In fact, it was very difficult to compete with these two old automobile companies for market share. After all, everyone has low, medium and high-end cars. There are many car series!
On the other hand, Shuichi Minamino is a low-end car, and there are few car series. There is still a lot of pressure to compete with each other for market share.
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Los Angeles TV advertising time: A few days ago, Nanno Automobile Company launched an announcement to promote the launch of the third generation of the crown on the 15th of next month! In the past two years, the sales of the first generation of the crown and the second generation of the crown in the United States have been rising! The reputation is very good, and it has become the spokesperson of the revolution in fashion and automobile technology! If the first generation of the crown is eye-catching, then the second generation of the crown has the strength of automobile innovation, so what surprise will the third generation of the crown give us?
It is said that the promotional advertisement of the third generation of the crown advertises that the third generation of the crown has a car music function, that is, it can play music tapes, which is not available in the second generation of the crown. In the future, you can choose to listen to your favorite songs without listening to the radio in the car......
In addition to this selling point, the third-generation Crown car has another big selling point, and that is the power seat!
First of all, let's talk about the music tape car player, first of all, the car in the world is currently a radio, and you can only listen to the songs on the radio. But now the third generation of Crown has directly launched a cassette car player. This means that consumers can buy their favorite tapes and play their favorite songs.
This technology is currently only possessed by Minamino Motors, after all, the cassette tapes and home video recorders invented by Shuichi Minamino are owned by Sony. So he gave priority to the development of this in-car player for his car company.
This belongs to the entertainment category of innovation, and the other is convenient and user-friendly innovation, that is, power seats!
In this year's years, all the seats were manual, and I pulled and adjusted the front and back of the seats by myself.
But the power seat is different, not only can automatically adjust the width of the front and rear, but also adjust the height of the seat. For example, if you are relatively short, you can raise the height of the seat, and if you are larger, you can lower the height of the seat.
Moreover, the electric seat is not only convenient to use, but also very intelligent and high-end.
In addition to this, after two or three years of research, the Crown's engine has also been greatly improved in terms of power and fuel economy!
Suffice it to say, from the appearance of the first-generation Minamino car, to the first-generation Crown automatic air conditioning, automatic window lifting, to the second-generation Crown's disc brakes, electric mirror adjustment, sunroof, and so on.
Since the introduction of these automotive innovations, other car companies have been following suit!
I believe that after the launch of the third-generation crown, those car companies will be shocked one by one, because they still have to follow the trend and imitate!
Anyway, Minamino Motors' automotive innovation technology has been imitated since Shuichi Minamino took over, but it has never been surpassed. Today, Minamino Automobile Co., Ltd. seems to have become a pioneer in the world's automobile industry.
At this time, there was an eye-catching slogan written on the city advertising street signs in major cities of the United States: Nanye Automobile - has been imitated, never surpassed, and the choice of the third-generation Crown Automobile is worth owning!
This sentence is not a big word, it is true that Crown Motors is getting better and better, and it is also recognized by the majority of consumers.
As the advertising took off, the other big car companies were amazed when they saw the two selling points of the third-generation Crown!
Although these two technologies are not very significant breakthroughs in their opinion, they are impressed by the convenient innovative design and practical concept.
At this time, the executives of many automobile companies realized that a car is not deliberately about power, it can pursue luxury, it needs to be practical and user-friendly design!