Chapter 33: Don't even think about running
During the three-day Jinjiang meeting, the heads of Baidu Tencent and Zelianke personally attended the meeting, and reached a final agreement with more than 50 pages and more than 100,000 words, detailing the obligations, powers, and methods of cooperation of all parties, including 18 major articles and more than 60 sub-articles. Pen, fun, pavilion www. biquge。 info
In a nutshell, the final outcome of the Jinjiang Conference is not particularly complicated:
The three parties jointly established the 'User Data Analysis Center'.
The main task of the data center is to collect the information of network users in an all-round way, formulate various algorithms and models, analyze users' habits, personalities, preferences, behavior patterns and other relevant information, and establish a huge user database.
The start-up capital of the data center is 12 million, and each of the three parties contributes one-third of the capital, each accounting for one-third of the equity, and any party has a veto right to major resolutions in the future.
However, all the research and management processes are jointly participated by the three parties, and the future revenues, data and information are 100% shared by the three parties.
In order to ensure the depth and breadth of data sources in the data center, Baidu search engine, Tencent QQ social chat software, and Blog China have opened up independent data channels at the same time to transmit the necessary data to the data center. As for what data is needed, this is a detailed clause, and it will be continuously adjusted in the future.
Within two to three years, the main work of the data center is to collect data, establish models, accumulate enough data, and explore methods for user analysis, so it cannot produce direct benefits for the time being, and belongs to the early investment stage.
At present, the biggest impact on the three parties is user sharing.
Baidu, Tencent, Blog China, to achieve one-click login. Any account can log in to the core products of the other two.
Of course, similar to the previous Tieba, the information of different product accounts will not be disclosed to each other, and technically, the respective companies will verify and send information about the success or failure of verification.
If all goes well, there may be deeper cooperation in the future.
For example, in the blog, you can directly @Tencent QQ friends, in the Tencent chat page, you can directly see the blog post in China, and even reply to the post...... And so on and so forth.
Of course, it cannot be realized at present, and the premise of in-depth cooperation is based on a good cooperative relationship, and all parties have certain trust and constraints on each other.
There is also a very important additional clause:
The "data center" adopts a membership system, and the founding members of Baidu, Tencent and Zelianke have the decision-making power, and if the three founding members are recognized at the same time, they can absorb new members. New members do not own the equity of the data center, but have the obligation to provide data, funds and technical strength, and have the right to enjoy part or all of the research results according to their respective contributions.
Finally, it's time to locate the data center.
On this point, the three companies have had a heated debate.
Theoretically, the Internet is 'interconnected' and the location is the same wherever it is located.
But in fact, all three of them certainly want to choose the location of their company's business focus.
Baidu believes that the capital is the national political and financial center, and the data center should be placed in the capital, sitting in the heart of the country; Tencent also has a reason, Pengcheng is a national special economic zone, with huge development potential, social atmosphere, political environment and various policies have relatively large advantages, is the largest window between China and the world, so of course, the data center should be placed in Pengcheng.
Zhao Zejun is still more realistic, saying a thousand things and ten thousand, the real purpose, everyone knows it, and the reasons that come out are all flower heads.
No matter where it is placed, the other two will definitely not agree.
Zhao Zejun rarely has a 'honest man', he can't help it, compared with the capital and Pengcheng, there is no reason to put it in Jianwu City.
"Let's stop talking nonsense, it's really not good, vote by show of hands, and the minority obeys the majority. Zhao Zejun asked with a smile.
Mr. Li of Baidu and Mr. Ma of Tencent looked disdainful.
Who are you fooling? Baidu and Tencent are of the same magnitude, and if they are placed in the capital, Tencent will not agree with them, and if they are placed in Pengcheng, Baidu will definitely vote against them.
The three cooperated, voted by a show of hands, and in the end, it must be the weakest one who took advantage, not in Jianwu City.
These two are indeed shrewd enough, and Lao Zhao's little tricks can't deceive others.
In the end, Zhao Zejun put forward a rather tricky opinion: that is, if the capital and Pengcheng are not released, Jianwu City will not come to mix, and simply put it in another independent city: the capital of Zhejiang Province and Yuhang City.
As for the reason, it's very good.
Zhejiang Province is a large economic province, the atmosphere is open-minded, from the perspective of business, various policies are even more convenient than Pengcheng, a real service-oriented city.
The data center is a high-end technology, and Yuhang City and several surrounding cities have a number of first-class universities in China, which can continuously provide talents and scientific research strength for the data center;
In recent years, Yuhang City's economic development and urban construction have advanced by leaps and bounds, ranking firmly among the first-tier cities in the country, and its future prospects are unlimited.
In addition to these very tenable reasons, Zhao Zejun also mentioned a reason that made Baidu and Tencent speechless.
"There is heaven above, and there is Suzhou and Hangzhou below. The environment of Yuhang City is good, let's have a meeting in the future, that is, don't go to the north to eat sand, don't go to the coast to blow the sea breeze, go to the edge of the West Lake, and enjoy the scenery by boat, isn't it a pleasure. ”
Zhao Zejun said with a smile: "Such a good place, I dare to assert that the future housing prices and land prices will soar all the way, let's build a data center in Yuhang, through continuous investment, the scale of the data center will continue to expand, after the last ten years or eight years, even if the data center does not make money, the data center park will be sold, maybe it can make billions." ”
Mr. Ma and Mr. Li, look at me, let me look at you, I really don't know what to say about Zhao Zejun's cross-border ideas?...... However, there seems to be no reason to refute it.
It's no wonder you can find it!
Zhao Zejun thought to himself, if he really won a piece of land in the prime area of Yuhang City, he might be able to make a lot of money from the land.
The data center will continue to expand in the future and become a data center industrial park, with a hundred acres or even hundreds of acres of land, and after more than ten years, selling billions is not an empty word. Even if it is not sold, a large piece of golden land in Yuhang City is in hand, what can you do?
"When it comes to land price appreciation, Pengcheng and the capital don't have to be worse than Yuhang, right?" Mr. Li of Baidu said with a smile: "Alibaba's headquarters is also in Yuhang City, Mr. Zhao, are you hitting their idea again?"
"Well...... old Zhao laughed, "To say a joke, it depends on whether Mr. Ma is angry, if his Taobao can be bigger, user behavior analysis, for him, I'm afraid it's more important than everyone here." When the time comes, let's ask Mr. Ma, the head snake of Yuhang City, to help win a large piece of land, wouldn't everyone be happy?"
As a result, the location of the new data center was set in Yuhang City. Of course, at present, it is not possible to talk about taking land to build a park in Yuhang City, so you can only temporarily rent an office building.
……
The content of the Jinjiang meeting was not revealed, and even the Jinjiang meeting itself is a secret in the Internet industry.
However, Baidu, Tencent, and Blog China, the three parties can log in with one click, but it is a fact that cannot be hidden.
Soon, there were two more small icons on the homepages of these three parties.
Next to Baidu's little paws is a somewhat anthropomorphic letter B of the penguin, which is the blog of Blog China, and similarly, next to the landing button on the homepage of Tencent and Blog China, two other logos also appear.
For most netizens, this small change did not cause much surprise and attention, but unconsciously, they felt that it was more convenient to surf the Internet than before.
When chatting on QQ, you can go directly to Baidu, especially to post and reply to the post bar, and you can also log in directly to the blog......
A lot of the effects are imperceptible and subtle. For example, a QQ user who did not use Baidu Tieba and did not go to the blog before may click on it out of curiosity because he found the Baidu and blog icons on the login, and then become a user of Baidu and the blog;
Cooperation brings win-win results.
However, in the Internet industry, the shock caused by these new small icons is absolutely tsunami-level.
When Baidu acquired Zeyue Tieba and cooperated with Tencent in the circle of friends, some people once predicted that Baidu and Tencent, two Internet cutting-edges that had no business communication in the past, would take the opportunity of Tieba to carry out comprehensive cooperation?
At the time, the prevailing view was that it was impossible. Quite simply, there is little overlap between the two business areas.
In fact, this kind of concept, more or less, has some elements of 'self-deception and seeking psychological comfort'.
Because once these two companies carry out full cooperation, a new overlord will emerge in the Internet industry, and the previous three major portals, represented by Shanda, will compete in the world, which is of course what most people do not want to see.
No one expected that in less than half a year, the two would really carry out all-round cooperation.
Bypass the shackles of specific projects and go straight to the most essential and core resource of the Internet: users.
At the user level, cooperation was launched.
Although Baidu and Tencent have not made any official statement, this cooperation is due to the promotion of the blog China Zhao Zejun, but people with a slightly more sensitive sense of smell can smell it very clearly.
Because of the tripartite cooperation, the most profitable is Blogger China.
Whoever gains is the mastermind.
What's more, Zhao Zejun had the nickname of "Spider-Man" before, and he was the best at weaving webs and connecting all parties.
"Like the growth rate of the number of users of Blog China, Zhao Zejun, the young Spider-Man, has also grown faster than everyone expected. If half a year ago, Zhao Zejun, who owned the largest online novel Zeyue Chinese Network in China, could only be regarded as a small 'spider' in the Internet industry, and was not worthy of being called a hero, then now, sitting on the blog China, holding Baidu and Tencent with both hands, the three words Spider-Man have deserved their name. Perhaps in the near future, the word xia can no longer sum up this rising star in the Internet industry. ”
China Youth Daily commented on this.