“…… Boss, as of today (September 15), the open beta of Legends has been going on for 20 days...... During the testing period, 15 minor bugs were found in the game**, but no impact was caused to the game system, and 15 bugs have been fixed through patches...... As of five o'clock this afternoon, the account that has activated the game has reached 1.23 million, and the number of online users has exceeded 22,000 at the same time, which has exceeded the charging method of "King of Kings" ...... "King of Kings": 19 yuan per month, in addition, if you need to create additional new characters, you have to buy another 19 yuan a character card...... "Legend" will officially start from December 1 according to the plan, before that, the corresponding payment channels will be established, and the charging method adopts the form of a combination of point cards and monthly subscriptions that you suggest, …… The development of the billing system is nearing completion, we are conducting joint tests with Leyiyang company, and it is expected to be put into use in mid-November...... "Legend" server has been used in Beijing, Shanghai two groups, Guangzhou and Wuhan server groups are being debugged, will be opened in three days......

……

PS: This afternoon, the "Network Three Kingdoms" developed by Zhiguan Electronics officially landed in the domestic online game market, and its operating company is the domestic Youlong Online, which plans to start charging in November, and the amount of the fee is not clear.

Ye Tianyu respectfully

Late at night on 15 September 2000"

This email was seen by Zhang Lexing on the morning of September 16, and it is estimated that Ye Tianyu sent it late yesterday, so he didn't see it when he logged in to the enterprise management system last night. If you want to talk about the current results of "Legend", it should be quite good, with the accumulation of Lianzhong and ICQ, coupled with the re-registered Yiyoutong account, the growth of the number of users who activate "Legend" is like riding a rocket, jumping straight up, and the number of people online at the same time has also swelled rapidly. Compared with the data of "King of Kings" surveyed, the results of "Legend" are much better, which Zhang Lexing was very confident in before the game was launched, after all, it was created by gathering elite soldiers, and there are spoilers provided by him, there is no reason to compare with "King of Kings" that has not completely departed from the mud traces, but he also knows that the current results do not mean anything, the important thing is that after the start of charging in December, how many users are willing to stay, that is the key to the success of "Legend".

Thinking of this, Zhang Lexing pressed the reply button and wrote his opinion in, reminding Ye Tianyu, who is in charge of game operations, to pay attention to the trends of other companies, set the appropriate fee amount, and do a good job in the management of game operations.

……

Qing Muchuan's white-robed Taoist priest "Linchuan Muyu" is now level 22, and he is no longer the rookie who only knows how to use golden swordsmanship when he just entered "Legend", and he has already found his own organization. Friends who originally played together in "King of Kings" rebuilt the "Iron Brotherhood" in "Legend", and now there are more than 100 members. Because the map of "Legend" is relatively large, and the sects that everyone participates in are different, so the "Iron Blood Brotherhood" is actually composed of multiple branches, everyone gathers together according to the distance of the region, leveling up together, and resisting foreign enemies together, and the white-robed Taoist "Linchuan Muyu" who has learned Qi Therapy (blood replenishment) and Qingxin Mantra (lifting abnormal states) has become the most popular person when fighting monsters PK.

PK is not the first time Qing Muchuan has heard of it, she has encountered many times when she used to play text-based Mud, there are always some people who play this kind of boring tricks, blocking some traffic arteries, killing whoever they catch (or being unlucky to meet a master, being killed), and some people who are cheap, and not far away to lead some powerful NPCs to areas such as inns, so that some players who are caught off guard lose their lives.

And in "King of Kings", it may be that the time is too short, Qing Muchuan transferred to "Legend" before he could catch up with a PK battle, but he didn't expect to be made up for this missing lesson immediately. How this PK happened in "Legend", Qing Muchuan hasn't figured it out so far, let alone her, and several friends who arrived at the scene earlier than her haven't figured it out.

Qing Muchuan remembers that it was on the afternoon of last Saturday, maybe because of the weekend, the number of players in "Legend" is much more than usual, but the map of "Legend" is very large, and there are many tasks to do, and there are actually many ways to level up, so there has not been a PK caused by dominating territory in "Legend". But I don't know how to do it that day, when Qing Muchuan was still upgrading with "Tang Maomao" and another "One Sword Shock Kyushu", a call suddenly came from the gang channel, asking all the online members of the northern district of the "Iron Blood Brotherhood" to rush to the eastern suburbs outside Jicheng immediately.

Qing Muchuan, "Tang Maomao" and "A Sword Earthquake Kyushu" destroyed the horse thieves who were fighting, and then hurried over according to the coordinates provided in the channel, and when they arrived at the scene, it had already been beaten into a pot of porridge, and the chat channel did not spread words such as "Iron-blooded brothers are on the shoulders", "The brothers of the wind soul are on me".

Although Qing Muchuan wanted to find out the situation at this time, such as why Iron Blood and Wind Soul were fighting, the situation at the scene did not allow her to say much, because Wind Soul saw that there were reinforcements on the side, and several people had already come over, so she had to accept it. The swordsman "One Sword Shocks Kyushu" is in front, "Tang Maomao" stands on the left, and Qing Muchuan's white-robed Taoist priest stands on the right, choosing a place that is not easy to be besieged to stay, and there are more people who see the wind soul, and they are ready to fight a protracted battle.

This battle lasted for two hours, and at first it was only the people of the Jicheng branch of the "Iron Brotherhood" and the "Wind Soul" fighting, but as the number of people from the "Iron Blood Brotherhood" arrived at the scene, the "Wind Soul" gradually became a little unbearable, and they called their friends and friends of their friends, and the "Iron Blood Brotherhood" followed suit, and also found their own friends and friends. As a result, the battle scene became bigger and bigger, and even spread to other districts, and a PK battle that swept the entire "Legend" map happened inexplicably.

In this dark melee, the two sides were no longer able to maintain a complete formation, and the people on both sides were mixed together, and the strong swordsmen and swordsmen picked up the cheap, anyway, they just greeted the surroundings, and the Taoist priests were unlucky and became the focus of everyone's greetings.

Qing Muchuan doesn't remember how many times he hung up, anyway, the experience he fought during the day today was in vain, and even the equipment on his body was blown up, so he could only hold a green wooden staff and carefully help his own people add blood and eliminate the abnormal state added by the other party. In fact, at the beginning, Qing Muchuan thought about running, but the number of people on the scene increased dramatically, and she had nowhere to hide if she wanted to run, unless she was willing to leave her friends in the "Iron Brotherhood" and hide in the city.

After a mess, everyone was exhausted in the end, and they could only collect their troops and go home in the same confusion. At this time, Qing Muchuan finally seized the opportunity to ask the question she had always wanted to ask, "What is today's battle for?"

I didn't expect that no one at the scene answered, many people said that they saw someone summoning in the chat channel, so they rushed over, and then they started to play as soon as they came, and the chat channel on the scene was refreshed too quickly, and there was no chance to figure out what the situation was. Later, I inquired about the "Wind Soul" through an intermediary, but I didn't expect that I couldn't tell a reason for it, and I couldn't even figure it out when that side made the first move, and finally this PK became a headless public case.

For Qing Muchuan, today's mixing is too much to do, not to mention the battle in a daze, even the old book has been eroded, not to mention the equipment is damaged, and the level that has been promoted so hard has dropped by one level, which is really too bad. The "Tang Cat" and "One Sword Earthquake Kyushu" who went with her are not much better, at most it is the difference between multiple sticks and fewer sticks, which can be called sympathy for the same disease.

……

12th Floor, Block B, Sigma Apartment, No. 49 Zhichun Road, Haidian District, Beijing, China......

Li Riyuan, general manager of Tianxia Huacai, sat on the leather chair in the conference room with a serious face, and he was in a very bad mood now, very bad.

"Manager Zhang, how is the situation now?" Li Riyuan turned to Zhang Zhihong, who was sitting on the right and was in charge of game operations, and asked with a stern face.

"The situation is not very good...... Zhang Zhihong shook his head, sighed and said: "The open beta of "Legend" happened to be a few days before the charge of "King of Kings", and the number of online servers at that time had declined, but we didn't pay attention to it, but we didn't expect that the number of online users on the server would decline significantly when "King of Kings" began to officially charge in September. According to our survey, most of the players who lost this part of the game went to Legends, and according to private information, there were even many players who originally planned to spend some money to continue playing King of Kings. ”

Li Riyuan was silent for a while, now the situation is not not very good, but very bad, the loss of players is not counted, it still flows to his competitors, this is simply a double blow. His fingers inadvertently tapped lightly on the conference table, and then turned to Zhao Yue, the head of the technical department sitting on the left, and asked, "Manager Zhao, what is the current situation of the game data?"

Zhao Yue's face changed for a while, and he said in a slightly hoarse voice: "Now the number of newly registered people has dropped to less than 300 people per day, and compared with the peak period, even one-tenth of the original one-tenth, as for the number of online people, after reaching the peak of 11,233 people, it has been falling, and now even if the most people are on nights and weekends every day, it can barely reach the level of 7,000 people, and it will not take long to develop according to the current trend, and even the level of 7,000 people cannot be maintained." ”

"Manager Zhang, do your departments have any countermeasures for the current situation?" Li Riyuan turned his gaze back to Zhang Zhihong, hoping to get a satisfactory answer from Zhang Zhihong. To be honest, he doesn't have as much confidence in Zhang Zhihong as he did a few months ago, he originally watched Zhang Zhihong operate the "King of Kings" disc distribution and did a good job, and thought that the operation of the game would also be caught, who would have thought that it would only take long before it began to decline. If Zhang Zhihong hadn't dug it up himself, maybe he would have started to get rid of this guy a long time ago, but now, in order to maintain the necessary dignity of the leader, he can only give this guy another chance, and this will definitely be the last time in front of him.

"Mr. Li, our department thinks so. Zhang Zhihong seemed to have done some homework in advance, so when Li Riyuan asked, he didn't panic: "Now we have to do something to change the status quo, otherwise if it drags on like this, "The King of Kings" will only be dragged to death." ”

Zhang Zhihong said that it makes sense, people will always make a choice that is more beneficial to themselves, now "King of Kings" is going to charge, but "Legend" is still free, according to the news announced on the official website, you can almost play for free for more than two months, except for a few very specific, it is estimated that the vast majority of people will make a choice in favor of "Legend". According to Zhang Zhihong's understanding, the open beta of "Legend" has been carefully selected since August 27, which is equivalent to giving many people a chance to try it first, and for users of "King of Kings", they can just make a new choice before paying, plus it is a weekend, and the final result is self-evident.

"We believe that there are two ways to change the current passive situation, one is to reduce the price and use the lower price to attract users again, and the other is to add new content and find a way to discuss with Lei Jue to see if a new version can be released in the near future, which may stimulate players to play. After saying his thoughts, Zhang Zhihong turned his gaze to Li Riyuan, expecting his reaction.

Li Riyuan shook his head dissatisfiedly: "These two methods are not feasible, now the price of 19 yuan per month is already very low, and it will not be able to maintain a reasonable profit if it is lowered, and the sales of monthly cards have channel losses, and servers and lines need money, and the price can not be lowered again." It's not easy to release a new version, after all, we are an agency, whether Lei Jue can agree, and whether there will be a new version so soon if he agrees, these are all unknowns. Manager Zhang, do you have any other way?"

"Well...... Zhang Zhihong gritted his teeth and said: "If you want to attract the popularity of players, there is another way, which is to spend some money to go out." ”

"Spend money?" Li Riyuan couldn't help but hesitate a little, if Zhang Zhihong mentioned this a month ago, he would definitely agree with a stroke of his pen, isn't it just spending some money, even buying a server, would he care about spending a little more. But now the situation is different, and the expected profit does not know when it will come, and it is a bit painful to spend money to go out. After thinking about it, he couldn't help but ask, "What is the solution?"

"We can host a large-scale networking party, and in addition to getting players in the game to participate, we can also let them bring their friends, for example, to bring one person to get an extra gift. Gifts can be made with the King of Kings client CD, as well as monthly cards, which will not only strengthen the loyalty of old users, but also potentially attract new players to join. We could even consider expanding the scale of this campaign, such as a joint campaign for magazines, a monthly card for buying a magazine, or a free month for newly registered users. As he spoke, Zhang Zhihong felt like he had grasped the key point of this incident, and he said excitedly: "Mr. Li, I think the key now is to find a way to retain users and strive to attract more people to try "King of Kings". I think the quality of "King of Kings" itself is not bad, and now users are mainly interested in the free period of "Legend", so we will find a way to dispel users' concerns and sacrifice some short-term benefits, I believe that we will be able to exchange for more long-term benefits. ”

Li Riyuan couldn't help but nodded, he felt that what Zhang Zhihong said was very reasonable, the free period of "Legend" was only more than two months left, as long as he managed to survive this time, "King of Kings" still had a fight. But when he thought of going out with the silver from Baihuahua, he was a little painful, but he couldn't take it out, he gritted his teeth and slapped the table, and said to Zhang Zhihong: "Manager Zhang, then this matter will be handed over to you, how much money is needed for you to make a budget." ”

"Okay, Mr. Li. The opinion was adopted, Zhang Zhihong's heart suddenly felt much more relaxed, and he began to think about how to operate this activity.

No. 29 Shangdi East Road, Haidian District, in the office of Zhiguan Electronics Beijing Company............

Feng Huazhu, the general manager sitting in the chair, breathed a sigh of relief, the "Three Kingdoms of the Network", which had been delayed for a long time, was finally about to start the public beta, and now his server was finally available. Two days ago, with a three-inch tongue, plus a few bottles of old white dry, it was easy to say that the server provider promised a grace period of one month, this time the game used the server, but it was not in vain that he worked hard, the key is to save a sum of money.

Now the online game market is a little different from a few months ago, at that time there was only one "King of Kings" ("Smiling Proud Jianghu" This kind of fake graphical online game was automatically ignored), all from Taiwan, it can be regarded as knowing the roots, "Network Three Kingdoms" and "King of Kings" compared with what are the advantages and disadvantages, Feng Huazhu is well aware. In his opinion, "Cyber Three Kingdoms" is still very hard. But now there is another "Legend" coming out, just from the game screen, "Legend" has beaten "Three Kingdoms" and "King of Kings", he also heard that "Legend" in addition to setting up servers in Beijing and Shanghai, also plans to set up servers in Guangzhou, Wuhan and other places. The advantages of "Legend" can be said to be very obvious, listening to a former friend, now "King of Kings" has been affected by "Legend", and all data have declined sharply.

Whether "Three Kingdoms Online" can achieve good results, Feng Huazhu is not sure at all now, he can only take one step at a time, and hope that the situation will not be too bad when "Three Kingdoms Online" starts charging.

—————————————————————————————————————

PS: Internet gathering usually refers to a gathering of online gamers or netizens, and it has nothing to do with NetEase's famous advertisement "NetEase, the power of online gathering people".

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