Chapter 240: Breaking through the idea of "sex".

"Yes, for example, what Chen Guobao, as well as that Li Mingdao, Wen Jiang, female, what Jiang Wenli, Yi Xiaochen, especially Zhao Ziya in Hong Kong, these actors, my father, my mother, they are very fond of them. "Fierce Relatives" now those young people, they can't look at it, usually when these people are dangling on TV, they rush to watch it. I think it's okay to find them. ”

When Liu Jie heard Zhang Jian say this, he was so energetic that he reported a bunch of actors' names in one go.

Not to mention, what is said is quite reliable, it is said that there are some familiar names, among the middle-aged and elderly groups, there are indeed a group of actors and actresses who are very popular with the audience, and even among the young audience, there are many fans.

These people can "dew" and "show" their faces at the Golden Rooster Award and Feitian Award every year, and even win an award. It is true that the reputation among the masses is not bad, and they are all old actors who are relatively clean and have no scandals.

"Well, it sounds feasible, Zhiyang, what do you think?" Cheng Dazhuang also felt that this idea was right when he heard it, and it was okay.

So he asked Li Zhiyang out loud, he felt that this little brother saw things quite accurately, sometimes quite thoroughly, and he wanted to hear Li Zhiyang's thoughts.

"Well, I think it's good, that's it, that's it. Li Zhiyang also feels that Zhang Jian's thinking is very right, after all, their product is destined to mature, so there is no need to use too much thought in those aspects of grandstanding.

"By the way, in order to give consumers some imagination space or something, we can also find some other people, such as the famous host Wang Qiang, Ya, who is in his sixties, didn't he just give birth to a son a few days ago?

Liu Jie, this kid, said very obscenely.

Li Zhiyang, Cheng Dazhuang and Zhang Jian were dumbfounded when they heard this, I wiped it! I didn't see it, it's very damaged, you do this, can Wang Qiang be happy?

"Uhhhh "I think." There's nothing wrong with that. Li Zhiyang couldn't help but smile and said, this Liu Jie didn't see it, at this time, his brain was quite smart.

Cheng Dazhuang and Zhang Jian couldn't hold back any longer, and suddenly burst out laughing at this time. Indeed, sometimes, advertisements with a little ambiguous metaphor are better than those effects that go straight to the point, and it is always good to give people room for association, especially those men who have the disease of widowhood.

"And you said so, I think Zhang Liguo, who played Ji Xiaolan, is not bad, and it would be good if he could come. Li Zhiyang suddenly remembered an actor, so he said.

"Well, I think it's better than the emperor who can only blow his beard, stare at his eyes, and want to stare out his eyes to be majestic. Cheng Dazhuang also continued.

"That guy can also play the emperor? He can go to a drama or something, he doesn't need makeup, he is just a toad, puffing out his cheeks and staring at the beads of his eyes. ”

Liu Jie said on the side, and after speaking, he still stared, imitating the actor. When a few people boarded, they were amused to laugh again, this goods were too damaged.

"By the way, with all that, how do those people get in touch? We don't know people, and we want people to advertise such products, and I don't know if they want to?"

Li Zhiyang was a little worried, after all, these people are all successful, they are not bad for money, and they all have certain social relations and status. I don't know if people are willing to take on their advertisements for this health care product!

"What are you afraid of? Isn't there Li Yuanhang? He is mixed in the entertainment industry, those individuals, he knows better than us, when the time comes, just ask him, I believe he will have the means. ”

Cheng Dazhuang comforted Li Zhiyang with confidence and said that he had confidence in Li Yuanhang. 『』

Besides, he knows more about the Tao in the entertainment industry than Li Zhiyang, and the situation inside is mixed. Most of the actors, directors and whatnot, rely on the people behind them to eat.

And the big trees behind them are generally powerful characters, if you don't come to trouble, people can block you with a word, or refrigerate you, the actors are not filming, so aren't they waiting to starve to death?

After a long time, there is no exposure and no popularity, unless you don't want to mix in the entertainment industry. Otherwise, few of those actors dare to offend those big bosses, so there are many programs, or film and television dramas, they obviously don't want to act, but they have to act!

And Li Zhiyang is in this circle, but he is just such a predator, although he is not well-known outside the circle, but he is indeed the behind-the-scenes boss of many film and television companies, I don't know how many people in this circle expect him to eat!

In the entertainment circle in the capital, he is still very famous, and few actors dare to offend Li Yuanhang, so Cheng Dazhuang is still very confident in him.

Cheng Dazhuang said, took out the phone and began to call Li Yuanhang, and told Li Yuanhang about their advertising creativity. Let his advertising planning over there, and then come up with a few decent advertising plans, without being too out of line. By the way, I reported the names of a few actors just now, Li Yuanhang listened to it, and he patted his chest at that time to ensure that it was no problem, he knew all these actors, and a few of them had a really good relationship with him!

After Cheng Dazhuang finished talking to him, he hung up the phone, and the matter of this advertisement is basically a spectrum. Li Zhiyang here suddenly remembered something, and before a few people left, he suddenly said again.

"By the way, Brother Zhuang, do we have anyone here who knows the sports world?"

"Grass! Who knows those people! Looking at the national football team, I get angry, what the is virtuous, all of them have extremely smelly feet, and their tempers are quite rushed. ”

Liu Jie is also a football "fan" like Li Zhiyang, but he basically doesn't watch football anymore. 『』

Cheng Dazhuang and Zhang Jian understood what he meant, and Zhang Jian asked aloud: "What? Mr. Li, do you still want to find two sports circles to advertise for us?"

"Well, I'm wondering, aren't we going to hold the Olympics next year? This time it's going to be held at our doorstep, and we will definitely be able to win a lot of gold medals by then, and these sports stars are also very popular in our Chinese country. Our body-strengthening oral "liquid" also has obvious benefits for the body, will we also get some of the light of the Olympics when the time comes?" Li Zhiyang said after thinking about it.

"That's right! This is also a good idea, these sports stars are also more influential, such as Liu Qiang, the hurdle one, and the diving beauties, as well as those who play table tennis, badminton, and now we have a few sports brands that have just emerged in China, aren't they all supported by these people? They are also very influential among young people. ”

Cheng Dazhuang listened to Li Zhiyang's thoughts, and his eyes lit up, this is indeed a good idea, if it can open up the market for young people, it will be even better.

In fact, Li Zhiyang was also inspired just now, when he inadvertently looked outside the tower just now, he happened to sweep the mascots of the Beijing Olympics downstairs. Only then did I have an idea, and I paid a little attention. The Olympics are a big business opportunity!

The Olympic Games of that year made Jianlibao popular and Li Ning popular, and many brands became popular because of these large-scale games. A Ma Jiajun can make a Chinese turtle essence popular, how much did the Chinese turtle essence buy back then?

What's more, the three oral "liquids" at the beginning, and the current brain gold, are all in the pockets of elderly dementia patients in Huaxia.

Why can't you occupy a certain share in the market, and want to challenge the traditional heroes in the field of health care products?

Therefore, this Olympic Games can be said to be a good opportunity, as long as they grasp it properly, it can definitely bring a qualitative leap to Haitian, a grassroots brand. 『』

Li Zhiyang talked about these ideas with Cheng Dazhuang and Zhang Jian, and these two people immediately agreed. This is indeed a good note, if we can send this body-strengthening soup to those athletes to regulate their bodies, then maybe they can win a few more gold medals at next year's Olympic Games! These people pondered like this, because of this "medicine", except for Li Zhiyang, several of them have tried to use it, and the effect is indeed good, and it can even be said to be very good. The help to the human body can be said to be very obvious and absolutely beneficial.

"By the way, Yangzi, you said that Red Bull used to be similar to such a thing, but now people should make it into a functional "sex" drink, sold all over the world, and become a big enterprise, can we also make this body strengthening soup into a drink? After all, he has refreshing vitamins and the like, and we are all good for the body!"

Liu Jie suddenly had an idea at this time.

Li Zhiyang, Cheng Dazhuang and Zhang Jian were immediately stunned, yes!

The Red Bull was originally in Thailand, a drink used by the locals for refreshment, but was later bought by an Austrian businessman, and now it is sold all over the world and has become a well-known functional drink.

Now their health soup also obviously contains ingredients that are beneficial to the body, so can this be made into a drink!

You know, the market for this drink is much larger than the health care product "medicine".

"Okay, you Liu Jie, I really didn't expect you to come up with such an idea, right! Why didn't we think of it?"

Li Zhiyang listened to Liu Jie's idea, and he was excited at that time, indeed Liu Jie's idea can definitely be said to be a good idea. If this soup can be turned into a drink, then the profit it brings will be even greater. 『』

Zhang Jian is also very encouraged, he used to specialize in health care products, but his thinking is not rigid, diversified operation, is also the only way for the company to grow. And he has also worked in a large company like Coca-Cola abroad, and Coca-Cola can buy a cough syrup that does not work very well into a world-renowned large beverage company.

Cheng Dazhuang was also excited, he thought that he was just investing in a health care product, but at this time, Liu Jie put forward this point, he felt that it was also the right way, and once it could be made into a drink and open up the market, then this prospect was very huge, a small investment of 80 million, and then it would be more than a few hundred million, and it might even be billions, tens of billions!

Several people were suddenly attracted by Liu Jie's idea, and after thinking about it carefully, they all felt that Liu Jie's proposal was very feasible.

Now carbonated drinks are not counted, there are a lot of 'tea' drinks popular in the beverage market, with the help of the concept that Chinese people love to drink tea, and they are also good.

And with the competition of Chinese people's health care intentions, some herbal teas that can go to the heat and cool down in summer have begun to become very popular. So if they Haitian can launch a functional drink at that time, or a drink with health care effects, they even believe that as long as they can develop it and let people see the real effect, it will definitely become very popular at that time.

Everyone's expressions were very excited, no one thought that Liu Jie's simple words would bring such a big storm to everyone's minds.

After the initial excitement, everyone gradually fell silent at this time, and began to think, what should we do about this thing?

Li Zhiyang was the first to calm down and began to think, whether this oral "liquid" can be converted into a drink, after all, he is not engaged in scientific research, he has no bottom in his heart, maybe when the time comes, he will lose a lot of nutrients, if it is not so perfect, then how to publicize it at that time!

"Okay, everyone calm down, although Liu Jie's idea is feasible, I think we still have a lot of ways to go. Li Zhiyang spoke up first and asked everyone to calm down.

Cheng Dazhuang and Liu Jie gradually calmed down from the excitement just now, and when they saw Li Zhiyang talking, they didn't say anything, listen to what he wanted to say.

"I think Liu Jie's idea is really very good, and it can be said that there is a breakthrough in the development of our company. However, we don't have such a product yet, this project can be studied, and tomorrow I will go to someone to study its viability. However, at present, the most difficult problem is to open the market of health care products, so that our products occupy a certain share in health care products! Make a certain reputation, and then launch the beverage product, so that it is twice the result with half the effort, this drink is still not in a hurry, I think it is best to launch it before the Olympic Games next year. What do you think?"

Li Zhiyang said a lot, and then asked everyone's opinions.

"Well, I think it's the best, after all, at present, we don't have mature products in the beverage sector, and it will take a while to take this oral "liquid" for transformation research and development. It is better for us to base ourselves on the fundamentals first, to occupy the market of health care products first, and to make the brand of Haitian Strength Oral "Liquid" bigger and stronger, and then to consider others. When it comes to drinks, there's really no need to be in a hurry. ”

Zhang Jian also calmed down, and he continued Li Zhiyang's words.

Cheng Dazhuang and Liu Jie also felt that it made sense, so Li Zhiyang went on to explain a few things. Zhang Jian continued to go back to his sales plan, and Liu Jie was responsible for helping and following up, which was actually to let him go to Zhang Jian's side to learn more.

And Cheng Dazhuang wants to mobilize his connections in the capital to see if he can hook up with the Olympics, and then use their products as sponsorships for those athletes to drink.

Athletes know their own bodies, so their experience of this strengthening oral "liquid" will be the most intuitive and convincing.

Once their strengthening oral "liquid" has opened up the market among athletes and established a reputation, then it is not difficult to find a few famous athletes to endorse at that time.

Finding actors to open the family market for middle-aged and elderly people, and athletes to open up the market for young people, this established advertising strategy was set.

And he, Li Zhiyang, is responsible for the research and development of new products, that is, whether this strengthening oral "liquid" can be transformed into functional drinks. To be honest, he is really not afraid, he has resources.

In fact, it is his sister who is a professor who teaches at Jinghua University, Gu Fanghua. He plans to hand over the research and development of this oral "liquid" into a drink to her, after all, she is also in the name of Haitian's technical director.

And Li Zhiyang believes that their thing can definitely be converted into a drink, but it may be diluted many times and weaker in function.

Once this product can be transformed into a beverage, it will be a great addition for Haitian and will play a decisive role in the development of the entire company.

And if all goes well, it would be better to come up with a concrete plan by the end of this year to finalize the matter of beverage production. At the beginning of next year, you can buy a factory, engage in production, and then launch products on the market before the Olympics.

Once these are done, then he believes that his business will soar, and he Li Zhiyang will also become a mythical figure in the industry.

Cheng Dazhuang, Liu Jie and Zhang Jian all went out, and Li Zhiyang sat in his office for a long time. In the afternoon, he couldn't even wait until tomorrow, so he called Gu Fanghua and asked her to meet.

Fortunately, Gu Fanghua didn't have any classes today, so she asked him to meet her school, and Li Zhiyang rushed over in a hurry.

When he arrived at Gu Fanghua's experimental building, he couldn't even wait to run over. When Gu Fanghua saw it, Li Zhiyang, who came up with a snort, was very surprised and asked, "What are you doing? This is, why is it so urgent? What is a big deal? Do you have to meet and say?"

"Sister, let me tell you something...... Li Zhiyang pulled Gu Fanghua aside, whispered to her about the idea of converting that strengthening oral "liquid" into a drink, and asked her if she could help.

"Hey! That's it! Don't worry, but the food major in our school is really not strong, and when the time comes, I will introduce you to a few professors or researchers from middle farmers, or something, and then you can study it well." I happen to have a few acquaintances in those schools, and when the time comes, I will definitely be fine with your research. ”

Gu Fanghua said with a package ticket, Li Zhiyang felt reassured when he heard this. Recommended reading: - - -

(Tianjin)