Chapter 136: The old salesman is driving

Su Cheng sorted out the company's information in the evening, and went to bed early, because the next day was Saturday, and he had to go to Shanghai. However, the next day, after half a day of classes at school, he was just about to leave when he received a phone call.

The call came from a professional manager at the processing plant, who said that many people in the company wanted to resign.

"Why did you resign?" asked Sioux City.

"Boss, you know, something... Since everyone knew that the new boss was still a high school student, they were worried about the future development of the factory, and there were outside processing factories taking advantage of this opportunity to poach people, so several people left. But the people who left before were some assembly line workers, so I didn't report it to you, but today several management members resigned at the same time, and if they all left, it might lead other people, and the factory would be really in trouble. ”

"That's right. Su Cheng stroked his bangs, "It's really not that easy... I see, you stabilize them first, and I'll go over in a moment. ”

"Good boss. ”

When he first took over the processing plant, he also considered that he was too young, so he let the professional manager and the factory director continue to manage, and he came up with a salary increase policy according to the annual profitability of the past, which was an incentive for everyone.

Because this processing plant was signed at that time after all, and of course, because Su Cheng saw his profit of nearly one million a year, so he felt that it was worth it, but ignored the management problem.

There's no way.,It's all hurt by the Internet.,It's the same as playing when the protagonist starts a company.,Just find someone to take care of it.,You don't have to bother at all to pick up girls and flirt with girls.。

But now that they have all taken over, it is not Sioux City's character to change hands again. He could only try to figure it out.

An hour later, Sioux City arrived at the processing plant. The director was already waiting at the door.

"Boss. ”

"What's going on now?"

"A few people were sitting in the conference room, but... The situation is not optimistic, and they are determined to leave. ”

"Got it, I have my own plans. ”

Entering the conference room, Sioux City saw five people sitting inside, four men and one woman, three in their early thirties and two in their forties.

Su Cheng entered the door for a long time, and the five people inside didn't take the initiative to greet him, as if they didn't treat him as a boss.

Su Cheng looked around for a moment before he spoke, "Why are there only so many management?"

"Huh?" the factory director was stunned for a moment, "No, these people are just..."

"Call all the management, I'm going to have a meeting. ”

"Okay, I'll call it. ”

The five people present looked at each other, they thought that Su Cheng was here to keep them, but Su Cheng did this, they couldn't talk about resignation now, so they just stayed and waited for the change.

Ten minutes later, there were more than a dozen people seated in the conference room.

"Are all the people here?" Su Cheng straightened his back, his face was gloomy, and there were already attentive people who felt that Su Cheng's temperament was completely inconsistent with his age.

"It's all here, boss. "The director of the factory is quite polite to Sioux City.

"Good. Everyone, please note that there should be people here who have seen me, and there are people who have not, so let me introduce myself. My name is Sioux City and I am the new owner of our factory. I've been busy with some things outside for a while, so I delayed getting to know you, so I took the time to come over today just to have a few words with you. ”

"Cut, load. A man whispered.

But because everyone was quiet, everyone still heard what he said, and Su Cheng looked over, and sure enough, he was one of the people who was going to resign.

"Which department are you?" asked Su Cheng directly.

"Sales Manager. "The man is leaving anyway, and there is nothing to be afraid of.

"Sales manager, what is the key to sales?"

"Hmph. The man looked disdainful, "Sales is a complicated job, and there is nothing critical that is not critical." ”

"So you don't know what the key to sales is?"

The man glanced at Su Cheng unhappily, "Have you ever done sales? Do you know how many factors affect sales? ”

Su Cheng nodded, not angry, "Are there any other sales managers in the company?"

"Yes. Another man raised his hand.

"Do you know what the key to sales is?"

"Words. The man replied.

Su Cheng shook his head, "Words are key, but it's just a tool, are there any other sales managers?"

"Me. Another man raised his hand.

"You know what?"

"The key to sales should be hard work. ”

"It seems that people's understanding of sales is still not thorough enough. Sioux City picked up a pen, turned around and wrote two words on the blackboard, "Demand." ”

"Demand!" read out to the two managers, knowing that demand was indeed the key to sales, but they didn't have that concept when Sioux asked the question.

"Very good, it seems that both of you can understand. It's still good. Then let me ask you two more questions, if someone asks us about the processing fee, but the price is too high, what will you do?"

"Talk to him about quality. A man said.

"What about you?" asked the other man.

"I also mainly talk about quality, because the biggest advantage of our factory is the high standard of quality assurance. Then there is our service, whether it is pre-sales or after-sales. ”

Su Cheng nodded again, "Well, I understand what you mean, then I'll make an analogy, if you're an apple seller and someone comes to you to buy bananas, what do you do?"

The two managers looked at each other.

"Didn't you find a problem? Su Cheng glanced at the two of them with satisfaction, the sales experience and ability of these two people were still very good, and he immediately realized the problem, "In this case, if you introduce the advantages of Apple to the other party, others will not be able to hear it, because he is here to buy bananas, and he has already told you the needs clearly." At this time, as a salesman, you have to give up his superficial needs and then tap into his inner needs. For example, if he just wants to buy fruit, and the first thing that comes to mind is bananas, then fruit is his real inner need, and then he can start from the perspective of fruit. If he is here for bananas and doesn't think about apples at all, then you can tap into the needs around him, such as buying some fruit for his wife and children, and there are just event discounts.

In the same way, if a person thinks that our processing costs are expensive, first of all, we have to throw away this apparent demand, to dig deep into his inner needs, what he wants more, if he doesn't care about the quality at all, things are almost made on the line, just want the price to be low, you keep talking to him about quality is a waste of each other's time. At this time, you can make a lot of other actions, and even you can help him introduce him to a low-cost processing plant, so that he can build a relationship with you, and maybe he will have the resources available to you by his side.

And the most important point of all this sales process is to understand the real needs of customers, tap the potential needs of customers, so as to meet customer needs, hit customer pain points, and successfully facilitate transactions. ”

Su Cheng said calmly, but the eyes of the people in the conference room began to change when they looked at Su Cheng, if Su Cheng was a forty-year-old boss, then everyone might think that what he said was right, it was true. But a teenager who doesn't seem to be an adult knows sales so well, even if you can think that he is talking on paper, at least he can talk about it.

That's enough to shock people. Coupled with the fact that everyone's expectations for him were very low at the beginning, the contrast also brought a certain effect.

"This little boss is not simple. The idea crossed the mind of almost everyone.

And Su Cheng looked at these people with a calm face, why did he talk about the sales department? Who made himself an old salesman with good sales performance...