Chapter 314: Anti-addiction

Liu Wei nodded to the people below and kept saying thank you.

"Everyone hears that Mr. Liu's words are full of sincerity and emotion, and it is this kind of more sincere character and deep love for animation that allows us to see such beautiful animation.

Here, I would like to say thank you. ”

Saying that, the male host also bowed to Liu Wei.

Liu Wei waved his hand and said: "It's more important not to credit me, to be honest, this award shouldn't be given to me, but more to those who have contributed to animation behind me, the specific work is theirs, and I just made some extremely small contributions." ”

Liu Wei said modestly.

Then the host chatted about something without embarrassment, and Liu Wei stepped down in the midst of huge applause.

At this moment, Huaxia's news network has gotten the news.

"The youngest Academy Award in history to be awarded for Lifetime Achievement......"

"Shocked, the Academy Award for Lifetime Achievement was ...... by such a young man"

"At the Oscars, this man was surrounded by a group of women to do this kind of thing, what kind of charm does he have?"

……

All sorts of eye-catching headlines, either pompous or bizarre, appear on major news sites.

And CCTV's news broadcast was also inserted in the live broadcast.

The host said solemnly: "Let's insert a short message." The Double-headed Eagle Empire Oscar Awards Ceremony has ended, and the high-quality animation "Nezha in the Sea" produced by China's Frame Beauty Group won the Oscar Best Animation Award, and the Oscar Organizing Committee awarded the Oscar Lifetime Achievement Award to Liu Wei, the director of this film.

Liu Wei is the first Asian to receive an Academy Award for Lifetime Achievement, and the youngest person in the world to receive the award.

Liu Wei's "Transformers" and "Cat and Mouse" also won the Oscar for Best Animation before. ”

Liu Wei is completely popular now, many people in the animation circle knew about the Frame Beauty Group before, and they also knew Liu Wei, but people outside the animation circle didn't know much about Liu Wei, and now Liu Wei is not only in the animation circle, but even after the bombardment of this news, it can be said that he is a household name in China.

The old man was also watching the news on TV at the moment, and he said with a smile on his face: "This doll is good, such a young man should be supported." ”

But now it doesn't have much impact on the current Liu Wei, he should still eat and drink, not to set off for China.

Back in China, the impact of this lifetime achievement award came out.

In the past, although Liu Wei's group was already quite small, there were still some difficulties in financing, and now some banks have taken the initiative to come to Liu Wei for financing loans.

In addition, the attitude of those previous partners towards Frame Beauty Group is even more enthusiastic.

It is also very influential for the whole company, and everyone's pride is stronger than before, and the motivation is more than before.

However, Liu Wei is cool-headed and does what he wants.

He still squatted in the production department of "Fantasy Journey to the West" to polish "Fantasy Journey to the West".

Finally, after Liu Wei's little explanation and everyone's argument and analysis, the closed beta version of "Fantasy Journey to the West" finally came out.

At the same time, the animation production of "Fantasy Journey to the West" is nearing completion.

Liu Wei convened a meeting of the responsible personnel.

On this day, all the heads of the frame beauty group gathered here.

When everyone arrived, Zhang Guoqing, who had been promoted to vice president of the company, presided over the meeting, he looked at everyone and said: "Everyone is due, let's have a meeting now."

The theme of this meeting is the focus of our work in the next stage, and Optimus Prime will explain and explain it to us below. ”

Liu Wei nodded and said, "As you all know, the animation production business group and the online business department jointly established a department, and this department is the game development and production business group.

At present, I am in charge of this department, and I am also in charge of the business of this department.

Through the efforts of colleagues from the animation production business group and the online business group, our production project "Fantasy Journey to the West" has been completed, and after the final debugging, it is about to enter the inner stage of deletion.

Our game is not too different from previous games.

It is a turn-based game, and this kind of game emphasizes the social nature of the game.

It is also the focus of propaganda, and this should be noted. ”

Everyone looked at Liu Wei and listened to Liu Wei's explanation.

Liu Wei continued: "Moreover, we are different from other game companies, we are not only making games, but more importantly, our foundation is an animation company.

Inherently suitable for pan-entertainment marketing. ”

The concept of pan-entertainment, Liu Wei has already told everyone before, and everyone admires Liu Wei's genius concept.

Liu Wei continued: "But the current atmosphere in our society is not open enough, and one of the biggest problems is the worry of parents.

Suffice it to say, those of us who do entertainment and parents are inherently opposites.

Whether it's a cartoon or a game, or reading on the web.

It's all a pastime, and it's too appealing for kids, especially for school-age kids.

The children's self-control is not enough.

It's normal for parents to hate it.

These are some of the problems our games face.

When everyone heard Liu Wei's words, they also felt that this problem was unsolvable, but why did Liu Wei emphasize the problems that entertainment companies are facing?

Liu Wei glanced at everyone and continued, "But, in the same way, we must also pay attention to the fact that there is a word called the combination of work and rest.

If our marketing strategy is right, we may be able to soften the attitude of parents, and at least improve the state of our entertainment company being criticized by parents. ”

When everyone heard this, they became interested.

Liu Wei looked at the crowd and said: "The key is to prevent addiction!"

"Anti-addiction?" Everyone wondered, what is this?

Liu Wei looked at everyone and said with a smile: "Anti-addiction is anti-addiction, which is literal."

Whether it's playing games or watching TV, because the content is so good, many children forget the time when they are entertained, and this state is addiction!

And what we mean by anti-addiction is to prevent this situation and prevent children from becoming addicted to our games.

And anti-addiction is one of the gimmicks of our future publicity!"

Everyone was talking about this thing, admiring Liu Wei's marketing imagination and thinking, but also a little puzzled, is this marketing method okay?

After some discussion, everyone still looked at Liu Wei and wanted to hear what Liu Wei had to say.