Chapter 105 Gan Provincial Television Station

Li Zhe was naturally the first to find his hometown TV station, and he arrived in Hongcheng the next day.

He went directly to the Gan Provincial TV station and explained his intention. Gan Provincial TV Station was not as upright as Yanjing TV, and directly set an appointment time for Li Zhe the next day.

After getting this news, Li Zhe was also relieved, he was really afraid that the Star Emperor would be able to see such a satellite TV, and he would lose his money and block him.

So Li Zhe chose a high-end hotel in Hongcheng and waited for the director of the film purchase office of Gan Provincial TV Station to come.

Before the appointed time, Director Xu of the Film Purchasing Office of Jiangxi Provincial TV Station had already come. However, there were a few people behind him, who came with him.

Director Xu's full name is Xu Jianghua, and he is also the program planner of Gan Provincial TV Station while serving as the director of the film purchase office. He is in his forties, and his middle-aged body is a little fat, but his expression is very kind, and his eyes are narrowed into a slit with a smile.

"Director Xu, I finally saw you. ”

Li Zhe greeted him, and Director Xu responded with a smile: "Mr. Li is young and promising, he invested in such a big-budget TV series at such a young age." ”

"Everywhere, it's all the investment of Huayi and others, and our investment in Mengxiang Film and Television accounts for a very small proportion of it. Li Zhe said modestly, but Director Xu, they obviously took it seriously.

It is not normal for Li Zhe to come up with so much money at such a young age, and when they heard that there was Huayi's investment, they thought that it was Huayi that really dominated.

Obviously, Director Xu and they are not interested in the food on the table, they are also people in the system, and this kind of big fish and big meat meal has long been commonplace, so they went straight to the point.

"Mr. Li, we watched the sample you sent to our TV station yesterday, and it feels very good. So I want to get the first round of exclusive broadcasting rights, and I am willing to pay a price of 160,000 per episode. ”

Director Xu was a little determined to win, and immediately said his offer. He felt that his price was very high, and he must know that the highest price they spent before this was 200,000 per episode for the second round of broadcast rights of "Huanzhu Gege".

160,000 episodes, a total of 40 episodes, that is to say, Gan Provincial Satellite TV is willing to pay 6.4 million to buy the first round of exclusive broadcast rights of "Step by Step". But this price is obviously not satisfactory to Li Zhe, if it is 8 million, he can bear it, but if it is 6.4 million, then he will lose a lot in the first round.

"Director Xu, I'll be honest with you, our cost of this TV series is a total of 12 million. You've also watched the sample film, and you know how seriously it is made and how many big names there are. Not to mention that Mr. Chen Daoming plays Kangxi, even if the original team of "The Legend of Sword and Fairy" cooperates again, it will definitely be more than this price. If Gan Provincial Satellite TV wants the exclusive broadcast rights of the first round, then each episode is at least 300,000. ”

Director Xu frowned.

300,000? Do you think you are "Huanzhu Gege"? If it weren't for the fact that this TV series is really well-made, I wouldn't even be able to produce 160,000.

"We don't have to talk about 300,000 yuan per episode, our TV station has never bought a TV series with such a high price so far. Before I came, the director had already told the director that this TV series would cost a maximum of 6.5 million, so it's a big deal. ”

It is impossible to say that Jiangxi Provincial Satellite TV is poor, and I dare not say that there are more, but I can still get one or two hundred million. But if you can get it, you have to use it to buy TV dramas? It's not easy to get a few more good programs with this money.

You must know that Gan Provincial Satellite TV can enter the top ten of the national satellite TV ratings not because of what TV series, but because of their trump card programs.

In this case, Li Zhe had no choice but to choose another way.

"I don't know what Director Xu thinks of the four-star model of one drama?"

The four-star model of one drama is actually an order issued by the State Administration of Optoelectronics and Optoelectronics, which restricts each TV series from being broadcast on four satellite TV stations at most at the same time.

Director Xu frowned, in fact, he was quite optimistic about "Step by Step", otherwise he would not have persuaded the director to raise the cost to 6.5 million. If it weren't for the fact that there was no way, he didn't want this TV series to be shared with other TV stations.

So he made a final effort and asked: "You are also from our Jiangxi Province, let's open the skylight and talk to each other, what is the lowest price you can accept?"

Director Xu's words made Li Zhe a little embarrassed, and this kind of behavior of giving up the lowest price is very unkind. In the business field, if you ask so much, will others really lower the price?

If the price is low, you will suffer a loss, and if the price is high, it will hurt and be angry.

"40 episodes have a total of 10 million, so we lost 2 million in the first round of premieres. ”

Director Xu's brows never relaxed, but he didn't talk to Li Zhe immediately, but asked, "Which other TV stations are you going to go to?"

This matter is not confidential, so Li Zhe told him directly.

However, these words made Director Xu's brows wrinkle deeper, you must know that in the second-tier satellite TV, it is these four TV stations that are similar to Jiangxi Province. I bought this TV series not only to earn advertising fees, but also to become the first of the 5 first-line TV stations.

If it's such a drama with four stars, then it's better to spend a lot of money to buy the exclusive broadcast rights! But the price is ...... The director will certainly not agree.

At this time, he suddenly thought that the director had set another way for the film purchase office to acquire TV series.

So he tentatively asked, "How about we set the price based on ratings?"

When he said this, he himself felt that the other party would not agree. Because if a TV series wants to make money, then it must earn back the capital in the first round of premieres, and the next carousels are net income. Few companies are willing to sell TV series in this way.

However, Li Zhe's answer surprised him a little.

"Oh, I don't know how to do it?"

Seeing that Li Zhe did not refuse immediately, Director Xu said to the TV station staff sitting on the side: "Give me the film purchase rules set by the director." ”

"Yes, Director Xu. The middle-aged man took out a stack of materials from his briefcase and handed them to Xu Jianghua.

Xu Jianghua flipped through the information and read to Li Zhe: "Article 2 of the Regulations on the Acquisition of TV Dramas: If the acquisition budget is higher than the maximum amount, this method can be used. The exclusive broadcast rights of the TV series are purchased at a price of 50,000 yuan per episode, and when the TV series is broadcast, the average rating exceeds 2%, and the producer will be given a price supplement of 50,000 yuan per episode after the broadcast. After that, every time the average rating increases by 1%, the price of each episode increases by 50,000. ”

Xu Jianghua looked at Li Zhe and asked, "How is it?