"Whether an artist can be popular or not, packaging hype is important, but personal talent and market positioning are the premise and foundation of success. www.biquge.info For example, there is an actor named Zhao Wenzhuo, who is not under Jet Li in terms of kung fu, but why is it not as smooth as Jet Li's development? The key is his appearance! In the control room, Wan Xiaoming, the art director of Yiming Media, was talking. According to the advertising shooting plan, today is Tong Tong's first audition - a private audition. In other words, Tong Tong secretly filmed and inspected his state without knowing that he was auditioning.

"A good advertising work, in fact, is a great work of art, in addition to the function of product promotion, should also give people the spiritual enjoyment of the artwork! This can also be said in reverse, only can cut into people's spirit and soul of the artwork, in order to better carry the function of product promotion, is also a good advertising work." Wan Xiaoming gestured with his hand as he spoke, and a pigtail like the image in Gong Hanlin's "So Packaged" also kept swinging behind his head with his gestures and the swing of his body. Zhang Aimi thought to herself, Chinese are really interesting, always regard form as more important than content, such as a director, must get a beard, wear a bag full of clothes, it seems that only such a "form" can mark the content of "is a director", as for whether he can export good works upside down, so that even if a three-year-old child, as long as he wears a dragon robe and sits on a dragon chair, his white-bearded father has to shout three times when he sees him. This may be what the Chinese often say, "like not like, three points like the same".

"So, how can we achieve this goal?" Wan Xiaoming ignored the imagination in Zhang Aimi's mind: "Then it is necessary to organically and perfectly combine the selling point of the product and the characteristics of the artist with the appropriate art form! Mr. Zhang, please take a look!" Wan Xiaoming pressed the remote control and played a commercial - it was an advertisement for a car, to the effect that the elderly, young people and children all liked it, with a song sung by a popular singer "Now and forever will never be separated". Wan Xiaoming pressed the remote control lightly, and the commercial came to an abrupt end. Wan Xiaoming said: "Mr. Zhang, how do you feel after watching this advertisement?"

"I'm afraid he won't be able to breathe down and faint!"

"Hehe, it gives me a worse feeling, it's the kind of feeling that I can't pull out and work hard!

Zhang Aimi smiled and thought to herself, this art director really has some insight.

"Mr. Zhang, look!" On the large and small screens in the control room, Chang Xiaoxue led Tong Tong into the studio and the images were presented from different angles. Wan Xiaoming continued: "No matter from any point of view, Tong Tong is very photogenic, she is the kind of image of a good baby that makes people infinitely pitied, Mr. Zhang, imagine it, if such a child is sick and coughs, are you distressed? ”

"She ...... with that Xiaoxue", Zhang Aimi may mean that she wants to talk about the relationship between Tong Tong and Xiaoxue, and then deduce the relationship between Xiaoxue and Tong Keji.

"Oh, Teacher Xiaoxue is not suitable to play a mother!"

"Because she's too young?"

"No, because she'...... Pay attention to their eye contact...... Because she seems to be a very good child with Tong Tong, there is friendship, but she lacks the kind of ...... that a mother should have And Tong Tong to her, Mr. Zhang, look at Tong Tong's eyes, like a little sister to a big sister, lacking the kind of admiration and attachment that a child has to her mother! This is also what Mr. Zhang will focus on cultivating and overcoming next!"

"If I love you, I must be a kapok near you, standing with you as the image of a tree. The roots, clinging to the ground, the leaves, touching in the clouds ......".

"Mr. Zhang's CRBT is very distinctive, it is Shu Ting's "To the Oak Tree"!

"Yes, I like ...... very much", Amy glanced at the screen of her phone, and the image of a cute cartoon pig was jumping and somersaulting - it was Tong Keji!

"But I'm so sorry, I can't answer the phone in my control room!" Wan Xiaoming shrugged, looking understated, but revealing something unquestionable.

"Oh...... I'm so sorry! Thank you for the reminder!" Zhang Aimi cut off the phone, and suddenly felt a lot of respect for the art director.