Chapter 54 The world is not changed

There are several plaintiffs, the most famous of which is Zhao Zejun of Zelianke, in addition, there is a famous rock singer in the coast, a DJ of a well-known radio program, and the vice president of a magazine...... A total of eight people filed lawsuits in three cities at the same time, and among them, there was also a woman. Pen | fun | pavilion www. biquge。 info

"Mu Zimei was highly recommended by you on the board of directors, and the company spent a lot of money to poach her, and now she is in a lawsuit, which is not very beneficial to you personally, so I didn't say anything at the meeting just now. ”

Mr. Lu glanced at Fang Xing, "However, now the media are staring at the two blogs, one of the plaintiffs is Zhao Zejun of Zelianke, and Mu Zimei herself is also a celebrity who is not big or small, this lawsuit will break out sooner or later, you have to be mentally prepared." ”

"Mr. Lu, this is clearly Zhao Zejun's use of Mu Zimei, Xiang Zhuang's sword dance, and his ambition is Pei Gong. Fang Xing was not nervous, but laughed, and even looked a little relaxed: "I said, Ze Lianke didn't fight back at all, he was waiting for me here." ”

If you are not afraid of the opponent's moves, you are afraid that you don't know what the opponent is going to do, and there is often a huge killing force hidden behind that weird calm, which will seal your throat with a sword when you are most relaxed.

Zelianke made a move, but there was nothing to be afraid of, it was nothing more than a move. With Sina's huge strength as the backing, Fang Xing is very confident to fight with Zhao Zejun.

"What do you think?" asked Mr. Lu.

"Sina and Zelianke are both large-scale formal enterprises, and there is no point in playing such small tricks. Zhao Zejun's move is a bit petty. ”

Fang Xing shook his head and said: "Mu Zimei does not represent Blog China, she uses her real name to write a sex blog, and she is not instructed by Sina, she also wrote the other party's real name in Blog China before." Zhao Zejun sued Mu Zimei and did not sue Sina by the way, this is the reason, the blog is just a platform, and it is impossible to be responsible for the information of all bloggers...... Besides, whether he can win or not is still a matter of two ......"

"Even if you win, the claim is only a million. Mr. Lu thought for a while and said, "Do you think we need to support Mu Zimei clearly?"

Mu Zimei jumped to Sina, and in the contract with Sina, there is a responsibility to be transferred: if there is any legal dispute with Blog China because of the job change, the new owner Sina has the obligation to help resolve it.

To put it simply, if you lose money, Sina will come out.

"That's different. Fang Xing shook his head and said: "She was accused this time, although everyone knows that it was because of job hopping that Zelianke made trouble. However, on the surface, it has nothing to do with job hopping, it is caused by her personal misconduct, and Sina has no obligation to come forward to solve it. ”

"You mean, Sina doesn't care about asking?" Mr. Lu frowned, seemingly disapproving.

"Blogging is just a platform, we can't be responsible for all bloggers, we should have a clear division of the relationship between the two parties, their respective powers and responsibilities from the beginning. Fang Xing said: "Including readers, the views of authors and readers do not represent the company. ”

After a pause, he sneered and said, "Zelianke's purpose is actually very simple. ”

"What?"

Fang Xing said: "He sued Mu Zimei, not just because he was angry with Zhao **, and wanted to seek justice." To put it bluntly, I just want to use Mu Zimei to crack down on Sina Blog. Let him come a thousand ways, I will only go all the way, as long as the relationship between us and Mu Zimei is clearly demarcated, it is impossible for him to succeed. ”

"But...... Mu Zimei is a blogger we focus on cultivating, and at this stage, it is a signboard of Sina Blog, and it has a high utilization value. Besides, if Sina doesn't come out, will it chill the hearts of other bloggers?"

Mr. Lu wanted to speak and stopped.

On the one hand, Mu Zimei still has use value, and when she can be discarded at will, Sina's investment in her has not been fully recovered, and if the lawsuit is lost, there may be any impact.

But this is not the main thing, according to Mr. Lu's experience, Mu Zimei is far from a crime, and she can't lose this lawsuit, at most she will apologize.

What he really cares about is the impact Sina's attitude has on other bloggers on the blog.

Why is Mu Zimei popular? is because she is grandstanding, and everyone knows this.

At present, a group of bloggers with similar styles have appeared in Sina, including but not limited to sex blogs, how to attract people and how to write, and the effect is very good. If Mu Zimei, the representative of this group of people, is sued, and Sina does not come out, will it release wrong signals to other bloggers, causing other bloggers to be cautious and dare not open up writing, which in turn will affect the popularity of Sina's blog?

At present, it seems that compared with Zelianke, Sina's biggest advantage is the emergence of a group of bloggers like Mu Zimei, who can catch eyeballs.

Otherwise, Sina doesn't need to support her openly and hire a lawyer to represent her. In this way, we can not only let our bloggers eat a reassuring pill, but also draw a clear line between Mu Zimei and Sina Blog on the bright side. Fang Xing said.

Mr. Lu nodded slightly, and was about to say, 'I'll notify the Ministry of Justice', when the words came to his lips, he hesitated for a moment.

"Okay, just do what you suggest, you are still in charge of the blog, you can do it. ”

……

The news of the famous blogger Mu Zimei was spread faster than the wings.

Why is it so fast? Because of the super engine......

Well, it's not a joke to say this, in the Internet era, blogs, and later microblogs, are indeed the super engines of information dissemination.

The backstage of both sides of this case can be said to be the two largest blogs in the industry, and the defendant is still a well-known blogger.

Before Sina Blog was launched, the news boom of competing for hegemony with Blog China had not passed, and then ushered in this wave of follow-up.

From the perspective of communication, this lawsuit, whether it is from the content of the lawsuit, the parties on both sides are more eye-catching than the launch of Sina Blog.

Everyone loves to watch gossip!

The launch of Sina Blog is of course a major event in the industry, and it can even be said to be a milestone event that affects the future direction of the Internet industry.

However, for ordinary people, after a hard day's work, it is obvious that they no longer want to pay attention to a complex business struggle, and use their brains to think about the so-called wonderful strategies of both sides, in fact, due to the asymmetry of information, most outsiders simply do not see what is really going on between Sina and Zelianke.

In contrast, a simple, fragrant, and full of all kinds of gossip elements is obviously more interesting and can stimulate people's adrenaline and hormones.

There are quite a few good people who even started live streaming on their blogs.

Of course, the so-called live blog, and a few years later's 'live video' is not the same thing at all, this year to watch a high-definition video on the Internet is still more sinful, the general home network to watch low-quality videos are a meal, far from the live video industry,

The live broadcast of the blog is more like a story told with pictures and texts.

Zhao Zejun, Zelianke, Mu Zimei, Sina Blog, these people and companies, their respective experiences and information, have been turned out one by one, how to meet, how to get acquainted, how to part ways, how to spend the honeymoon, and even where the current prosecution has been carried out, it has been rumored that there are noses and eyes.

There are not only one or two bloggers doing this kind of thing, and a large number of bloggers have appeared on both blogs, and they have closely followed the lawsuit in their own blogs.

Different bloggers have different guidance, and public opinion is clearly divided into two opposing parts.

Some people support the plaintiff for a variety of reasons, some are for the sake of justice, and some are purely unaccustomed to Mu Zimei, or a fan of someone on the plaintiff's side;

The other part of the people did not support Mu Zimei, but more opposed to the plaintiff.

In terms of the total number of these people, there are more people who support the plaintiff.

Since Zhao Zejun's debut, it seems that for the first time, he has encountered the 'adversity' that is unfavorable to him in the form of public opinion.

The reasons for this part of the population are relatively centralized and unified.

Many remarks directly pointed out that this lawsuit is simply Zelianke's retaliation because Mu Zimei jumped ship, and there is no justice at all.

The Internet is an open space, people can write whatever they want, what kind of thing are you, and it is your turn to make irresponsible remarks here, to put on the big hat of morality and law, and to stand on the moral high ground to suppress people? To put it bluntly, is it not for commercial interests?

This is the real reason why this part of the people are angry: this lawsuit affects the right of all people who go online to 'free speech'.

The Internet is an open place, the original intention of the blog is that everyone can speak their minds freely, if Mu Zimei is sued because she wrote her real experience, and even punished by the law, other netizens will of course feel sad about the death of a rabbit and a fox.

There is even a fierce quote from Martin Nimora's confessional poem under Mu Zimei's blog:

'In Germany, at first they hunted down the Communists, and I didn't speak, because I wasn't a Communist;

Then they hunted down the Jews, and I didn't speak, because I wasn't a Jew;

Later they hunted down the unionists, and I didn't speak because I wasn't a unionist;

After this, they hunted down the Catholics, and I did not speak, because I was a Protestant;

At last they came to me,

But no one stood up to speak for me anymore.'

Mu Zimei, although I am not a fan of yours, but this time, in order to defend our power, I support you!"

……

"Brother, public opinion on the Internet is very unfavorable to us. ”

This time, it was Junzi who reported to Zhao Zejun, and his marketing team was closely watching the direction of the Internet.

"Raising troops for a thousand days is used for a while, and a super opponent of Sina's level is a great opportunity to test the team. The victory or defeat of the war, the soldiers who need to carry swords and guns on the battlefield, also depends on the front that cannot see the smoke of gunpowder. Like this time, Zelianko fights big with a small one, and it is even more necessary for your front to play a role. ”

He looked at Junzi, "Are you ready?"

"It's all set. Junzi nodded, hesitated for a moment, and asked, "Brother, I'm worried that if you let the current negative public opinion go unchecked, will it affect your reputation and the company's reputation in the future?"

"Let me ask you, on the blog, the only group of people who have not made a clear statement?" Zhao Zejun suddenly asked.

Junzi thought for a moment, and his eyes lit up slightly: "The official blog of all government agencies." Including the courts, they did not take a stand, or even talk about it at all. ”

"That's right, the person who makes a statement has no right to decide the future. ”

Zhao Zejun smiled, handed Junzi a cigarette, and said lightly: "You are in charge of the water army, I will send you three sentences." Public opinion can be used without believing; people's hearts can be guided, but it is difficult to last; the right to speak has nothing to do with the truth, but is only in the hands of the victors. ”

Junzi frowned slightly, as if digesting the true meaning of these three sentences.

Standing on the terrace on the 22nd floor, you can condescendingly watch the traffic shuttling downstairs and the stars of the city under the night sky.

A gust of wind blew, sending Li Zongsheng's mortal songs into the night sky from the old-fashioned CD player in the living room.

'You and I are mortal...... Running around all day long...... But when have you ever seen that this world is changing for the sake of people......