Bow and thank "Ziyan Tianjiao" for a big 200 reward!

In fact, for the advertisement in his previous life, the grandmaster still complained a little in his heart. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 infoIn addition to the hero and heroine and that common-sense mistake, what makes the grandmaster unhappy is the camera.

In his previous life, the ad for Dai Beers was 30 seconds long, but the main part of the ad was only 25 seconds long. The length of 25 seconds is occupied by 16 shots, and the average length of each shot is only 1.5 seconds, and the three close-ups of the hero and heroine holding hands at the beginning of the advertisement, as well as the heroine's surprised expression and the warm embrace of the hero and heroine at the end occupy 3 seconds each, and the remaining 14 shots, the length of each shot is just one second.

This is a romantic marriage proposal advertisement, and the result is that the director uses a sharp short shot to make the whole ad taste like a war.

In the past, when the grandmaster didn't understand this, he saw this advertisement, and he just thought that the hero and heroine looked weird, but later, after the grandmaster came into contact with this knowledge, and then looked at the advertisement from an insider's point of view, some of the lens language immediately seemed not so harmonious.

Therefore, this time, the Grandmaster made a lot of adjustments when filming and editing.

The sixteen shots of the original advertisement were cut into ten shots at once, and the close-up of holding hands at the beginning and the panorama of the garden maze were solved by the grandmaster in three seconds, and then the male protagonist gave the heroine a close-up of the red rope tied to her hand, and the heroine's process of finding the male protagonist in the garden maze was compressed to two shots, but the time of each shot was extended to two seconds, so that the romantic atmosphere of the first half of the advertisement was immediately revealed.

Don't look at each shot that is only extended by more than half a second, but this extra half second makes the audience not look so hasty in their eyes. After all, from the audience's point of view, if the camera time is too short, the audience has not even figured out what this means, and the next shot will be changed, which can easily make the audience feel a little unconscious.

But with an extra half a second, the audience can figure out what is going on, which is what the grandmaster wants.

When Zhong Hansheng walked into the editing room, it happened to be when the grandmaster cut out the first five shots.

"Yes, Xiaozong, your editing skills are good! Just these first five shots make me want to find an aunt for Zhong Qi......" Zhong Hansheng praised with a smile after watching the first five shots with his arms in his arms.

"Second uncle, then hurry up and find one, it's been ten years, you are a father and a mother again, I can talk about it, Xiaolin is uncomfortable. I said second uncle, while you are not old now, hurry up and find another mother for Xiaolin......" Zhong Qi said with a smile.

Zhong Hansheng's wife died of illness ten years ago, but Zhong Hansheng had a good relationship with his deceased wife, and Zhong Xiaolin, that is, Zhong Hansheng's only daughter, was still young, so Zhong Hansheng never looked for it again. By now, he is forty-five, Zhong Xiaolin is about to go to college, and Zhong Hansheng is still single.

"Well, if it had been before, I probably wouldn't have had that idea. But I just watched this paragraph cut out by Xiaozong, to be honest, I really have an urge to find someone to fall in love again!" Zhong Hansheng said with a smile.

Zhong Qi was overjoyed and said: "Master, I am convinced! I really convince you! The advertisement shot by your kid still has this effect! Let me tell you, my second uncle's withered heart has been dry for ten years, I didn't expect to be able to move your advertisement......

The grandmaster slapped Zhong Qi's chest with a smile and said with a smile: "Second uncle, are you praising me, or are you praising me?" Originally, I was quite confident in the film, but why do I always think that your tone is not right......

Zhong Hansheng is also a rather interesting middle-aged man, his mentality is quite young, after hearing that the grandmaster's previous life has almost used up the stalk, he was stunned for a moment, and then laughed and said: "Hey, Xiaozong, what you said is quite interesting! The second uncle praises you is praise you, it really doesn't mean anything else." Xiaozong, I'm very satisfied with this advertisement, and I'm looking forward to you cutting the whole advertisement. I've deposited your share of the reward on the card, as long as you get this advertisement out tonight, the card will be yours tomorrow morning!"

Zhong Hansheng smiled and took out a bank card from the handbag he was carrying and shook it in front of the grandmaster.

The grandmaster sat down and said with a smile: "Well, with the support of the second uncle, coupled with the temptation of this card, I will fight hard tonight! Second uncle, you have to do what you say, my younger brothers and sisters in the family are still waiting for you to pay the tuition." ”

After speaking, the grandmaster no longer paid attention to the two of them, focused all his energy on the screen in front of him, carefully considered the length and artistic conception of each shot, and began to process these filmed materials frame by frame.

With the advertisement in his previous life in his heart, the Grandmaster naturally knew very well how he should cut this advertisement. So it took less than two hours before and after, and the remaining five shots were all cut out. Finally, the Grandmaster stitched together the last image that had been created from the computer.

The last picture was made by a computer, just a very simple PS picture. White on a black background, in the middle is a sparkling diamond ring, and the fiery diamond on the diamond ring is naturally the focus that must be highlighted.

Underneath this diamond ring is a line of white advertising slogans - diamonds are eternal, and one is forever.

Underneath, there is a line of letters in English - a-diamond-is-forever.

When editing just now, one shot at a time looked messy, but once all the editing was completed, all these shots were spliced together to form a complete and coherent advertising picture, and then the whole advertisement was played out of the computer, and the romantic atmosphere to the extreme suddenly came from the computer screen.

The duration of this advertisement shot by the grandmaster is still thirty seconds, and the last PS screen occupies a full five seconds, and the first ten shots occupy twenty-five seconds. Therefore, compared with the advertisement in the previous life, these ten shots are extremely romantic because of the extension of time.

In the whole advertising picture, the blue sky and white clouds meadow and the flower wall full of flowers in the garden maze are themselves an extremely romantic picture, and a pair of handsome and handsome men, beautiful and gentle male and female heroes and heroines wander in this dream-like sea of flowers, and the romantic atmosphere is immediately created.

And later, as the picture progressed, the heroine, who originally didn't understand the meaning of the male protagonist, followed the red rope tied to her hand, and finally found the center of the garden maze, and saw the statue of Cupid, the little white goddess of love, and then, when a diamond ring shining in the sun slid directly from the Cupid statue to the heroine's left finger along the red rope, the romantic atmosphere of the whole advertisement was suddenly pushed to a climax!

Then the heroine's smile, which is formed by the combination of surprise, disbelief and indescribable happiness, suddenly becomes the focus of the whole advertisement......

It can be said that this is not only an advertisement that makes people feel warm involuntarily, but also a demonstration that can be called a classic marriage proposal. And with the diamond ring on the black and white screen at the end and the catchy phrase "Diamonds are forever, one lasts forever", this ad is perfect!