Waited for half an hour.

"Teacher Zhang, what kind of column is it?"

Said in a moment. ”

"Oh, you tell us first. ”

"Hehe, you have to wait for the station to agree to my request first. ”

"You already have the show?"

"Of course, it's all in my head. ”

Outside the door of the office area, a lot of people came in.

Hu Fei is back, and there are seven or eight men or women who came with him, including station leaders, heads of relevant departments, and staff members of column audits, etc., it can be seen that the station should attach great importance to this new column, after all, it is a prime-time resource.

A person in charge walked in the front and said when he came in: "Teacher Xiao Zhang, we have all listened to Lao Hu, in fact, we still hope that you can join Beijing TV, if you don't come back, we are also very sorry, as for the planning of the new column, Lao Hu said that you have a good plan?"

"Yes. Zhang Ye smiled.

The latter said: "But the host has no precedent in the station, not to mention that he is a little-known newcomer, otherwise you can change the conditions? If this column is really as good as expected, and can really stand out in the current situation where singing columns are all over the street, then the station can give you an additional amount in terms of copyright fees and production fees, which will definitely satisfy you." ”

Everyone sat down and talked.

Zhang Ye shook his head, "That's not good, I said it, I'm just such a small request." ”

The person in charge said: "This is not a small request, you also know that the hosts in the station are not nervous, and they are all very good...... Otherwise, Xiao Zhang, you can tell everyone about the planning plan first, and then see if the show is feasible, and then talk about it. ”

"Yes, let's see what the column looks like first. ”

"Yes, Mr. Zhang, you say it first. ”

The other two said.

Zhang Ye said categorically: "That can't be done." ”

At the moment of the stalemate, suddenly, four more people came in outside, and the one in the middle was a little old lady, who was Xu Yuhong, the director of Beijing TV Station.

"Director?"

"Why are you here?"

"Xu Tai!"

"Director!"

The crowd rose one after another.

Xu Yuhong said calmly: "I have also heard about the matter, and I am also very interested in Xiao Zhang's mention, so I will come and see, where did you talk about it?"

Then the person in charge explained.

Zhang Ye has a very good impression of this old lady, when he was advertising that day, he called one aunt after another, and asked people to take this and that, but in the end, he didn't see the old lady angry, and she had a good temper.

After listening to this, Xu Yuhong glanced at Zhang Ye, "There is really no precedent for the host to be appointed by a non-employee of this station, but ah, Xiao Zhang, I can promise you, you can talk about the column idea first, as long as it is feasible, it is not the same singing program as other TV stations, and we professionals judge that there is a market, so according to what you said, it is not impossible to invite a newcomer." ”

That's a yes.

Zhang Ye said as soon as he heard it: "It's still the director of the station." ”

Xu Yuhong smiled: "Don't praise me, listen to your plan first, the singing talent show has been done too much, how can you be sure that your column can work?"

Zhang Ye said: "I have to correct it, I didn't say that I would do a talent show." ”

"Huh?" the staff in several stations were stunned.

Hu Fei didn't expect it, "No draft? What kind of singing show is that?"

One person in charge said: "Then where is your selling point?"

The singing columns in this world have only risen in the past few years, they are the same, they are the same, they have developed to a bottleneck period, as a person in this world, their eyes are naturally limited, but Zhang Ye is different from them, although he is not as good as this world in some categories of variety shows, but the singing column is many years ahead of here.

Zhang Ye looked at them, "The name of this column is "I Love to Remember Lyrics". Adopt the method of national karaoke and no threshold, aiming to build a national karaoke alliance. The rule is as simple as one: who can sing the lyrics correctly. It's not like the singing voice, it's not like the stage table, it's better than who has a better memory, as long as you can sing the prescribed lyrics, you win—that's the core and selling point of this show. ”

After saying this, everyone fell silent.

Not shocked, but overturned!

Lyrics?

Memorize lyrics?

Can your mother call this a TV show!?

Xiao Lu was stunned, "Isn't it Teacher Zhang?"

The person in charge said: "Xiao Zhang, don't be joking. ”

Hu Fei also asked, "Remembering lyrics is not a selling point, I can't see anything that can attract the audience in this form of column." ”

There is a column review staff whose head is shaking like a rattle, memorizing the lyrics of your sister!

Brother Hou haha, "Teacher Zhang is talking about cross talk, amusing everyone." ”

Zhang Ye said helplessly: "I'm not funny, I'm serious." ”

Brother Hou: "......"

"Let Xiao Zhang finish first. Xu Yuhong said.

Zhang Ye smiled: " In fact, if the show is not made one day, I just say with a fleshy voice, everyone is not very easy to understand, I can only use general language to briefly explain why I want to design such a show, it sounds fierce, the form of the competition to memorize lyrics may be a bit stubborn, well, it is very stubborn, but this dialect may be from your own inherent perspective, but you can think about it in reverse, remembering lyrics is not as competitive as other singing programs, there are not too many handsome guys and beauties, and there is no beautiful singing voice, so compared, it seems to be thrown away by other singing programs more than a dozen streets, but there is one thing about "I Love to Remember Lyrics" that is more than a dozen streets away from other programs, because it is simple, so simple, so simple that all audiences can participate!"

Hu Fei was thoughtful.

Others are also lost in thought.

Zhang Ye said: "What you think is simple, simple, and low-end, is not the defect of this show, but it is precisely the core competitiveness of "I Love to Remember Lyrics", which is its biggest advantage. A three-year-old can memorize a few songs, they can participate in it, they can join, they can sing along in front of the TV, what could be better than the whole people participating?"

Hu Fei finally understood, "This is really a different way!"

Da Fei said, "This ...... Okay?"

Zhang Ye said: "Other singing competitions are to see who is beautiful and who sings well and who has a story, I call it taking the 'talent route', but my new column, I want it to take the civilian route, as I said, anyone can participate, and even sign up to participate in the competition, there is no threshold, no cumbersome procedures, as long as you want to participate, everyone has a great chance to come to the scene and be on TV, even if the five tones are incomplete!"

Xiao Lu exclaimed: "What?

"Of course it's okay, the show is that I want to memorize the lyrics, the competition is only better than this, even if you sing out of tune to grandma's house, you can still come, you can still win. Zhang Ye said: "I'll insert a sentence here, but I also want to recommend finding a few players with incomplete tones to create a topic, and also down-to-earth, the audience in front of the TV may have watched this incomplete singing, and they all laughed and scolded at home This product can be on TV? I'm better than him! This is also a selling point that drives the atmosphere of participation and ratings, you are experts, I won't go into details about how to operate it." ”

Xu Yuhong said: "That's all the selling point?"

"Of course not. Zhang Ye looked for it, walked to a white blackboard, picked up a pen and wrote on it, "This program needs two hosts, one male and one female, responsible for humor and adjusting the atmosphere, throughout the audience, the host's requirements do not require much experience, and there is no need for witty words, on the contrary, it is best to be more down-to-earth, because this is the style of the whole show, and then, you need to lead the singer, the lead singer is also one of the key roles in the show, how to choose the lead singer......?

From the stage to the lights.

From lead singer to audience screening.

Even the focus of the shot, he asked in detail.

At the end, he said, That's all the program, this is just the most basic structure of the show, you just mentioned, because this show does not belong to the draft category, the competition atmosphere may be relatively less, so in order to make up for this shortcoming, at the end of each month, there will be a national city wheat bata showdown, divided into several teams in the southeast, northwest and northwest, the war will burn to the whole country, and eventually become a city showdown, the audience supports their own city, then the competition atmosphere and competition will naturally come, and finally there will be the finals, select the only winning city, as for how to select and PK the city competition, you listen to me in detail……”

Chirp, another twenty minutes.

The people on the TV station were already stunned for a while, and they couldn't interject anything at all, and they also wanted to ask questions, but when Zhang Ye said it, they found that Zhang Ye actually thought of all the problems from beginning to end, and before they could say it, their doubts had been solved by Zhang Ye, which was simply incisive, and even after the program was broadcast, Zhang Ye gave various specific measures to change the hosting strategy and add new links after the audience was tired and lost their freshness, so as to maintain the ratings of the program。

The planning plan given by other column planners is generally a creative or concept at first, and then a little bit of in-depth discussion, a little bit of modification, and change, so that there is a final plan, and then go to record the program to see the audience's response, and then change, and then make all kinds of adjustments according to the ratings, maybe the strategy planned today will be changed next week, but what about Zhang Ye? The plan he gave was extended to six or seven years later, and he took into account every detail and the audience's psychological changes in the middle, and it didn't leak!