Chapter 594 [The column is launched!] 】

Morning.

Ten o'clock.

Zhang Ye's throat was already dry, and he said hoarsely: "Is there water?" ”

"Yes, yes, yes." Xiao Lu immediately ran to get a bottle of mineral water, "Teacher Zhang will give it." ”

"Thank you." Zhang Ye drank most of the bottle in one go, and when he saw that everyone else was thinking about it, he said: "That's probably it, if I didn't ignore anything, it's over, if you have any questions, you can say, I'll answer." ”

The person in charge of Hu Fei's column asked a question that is the most critical and one that is asked every time a new column comes out, "What are the expected ratings?" ”

Zhang Ye smiled, "Which rating?" ”

There are many kinds of ratings, there are 50 cities, some local, and some national.

The local ratings are limited to the statistics of a city, such as Zhang Ye's previous "Hundred Lectures" in BTV-Literature and Art, the ratings of 7% and 8% are the statistics of the Beijing area, because the BTV-Literature and Art Channel is only mainly broadcast in the Beijing area, so I will watch this, and because of the regional broadcast and regional cohesion, the local ratings of the local station in the local area must be higher.

The ratings of 50 cities, to put it bluntly, are the ratings of major cities across the country, excluding rural areas, and are also commonly used statistics by TV stations.

The most objective is the national ratings, because the base is large, the ratings number will naturally be smaller, and it can reach 1% of the national ratings, which are all relatively popular programs, and the 1% ratings roughly means that one out of every 100 people in the country is watching this program, and the population base of the republic can also be imagined.

The person in charge said: "National ratings." ”

Everyone else also looked at Zhang Ye, waiting for him to have an expectation.

Zhang Ye thought for a while, "I can't predict the first issue, because it involves factors such as publicity, and the chance is relatively large, if you talk about the average ratings after many episodes of broadcasting, my expectation, "I Love to Remember Lyrics" must at least have 0. The national ratings of about 6% must be over 1% at most. ”

An employee immediately said: "Impossible! ”

Xiao Lu opened his mouth wide, "There will be so many?" ”

Brother Hou exclaimed: "The current singing programs, if other TV stations are high, it will be 0." 5%, even 0 if it's low. 3%, because they all gathered together to divert the audience, there is no particularly outstanding singing column in the near future, if "I Love to Remember Lyrics" really has a rating of 1%, it will be a big deal! ”

Zhang Ye said categorically: "It will only be more than this, not less than this, of course, this is just my family's words, it is an expectation, everyone has his evaluation method." ”

"I love to memorize lyrics", this is a very famous column in Zhang Ye's world a few years ago, it is not the kind that became famous overnight, but it got up little by little, Zhang Ye at the beginning didn't understand how a lyric memorization program could have such a good rating, and then he really watched a few episodes before he realized that the success of each program has its reason, well, although this evergreen column that has been broadcast for many years has been declining in the ratings of the following years, it has gone downhill, but in the first few years, ", " I love to remember the lyrics" is obviously brilliant, although the ratings can't be said to be against the sky, nor can it be said to be particularly excellent, but at least it is successful, and it is common for the ratings to be first and second in the country at the same time, this is a very valuable program.

Why choose it?

Zhang Ye has his own considerations.

First, "I Love to Remember Lyrics" has good ratings.

Second, Zhang Ye can't use this show, not only does the style of the program not match Zhang Ye's development style, but also, this may be a more successful rating in the eyes of others, Zhang Ye doesn't look down on it, what he needs is not success, what he needs is to be the best in the industry, so this column is of little value to him, Zhang Ye can't host it himself anyway, if he wants to host a similar program, there will be more and better choices, but if he doesn't use it, it's a waste, this creativity and program style are still worth saying, Especially in this period when the development of singing programs is bottlenecked, so Zhang Ye thought about it and took out this old show, nothing else, just to help his old classmates, but also to help Hu Fei and Lu Dafei, why not?

Everything that should be said was said, and Zhang Ye waited for their reply.

The person in charge and Hu Fei discussed with several planners, sometimes whispering, sometimes nodding and shaking their heads, and the discussion was very intense.

Half an hour passed.

Zhang Ye couldn't wait, "The show is probably like this, I have already given the planning case, and after a few years, if you think it's okay, you can use it, but I said it, I just made such a small request, let Dong Shanshan be the female host, and I don't care about the male host." ”

The person in charge was silent.

The other leader of the station did not say anything.

Zhang Ye continued: "If you don't think it's okay or the ratings can't meet everyone's expectations, it's okay, then when I don't say anything, I'll go back?" "Stand up and go.

When the person in charge of the satellite TV channel heard this, he hurriedly stopped him, "Eh, Xiao Zhang, don't go, isn't this being discussed, don't you think the show is not good!" ”

"Don't go, don't go, you sit first, we didn't say don't." Another deputy director also said.

The person in charge looked at Xu Yuhong, "Director, what do you see?" ”

Xu Yuhong shook his hand and said: "I don't interfere in the affairs of your department, you make your own decisions." She hadn't spoken much the whole time, more of a bystander.

The person in charge also understood, and looked at Hu Fei, "Old Hu? ”

Hu Fei smiled, "I think it's very good, don't take the usual path, in the recent singing programs, I can definitely stand out, for us, there is no better column than this, and the key is to save a lot of money, no need to invite any big-name stars as guests, if this budget is taken down, you can use more money in other aspects to improve the overall effect of the column." "Now all singing programs pay attention to inviting big names and first-line singers, and some people's appearance fees have even reached tens of millions, compared to other expenses, this is the big of the big heads!

You don't need to memorize the lyrics! It's all saved!

It just so happens that their satellite TV program budget is not much!

The person in charge nodded and smiled, "I have the same point of view as you, this program is worthy of the prime time of our satellite TV channel on Friday, Mr. Xiao Zhang's column planning ability, I can be regarded as an acquaintance today, "Hundred Lectures", "Zhang Ye Talk Show", it is really a famous person, so many column planners and staff in our station have held meetings for so many days, and no result has been discussed. ”

The planner of the latter column was also convinced, and said: "Teacher Zhang, you should come back, if you host this program, it will be more perfect!" ”

The person in charge immediately said, "Yes, Xiao Zhang, come back." ”

Zhang Ye said: "Let's talk about it when we have a chance in the future." ”

The person in charge regretted, "Okay, then I won't persuade you, let's talk about this column first, Mr. Xiao Zhang, this TV show "I Love to Remember Lyrics", we want it, the price is ...... Three million, do you think it's okay? ”

Zhang Ye spread his hands, "I said, I didn't ask for the price." ”

The person in charge hesitated for a moment, but turned to a staff member behind him and said: "Tell Lao Wang of the personnel department to contact Teacher Dong Shanshan and be sure to dig her up!" Let's pay the liquidated damages! ”

Zhang Ye interjected, "No liquidated damages, now Mr. Shanshan is unemployed, he doesn't have a contract with the TV station, and he has left his job two days ago." ”

The person in charge said, "That's more convenient." ”

Zhang Ye said sincerely: "Thank you." ”

The person in charge raised his hand, "Don't, thank you too, we thank you." ”

A good column is much more precious than a good host, and the program planning given by Zhang Ye has completely impressed Beijing TV!

Xu Yuhong didn't know when she had gone back and disappeared.

As soon as the director left, the atmosphere was much more relaxed, and he was not so restrained and restrained.

The person in charge and Hu Fei pulled Zhang Ye and put forward a lot of questions and detailed plans, since Zhang Ye took over the work of the planner, he must be responsible for the end, but it is about such a day, Zhang Ye will not be involved after the program production starts, the production of the program is the business of Hu Fei's team, Zhang Ye did not plan to go back to work at Beijing TV Station, he is naturally only responsible for planning, and does not participate in the actual production.

Soon after, the person in charge left with the people.

Hu Fei began to assign tasks, the new column group is not only Xiao Lu and their original few people, there are many more staff, "Starting today, the "I Love to Remember Lyrics" column is officially launched, Xiao Lu, you go to make a publicity plan, Da Fei, the stage scene needs to be changed, many of the previous settings need to be changed, according to the stage designed by Mr. Xiao Zhang, you communicate with the recording hall......