Ding Lei's words also represent the voices of several other people in the cabin. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Big data, which is the product of the development of Internet enterprises to a certain scale, has become the forefront in foreign countries, but in China, it is only known by name, not seen, and there is no large-scale research.

The so-called big data is, to put it bluntly, data mining, data analysis, and doing it in a small way, and the database of any Internet company can be called 'big data', but there is obviously no meaning in the amount of data samples.

In the era of web 1.0, users get information from operators, and in the 2.0 era, operators collect user information, no matter in which era, the Internet revolves around 'user' services, so user information in the 2.0 era is one of the valuable assets.

How to study and apply the cutting-edge technology of big data, and what impact will it have on the Internet?

This is something that the Internet bigwigs present are eager to know.

"When it comes to the specific location of the data center, it is also a coincidence. At the beginning, the three of us discussed where to put it, and there was no controversy, but in the end, Mr. Zhao decided to choose a compromise place. Mr. Li smiled and knocked on the table lightly, "It's in Hangzhou!" ”

"It turned out to be under Alibaba's nose, no wonder people are staring at you." Sina's Mr. Cao said to Ma Yun half-jokingly.

Ma Yun was stunned.

Hangzhou is so big, there are many high-tech enterprises, and those three obviously have a sense of confidentiality, there was no publicity before, and there is one more technology company, and it is normal for him not to know.

It's just a bit of a coincidence, right?

Some time ago, Tencent and Baidu both expressed their intention to take a stake in Alibaba, but they were both rejected.

And this data center happens to be in Hangzhou, will there be any connection between the two?

glanced at Zhao Zejun, could it be that a long time ago, this young Mr. Zhao had any thoughts about Alibaba?

Zhao Zejun nodded slightly at Ma Yun, and then said, "Since it's in Hangzhou, why don't you finish eating crabs and go to visit together." ”

"Don't worry about eating the crab when you come back, Mr. Ma, this meal is still yours at night." Zhang Chaoyang said a little impatiently.

……

Due to the sideways of the data center, the plan to raft on the West Lake ended early, and the group rushed to the data center.

After a simple internal visit, the first scientist of the current data center, who is also a representative expert of Baidu, Chief Engineer Mao, introduced the scientific research methods and achievements of the data center to the guests present.

At present, the data center has created 153 effective models, of which 12 can be directly put into application, some of which are still being continuously improved, and most of them are basic models, and the data models are growing rapidly every month.

According to these models, more than 500 effective data collection channels have been summarized, nearly 10,000 analysis and calculation formulas have been concluded, and the 'useful' content left behind by various types of data provided by the three parties after cleaning is stored in nearly 200 high-end servers on two floors.

Chief Engineer Mao was also at the scene and made several application demonstrations.

The game user model can help game operators find users who are interested in games in the network, promote them in various ways, and induce consumption in the game.

The user browsing habit model can analyze the frequency, number of times, type and other information of the user's web page, and determine the browsing preferences of a user during this period. If this point is applied to the portal, it can help the website determine the next development focus and carry out targeted work.

As for Alibaba, Mr. Mao also showed two related applications.

Of course, these models can be completed by a certain website, such as Sina itself, but only for its own users, and are far from being comparable with the current data center in terms of the scope of users, the depth of analysis and the generalization of the model.

Baidu Search, Zelianke Blog, Tencent QQ and a series of their products include almost all Internet users, and most of the behaviors of Internet users.

This is an advantage that no other company can match.

The data center showed the participants a corner of the year's work achievements and the vast space that may be had in the future.

After all, most of the participants are 'outsiders', and it is impossible to expose all the core secrets of the data center, so the original plan was to make a general introduction, which took about an hour and a half.

But not long after the beginning, the atmosphere in the conference room became more and more enthusiastic, in the process of Chief Engineer Mao's introduction and demonstration, there were constantly interrupts, questions, dialogue and answer time accounted for most of the time, and later, almost all of it was answering questions.

Some of the questions were asked too deeply, and Mr. Mao had no authority to answer, so Zhao Zejun and the other three committee members explained it.

The presentation, which was originally scheduled to take an hour and a half, took three and a half hours to finish.

"Thank you, Chief Engineer Mao." Baidu Mr. Li took the lead in applauding.

"Thank you, CEOs, I'll go to work first." Chief Engineer Mao was very interested in leaving the time and venue to the people present.

As soon as he left, Zhang Chaoyang said: "Three, the data center, as the name suggests, is based on data. The more data you have, the more comprehensive it is, the more useful it can play, right? ”

"Of course." Tencent Mr. Ma nodded.

Zhang Chaoyang looked at Sina and NetEase and asked: "The three of us are all portals, and we have accumulated a lot of data over the years." What do you two think? ”

Cao Guowei kept smiling and didn't speak, but Ding Lei said with a big grin: "It's not a question of how we look at it. To put it bluntly, if more member companies join the data center, it will be beneficial to the data center and all of us here. The question is, the data center has reached today's scale, Mr. Zhao, Mr. Ma, Mr. Li, the three of you, are you willing to have new people join? ”

"Of course you are welcome." Mr. Ma of Tencent said: "At the beginning, the three of us invested 12 million yuan in the construction of the data center, and then continued to invest in it, so that we have today's scale. In fact, the investment of personnel, funds and energy is not the most important, the data in the data center, from the three of us, is the core and most confidential resource of each of us, which is based on mutual trust and cooperation. So although I am willing to have new members involved, I will not accept new members easily. ”

The other people looked at each other, and Mr. Ma said for a long time, with one meaning: there are conditions for wanting to join the data center.

After watching the demonstration and introduction just now, there is no need to explain too much, and everyone present can see the role of big data in promoting the Internet.

A new technology, these three have been applied one step ahead of schedule, and have achieved good results. If you turn a blind eye, it is likely that you will be overtaken and eliminated by other companies unconsciously.

"What are the specific requirements?" Ding Lei asked.

Zhao Zejun took over and said with a smile: "Let's not talk about the conditions first, let's talk about what the data center can bring." ”

I don't understand that.

What can a data center bring? The demonstration just now is already very clear, and it is natural that it is the application of research results of big data.

"And that's not all." Zhao Zejun shook his head: "Mr. Ma said just now that the data center involves the core data of several of our enterprises, and reaching an agreement is based on trust. In other words, the member companies of the data center are, in a sense, strategic partners, and strategic partners with clear cooperation agreements. ”

As soon as these words came out, several other people in the conference room were slightly startled.

I can't help but be surprised.

Baidu, the largest search engine in China, Tencent, the largest instant messaging tool, Zelianke's blog, is the largest network communication platform and personal center.

These three users have included the entire Internet, and once the strategic cooperation is launched, the promotion effect on each other is undoubtedly amazing; On the contrary, if the three cooperate, the blow to these three opponents is also impossible for any domestic company to withstand.

It is no wonder that in the past year or so, the three companies have shown signs of in-depth cooperation in all aspects, and each is developing at an incredible speed.

Even the industry has always felt strange, Zhao Zejun, Li Yanhong, Ma Huateng these three people, good and family, the three families spare no effort to promote each other, any one person has a little movement, and the other two parties follow behind and shout.

The hot pot incident some time ago is the best example, Zhao Zejun has just been arrested, and the three websites reacted almost at the same time.

It is only today that this mystery has been completely solved, and it turns out that the three have secretly reached a cooperative relationship.

Ding Lei subconsciously glanced at Sina's Cao Guowei.

It's no wonder that Sina Blog is pressed by Blog China everywhere, not to mention the advanced nature of Blog China itself, just with these three joining forces, it is too difficult for Sina Blog to turn over.

"Even though we each have our own security measures and don't get into each other's servers, critical data is still flowing to this data center and being shared."

Mr. Li of Baidu said: "This data center is like a rope that binds our three grasshoppers together, and we must cooperate sincerely." Therefore, as Mr. Zhao said, any new member will not only enjoy the results of the data center, but also get the same treatment and strategic cooperation. ”

"It seems that it is very difficult to join." Zhang Chaoyang shook his head and smiled.

If there is a harvest, there must be a pay, and the greater the gain, the greater the pay.

In today's Internet industry, there is probably no more powerful organization than the alliance with Baidu, Tencent, Zelianke.

In order to get this franchise qualification, the price to be paid in the early stage is also amazing.

"But on the other hand, once the alliance is formed, not only the new members will benefit, but also the old members and the data center, which is not a one-sided gain." Ma Yun suddenly spoke.

"Of course, so it's not all companies that are eligible to join." Baidu Li said.

"I see." Ma Yun suddenly laughed: "The two of you have talked to me before, hoping to get equity in Alibaba's next round of financing, and it seems that equity is the threshold." ”

The CEOs of the three portals were slightly stunned.

What is this threshold, all three have been listed, is it a private placement?

"If you want company equity, it's basically impossible." Ding Lei said directly.

Ma Yun, Cao Guowei and Zhang Chaoyang nodded slightly almost at the same time, agreeing with Ding Lei's statement.

Zhao Zejun smiled: "It's not necessarily equity." ”