Chapter 199 Strategic Positioning of Business Divisions

Liu Wei continued: "Of course, our company has set up an online business department and a comic publishing business department, which means that these two projects will definitely not be wrong in the future, and they will definitely be able to develop into star products." Pen, fun, pavilion www. biquge。 info

Of course, whether this so-called star product or Taurus product, the future is not immutable, the market is changing, maybe today is still a star product, tomorrow it may become a skinny dog product.

Therefore, we have to look at the problem dynamically.

Well, I have said so much, in the final analysis, it is to let everyone clearly understand the positioning of their respective business divisions, and prepare for the synergy between business divisions in the future on corporate strategy. ”

"I can understand that you are treating me as a cow and milking me desperately to feed other departments. Lin Jiaying said.

Liu Wei smiled and bowed to Lin Jiaying and said: Hey, hey, what I said is not right, I don't treat you as a cow, but a cow in your department on the spot, don't make a mistake. Look at your resentful little eyes, it's so infiltrating, others still think I'm doing something to you. I'll have to stay away from you. ”

When Liu Wei said this, everyone looked at Lin Jiaying and smiled, and the atmosphere was much more relaxed.

Liu Wei continued: "Jiaying, as I said before, there is no immutable market, there is no immutable products, and now the toy business is in the state of cash cow, in addition to making money, there is really not much room for development, unlike other business divisions, the future prospects are very broad." In the company's strategic considerations, the positioning of the Toy Development Division should be to provide funds for businesses that can have broad development space in other departments.

But you can't underestimate this toy development business, to put it a little bigger, your department is the mother of other business divisions, providing milk sources for other business divisions, and what kind of development costs can other business divisions look like, all depend on your milk supply!"

When Lin Jiaying heard this, he said with a smile: "When you say that, I am bold." You can rest assured. Our business department will definitely do its best to milk the cows, and the other business departments will feed them for nothing!"

After Lin Jiaying finished speaking, everyone laughed for a while.

After everyone finished laughing, Liu Wei continued: "After talking about the toy development division, let's talk about other departments. Editor-in-Chief Mao, you are my old superior, and I won't give you a circle, to tell you the truth, this comic publishing division may not become the core business department of our company in the future. ”

When Editor-in-Chief Mao heard this, he felt a little lost in his heart, but he didn't show it on his face, but nodded and continued to listen to Liu Wei.

"Of course, Editor-in-Chief Mao, not becoming a core business department does not mean that the comic publishing division is not important, it can be said that in my imagination, the comic publishing division is the cornerstone of our company.

As I said before, in the future of animation production, it is entirely possible that most of the scripts and character settings of animation production will come from our comic publishing division.

In addition, this comic book publishing division may also be a litmus test for animation scripts in the future. In the future, if there is a disagreement in the discussion of the animation production company, then the story on the script will be made into a comic and published in our company's publications to see the effect, if the effect is good, it can be produced with peace of mind, if the effect is not good, sorry, then you can cut it. Liu Wei recounted the role of the comic publishing division, and the editor-in-chief Mao nodded again and again.

Liu Wei saw that Editor-in-Chief Mao was like this, and continued: "Editor-in-Chief Mao, you said before that the journal number has been applied, so our next task is to establish the journal, and make it bigger and stronger, encourage everyone's contributions, and improve the amount of our publications, and make our publications into well-known comic publications. ”

Editor-in-Chief Mao nodded: "Well, I must do it well, I dare not say more, within three years, we will definitely make our publications into a nationally renowned magazine and publication." ”

"From your words, I can be relieved. Liu Wei said with a smile, "Let's talk about the online business department, let me remind you first, the online business department is very important, or extremely important." Our company, whether it is the allocation of funds or the transfer of personnel, is all close to the online business department!"

When Lei Kejun heard this, he opened his big mouth, pointed at himself, and looked left and right, looking incredulous.

Liu Wei nodded firmly and said, "That's right, it's your department." In the future, the Internet will definitely revolutionize the current business model and people's lifestyles in the future, and I can absolutely guarantee this. It can even be said that in the future, our company will miss the opportunity of the Internet, and our company will be abandoned by the times, and it will never be able to become stronger and bigger!"

Liu Wei's determined tone made everyone look at each other, thinking in their hearts, will this Internet really have such a great magic in the future?

Liu Wei looked at everyone and continued: "You don't have to doubt, whether my judgment is right or not, everyone will see it in less than two years." Kejun, your task now is to develop and expand the online business department, lack of money for money, lack of people for people, lack of equipment for equipment; I don't care whether you are self-developed or merger or merger, in short, you must give me a full and strong online business department within a year, understand?"

"Liu, Teacher Liu, this, this ......" Lei Kejun said with his saliva in his throat,

When Liu Wei heard this, he stared and interrupted Lei Kejun's words: "What, do you have any questions? Or do you say that it can't be done?"

Lei Kejun frowned and said: "This, it is indeed difficult, at present, I am alone in this online business department, you said that the online business department will be developed and expanded within a year, I am a little uncertain." ”

"Of course, there must be indicators, the indicators are not high, at present, the main task of your online business department is to build animation websites and animation communities on the Internet, I don't care whether you are advertising, or other means, be sure to let everyone who knows the network know our website, in addition, I will say two directions, one is the e-commerce platform, the other is instant messaging technology; ”

This instant messaging and e-commerce platform was temporarily added by Liu Wei, the two giants of the Internet in the last life, Tencent and Alibaba, relied on these two to dominate the entire Chinese Internet industry, of course, Liu Wei's foundation is animation, and it is naturally very good, if it is really not successful, there is not much loss.

Lei Kejun's expression was solemn, nodded and said, "Guarantee to complete the task!"

Liu Wei squinted his eyes and nodded