Chapter 54: Invincible?
The smoke of gunfire is coming.
On Monday, F County is just like the holiday, with major clothing stores discounting and promoting from seven percent, and discounts for seasonal clothing are even lower.
There are quite a few customers in each clothing store. Chen Yue looked at the statistics and said that although it was not a holiday, the sales of clothing this morning were more than on weekdays.
What's more important is that the clothing custom business launched today is also profitable, compared with the custom business of Zhuyun, the pure custom business is cheaper, and a set only costs 500 yuan.
In addition, Zhuyun has played out the reputation of the customized business, and it takes no effort to promote the customized business.
Windfall! The cost price of a set of clothes is only more than 100, and a set of clothes can earn more than 300, and at the end of a morning, there are 12 orders and 15 scheduled orders for the business that has been tailor-made.
In half a day, the net profit of this business alone is nearly 9,000 yuan! Chen Yue's heart trembled a little, this pilot is definitely a great success, if you can promote this business, you can become a vice president of the group!
At a young age, you can go to the peak that others can't reach in a lifetime, and your heart is called a fiery.
Just thinking about it, Chen Yue suddenly saw a customer in the store who was about to check out answer a phone call, so he left without buying clothes.
If it's okay if it's one person, and several customers in the store are like this, Chen Yue will find that something is wrong. However, Chen Yue doesn't care about this business, just the credit for the business of tailor-made clothing is enough for his life.
Although he didn't care, Chen Yue still called an employee in the store to inquire about the situation.
"I inquired clearly, you see, this is a flyer of Zhuyun, those people are all because of this!"
"Huh? Tailor-made 1500 yuan set? The price has gone up, and these people are still going? What are those customers who suddenly don't buy because of this? Have you inquired clearly? Chen Yue said angrily.
"Store manager, look at the other side." The clerk said aggrievedly.
On November 11th, Singles' Day Carnival, there will be 100 new costumes on the shelves. All clothing is 7% off, and each order has a 1% chance to get free!
After reading it, Chen Yue sneered, this bamboo rhyme is only a price war, as for the hundred clothes, Chen Yue doesn't believe it at all, if a clothing is slightly changed, it is a new one, and such a hundred are still a little possible.
Interested by Zhu Yun's flyer, Chen Yue looked at the side he had swept before.
The tailor-made business is divided into three levels, which are divided into three grades: 1500 yuan, 1000 yuan and 500 yuan.
Originally, Chen Yue didn't take these things seriously, after all, with a pure reputation, compared to Zhuyun, a rural brand that does not enter the stream, the competitiveness is definitely much stronger.
But when the order was unsubscribed one by one with a purely tailored order, Chen Yue knew that the matter was serious.
Running around the door of Zhuyun across the street, Chen Yue saw the set of clothes in the window glass, and was immediately stunned.
I looked at it separately carefully, but it was not distinctive, but the color and style were reasonable. The overall impression at first glance is pure, as spotless as the sky.
Chen Yue knew why he was unsubscribed, and he invited the pilot costume engineer, who was only half-baked, where could he compare with such an opponent.
The price of this set of clothing is only 488, but it is written that the starting date is November 11, and it is not expensive to fold it down, at least Chen Yue thinks that it is definitely worth the price in the eyes of consumers.
However, there is no room for retreat, and the war must continue.
On Tuesday, the pure discount was reduced to 6% off, and the basic fee for the tailor-made business was dropped, and almost no one cared.
Although the discount has been reduced, the sales volume of pure has not increased, but the increase is the voice of grievances, yesterday the customer who bought clothes at a seven-fold discount was unhappy and wanted to refund the difference.
Chen Yue gritted his teeth and did not refuse, and the customer was satisfied.
Semir suffered from a similar encounter with Yichun, because the customer came to refund the difference, Semir did not return, a pungent aunt was unhappy, scolded and made trouble, and there were many onlookers, Semir became the target of the public, and was also compared with Chun.
The county town said that it was not a big deal, and the news spread in one day, and the sales of Semir suddenly fell seriously, and almost no customers came to the door.
When Chen Yue called Wang Zhao, Wang Zhao didn't know about it!
"Lao Wang, what's the matter with you, why don't you give people a refund, you're so stupid."
"What refund? I was temporarily dragged to the city for a meeting, and I haven't been to County F yet. ”
As soon as Chen Yue said this, Wang Zhao's anger came up.
"Idiot!" After Wang Zhao finished speaking, he hung up the phone.
Soon, Semir distributed flyers, and all products were 50% off! For items purchased during this promotion period, the difference in price can be doubled by presenting the proof of purchase.
There are many people who return goods to Semir, but there are still very few people who buy them, but there are not many people who are still scolding Semir.
"Lao Chen, why is business still not getting better?"
"Lao Wang, this bamboo rhyme has a big move, you can go to the door of the store to see, a very classic set of clothes every day, hanging everyone's appetite."
"Classic? Don't blow it, can you still call it a classic if you can make a set every day? ”
Wang Zhao went in disbelief, but when he came back, his face was heavy.
"Shall we continue this activity, Lao Chen."
"Of course we have to do it, even if we lose, what can we do, I don't believe that Zhuyun can completely drive us out of F County, we are already invincible."
"That's right, although I also don't think Zhuyun can do much, but we lost this time, and it will take a few months to recover."
"Don't worry, I have a back hand, I think I will wait until November 11th, which is the festival day of Zhuyun."
"What the hell is the trick?"
"You will know when the time comes, I guarantee that he will not be able to end up with Zhuyun, now what we have to think about is how to defeat Zhuyun's stores in other counties, we have to eradicate Zhuyun at one time, otherwise he will develop, and Semir and Yichun will be the biggest victims."
"That's right, while Zhuyun hasn't taken root in other counties yet, you have to strike first, but Lao Chen, you are just the responsible person of F County, and a small store manager can take care of the affairs of other counties?"
"Haha Wang, that's all in the past."
"Okay, then let's completely sort out the service system in other counties now, and we can't give Zhuyun a chance, but Zhuyun has those styles, and we can't stop it just like this."
"This question is not a problem, don't worry, Lao Wang."
On the other side, Zhang Chunrong, who was staring at Pure Semia, breathed a long sigh of relief, the first step in the plan was achieved, and now he was waiting for the arrival of Singles' Day on November 11, which shocked the eyes of these people.
"Sister Lina, how is the clothing customization business today, have you sold out of ten sets?"
"It's sold out, but Minister Zhao still has the strength to make a live signboard in the window, and this business is too easy to do, ten sets a day, and the income is 10,000 yuan. When the next month starts to sell only one set of 1,500 yuan custom every day, and 20 sets of 500 yuan grade customization, the income will be more than 10,000 yuan, and the money will come too fast. ”