[5,000 words big chapter, important, Mo jump order, genuine in the vertical and horizontal Chinese network, pay attention to the WeChat public account Gao Leng Mu Xiaojing, or WeChat muxiaojing18, tomorrow there will be a large wave of photos]

"I don't think it's a good idea to bet on the agreement." Gao Leng frowned and shook his head.

It sounds like a gambling agreement is a very good agreement, your drama is good, the ratings are high, as long as the ratings go up to a certain point, the advertising benefits recruited by the TV station will be half of yours, or a few to a few points.

The TV station's advertisements are big, this is not like the advertisements implanted in the TV series, you look at Hunan Satellite TV broadcasting a TV series, how many advertisements are cut off in the middle? That's a per-second charge.

A popular TV series, in which the advertising fee inserted is hundreds of millions, billions.

And unlike the placement of advertisements in TV dramas, the placement advertisements in TV dramas are one-time, and after filming, it is impossible to implant them again in the future, but the advertisements on TV stations are different, new advertisements are inserted every year, that is, so much money can be shared every year.

It sounds like this is a really good thing, if you have a good show and high ratings, you will earn more.

But in practice, there are a lot of tricks in it.

"The TV series is going to be a big hit, how can it be so fast? This is not like a movie, generally a good TV series also gets about fifteen episodes before it shows signs of fire, but the gambling agreement is different, there are requirements for ratings in the first ten episodes, so for the ratings in front of us, we have to hype up without discipline, and we have to buy and sell some ratings, and the cost of this aspect will go up all of a sudden. Gao Leng waved his hand.

Nowadays the box office can be faked, and the ratings can also be faked.

The box office is really throwing money into it, and the ratings are not cheap, and the TV series has to buy an extra point of ratings of at least nearly 10 million, a day.

Add one more point a day to the ratings, and you will get more than 10 million! The first ten episodes of the TV series are 100 million! You can't buy ratings every day, right? And the ratings are not the same as the box office, this hype about the box office, there are immediate benefits: the higher the box office, the more movies will schedule you for the movie. You fry for a few days, and people stink when they go to the cinema: Yo, this film has five rooms! It should be pretty good, check it out! No, there are high-ranking films at the box office, and high-ranking films can always drive purchasing power, at most, those who watch the movie come out and scold a few words after watching it, oh fuck, this piece of garbage.

Garbage is garbage, anyway, the money has already been earned.

But the ratings are different, and the aunts who watch TV series rarely go online to pay attention to what ratings are not ratings, it's good, I'll stop the remote control to watch, and if it's not good, I'll change the channel, it's as simple as that.

If you sign a gambling agreement, then the average ratings of the entire broadcast cycle will have a certain result, and if you can't get on, I'm sorry, then I will pay you at a low price. In many cases, the TV series smashed the ratings, and in the end, they fell into a low price, and they lost all their money.

TV series, don't play with the people of Satellite TV, those are all good people, and they can't play. People with the word 'politics', you can't play it.

What the? As long as your drama is good, can you not buy ratings?

You can pull it down, you don't buy it, the problem is that someone else buys it! Satellite TV's counterpart Satellite TV series in the same time period, they buy it. If they buy it, and if you don't buy it, won't you not meet the standard? This is the same as the fact that movies are released now to brush the box office, if you don't brush others, then you will die.

Otherwise, what this film and television industry is all about is a heartbeat.

This gambling agreement is the overlord clause of the satellite TV side, to put it bluntly, I can give you more money, then you pay more money to hype and hype, and brush up on the ratings, after all, I still compete with other satellite TVs......

Split the advertising cost equally? The wool is still out of the sheep.

"Gambling agreements are popular now, and it's your first time filming a TV series, so I'm afraid you can only sign this in this regard." Director Lin reminded Gao Leng with a calm face and after thinking slightly.

Gao Leng frowned and didn't speak.

If you are a veteran who has produced high-quality TV series, then as soon as your drama comes out, or even when filming starts, several satellite TV will come to you to rush to buy it, all of which want to make money. But you are a novice, so satellite TV is also afraid of losing, and it will buy you out at one time, what if the ratings are not good? That's a loss.

Gao Leng is a novice, so he will naturally suffer a loss in the contract.

"I'll think about these, you can film well, and I'll leave these to me." Gao sneered and stood up: "There are a lot of domestic youth idol dramas filmed, thank you for your hard work." ”

Director Lin smiled and stood up, the assistant next to her hurriedly helped her, there are many scenes at night these days, although Director Lin is talented, he has long been familiar with filming, plus Gao Leng arranged five assistants for her to take care of her body, but after all, she is 65 years old, she is indeed a little tired, she twisted her waist and nodded: "Work under your hands, your heart is not tired." I'll leave these things to you, I'm responsible for making the mainland's youth idol dramas better, and strive to win other youth campus idol dramas. ”

After Director Lin left, Gao Leng pressed his temples with both hands and entered into contemplation, now that the two dramas have started filming, the purchase and sale of the broadcast rights of "Weiwei" is imminent, fortunately, this is a campus idol drama, it is a small white drama in itself, children like to watch it, and all David TV also likes it, if the price is a little loose, the possibility of selling it at a good price is still very large.

At least you won't lose, and you can make a small profit, which is the worst result, which is also the reason why there are so many youth idol dramas today: they sell well. What's more, Director Lin directed it, and he is even more sure.

And the most uncertain thing is "Langbang".

The gold content of "Langbang" is higher than that of "Weiwei", and "Weiwei" more or less has a sweet and vulgar atmosphere, just like "Huanzhu Gege", it can be defined as a sweet and vulgar TV series for all ages, but it is more beautifully filmed, breaking the pattern of idol dramas in inland places, makeup, accessories, and style.

But "Langbang" is different, this drama is not sweet and vulgar, with a bit of a male route, talking about revenge and strategy. Revenge and strategy have never been the traffic responsibilities of TV dramas, you must know that the wandering responsibilities of TV series are aunts and sisters, and big girls, these girls love to watch strategy too little, and what they love to watch the most is sweet and vulgar love.

A masculine strategy to the TV series, which was shot by a novice film and television company, and wants to sell it at a good price, it's difficult, it's too difficult.

It's not that you can sell it for a good price if you make a good drama, the water in it is very deep, Gao Leng has never flowed, just know how deep, but I don't know how deep it is.

"If "Weiwei" can only make a small profit, then "Langbang" must make a lot of money, the third drama is already in preparation, and there will be problems with this capital chain." Xiaoshan sat on the sofa with a bitter face holding the calculator.

Gao Leng nodded.

"Now that the filming is over, the later publicity has to keep up, this is another lot of money, the advertising fees collected by the magazine at the beginning of the year have been spent, and now I will invest a penny in the crew, which costs a lot of money. Why is this boutique drama so expensive! Last week, "Langbang" filmed a two-minute shot, which was a war scene, how many days did Director Kong shoot? A two-minute scene, guess how many days he filmed? ”

Gao Leng looked at the bitter gourd-shaped small list and asked, "How many days?" Is it possible to shoot a two-minute scene for three days? ”

"Three days is fine!" Xiao Shan let out a long sigh: "It's been seven days of shooting!" For those two-minute war scenes, he filmed for seven days! It cost three million! Three million in seven days! Three million piles up for a two-minute war scene! You say, isn't this war scene just swept over by a big shot? How do you shoot for seven days?! ”

Today's war scenes are generally filmed in the studio, and the thousands of troops in the back can be produced by computer, and the main close-up shot of the protagonist can be made, and a two-minute war scene can be filmed for seven days, which is indeed too rare.

This Kong Dao is well-known in the industry for being able to toss, and it seems that it is really a rumor.

"I used to hear that in order to shoot a sunrise, the whole crew could really shoot at the top, and shoot for several days, I thought it shouldn't be so exaggerated, wouldn't it be enough for a cameraman to go up and shoot? As a result, this time I took it, completely convinced, don't you know, these seven days of shooting, the appropriation made me feel painful, two minutes, 120 seconds, three million, this is a second to burn 20,000 yuan! ”

It is said that blood will definitely be seen in a war, and this fight scene is filmed, and Xiaoshan is simply spurting blood.

"Don't rebuke him, give him the money mercilessly." Gao Leng paced back and forth: "Director Kong is a conscientious director, he must have his reasons for doing this, don't interfere with his shooting, don't let the director have pressure on money, I'll do it." ”

Xiao Shan looked at Gao Leng distressedly and was speechless.

"Director Kong will never spend money indiscriminately, he spends very little money on actors, except for the two leading actors, the price is higher, and the actors spend much less than Director Lin."

Xiaoshan nodded.

This is true, this Kong Director spends very little money on actors, so little that it is staggering.

"How could he spend so little money on the actor side? Actors are so expensive these days, even if in addition to the male and female protagonists who are popular, the prices of other old drama bones are also very expensive, and he spends too little money as an actor, right? Gao Leng picked up the information submitted by Director Kong, the casting of this play was handed over to Director Kong, and he didn't bother to ask at all, the budget for this actor was a full half less than he thought.

It is said that Director Kong is the most tossed director in the industry and the most expensive in some aspects, but he is also the director in the industry who saves money for producers.

"Yes, in terms of actors, almost except for the male and female protagonists, the other supporting roles don't have much money, and I'm also strange, I've been busy recently, and you told me not to ask Director Kong about filming, so I didn't ask much." Xiaodan walked to Gao Leng's side and looked at the information, and questioned with some concern: "The old drama bones are also a little expensive, he won't be greedy for cheap and use all newcomers, right?" That's going to be a bad shot. ”

"Director Kong is here." Saying that Cao Cao Cao arrived, with the announcement of the secretary Yang Guanguan, Kong Dao walked in in a hurry, and as soon as he came in, he excitedly stretched out his hand towards Gao Leng.

"Mr. Gao, thank you so much, thank you so much, this war scene is so cool! It's so cool! The first time I filmed a war scene, I repeated it so many times and burned so much money, and the producer didn't question it, thank you so much, thank you so much! ”

It seems that Director Kong is here specifically for the one-minute war scene that burned millions.

Of course it's cool, burn 20,000 yuan a second, Xiaodan muttered in his heart, looking at Gao Leng distressedly, so many scenes are being filmed, and the money is pointing to Gao Leng.

"Yes, you can shoot well." Gao Leng understated.

"Director Kong, why do you spend so little money on actors?" Xiaoshan asked.

"Huh? Oh, the actors. Director Kong laughed when he heard this: "Eight assistant directors have taken on eight important supporting roles...... Own people, don't spend money! ”

……

Gao Leng was stunned.

I have heard the assistant director give a lecture during filming, and this is the first time I have heard that the assistant director of the entire crew is filming directly, and he also undertakes eight important supporting roles......

Dare to be emotional, the actors filming this scene can't lose their temper with the supporting roles, 90% of the big supporting roles are special directors......

"Two casting directors, three executive directors, two chief assistant directors, by the way, there is also an assistant director, an assistant to a small song, they are all their own people, what do you spend?" Kong Dao crossed his waist, looking like he was the only one in the world.

……

This is probably the TV series where the director has left the country the most, and this director Kong has really saved money to the bone.

"Other actors, a lot of plays are good, expensive, newcomers, cheap is cheap, and the play is not good. Anyway, I can act as an assistant director, so I can do it myself, and the quality is guaranteed and cheap, right? Director Kong waved his hand, looking like the wisest in the world.

If you want to say that Gao Leng is not convinced, it is a real service.

He is the most ruthless in spending money, and he is also the most powerful in saving money.

With such a director Kong, his play will be difficult to sell, Gao Leng doesn't believe in this evil, and he will definitely sell it at a good price!

"I'm afraid my play won't sell well." Director Kong sighed, stretched out his hand and grabbed his hair, I am afraid that this hair has not been washed for several days, and dandruff is flying all over the sky when he scratches it, this drama idiot, he even forgets to eat let alone wash his hair when he is filming.

"Now it's cost 100 million, I heard that Director Lin's implanted advertisements have more than 40 million yuan, and I can't implant this costume drama, so I implanted it......" Kong Dao lowered his head embarrassedly, and his voice was so small that he couldn't do it.

"500,000 pieces of ...... were implanted"

Costume TV series are not good at product placement, and Kong Dao is picky, and he is unwilling to change half of his lines to insert advertisements, and he can sell 500,000 yuan of product placement ads or acquaintances.

spent 100 million, 500 million for advertising placement, the film is not easy to sell, Kong Dao lowered his head, like a child who has done something wrong.

"I'll leave this to me." Gao Leng smiled lightly, although he was under a lot of pressure in his heart, his face was light: "You can rest assured that you are filming, don't think about these, just think about filming well." ”

"Oh." Kong Dao raised his head like a primary school student and hesitated.

"If you have something, just say it." Gao Leng saw him spitting and smiled.

"I ...... Do you still want to play ...... Belch...... There are some details that I would like to remake...... Some details are not beautiful enough...... "Director Kong looked at Gao Leng like a primary school student looking at the head teacher.

"Still ......" Xiaodan's sentence "Still change?!" Before he could say anything, he was glared at Gao Leng and kicked in.

Striving for perfection is not an empty word, in the matter of filming, it means burning money, burning money over and over again.

"It's okay if you don't remake some details, I, I, I, I'll just say that......" Kong Dao quickly changed his tone when he saw this

"Why don't you shoot? Shoot, shoot how you want. Gao Leng poured a glass of water for Kong Dao, and he quickly bent over instinctively, and then looked at Gao Leng with a glint in his eyes.

"Really?" He asked.

"Of course." Gao Leng laughed: "I said when you took this scene, you don't have to think about money, you just need to make a good movie, have you forgotten?" ”

Director Kong did not forget these words.

It's just that I've been in this industry for so long, and I've heard similar things many times, and every time the producer will say: Lao Kong, don't worry, this scene is filmed by you!

But every time, whenever the money is burned, the words disappear.

"Lao Kong, is there something wrong with you? A supporting character's clothes are not properly refilmed? Who will watch the supporting role in the back? ”

"Are you obsessive-compulsive, Lao Kong? I look at this picture very well, what is the Sanqi cutting line? What is the most beautiful picture of Sanqi? Why do you want to be so beautiful, you're not taking stills, just get by! ”

Lao Kong listened to such words too much.

can be different from Gao Leng's cooperation, he has filmed a war scene so many times, and Starlight Group didn't ask, even when he applied for money with Mr. Jian, Jian Xiaodan was stunned for a long time, but he didn't say a word.

That war scene was filmed very well, and Lao Kong was very satisfied.

It's just that......

It would be better if behind the camera, one of the flags could be corrected a bit.

It would be better if the appearance of the sword lying horizontally in a corner could be more artistic.

These are better, and it takes money.

"Go ahead, go to the filming of your film, I'll go to Satellite TV tomorrow to talk and sell the broadcast rights." Gao Leng patted Lao Kong's shoulder, looking relaxed.

But in my heart, it is heavy.

To make a film, just look for a director in a cold manner, the director is good, the team is good, the script is good, and the drama is basically good. There are a lot of trivial matters to finish filming a film, and these coldness are not used to it, and they only focus on the big head.

But buying and selling broadcast rights is different, he has to go out in person.

There are so many satellite TV stations in the country, and satellite TV with high ratings can make a drama popular, even if that drama is a garbage play. But the question is, why does Satellite TV praise you?

Gao Leng has no political background, he is a newcomer, and he doesn't want to sign a gambling agreement with Satellite TV, and he doesn't have any money.

"Which satellite TV are you going to? I have acquaintances in two families. When Director Kong heard that he was going to sell the broadcast rights, his expression became serious, but as soon as he said this, he was deflated again: "But my acquaintances are not hard enough, otherwise I wouldn't have been applauded for several years of high-quality dramas." ”

If Director Kong has a hard enough relationship with satellite TV, does he still need to take refuge in Gao Leng? It's been red for a long time.

"Let's find a relationship, I'll look for Sister Cai, but Sister Cai will definitely only be able to pull the line for me, I'm afraid it's useless." Gao Leng looked at the tea leaves in the cup.

The best new tea, in a cup together a volt.

Sister Cai has a huge influence in the entertainment industry, but she is not in line with satellite TV, and she has a good relationship with the directors. Besides, satellite TV buys broadcast rights, this is a real money buying and selling relationship, this brother still settles accounts, unless it is a very hard and hard relationship, why does Satellite TV give you more money for nothing?

Gao Leng knew that going to satellite TV tomorrow would be a vicious battle, and it would be more likely to be a closed door that didn't use gunsmoke at all.