"How much?"

Heraldic and the others thought they had heard it wrong. Pen fun and pavilion www.biquge.info

"37.8 million!"

Shen Lin also couldn't hide his smile.

"Wow! Wouldn't our movie be able to break 100 million!"

Several of you here are insiders, and they are still very clear about the box office rules of most movies.

"Don't wait for three days, if the box office can't break 100 million, I can jump into the river! Wen Lao Er, you are destined to run naked! Be mentally prepared!"

Shen Lin looked at Bai Lily with some disdain, this girl is too weak, and her goal is too low!

"You... I..."

The coat of arms is also a bit incoherent.

The movie did well at the box office and had the greatest impact on him.

The biggest actor in this movie is him.

Shen Lin said with a smile: "How much the box office can reach in the end depends on two factors, the first is the reputation of the movie, and the second is the competition. Looking at the reaction of the media and the audience, you will know that the reputation of our film is definitely not a problem; let's talk about the competitors, Director Du's "Single Men and Women" released last week did not give a good box office, the audience did not buy it, and the Red Flame Battlefield was just like that, and the big bad movie of "Warring States" the day after tomorrow had little impact on us! ”

"That's why you're only scheduled for April, you're a thief!"

White Lily finally understood.

"Hehe, these are some basic strategies, think about it, if I set the schedule for May, it will be the schedule of "Transformers 3", and I'm not stupid, take our small budget to resist Hollywood A-level productions!"

"Then how can you conclude that our movie can exceed 200 million in the first week?"

Heraldic finally woke up from his surprise and asked.

"Hey, Secret!"

Shen Lin shut up.

How can I tell you that buddy is through the crowd, and I know best the box office potential of 33 days of broken love!

……

The next morning, Shen Lin woke up from the hotel, opened his mobile phone and searched for the keyword "33 Days of Broken Love", and countless messages immediately popped up.

"At 0:00 yesterday, Shen Lin's directorial debut "33 Days of Broken Love" was officially released, according to the statistics of the film schedule in the top 20 cities in the country, the film schedule rate on the first day reached 33.31%, setting a record in the domestic film market. In this regard, a number of cinema managers and industry insiders said that the advantages of the schedule, Shen Lin's personal appeal, pre-screening publicity effect and clear audience positioning have achieved the situation that the film is hot before it is released.

As of 8 o'clock this morning, the box office of "33 Days of Broken Love" has approached the 50 million mark, and "33 Days of Broken Love" can form such a rapid momentum, and many industry insiders have predicted that the box office of the film will "break 500 million". Du Niang News reported.

"It's not a dark horse, it's a legend"

"33 Days of Broken Love" is a small domestic fresh movie, I originally thought it was just a small movie with a three-day trip to the theater, but I didn't expect the first day performance of "33 Days of Broken Love" to be perfect!

At eight o'clock this morning, Xie Shiming, marketing manager of Yangcheng Jinyi Zhujiang Cinema Line, exclaimed in the face of the latest box office data: "What's the situation? What's wrong with this world? It's no longer a dark horse or a miracle, it's completely legendary and bizarre! The box office of "33 Days of Broken Love" almost reached 40 million on the opening day!"

Such high attendance and box office results have left many professionals in the industry stumbling. Guangguang Media, the distributor of "33 Days of Broken Love", said that on the first day, the film was screened 18,680 times in 1,932 theaters, with a cumulative audience of 1.44 million people and a box office of 43.84 million yuan. According to the disclosure of the well-informed person in the industry, "Filmmakers in the Circle Spit Vest", the first day of the film was actually about 20,000 shows, and according to this calculation, the box office of the film on the first day may exceed 50 million. The promoter of the film revealed on the 9th that under the initiative of various theaters to add halls, the pomp and circumstance of "broken love" has exceeded 25,000, and the total box office has exceeded 50 million. However, as of the time of writing, the filmmaker has not announced the exact box office figures on the final first day.

This is a report from Groom Entertainment.

"In April, domestic films were "encircled and suppressed" by many Hollywood films, and the box office of "33 Days of Broken Love" was not optimistic at the beginning. At the beginning of April, "filmmakers in the circle complained about vests" once predicted on Weibo that the box office limit of "33 Days of Broken Love" was only 13 million yuan, and the result was that the film broke this "prophecy" on the first day of release.

The film's box office success has made many industry insiders fall through the glasses. The total box office estimated by screenwriter Ning Caishen for the film reached within one day: "When the schedule was first set, as soon as I saw the movie in the same schedule, I told Zhang Yibai that it was up to 20 million. Zhang said, more than that, at least 50 million, and I said, 'Why?' Zhang said, 'Look, look.' Finally, the box office on the first day was released, and Ning Caishen described his heart as "mixed".

And Wang Zhe, the chairman of Starlight International, couldn't see through the secrets: "After thinking about it all night, I couldn't figure it out, a movie that added up to less than 10 million was made into "Avatar"..."

This is a report from an unknown website.

Film critics have also stepped up.

"What is the sense of reality? You must know that Feng Xiaogang's starting point is this. "33 Days of Broken Love" faced the desires of this seemingly individual but actually a group, and found a conflict-free law of conflict. And in the end, it is necessary to look at the craftsmanship, look at the life, look at the acuity, and look at the accuracy. Du Qingchun, associate professor of Beijing Film Academy, released a film review to analyze the reasons for the film's popularity.

The famous film critic Zhang Xiaobei posted on Weibo: "Down-to-earth stories, sincere production, and professional marketing, there is no secret martial arts secret, just do a good job at every step of the work." ”

In addition, Zhang Xiaobei also reminded the industry not to blindly follow the trend: "Now there must be a bunch of people who are ready to lift their shoes to follow the trend, I just want to kindly remind me that it is the right way to do a down-to-earth localized story that can touch the hidden desires of Chinese audiences." ”

Of course, there are also media who question the film schedule of theaters, such as "Southern Weekly", which publicly shouted for HK director To Qifeng, saying that his "Single Men and Women" film schedule is only half of "33 Days of Broken Love".

In this regard, Tengxun News gave a report that "the scheduling standards of major theaters across the country are usually based on the publicity effect before the film's screening, attention, reputation at the trial screening and feedback from the theater manager after watching the film, etc., for "33 Days of Broken Love" can get such a high first-day scheduling rate, Xing Yan, general manager of Wanda Cinemas, said: "First, because there are few sought-after films in the film market recently, "Red Flame Battlefield" and "Single Men and Women" are average, "Rio Adventure" is another cartoon, and the box office performance is also lower than expected, so it gives "33 Days of Broken Love" a relatively empty schedule;Second, Shen Lin himself has a strong appeal, and his fans are almost all post-85s and post-90s, just the potential audience of this movie, and the market potential is very large;Third, the publicity effect of the film is very good, judging from the click-through rate and topicality of the previously released trailers, trailers and other materials, the film has attracted a lot of attention. ”

In short, the entire film industry seems to have been swept by the whirlwind of broken love!

As an audience, if you haven't watched "33 Days of Broken Love", you are embarrassed to say hello!

Shen Lin and Li Xiaoping's previous propaganda strategy worked!