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Weibo frantically reposted the advertising fee of "Tip of the Tongue".

"Two hundred million, oh my God!"

"It's only been sold in one day?"

"This is the signboard of Zhang Ye's two words!"

"It's crazy!"

"In the past, if someone told me that a documentary could sell 200 million in advertising and licensing fees, I would never think that I would be stupid, but now, it has really happened!"

"CCTV Documentary Channel has made a lot of money this time!"

"The biggest success of their channel is that they have transferred Zhang Ye over!"

"These advertising fees should have been the harvest of CCTV alone, I don't know what kind of expression they have now, squeezing Zhang Ye out, this should be the most stupid thing CCTV has done in decades!

"Hahaha!"

……

Jiang Yuan, deputy director of CCTV, really had a bad face, especially after learning about the advertising fee of "The Tip of the Tongue," he felt for a moment that he was a fool! Although it seems that the advertising fee of "Dancing Dance" and "Tip of the Tongue" is about the same, but when you actually think about it, you will know how much money has been invested in "Dancing Dance"? More than 100 million! And what about "Tip of the Tongue"? It is only 10 million! A whole 10 million!

Zhang Ye!

It's Zhang Ye again!

Are you a monkey invited to deal with us specifically??

For a while, Jiang Yuan suddenly regretted a little at this moment, he really shouldn't have let Zhang Ye go at the beginning, he should have hidden him in their CCTV set and didn't give him the slightest chance to broadcast on camera. But they can't be blamed for this! CCTV Documentary Channel is the lowest rated channel in the entire CCTV ratings, and it is the worst department. would never think that Zhang Ye would be able to make any waves on a documentary channel!

Picking up the phone, he called Xu Yipeng.

"Director Xu. ”

"Mr. Jiang. ”

"Can the ratings of the next episode be guaranteed?"

"Don't worry, no problem. ”

"Okay, you must give us a set of CCTV to fight for breath!"

"I understand! We're all set!"

"Good!"

……

The other side.

Channel Fourteen.

A few advertisers were late, and they didn't even get the soup, and a few people were chasing Zhang Ye around the office area. Fight for it every step of the way.

"Director Zhang, you can't do this!" said a company representative.

Another person also said: "We have all cooperated once, and we are all old customers." You came up and told us that the advertisements were sold out, and how could you explain to the boss when I asked me to go back? I came with a mission this time, and I have already made a military order with the boss and my colleagues in the company!"

Zhang Ye said helplessly: "Several, the advertisements have really been sold." Even the ads for the replay are gone. "A slip in his hand. Pointing at them, "Look, you really can't add any slots, why am I lying to you?"

A female vice president said: "Why don't you get one for us!"

"Yes, Director Zhang. The person next to him chimed in.

"It's really gone. Zhang Ye thought for a moment after speaking, and said: "If you don't mind, it's not that there is no chance of cooperation, well, one of our third-class licenses is still sold." It is to use your company's own resources to promote advertisements or online videos. Or a TV commercial, and then we can authorize you to add a 'Taste of Chinese Recommended Drinks' to your commercial, which is not expensive. ”

Several advertisers glanced at each other.

"Okay, I want it!"

"We want it too!"

"That's it, there's no better choice! ”

The reason why this advertisement is sold cheaply is because the publicity resources are not essentially grouped by their "Tip of the Tongue" column, but by the other party's advertisers themselves, they have to advertise to buy positions, and then add the words "Tip of the Tongue" to their advertisements, they can use "Tip of the Tongue" to help them improve their reputation and trust, and "Tip of the Tongue" can also rely on their advertising resources to promote for free, and the two sides will stain each other.

After dealing with it here, Zhang Ye also put the publicity of "Tip of the Tongue" on the agenda, called Haqiqi and Zhang Zuo, and said: "I just sold a few licenses, and they also helped us publicize, you can find someone to follow the progress and sign the contract when the time comes...... No, triple the volume, give me the ads!"

When I heard this, many people became excited.

Xiao Wang looked over, "Finally going to war with "Dancing"?"

Tong Fu asked, "Director Zhang, can we win the next issue?"

Huang Dandan laughed and said: "With Director Zhang here, who are we scared of!"

Everyone's confidence is unprecedented, in fact, what they are doing now is already poking a hole in this piece of the TV circle!

"Let's all move, just do our own, and the ratings will come naturally. Zhang Ye smiled.

……

On the same day, the promotional advertisements for "Tip of the Tongue" were overwhelming!

Video websites, news media, meager and meager, "Tip of the Tongue" is everywhere - if you have money, you can naturally publicize it as much as you want, and you can cover as much as you want, nearly 20 times the net return rate of the pre-tax program has been obtained, Zhang Ye and they can now completely ignore all costs!

Netizens exclaimed.

"The publicity for "Tip of the Tongue" is finally here!"

"The new promotional videos are pleasing to the eye!"

"I'm looking forward to the third episode!"

"Teacher Zhang, I will always top you!"

"Hey, what is "A Bite of the Tongue"? What kind of advertisement is this?"

"Upstairs two, didn't watch TV yesterday?

"Uh, it's just a documentary, what's there to see?"

"Hahahaha, friend upstairs, you have said this to countless people before yesterday, but after yesterday, no one has said a word!"

"I'm grass, is it so awesome? I'll go check it out! Is there a resource on the Internet?"

"Yes, the video site that cooperated with "Tip of the Tongue" has put the first and second episodes on it. ”

More and more people are getting to know about their shows through commercials!

……

Seeing that "Tip of the Tongue" was so powerful, that night, many TV station column groups couldn't sit still, mainly because they were a little bit of wax!

A TV station.

The office area of a column group.

The person in charge looked at the staff and said: ""A Bite of China", a documentary has been made like this, the ratings are the first, the advertising revenue is the first, as a variety show practitioner, do you feel blushing?"

Everyone smiled bitterly, but no one spoke.

"I feel blushing!" the person in charge patted his face emotionally, "I feel very blushing! I am working overtime today, and if this episode is not recorded well, no one will get off work!"

A certain province.

A TV station.

The chief director of a column group called everyone in the conference room, "Take a look, look, this is the result of "Tip of the Tongue" in the past two days, I don't know if you are cold or not, anyway, I am very cold, I can't afford to lose this person, a documentary can get the first rating, what reason does we have for an entertainment talk show to say that we can't do it? What other reason do we have to say that our program is niche?"

"Yes, leader. ”

"We're not looking for excuses. ”

"Well, then, then we're working hard to break 0 ratings by the end of the month. 4%。 ”

The incredible ratings of "Tip of the Tongue" shocked many people and inspired many people, and similar scenes were staged in many TV stations in the industry.

It's a joy to see a documentary challenge all perceptions of documentaries in a new way, because many people are stimulated!

Unconscious, perhaps.

Maybe there's no comparison.

But there is no doubt that in order to keep the last trace of face in the unpopular festival, many TV stations and entertainment programs are anxious, at this moment, a war between documentaries and all variety shows has started, they don't want to be trampled under the feet of a documentary, that is really too much of a slap in the face!!

I don't believe that the ratings of the next episode of "Tip of the Tongue" can be so scary!

Jiang Yuan didn't believe it.

Xu Yipeng didn't believe it.

Chen Ye didn't believe it.

Many people in the industry don't believe it either!

The counterattack miracle of the documentary?Once you can.,It's enough.,If you continue to dominate the TV field?,It's not a miracle.,It's a miracle!(To be continued.) )