Chapter 36 Literary Press

After three months of secret absorption, he now has 25% of Hutchison Whampoa's shares in his hands.

However, now Zhang Heng can no longer absorb Hutchison Whampoa's shares, 25% is a very sensitive number, no matter how high it will not only attract the attention of Hutchison Whampoa, it will also be possible to introduce professional speculators to raise the stock price, that will cause twists and turns, only to acquire the shares in the hands of HSBC, complete the controlling stake in Hutchison Whampoa, and then turn back and slowly acquire the stocks on the market.

Zhang Heng was thinking that only 1.3 billion yuan in his hand was not enough to acquire the shares of Hutchison Whampoa in the hands of HSBC, and he had to find another way to raise some funds, and Zhang Xinyi said that using a shop mortgage is also a way, but Zhang Heng also knew this method, so he did not attract Zhang Heng's attention.

But what Zhang Xinyi said about the shop attracted Zhang Heng's attention, and now he has 2,800 large and small shops in his hands, and he can already establish a global publishing house and bookstore.

Zhang Heng currently does not have the foundation to establish a publishing house, so he can only acquire a publishing house and then inject funds to expand the scale.

In the next few days, Zhang Heng sent people to investigate the situation of major publishing houses in Hong Kong, and from the investigation, Zhang Heng found that the publishing market in Xiangjiang is the third largest Chinese publishing market outside Chinese mainland and Taiwan, and there is a clear trend of surpassing Taiwan to rise to the second place.

Due to Hong Kong's inherent economic foundation, international status and free and open environment, the development advantages of Hong Kong's publishing industry have become increasingly prominent, and it is now very prosperous.

Zhang Heng found that there were dozens of Xiangjiang Publishing Houses, large and small, but there were not many that could be used by Zhang Heng, and Tianma Publishing House was one of them.

Xiangjiang Tianma Publishing House is a publishing company specializing in Chinese foreign languages, and Zhang Heng's investigation found that the company currently has a share of more than 20% of the Xiangjiang Chinese foreign language market.

He has rich experience in cultural exchange, book planning, editing and publishing, and has edited and published many influential and well-known books on traditional Chinese culture, and has a good reputation in the industry.

Moreover, in the past few years, Tianma Publishing House has been ranked in the top five in Xiangjiang in terms of foreign copyright input and output, which Zhang Heng still attaches great importance to.

Another thing that caught Zhang Heng's attention was the Hong Kong University of Chinese University Press, which is not a publishing house to be precise.

However, it has always been committed to "promoting Chinese and Western cultures and disseminating ancient and modern knowledge", and most of the books it publishes are academic works.

Its founding philosophy is consistent with the founding philosophy of Hong Kong Chinese University, and in Hong Kong, a unique place where ancient and modern China and the West meet, it is very helpful for Zhang Heng to enter the world in the future.

Moreover, Zhang Heng understands very well that for a publishing house, the authors are very important, and the authors in the publishing department of Chinese University can be described as a group, Joseph Needham, Qian Mu, Qian Cunxun, Di Bairui, Liu Dianjue, Rao Zongyi, Wang Ermin, Hu Xiuying, Xu Zhuoyun, Wang Gungwu, An Lezhe, etc. are all Chinese and Western masters, but it is said that it is the essence of this publishing department.

The key is that Zhang Heng's investigation found that the Chinese University Publishing Department is looking for an opportunity to officially establish a publishing house this year, but due to the problem of funds, it is still dragging there, but raising funds with its reputation should be a simple question, why it has been delayed This makes Zhang Heng very puzzled, so Zhang Heng personally went out to meet with the president of the Chinese University Publishing Department.

In the afternoon of a week later, Zhang Heng met Mr. Song Qi, one of the founders of the publishing department of the Chinese University, in a tea house, Zhang Heng respectfully invited Mr. Song Qi to sit down, and then the two chatted casually, Song Qi still heard of Zhang Heng, the first person in Xiangjiang to acquire a British-funded enterprise, but he was very strange that Zhang Heng, as the proud son of the business world, had something to do with him.

After the two chatted for about a quarter of an hour, Zhang Heng asked, "Mr. Song, I heard that the publishing department of your Chinese University is planning to establish a publishing house, I don't know how the planning is, and I don't know if the juniors can help." ”

Song Qi is an old man, as soon as he heard Zhang Heng's words, he understood the purpose of Zhang Heng's trip, Song Qi thought about the situation of the publishing department, and said straight to the point, "There is indeed such a thing, since this matter was confirmed, many people have looked for me, but they have been silent after hearing our conditions." ”

"What conditions, I don't know if it's inconvenient for Mr. Song to say," Zhang Heng asked

"There's nothing bad to say about this, it's just that after the establishment of the publishing house, you can't meddle in anything with the publishing house, and I don't know if Mr. Zhang still has sexual interest now. Song Qi looked at Zhang Heng with a smile and said

Zhang Heng then understood why the publishing department of Chinese University, a literary giant, wanted to set up a publishing house but no one responded, it turned out that the problem was here, which cheapened me.

Zhang Heng did not agree to Song Qi's conditions, and Zhang Heng found that the books published by the Chinese University Press Department were all academic works.

So Zhang Heng and Song Qi discussed dividing the publishing house into two departments, one department was responsible for the publication of some academic books, and Song Qi and them took care of it, and Zhang Heng could not interfere in it, but only set up a financial account in it.

For other types of published books, a separate department was set up, which was handed over to Tianma Publishing House, which Zhang Heng was about to acquire.

After a month, Zhang Heng bought the shares of the publishing house in the hands of the shareholders of Tianma Publishing House at a high price, and Tianma Publishing House changed hands from then on.

During this period, Zhang Heng also poached well-known novelists in Xiangjiang, and the various procedures of the publishing house that Zhang Heng applied for were also completed this month, and this literary publishing house was established a month later.

These include the talents acquired by the Publishing Department of Chinese University and Tianma Publishing House, as well as various book copyrights, and many well-known writers in the literary world attended the establishment ceremony of the literary publishing house on the day of its establishment.

As soon as the ceremony was completed, Zhang Heng was surrounded by a group of reporters who came quickly.

"May I ask if Mr. Zhang's publishing house has any deep meaning...... "A reporter from Xiangjiang Financial Daily asked

"Does Mr. Zhang's establishment of a publishing house mean that another novel is about to come out?" a reporter from Xiangjiang Daily asked

"I heard that Mr. Zhang established a publishing house because of ......"

…………

The next day, the incident was published in many newspapers in Xiangjiang

"Business tycoon Zhang Heng established a publishing house, I don't know what the intention is......"

"Comic genius Zhang Heng entered the literary world, and it is suspected that another masterpiece is about to be heard......"

……………

The Literary Publishing House, with the help of Zhang Heng, can be regarded as a little famous in Xiangjiang.

However, Zhang Heng believes that within a year, the literary publishing house will become famous all over the world, so Zhang Heng specially prepared several novels that will become popular all over the world in later generations.