The capital, the Great Wall Hall. Pen, fun, pavilion www. biquge。 info

In the capital, which brings together most of the domestic entertainment industry, the Great Wall Hall is a very special existence.

This club is one of the earliest private clubs in China, but it is basically not open to the public, it adopts an invitation membership system, only those who are invited are eligible to become members inside, and most of the other parties it invites are entertainment, media, literary and artistic circles of the upper class and celebrities.

For people with heads and faces in the entertainment industry in Beijing, the members of the Great Wall Hall are proof of identity, and the Great Wall Hall is also an excellent place for them to socialize.

And the topics that these people talk about are inseparable from the current film and television entertainment.

"49.2 million..."

In a private room in the Great Wall Hall, a group of people were drinking tea and chatting, and someone quickly mentioned the first part of "Smiling Proud Jianghu", which was just released yesterday, and its first-day box office results inevitably aroused everyone's interest.

This group includes the helm of a film company, the managing director of an entertainment agency, a popular movie star, a well-known freelance writer, and even an executive in the IT industry.

Lu Shengda, the general manager of Marriott Pictures, is one of them, and when he heard the other party talk about the first-day box office of "Smiling Proud Jianghu", his thick eyebrows couldn't help but pick, and a trace of gloom flashed in his eyes.

As an insider and an upper-class figure, Lu Shengda certainly knew that "Smiling Proud Jianghu" was officially released yesterday, but he didn't want to pay attention to this movie.

Because "Smiling Proud Jianghu", which is a martial arts film, is too easy to remind him of his major failure a few months ago.

There is the "Youth Jianghu Xing" project promoted by Lu Shengda, the first martial arts blockbuster in China, the production cost plus the publicity investment of nearly 300 million yuan, and the box office barely exceeded 400 million, basically no hope of recovering the cost, which made him lose face in the circle once.

Although relying on the Marriott Cinema Line, "Young Jianghu Xing" does not lose much, compared with the two films of the same type released later, "New Seven Heroes and Five Righteousness" and "Jianghu Prodigal", the situation is much better, but it still poured cold water on the ambitious Lu Shengda.

The failure of this movie has even affected his authority in Marriott Pictures has decreased a lot, and he has not fully recovered until now, and it is also an untouchable scar in his heart.

However, no matter how reluctant Lu Shengda is, he can't stop other people's discussions, after all, when it comes to the current movie, "Smiling Proud Jianghu" is absolutely inescapable, I don't know how many people in the industry are staring at.

"Less than 50 million?"

The young man sitting next to Lu Shengda sneered: "Then it's good that Chenfei Media can recover the cost, if I were Lu Chen, I would interrupt the filming of the next two films, otherwise the more you shoot, the more you will lose!"

This young man is the CEO of a new media company, and Lu Shengda is a world friend, and there is a deep cooperative relationship between the two parties, and he knows Lu Shengda's thoughts at this moment.

For a domestic movie, the box office of nearly 50 million on the first day is already very good, but "Smiling Proud Jianghu" has invested hundreds of millions, smashed tens of millions of publicity, and the appeal of many superstars such as Lu Chen, it is not an exaggeration to say that such an achievement is a failure.

The box office of "Youth Jianghu" was over 100 million on the first day, but there was a cliff-like decline later, "Smiling Proud Jianghu" didn't even have half of "Youth Jianghu", it is a strange thing to be successful!

Lu Shengda's heart suddenly felt a lot more comfortable, thinking that what the other party said was very reasonable, they are all martial arts films, there is an example of "Young Jianghu", how can "Smiling Proud Jianghu" reverse the market?

The first-day box office of 49.2 million is the best proof!

Someone immediately chimed in: "Yes, the opponent of "Smiling Proud Jianghu" is the action blockbuster of Superstar Pictures, I think Lu Chen is going to plant a big fight this time, I heard that the total budget he set for the filming of the "Smiling Pride" trilogy is 500 million, and most of the funds are from Chenfei Media. ”

The people here are basically insiders, and they are well-informed people, they have a considerable understanding of the situation of "Smiling Proud Jianghu", and they are naturally talking about it.

Lu Shengda sighed: "The theme of martial arts is really not good, even I was fooled, now I think about it at that time, I was really impulsive, I thought that I could create a new genre of domestic films, how could innovation be so simple..."

He can be regarded as exposing himself to be ugly, but with the foil of "Smiling Proud Jianghu", he doesn't have much pressure to laugh at himself, and even a little glad - at least "Young Jianghu" didn't lose too much.

"yes, yes..."

Everyone nodded one after another, speaking of the current domestic movies, there are three main types of popular films, youth idol films, comedy films and IP derivative films.

Martial arts films can also be classified as IP derivative films, and several released films are adapted from popular martial arts novels, but they definitely belong to a new genre and are relatively risky.

The road to innovation is never easy, and even Hollywood is not easy to try new genres, especially blockbusters with high investments.

Like the just-released action blockbuster "Ace Agent", it is completely a product of Hollywood's entertainment assembly line, and the most typical popcorn movie easily crushed "Smiling Proud Jianghu" at the box office.

"Smiling Proud Jianghu" was released in the relatively less competitive National Day file, and it still can't avoid the impact of Hollywood movies, and the failure is almost predictable.

"No one can succeed forever..."

The young CEO of Mediacorp said: "Lu Chen's undefeated myth should also be punctured, I just hope he won't lose too badly this time, after all, his talent is still very good." ”

Anyone can hear the schadenfreude in his tone, and those who know the inside story know that this new media company once wanted to cooperate with Chenfei Media, but was rejected by the latter, so... Everybody gets the idea.

But he also said what many people thought in their hearts, and a few showed knowing smiles.

Yes, no one can succeed forever, and Lu Chen is no exception!

At this time, someone asked, "Speaking of which, who in this room has seen this movie?"

There was a sudden silence in the private room, and everyone looked at each other.

There are many small circles in the pan-entertainment circle, and their circle is different from the circle in which Chenfei Media is located, so no one has attended the premiere of "Smiling Proud Jianghu", and they didn't go to the cinema yesterday.

It was a little awkward, but someone quickly diverted the topic and the atmosphere was lively again.

In fact, what does it matter if you don't watch it, can this movie still be turned upside down?

Lu Shengda didn't believe it, and neither did everyone.

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