From east to west, at the end of the Red Rose Pedestrian Street in Central, there is the Rose Theatre. Pen ~ fun ~ pavilion www.biquge.info

Among the hundreds of theaters in Xiangjiang, the Rose Theater is definitely not the largest and most advanced facilities, in fact, it only has 5 independent screening halls, and there is no 3D giant screen, which is not at all the same level as the Oriental Hollywood Theater, which is not far away.

But in terms of popularity, the Rose Theater is in no way inferior to the Oriental Hollywood Theater, and in terms of popularity among couples, the former even surpasses the latter.

Because all the seats in the screening hall of the Rose Theater are two-seaters, that is, couples' seats, which are spacious and comfortable, and the privacy is excellent, and the films that are shown all year round are mainly romantic and romantic comedies in addition to Hollywood blockbusters, so they are deeply loved by couples.

On Valentine's Day, the theater also gave away chocolate popcorn and other small gifts, so tickets for the five screening halls were booked out early.

Lu Chen's ticket was obtained by Chen Wenqiang through a relationship, otherwise he would definitely not be able to buy it now.

The ticket is a VIP ticket, and the seat is a VIP box with better privacy.

The movie started at 8:10, and it was already close to 8 o'clock when Lu Chen brought Chen Fei'er over, and he took a quick look at the display screen in the hall outside, and found that the filming of "Painted Skin" had reached at least 35%!

Generally speaking, in addition to Hollywood blockbusters, when Hong Kong films or China-Hong Kong co-productions are first released, the shooting rate is between 10% and 30%, and then adjusted according to the subsequent market reaction.

At the beginning, it was 35%, which is basically the treatment of Hollywood blockbusters, and considering that there are many new films released today, Huaguan Pictures and Xingyi Entertainment, the producers of "Painted Skin", have definitely spent a lot of effort on public relations in theaters, so as to be an instant hit.

This undoubtedly puts considerable pressure on competitors.

Like Lu Chen's "A Chinese Ghost Story", after Jiayang Pictures' multi-party efforts and hard coordination, the filming in several major theaters on the 21st was only 20%, and it was not completely guaranteed.

Because the market situation is ever-changing, just like the weather, although it can be predicted in advance, it may change at any time, and "A Chinese Ghost Story", which was released after "Painted Skin", will inevitably face the squeeze of the former.

Joining the box office success of "Painted Skin" and increasing the production rate of theaters, other films of the same period, including "A Chinese Ghost Story", must make way out - it can't prevent theaters from making a fortune, right?

That's why Lu Chen will bring Chen Fei'er over today, romance and work are not wrong, he doesn't take the success or failure of "A Chinese Ghost Story" too seriously, but he will not be indifferent to competitors.

Only by knowing oneself and knowing one's opponent can one not be defeated.

Lu Chen and Chen Fei'er came to the box and sat down, and the waiter at the theater left after delivering coffee drinks and small gifts, leaving a private space for the two of them.

Before leaving, the waiter glanced at Lu Chen with curiosity.

She felt that this tall and handsome guy was a little familiar, like a certain star, but there were also stars who usually came to the Rose Cinema to watch movies, so she didn't particularly care.

Chen Fei'er leaned on Lu Chen's arms and said with a smile: "Do you count yourself going deep behind enemy lines to observe the enemy's situation?"

Lu Chen smiled dumbly: "How can it be so exaggerated..."

After a pause, he continued: "Actually, as far as I am concerned, I still hope that both China and Xiangjiang can make more good movies and regain our lost market." ”

Since the beginning of the new century, the domestic film market has continued to be hot, and the box office has been rising, and it has become the world's second largest box office source after the United States, and is expected to surpass it in the next five years.

But in such a large market, more than 50% of the market share is occupied by imported films, especially Hollywood blockbusters, and movie-related peripheral products, the latter has reached more than 90%!

Many Hollywood movies rely on the sales of peripheral products to achieve more than 200% of the net profit at the box office.

In contrast, domestic films are simply pitifully weak in this regard.

This has made many people of insight in the domestic film industry speak out, and it has become the mission and responsibility of a new generation of young filmmakers to revitalize domestic films and enhance the added value of film peripheral products.

In this regard, Lu Chen, who has just entered the film industry, also made an attempt, and a batch of figure models, poster props, jewelry toys, etc. of "A Chinese Ghost Story" was made in Xiangjiang and will be sold in theaters on the day of the release.

And when he came in just now, Lu Chen deliberately went around the movie peripheral products sales area in the hall and found that "Painted Skin" basically had no peripherals for sale except for posters.

Although Hollywood blockbusters have an absolute advantage in this regard, local studios cannot get used to this advantage and put themselves in the position of spectators, fearing losing money and doing nothing.

On the other hand, this is also a manifestation of lack of confidence in the film itself.

What Lu Chen said was not to show how high his discipline was in front of Chen Fei'er, but from the bottom of his heart - the more he integrated into the film industry, the more he felt.

Chen Fei'er held his hand, and her bright eyes flashed with light.

What she likes is exactly this kind of Lu Chen!

The atmosphere in the box quietly became warm and sweet, and then the movie began.

Chen Fei'er readjusted her sitting posture and leaned comfortably into Lu Chen's arms, Lu Chen hugged her willow waist, and the two began to quietly enjoy this "Painted Skin" produced by Huaguan Pictures and Xingyi Entertainment.

After watching the 110-minute movie, it was already 10 o'clock in the evening.

Chen Fei'er stretched and yawned cutely, looking a little sleepy.

She turned her head and kissed Lu Chen on the face, and said, "After reading it, let's go back." ”

Lu Chen nodded and asked, "How do you feel?"

Chen Fei'er: "Hehe. ”

Perhaps feeling that such a response was too simplistic, she added: "The special effects are not bad. ”

The special effects are not bad...

This evaluation of Lu Chen is fully recognized, and it is worthy of being the strongest special effects production company in Xiangjiang, although the level cannot be compared with the top Hollywood counterparts, at least there is a first-line quality.

As a fantasy blockbuster, Lu Chen gave "Painted Skin" a score of 8 for its performance in terms of special effects alone.

The maximum score is 10 points.

He stood up and said, "Let's go, let's find a place to have a drink." ”

It's Valentine's Day, and tonight is a romantic night, so it's enough to spend two hours of precious time here.

What followed should be a sweet time for the two.

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Last night, there was a typhoon, the flight was canceled, and the temporary hotel was cut off from water and electricity, which was really speechless.

This chapter is coded in Starbucks.,I'm going to code two chapters out anyway.,Ask for support!!(To be continued.) )