Xiao Xiao, who was born in 1990, is a very special existence among the rich people in China and celebrities, because her gender and age have made the media and the public have the enthusiasm to continue to track.

It can be said that Xiao Xiao is the most well-known member of the entire Xiao family, except for Xiao Feng, and the number of certified scarf fans she has opened on Inspur.com exceeds 30 million, which is much higher than many Chinese first-line stars.

Therefore, Xiao Xiao's every move can not only cause huge repercussions on the Internet, but also make her have great influence due to a large number of media reports.

Xiao Xiao took her own 'dashing' Gulfstream G650 from Tokyo to return to 'Ginkgo Village', and as soon as she landed, she was photographed by airport staff and tourists and posted on the Internet.

Like the unique fuselage livery of the 'Nini', the livery on the fuselage of the 'Chic' is also unique, with the logo of 'Mengyao Coffee' as the mainstay, plus the cartoon image of the guy from the eighth brother.

Because when the eighth elder brother first brought it home, because of his noisy personality and broken mouth, many people in the family did not like it, but Xiao Xiao liked the eighth elder brother very much, and fed it from time to time. Therefore, when the eighth elder brother saw Xiao Xiao, he was affectionate, and when he met Xiao Qiang and a few naughty boys, he immediately hid away, and made sarcastic remarks from time to time.

The status of the eighth elder brother in the Xiao family is quite extreme, and those who like it love it to the bone, and the hatred of not waiting to see it can't make this guy with a broken mouth boiled!

When Xiao Xiao got married, Xiao Feng gave her a Gulfstream G650, and when Xiao Xiao decided to paint the fuselage, she remembered the well-behaved and cute eighth brother to her, and it also enjoyed the treatment of the protagonist.

Since the beginning of the year, the fuselage livery of the 'Chic' has long been a familiar object for the media and fans, as soon as it appears at the airport. The whole world knows that Xiao Xiao is on the plane.

I have to say that Xiao Xiao has a huge appeal on the Internet, and her action of returning to 'Ginkgo Village' to supervise the 'Ginkgo Biloba Food' quickly won the support of many fans, and the order volume of 'Ginkgo Biloba Food' suddenly increased significantly. Among the messages of many order customers, many people came to Xiao Xiao, perhaps in the hearts of fans. The various ingredients bought back under Xiao Xiao's hands will be extraordinarily delicious, right?

Male fans regard Xiao Xiao as a goddess, although Xiao Xiao has been married to a woman, but it still has not reduced their enthusiasm for Xiao Xiao, perhaps in their eyes, Xiao Xiao's beauty and wisdom are the ideal state of their dream lover; As for girls, Xiao Xiao is regarded as an idol, because her independence and self-confidence fully show the charm of modern women, and every girl has a 'queen dream' in her mind.

Because. Over the years, a considerable part of the turnover of the 'Ginkgo Biloba Food' online store has been contributed by these Xiao = Xiao Xiao and Xiao Feng's young fans, after all, 'online shopping' is not too difficult for young people.

The 'fan economy' has become an indispensable part of modern economic life, and 'Ginkgo Cuisine' has not turned a blind eye to it, but has fully tapped the business opportunities in it, further increasing the turnover of 'Ginkgo Cuisine'.

For example, in various promotional and holiday activities, Xiao Feng's autographed basketballs, jerseys, Xiao Xiao's various brand-name wallets, perfumes and other items often appear in the ranks of prizes in the 'Ginkgo Biloba Food' online store. These are not necessarily available with money. But as consumers of 'Ginkgo Biloba Food', Xiao Feng and Xiao Xiao's fans have the opportunity to get these 'coveted' gifts.

In this. Whenever 'Ginkgo Biloba Food' conducts various promotions and lucky draws, it can always attract a large number of fans to watch and buy, and the effect of 'fan economy' is quite obvious.

Many brands still need to spend a lot of money to come to various celebrities to endorse, but the 'Jinghu Group' and the various industries under its name have their own star halo, which alone makes people envious, jealous and hateful.

In the case of Xiao Feng, a superstar with hundreds of millions of fans around the world, his endorsement fees are all $20 million per year. This is not a high price that the average business can afford. At present, Xiao Feng only has endorsement contracts from less than 10 companies such as Audi, Airbus, Huaxia Insurance, Versace, Patek Philippe, Nike, and Coca-Cola, but he shoots advertisements for the 'Jinghu Group' and various industries under his name for free.

For example, Xiao Feng's advertisements for red wine in suits and leather shoes have appeared in various high-end fashion magazines on a large scale, which is his endorsement of 'Xiao's Wine'; Xiao Feng's photos have long been hung on the front page of 'Ginkgo Biloba Food'. At the same time, his portrait also appears on the packaging box of 'Mirror Lake Pure Milk',......。

The influence of the two star members of the 'Jinghu Group' has reached the extreme, which is also an aspect of the 'Jinghu Group' that is good at giving full play to its own advantages.

Fans who are familiar with the history of the founding of 'Jinghu Group' and the various deeds of Xiao Feng and Xiao Xiao are well aware of every bit of 'Ginkgo Biloba Cuisine', and in a sense, the rise of 'Ginkgo Biloba Cuisine' is a microcosm of 'Jinghu Group'.

At the beginning, when the 'Ginkgo Biloba Food' online store was founded, the office location was quite simple, in the wing room of the famous Xiao family's old house, and the main employees were in addition to Xiao Feng and Xiao Xiao, and the Xiao family's women's army was the main force.

In the entrepreneurial story section of 'Ginkgo Biloba Food', there are still many precious video materials from the beginning, and many young people are quite emotional when they see those simple scenes.

Consumers who bought 'Ginkgo Biloba Food' products in the early days could also personally enjoy the packaging services of big names such as General Xu and Mrs. Xiao, which was an unforgettable time.

In a sense, the success of Ginkgo Biloba has inspired many young entrepreneurs, after all, such a behemoth was born from a rather humble office space. Of course, one factor that many fans often overlook is that behind the 'Ginkgo Biloba Cuisine' is the fast-growing 'Jinghu Group'.

It is precisely because of the support of various high-quality products of 'Jinghu Group' that 'Ginkgo Biloba Cuisine' has been able to develop at an extraordinary speed and form its current scale.

Like the leapfrog development of 'Jinghu Group', 'Ginkgo Biloba Cuisine' has grown in the past eight years and has become the single store with the largest online turnover on Taobei, which is really amazing.

Now, the office of 'Ginkgo Biloba Food' has been moved to 'Mirror Lake Building'. With two floors of office space and hundreds of employees, it's on par with any major trading company.

In order to meet the delivery needs of 'Ginkgo Biloba Food', 'Xinxin Logistics' has a team on standby 24 hours a day to solve various problems of 'Ginkgo Biloba Food'.

For example, during the peak period of 'Jinghu Hairy Crab' in autumn and winter, as long as the order for 'Ginkgo Biloba Delicacy' comes down. 'Xinxin Logistics' can determine the fastest route within 30 minutes, and send the package from the warehouse to 'Ginkgo Airport', take the fastest flight to leave, and transfer the destination!

It is also relying on the almost perfect logistics service of 'Xinxin Logistics', 'Ginkgo Biloba Food' has more and more fans across the country, and at present, repeat customers have accounted for two-thirds of the consumers in the online store, which shows the stickiness of 'Ginkgo Biloba Food' for customers.

In order to ensure the normal operation of 'Ginkgo Biloba Food', Taobei even has a special person responsible for various technical problems of the 'Ginkgo Biloba Food' online store, and has given a large tilt in advertising resources and fund settlement. In order to achieve nearly 10 billion sales per year in the 'Ginkgo Biloba Food' online store!

The popularity of the online store has made the founder Xiao Xiao an idol in the minds of Internet entrepreneurs to a certain extent, and Xiao Xiao's age, gender and beauty undoubtedly add a lot of points to her. In these years, it is the era of looking at faces, and the appearance of everyone in the Xiao family is not low, which also makes the public image of the Xiao family quite good.

In various selections by financial and political media, Xiao Xiao is considered to be a female leader in China in the 21st century, along with ****, Yu Dan and other women. Regarded as an idol of Chinese youth, and in fashion magazines. At only 27 years old, the tall Xiao Xiao appears more with the title of "fashion queen", in a sense, Xiao Xiao's existence satisfies the various fantasies of the Chinese and even Asian public about the "ideal woman".

According to Forbes magazine's China Rich List released at the end of 2016, Xiao Xiao became the youngest super-rich person with a net worth of $2 billion, and she also ranked in the top 10 on the list of female richest people.

Compared to other super-rich. Xiao Xiao, who has just celebrated her 27th birthday, has become a super-rich man because of the 'Ginkgo Biloba Cuisine' and 'Colorful Sunshine' she founded during college, and her rise is staggering.

At the beginning, Xiao Xiao, as one of the founders, owned 20% of the shares of 'Colorful Sunshine', and later went through a series of financing and listing processes. Ms. Xiao's stake was diluted to 10 percent, but she received more than $100 million in cash from it.

In addition, the share price of 'Colorful Sunshine' on the GEM is relatively stable, with a total market value of 6.5 billion RMB, and the equity value in Xiao Xiao's hands is also more than 100 million US dollars.

Xiao Xiao's biggest asset is a 2% stake in the 'Jinghu Group', which is $1.4 billion according to the outside world's valuation of 'Jinghu Group' of $70 billion, and this part is also growing rapidly with the continuous expansion of the 'Jinghu Group's business.

In the past two years, Mengyao Coffee has opened 60 chain stores in first-tier Asian cities such as Beiping, Haizhou, Tokyo, Xiangjiang, Beishi, and Lion City, becoming the largest luxury coffee chain in Asia.

Needless to say, the brand value of 'Mengyao Coffee' is that all of its cafes are self-owned, and this alone is worth nearly a billion US dollars. The outside world has evaluated the fixed assets, intangible assets, etc. of 'Mengyao Coffee', and believes that this is a large chain enterprise with a market value of no less than 4 billion US dollars!

In this way, Comrade Xiao Xiao, the executive president of 'Mengyao Coffee', increased her assets by 400 million US dollars, so that her total assets reached 2 billion US dollars at the end of 2016, and she is the richest man under the age of 30.

This year, with the continuous development of 'Jinghu Group' and various industries, Xiao Xiao's assets will continue to grow at an astonishing rate.

Compared with the rich second generation like Lin Sicong, Xiao Xiao, who was born at the grassroots, is easier to be recognized by the people, even if her wealth is expanding rapidly, people will not have a hatred of the rich.

Therefore, when Xiao Xiao flew back from Tokyo to 'Ginkgo New District' to sit in 'Ginkgo Biloba Food', her scarf page was immediately occupied by many fanatical fans, and everyone poured into the official flagship store of 'Ginkgo Biloba Food' to buy various New Year's gift bags.

The 'Ginkgo Biloba Food' online store has launched a variety of special sets, which have added various elements related to Xiao Xiao and Xiao Feng, which further stimulates consumers' desire to buy.

As a leader in the field of e-commerce, every move of 'Ginkgo Food' has attracted much attention, and many financial media and professional magazines have conducted detailed analysis of various promotional methods of 'Ginkgo Food' online store, which has also made the Internet more lively.

In fact, Xiao Xiao and the senior management of 'Ginkgo Biloba Food' know in their hearts that the rapid development of online stores does not depend on marketing methods, but more because of solid product quality.

Throughout the development of 'Jinghu Group', its marketing strategy can only be said to be 'decent', its strength is based on high-quality products, and marketing means are just auxiliaries.

Xiao Xiao returned to the 'Ginkgo New District' to sit down, so that the employees of 'Ginkgo Biloba Food' were like being beaten with chicken blood, everyone walked with wind on the soles of their feet, and they all hoped to complete the work at hand better.

For those old employees who joined 'Ginkgo Biloba Food' one after another 8 years ago, the appearance of Xiao Xiao made them relive the passion of entrepreneurship back then, which is extremely rare, and in the hearts of those new employees, Xiao Xiao is a legend, and her arrival itself is an inspiring thing.

Even Xiao Xiao didn't expect that she rarely appeared in the office area of 'Ginkgo Biloba Food' in the past two years, but she still maintained a huge influence, which made her extremely gratified.

Xiao Xiao didn't have too many finger-pointing actions, after all, the operation of the online store already has its own rules and regulations, and as the executive president, she doesn't need to do everything herself.

Still, Xiao Xiao's gesture made all the employees cheer, and even some young employees chanted slogans like 'Long live the goddess' in the office.

In fact, these measures are also very simple, that is, they promise to increase the special bonus by 20% at the end of the year, compared with the huge amount of the year-end bonus of the 'Mirror Lake Group', the 20% increase is enough to surprise the employees.

In the corporate culture of 'Jinghu Group', it has always been a very important concept for hard-working employees to enjoy the dividends brought by growth together with the company.

In the past two years, with the rapid expansion of the Xiao family's wealth, the Xiao family's attention to the year-end bonus has also been rising, which is also the gospel of tens of thousands of employees! (To be continued.) )

PS: PS: Have a great weekend folks, continue to ask for monthly passes, ask for subscriptions!