After Thanksgiving, the Lakers continued the NBA regular season, and from November to March, NBA teams played around 14 games a month, which posed a severe test of the players' physical strength.

I have to say that the NBA is the best professional basketball league on the planet, with up to 82 intense games in less than 6 months a year, which is not something that ordinary people can bear. The 450 players who have joined the NBA are some of the best basketball players on the planet, delivering the best and most intense games to fans around the world.

And because the NBA league has been committed to international promotion for 30 consecutive years, this league has become the most internationally renowned and influential league among the four major professional leagues in North America, and its revenue is also rising.

In the past two years, because of the relationship between Xiao Feng and the Lakers, the NBA league has a wider influence in Asia, England and other regions, which can be seen from the rising TV broadcast costs and advertising costs.

As the schedule continues to advance, the impact of Kobe's absence on the Lakers is gradually revealed, which can be seen from the Lakers' loss of four of the first 30 games.

Whenever the game is played in the last two minutes, the shortcomings of the team's weak offensive ability are exposed, and often the Lakers lose the game in such situations.

Xiao Feng's average triple-double per game is still sharp, but he rarely shoots when the team needs it most, and instead gives up opportunities to his teammates, which is quite a tough test for the likes of the United Arab Emirates, Mark and Jeremy Lin.

For this reason, many media believe that the gap between Xiao Feng and Kobe Bryant is more of a 'big heart' at a critical moment, maybe this is the gap between superstars and legendary stars, right?

Of course, Xiao Feng's fans will naturally not accept this statement, after all, Xiao Feng has also had a lot of winning shots in his NBA career, including a wonderful performance in the finals of the Rio Olympics. Now Xiao Feng didn't go all out. It's just not time yet!

Xiao Feng was noncommittal to all kinds of comments from the outside world, and he was quite satisfied with the team's current record.

It's not that he can't step up when it matters most, but he wants to make the team's youngsters grow up faster through these games, and besides, the regular season now. Xiao Feng also didn't want the team's record to be too good and become the target of other teams in the league.

The Lakers didn't show their dominance during the regular season, which excited other teams aiming to win the championship, and the NBA became more competitive.

This situation is naturally welcomed by the NBA's top management, who have increased the league's investment in Asia and Europe in an attempt to further enhance the NBA's international influence.

All in all, in the 'post-Kobe era', the NBA is more competitive, and the exciting games are also attracting more fans to pay attention to the NBA. It's a state of a virtuous cycle.

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Xiao Feng led the Lakers to fight in major cities in the United States, and the various industries of the 'Mirror Lake Group' in the United States will not stop because of this, but fortunately, Xiao Feng does not need to worry about these.

After Thanksgiving, Xiao Qiang returned to the 'Miracle Farm' and organized employees to harvest the top apples on the farm, package them beautifully and prepare them for shipment to China.

In recent years, due to the continuous development of the festival economy, Christmas has become more and more popular among young people in China. Therefore, the various industries derived from it are also bizarre.

Because the pronunciation of apples carries the word 'peace', it has become fashionable in Japan to give apples at Christmas. At this time of year, the demand for apples in major cities rises sharply.

Today, consumers are not limited to giving away ordinary apples, but are looking for apples of higher quality, better image and better taste.

In this case, the fine apples of the 'Jinghu Group' are very popular. Every year before Christmas, a large number of orders fly to the 'Xiao Family Farm'.

There are 8 apples in the top apple gift box produced by 'Xiaojia Farm', and the market price is as high as 168RMB, which is still in short supply, which has become a very important source of income for the farm in autumn.

This year, the orchards of Miracle Farm are in the harvest season. 'Jinghu Group' began to promote through various channels a month before Christmas, and the top apples from the United States are about to land in China.

Because of the historical reputation of 'Jinghu Group', dealers are full of confidence in the new products of 'Miracle Farm', even if the price of these apple gift boxes is as high as 38 US dollars, more than 240RMB, which is twice the price of domestic products, dealers still place a large number of orders.

The 'Miracle Farm' covers a much larger area than the 'Xiao Family Farm', so the size of the apple orchard has also expanded several times, with a total of more than 20,000 acres of apple orchards entering the harvest period this year. Excluding some apple orchards that were sold in advance, this time the apple orchards that were picked and sold before Christmas covered an area of up to 3,000 acres with a total weight of more than 3,000 tons!

However, in the face of the enthusiastic domestic market, 1 million gift boxes were sold out in a short period of time, bringing $38 million in revenue to the 'Miracle Farm'.

Although Xiao Qiang was already very accustomed to the huge domestic consumer market, he was still surprised by such an enthusiastic dealer in the sales of high-end apples, and he had a new understanding of the consumption power of domestic consumers.

Sixty yuan to buy an apple is an extremely extravagant move for ordinary people, but it is nothing in the face of the world's largest Chinese middle class.

Besides, the fine apples produced by the 'Jinghu Group' are not just good gifts, they are delicious and nutritious among all apples in the world, and they are worth the money.

Because of the limited scale of the 'Xiao Family Farm', the number of high-quality apples that can be put on the market every year is very small, after all, the output of 20,000 acres of apple orchards is not high.

In order to ensure the quality of apples, basically each apple tree will not leave more than 50 apples, and the total weight is about 20 kilograms. In this way, the output of 100,000 apple trees in 20,000 mu is 2 million kilograms, that is, 2,000 tons, which is undoubtedly a drop in the bucket for the huge Chinese market.

Every year, the fine apples of 'Xiao Family Farm' have been swept away by dealers all over the country before they are on the market. They even carried cash and carried their trucks to 'Ginkgo Village' to pick up the goods.

In fact, the hot sales of high-quality apples are just a microcosm of the hot sales of most of the products of 'Xiaojia Farm' and even 'Jinghu Group' in the market, which has laid the foundation for 'Jinghu Group' to grow into a world-class enterprise in just eight years.

After more than three years of construction, the 'Miracle Farm' has finally produced output, which is undoubtedly the biggest good news for many dealers in China.

The Huaxia market is too huge. The limited output of 'Xiaojia Farm' cannot satisfy enthusiastic consumers, which naturally makes dealers anxious. The inability to meet the market demand means that a large amount of profit slips under his nose every year, which is intolerable to any businessman.

Nowadays, "Miracle Farm" has begun to put products into China, even if due to the influence of transoceanic transportation, tariffs, labor and other factors, the price of various products of "Miracle Farm" has increased by about 50% compared with the products of "Xiaojia Farm", and dealers are also flocking to it.

According to the past practice of the 'Mirror Lake Group', the prices of various organic products are quite high. But the quality is not low, and the word 'value for money' is the most appropriate to use in the products of 'Jinghu Group'.

In just two days, 3,000 tons of apples were loaded into cold storage and boarded on a fast refrigerated cargo ship bound for Haizhou, where they will arrive at the port of Haizhou 10 days later and then be transported to major cities across the country through China's well-developed highway network.

1 million gift boxes may seem like a lot, but there are very few distributed to hundreds of cities in China, especially in economically developed super cities such as Beiping and Haizhou. At least 100,000 gift boxes are required.

These dealers who cooperate with the 'Jinghu Group' already know the domestic market well, and they dare to pay in cash. It is full of confidence in the future.

When the 'Miracle Farm' began to sell 'Christmas apples', it also meant that the 'Jinghu Group's annual year-end promotion officially kicked off.

From the Monday before Christmas in the West to the two days before the traditional Chinese New Year, it is the annual peak sales season of the 'Jinghu Group', and the sales during this period of the year reach about 30% of the annual sales of 'Xiaojia Farm', which is quite amazing.

During this time, a variety of autumn products such as apples, hams, meat products, dry work, and aquatic products are produced. It is the biggest demand of consumers, and hundreds of trucks leave the 'Ginkgo New Area' every day and go to all parts of the country.

Nowadays, among the middle class and the wealthy class in China, it has become a trend to buy all kinds of high-end fruits and vegetables and top ingredients produced by the 'Jinghu Group' as New Year's goods. If you don't have some good material at home, you're really embarrassed to appear in front of relatives and friends.

In order to conform to this trend, 'Jinghu Group' also launched a New Year's goods strategy around New Year's Day every year, and produced New Year's gift packages of different grades to be put on the market to meet the needs of consumers.

Among them, the top New Year's gift package includes a handmade 'Xiao's ham', which is sold for as much as 1,600 US dollars, nearly 10,000 RMB, and 8 top 'Jinghu hairy crabs' in the gift bag, priced at 5,000RMB.

Because of the special geographical environment and water quality of 'Space Lingquan' and 'Ginkgo Village', 'Xiaojia Farm' has been able to control the best time for 'Jinghu Hairy Crab' to go on the market, and it is the most delicious season around New Year's Day every year. And this time, just in time for the Spring Festival, and there are no other competitors, not to mention the price, the key is that it is rare and rare, so that consumers like it very much.

In addition to the above two expensive ingredients, the two bottles of 'Xiao's wine' in the gift package are also worth more than 20,000 RMB, plus a variety of miscellaneous ingredients, organic fruits and vegetables, the price of the whole gift package is as high as an astonishing 38,888RMB, which can be called luxurious!

Every year, 'Jinghu Group' will release 3,000 copies of such top-level New Year's gift packs to the market, of which 1,000 copies are sold by appointment to old customers in China, and the other part is snapped up on the 'Ginkgo Food' online store.

Every year, these top-of-the-line gift packs are sold out in a very short period of time just after they are launched, and consumers don't care about the price of tens of thousands of yuan!

In fact, some people have pointed out that consumers who buy back these top New Year's gift bags are already earning back with the 20% annual appreciation of 'Xiao's wine'!

In this way, driven by the appreciation of top food and fine wine, the annual top-level New Year's gift package will bring more than 100 million RMB of sales revenue to 'Jinghu Group', which has also become an important part of the 'Jinghu Group's New Year's goods strategy.

In addition to the top-of-the-line New Year's gift packages, 'Jinghu Group' has also launched New Year's gift packages at different price points to meet the needs of consumers from all walks of life according to the different product configurations in the gift packages.

The middle-class and gold-collar class with high incomes can choose to own luxury goods such as 'Xiao's Wine' or 'Xiao's Aging', 'Mengyao Coffee', 'Jinghu Steak', etc., which range in price from 1-30,000 RMB, which is quite popular. Consumers with low incomes can choose a variety of meat products, organic fruits and vegetables, etc., hundreds of RMB or thousands of RMB, you can have a delicious Spring Festival, why not.

Except for a small number of these New Year's gift packs, which are sold through the reservation of senior customers, most of them are sold through the online store of 'Ginkgo Biloba Food', and then delivered to the door by 'Xinxin Logistics'.

Every year before the Spring Festival, more than 2 million or more New Year's gift packages will be sold on the 'Ginkgo Biloba Food' online store, with a total sales of more than 5 billion RMB.

The hot sale of New Year's gift bags has also driven the sales of various loose goods, and this time of year is the busiest time for the 'Ginkgo Biloba Food' business, Xiao Xiao even has to put down the business of 'Mengyao Coffee' and return to the headquarters of 'Ginkgo New District'.

In addition, various departments of the 'Kiang Wu Group' will also send employees to 'Ginkgo Food' to provide support, such as packaging, and even the 'Ginkgo New District' civil servants will come to help.

As the pillar industry of 'Ginkgo New Area', the development of every industry under 'Jinghu Group' is the content that the Management Committee of 'Ginkgo New Area' needs to focus on.

At present, the annual sales of 'Ginkgo Biloba Food' have exceeded 10 billion, which also makes the 'Ginkgo Delicacy' online store the largest single food store on Taobei.com, and its advertising space and recommendation positions are hung on the homepage of Taobei almost every day, attracting more and more consumers.

In the era when all kinds of 'unconscionable foods' are flying all over the sky, food vendors like 'Ginkgo Biloba Cuisine', which insist on quality first and focus on providing consumers with a variety of top ingredients, have become the last conscience of China, and it is reasonable that it is favored by consumers.

Xiao Xiao, who founded 'Xiao's Cuisine' at the beginning, has also been crowned with various titles by many media and fans in the past two years, among which 'Queen of Food' is the most widely circulated title! )

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