Disney's animated blockbusters have dominated the domestic summer season for a long time, but in recent years, they have been overtaken by domestic films, but as one of Hollywood's top film giants, no one will doubt the quality and box office of "Dream Pilot". Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ

"Young Jianghu Xing", "New Seven Heroes and Five Righteousness" and "Jianghu Prodigal" were all released before "Dream Pilot", which is nothing more than a time difference to compete for the box office market first.

As a result, who would have thought that the three hotly hyped martial arts films would end up in such a bleak end, and they were crushed into slag by later Disney films before they even officially started the cannibalistic stage!

By the 20th, the box office of "Youth Jianghuxing" barely exceeded 400 million, and on the Internet, there were more gossip rumors about "Youth Jianghuxing" buying box office.

At this point, Marriott Pictures has basically given up the follow-up promotion of this blockbuster, because everyone knows that "Young Jianghu" has no power to return to the sky, and throwing money on publicity is tantamount to throwing money into the water.

It's so good, "New Seven Heroes and Five Righteousness" was released for eight days, and the box office was less than 50 million, and it was lost to grandma's house, and the starring Gu Lei, who was jumping up and down on the Internet some time ago, didn't even update his blog, and even deleted many of his previous blog posts.

The higher you hold and the higher you jump, the harder you fall now!

As for "The Prodigal Son", the producers are about to jump off the building, and the investors have the heart to ask for food.

And these three martial arts films, the audience's reputation is unanimously rotten, such as "changing the soup but not the medicine" and "the plot is too bloody" can be found on the three.

Several film companies are embarrassed to get into the sheath, accusing each other of vicious competition, which makes people speechless.

In the eyes of industry insiders, the martial arts IP, which was hyped vigorously some time ago, is now completely fired, and the big bubble has been punctured, and it is basically declared dead.

The appearance of such a dramatic scene can't help but make many people refocus their attention on "Smiling Proud Jianghu" starring Lu Chen, the initiator of martial arts IP.

The martial arts theme has been pounced, and the market accumulated by this IP has almost been exhausted, so will "Smiling Proud Jianghu", which has been filmed and is in post-production, be able to turn the tide on the National Day and re-establish the banner of martial arts movies?

There are not many people who are really optimistic, although "Smiling Proud Jianghu" is adapted from the most popular martial arts novels, and there are big directors and big stars joining, but in the case that the majority of audiences no longer buy it, the box office is not optimistic!

Perhaps with the fame of big names such as Lu Chen, Chen Feier, and Liu Gangsheng, it can attract many fans to buy tickets and enter the theater, but it is just consuming fans, and there is not much brilliance in maintaining capital and profit.

I don't know where an evil wind blew out, and while refuting the three failed works such as "Young Jianghu", many media public opinion did not forget to pull "Smiling Proud Jianghu" over and step on it a few times, wanting to prove their foresight.

As for the media that is making waves, Chenfei Media has always remained silent, giving people the feeling that no matter what others say, it has nothing to do with Chenfei Media.

This makes some people inevitably a little nervous.

"You're going to never respond?"

At the headquarters of Chenfei Media, Lu Xi, who had endured it for more than half a month, finally couldn't bear it anymore, and ran to the special effects studio to find Lu Chen, who had been supervising post-production, and pulled him to complain: "Some people spread rumors on the Internet that "Smiling Proud Jianghu" will not be refilmed after filming this one, it is a bad work!"

Chenfei Media publicly announced a long time ago that "Smiling Proud Jianghu" will be divided into three parts, and the three films will be filmed consecutively and released from this year to next year.

Such rumors come out, it is not that it is completely unreasonable, martial arts films have been made rotten, and how much the box office market can be is a big problem, in this case, Chenfei Media will undoubtedly take a great risk if it continues to invest in the production and filming of the remaining two.

Hundreds of millions of dollars were smashed, and in the end, they ended up with nothing, not only hitting Chenfei Media, but also having a very adverse impact on Lu Chen, after all, it was the martial arts trend that he single-handedly led.

If you are sensible, the latter two parts should be suspended indefinitely until the market turns around, which is the most prudent and rational choice, and it is also a logical and reasonable choice.

"These people..."

Lu Chen shook his head and said, "They just want to see our jokes, and they hope that we will spend all our capital budget on "Smiling Proud Jianghu", and it is naturally best for me to plant a big fight." ”

Regarding the sinister intentions behind the rumors, Lu Chen is very insightful, he has already understood the dirtiness of some people, and it is not strange to be in this circle.

But they want to see Lu Chen's jokes, and Lu Chen is also watching their jokes!

Lu Xi glanced at him and said: "We haven't moved anymore, we are really going to be seen as a joke, and now it's almost August, is the promotion of "Smiling Proud Jianghu" going to be launched?"

Due to the bounce of tickets, although the publicity budget and plan of "Smiling Proud Jianghu" have been made a long time ago, it has not been implemented for a long time, and it needs to wait until the right time to carry it out.

The National Day file started on October 1st, and there are still two months to go, which is a bit long as the publicity cycle, but it is no problem to give a first notice.

Many Hollywood blockbusters release trailers a year or even earlier in advance, and promote them simultaneously.

Lu Chen thought for a while and said, "Wait a little longer, wait until the influence of those movies has passed." ”

Lu Chen is a human being, not a god, although he was not optimistic about competitors such as "Young Jianghuxing", but the current scene is also beyond his expectations.

The reputation of martial arts movies has been ruined, which will inevitably have an impact on "Smiling Proud Jianghu", so start promoting it now, I am afraid that the audience will not only not buy it, but even have a rebellious mentality.

Lu Xi calmed down, and also felt that Lu Chen's concerns were reasonable, she said hatefully: "It's all those-stirring sticks that harm others and themselves, and good themes have been ruined by them!"

Lu Chen smiled, his gaze fell on the computer screen of the workbench not far away, and the latter's matching host was calculating a CG picture.

"Real gold is not afraid of fire, I have confidence in "Smiling Proud Jianghu", there is nothing to worry about. ”

Lu Chen said confidently: "It's not so easy to follow the trend, not to mention that they haven't even kept up with the real wind, and they deserve to shoot themselves in the foot, let's follow our own steps, don't be led by others." ”

"As for public opinion or something, go your own way and let others say it!"

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