From its release on May 25 to its release in late July, "Veteran" has always been the object of much attention in the mainland film market. Pen % fun % Pavilion www.biquge.info

Even after the strong impact of "Men in Black 3", "Chinatown Veteran" still maintained a steady box office trend, which surprised countless people, even during the extended screening period, the madness of "Painted Skin 2" hit, "Veteran" still drew an extremely stable and beautiful box office trend chart.

"Veteran" itself is a 2D movie, and it is not shown in any 3D theaters and screens, and the number of screens in Chinese theater screens, 2D movies is much higher than 3D!

In addition, the three companies of Guangguang, Huayi, and China Film have joined forces, and the investment in publicity and marketing is more than that of Shen Lin's previous two films combined!

Especially in the propaganda in the traditional media.

There is another aspect that is also more invested, that is, the word-of-mouth marketing of "Chinatown Veteran" on the Internet.

As we all know, there are many factors that affect the reputation of a film, the audience and the media are the most important aspects, and public relations can also play a role.

Entering the era of self-media, every film and television company has long had a clear concept, and the reputation of commercial films is triggered by marketing!

Marketing itself is not a derogatory term, this is what a large-scale movie must go through, and the first element of word-of-mouth marketing is that the quality of the film itself must be excellent, and it must be recognized and even welcomed by the majority of the audience.

In this regard, "Veteran" has no problem at all.

From the beginning of the release to the final downgrade, the score of "Veteran" on Time.com has always remained above 8.6 points!

Even Douban's score is above 7.8 points!

No matter how you look at it, "Veteran" has fought a beautiful word-of-mouth marketing battle, which directly brings about the super stable box office trend of "Veteran".

From the first weekend to August 23, "Veteran" was finally released after 90 days, and the final box office data of the movie was 2 billion and 7.25 million!

This number, like countless absent air, instantly spread throughout the world's film industry, including Hollywood!

Two hundred million seven hundred fifty thousand! Huayi's Wang Zhonglei sat in the office and was silent for ten minutes, he knew that he would have one more reason to be attacked in the future, perhaps in the deepest part of his mind, he also faintly regretted it, if he had accepted Shen Lin at the beginning, would such success belong to him?

But he won't tell anyone, and he won't admit that there is a moment when such thoughts appear, but will only firmly follow his own path and let "1942" clear all doubts and attacks.

Two hundred million seven hundred seventy five thousand!

When Wang Changtian saw this number, he almost woke up laughing!

His judgment was not wrong, Shen Lin is really a talented young director!

Two billion seven hundred and twenty five thousand, Xiao Wang, who was on vacation in the Maldives, suddenly wanted to fly to the capital to have a good talk with the young director and talk about how to achieve great things together.

Two billion seven hundred and twenty five thousand! The eyes of the two big men of China Film are almost out of laughter!

Two hundred seventy seven million two hundred fifty thousand! Wang Jinghua's office heard the sound of hard objects falling to the ground, and the secretary could see an ashtray rolling on the floor through the half-open door.

Two billion seven hundred thousand two hundred and fifty thousand! Lin Gengxing, who came out of the set of "Di Renjie's Heavenly Empire", immediately received a movie invitation, and the other party offered him a new salary of 8 million! You must know that Chen Kun's salary is only 5 million now!

Two billion seven hundred and seventy two hundred and fifty thousand! The final mainland box office figure of "Veteran" will affect many people, and will directly change the fate of some people, the most significant being Shen Lin himself.

……

Several people from China Film directly found Shen Lin and officially invited him to direct the "Ghost Blowing the Lantern" series of movies, and offered a huge remuneration of 2000+15.

In other words, if Shen Lin directs this series, he can get a basic salary of 20 million yuan, plus a 15% box office share!

This figure represents not only monetary gains, but also directly reflects Shen Lin's current status in the mainland film industry!

The old planner couldn't do it!

His director's salary once reached 20 million, which has reached the top level!

However, Shen Lin still politely declined Zhongying's invitation.

His plans for the next three years are full, and he really doesn't have time to make new films.

He is interested not only in film companies, but also in countless entertainment and film and television professional media.

No media will miss an opportunity to attract attention!

A director who is only 24 years old has achieved such outstanding results, it is difficult not to attract attention.

The major mainstream media are like making an appointment, frantically reporting and hyping everything about Shen Lin, eager to praise him to the sky.

"It's hard for you to imagine that a child at Shen Lin's age can become the highest-grossing director in the mainland, he is the current director, and he belongs to the future director!"

- "Whoosh Fox News"

"Extreme personal style, outstanding personal taste, outstanding rhythm ability, handy action scenes... No one has ever done everything Shen Lin has done at such an age!"

――"Du Niang News"

"Shen Lin was a seriously underrated director before, a person born for the big screen, only the big screen can reflect his charm, within ten years, he will be the next Cameron!"

――"Pain Xun Entertainment Client"

For a moment, Shen Lindu felt that he had become the darling of all China, but he had finally experienced an era of information super explosion!

He knows very well that once his next film fails, what awaits him will be the verbal criticism of these media!

Take a look at these reports, just entertain yourself, and don't take them too seriously.

The super hit of "Veteran" also brought another effect, the small courtyard where Shen Lin lived was actually surrounded by paparazzi!

Although Shen Lin's first two works were a big hit, the credit of the actor in the first step obviously overshadowed him as a director, and in the second part, the power of the script was infinitely exaggerated, and finally the third part came!

These are the hot spots of media attention, and many false reports have also followed: confessing to a girl at the age of twelve;

At the age of seventeen, he almost committed suicide because of the confusion in his life;

Regardless of whether these things were done by Shen Lin or not, it is really 'thoughtful' to be dug up by the media!

The harassment of paparazzi and gossip seriously affected Shen Lin's normal life.

What's even more unpleasant is that they also compiled a lot of unwarranted past events about Shen Lin and Yang Mi!

That's not all, even Zhao Liying, who was busy promoting "To Youth" during this time, was forced to almost scold!