Tina, who had a mild-tempered temper, was angry and said: "You Mattel is still a big company, do you want to be shameless, do you want to see that our Yili has prospects in the future, and if you reinvest, there is no prospect, and you will default immediately?" John, if Taylor Niljay is here, she can knock you out of the door and sue you Mattel for breach of contract! ”

"Tina, don't be angry, do we dare to expose the scandal of breach of contract in this situation of Mattel? I'm in the process of reorganizing the company, and I'm really tight on money right now, and in February next year, even if I mortgage Mattel shares, I'll have to get $60 million. Pen ~ fun ~ pavilion www.biquge.info but not in order, and now there is not much liquidity, once you go to mortgage, Tina, you also understand...... "John became more and more bitter.

At this time in history, John had not put Mattel in order, resulting in a loss of more than $100 million that year.

It's the same right now, including the rectification method, which is nothing more than shutting down or selling irrelevant or unprofitable businesses, laying off employees, and focusing on Barbie.

It wasn't until next summer that the company came out of the red, and at the end of the year there was a slight profit.

But if you only throttle and don't open source, a company can't last long.

A few years later, John was bleak and stepped down.

What John said is also practical, if Mattel doesn't stop the loss, go to the bank to repay the loan now, and if it dies, it won't pay well, once the cash flow can't keep up, maybe Mattel will change hands completely.

As long as Yili opens, sponsorship comes, and OEM comes, Mattel's cost will drop significantly, and Mattel will not be able to generate a large amount of cash flow for the time being, but as the loss stops falling, it will become easier to offset the loan.

Anyway, his mind was full of throttling thoughts......

That's not the idea, and the two companies won't be working together this time.

Li Mo only knows that Mattel's annual revenue will reach billions of dollars in the future, but he doesn't know the specifics.

Saffman also said that Mattel's embarrassment, although John is rectifying, but for the time being, it is becoming more and more embarrassing. Shefman also said that if it were to negotiate now, it might be easier.

What do you talk about in the business field...... Some jokes.

However, there is one rule, as long as you don't expose the "five-mao mentality" and don't have close ties with politics, you can give charcoal, whether you appreciate it or not, but you can't admit it.

"John, can you go out for a while, and let's talk about it." Li Mo said that if it is Chinese, it is very rude to say this, but Americans, it doesn't matter.

John went out, and after a while Liu Xiangzhong called them in, and Li Mo said, "I can agree to your conditions, but you must agree to our conditions." First of all, the news of the two joining forces is to release a press conference, of course, Yile is hidden behind the scenes, only talking about Yili. ”

This one is to use Mattel's reputation to start Yili's signboard first.

Of course, because there is a 30% stake, Mattel will also benefit, John nodded without thinking about it.

"Secondly, your Mattel's funds must be fully received in February next year, and we must sign strict liquidated damages."

John thought about it and agreed.

"In the end, paper can't contain the fire, sooner or later someone will know that Yile is OEM for Mattel, once exposed, you Mattel must take the initiative to admit that the quality of your original Mattel products is not as good as the quality of Yile products, no matter how many of your own production bases Mattel had at that time."

At present ISO9000 quality management system is just a concept, and it will take several years to become an international quality standard, and each country has its own quality standard system, such as the European EN71-1, the American standard ASTMF963.

First, it is not so important to be strong in Europe and the United States, mainly whether to use physical and chemical testing to prevent some heavy metals harmful to children from exceeding the standard. Yitai has taken the initiative to expand the scope of testing, and all materials are required to be non-toxic, at least not exceeding the standard, which is harmful to children, and at the same time try to be environmentally friendly.

Doing so will undoubtedly increase some costs, but sooner or later Europe and the United States will have to implement the standards of Yile...... It's just that Yile has advanced it by years, or ten.

It was true, but a wry smile appeared on John's lips.

"John, it's hard to see, why do we enforce such a high standard and sell it cheaper? The OEM price for you is even more terrifyingly low? ”

John can understand, the reputation of the production base in the United States will stink, so he simply shut them down together and handed them over to Yile OEM.

Can it be ...... Is it necessary to be subject to others?

He pondered for a long time and said: "Li, we can't agree to this, but we can compromise, once exposed, we Mattel can admit that your quality requirements are stricter than our Mattel, but we can't say that our Mattel quality is not as good as your Yile." As you know, we have a lot of competitors, and if they say that, they're going to make a big deal out of it, and Mattel will be discredited, and it's going to be even more serious. We are partners, and if Mattel collapses, it will also drag down Yili. ”

Will the collapse of Mattel drag down Erie?

But in the past few years, Yili has indeed used Mattel to further develop the brand.

"Okay."

The two reached out and shook hands.

Determine when the respective funds will arrive, and then the details will be discussed.

Yili will open on December 1, but as Li Mo's funds gradually arrive, one or two American companies will be merged next month, which is also to be discussed today...... At the same time, we began to recruit workers and carry out trial production, so that on the day of opening, there must be a product on the market.

Advertising, model runway, production, funding arrangements, etc.

In the morning, everyone only talked about the main scope, and some talked about it, and it was not good to talk about it until tomorrow, but Li Mo went back, and the main bottom line was negotiated, and then it was handed over to Sun Hongqi and Tina, and they were asked to negotiate the details with John's team.

At the end of the morning's negotiations, John and Li Mo hugged each other, although some of the conditions put forward by Li Mo were suspected of Yile and Yili stepping on Mattel's upper position, but overall, Li Mo's request was not excessive, whether it was funds or momentum, it was also helping Mattel.

"Li, I have heard some rumors in China that they are your best partner, and it is true."

"John, this is our ancient Chinese tradition, not called a zero-sum game, but a win-win game."

"Win-win, I like it."

"Let's go to Yile for dinner, and by the way, I'll take you to Yile."

"Okay," John immediately agreed, this is also his main goal, he has sent people to visit before, but he has not personally visited, Yile company's OEM is his main strategy to reduce expenses, can not ignore it.

They all got into the car.

The scope of this area is too vast, and the magic capital even demolished four villages in order to make way for the two companies.

After getting into the car, the little fat man asked, "Li Mo, you seem to be negotiating?" ”

"It's not just about negotiating, it's about the future of Yili, and the other partner, a large American toy company, has invested in Yili together."

"What's on those maps?"

"It is the city where Yili wants to invest in direct sales stores in the future."

"So many cities?" The little fat man didn't know how much money he had to invest in this outlet store, so he thought it was slightly bigger than his father's noodle shop.

Li Mo smiled: "That's the plan for future development, and the funds are insufficient at the moment...... Du Zhengwei, not your father's noodle shop, every outlet store is on the most prosperous commercial street in a big city, even if it takes out a loan, the cost of each outlet is millions of dollars, some as high as one or two million dollars. ”

It is also worth it, not only to increase the price of Yili, but also to easily support the monthly bank payments of these stores just by the profits taken by the distributors and retailers. The negotiated strategy is to take out a loan for 30 years, and after 30 years, the appreciation of these shops and the value of these shops themselves are astronomical.

"Wow, how much does that cost?" Yuan Guobin exclaimed.

"That's the future, and all that's there is now is the shops on the last map...... Arrived, get off. ”

It's just time for Yile to eat.

Cheng Qun was interning, and he came up from afar and said, "BOSS." ”

"Well, I heard Huang Tairen say that you did a good job." Li Mo complimented.

Huang Tairen and Zhou Guoqing, as well as Zhou Guoqing's American wife, also greeted him.

"BOSS, have you negotiated the opening time of Yili?"

"December 1st."

Not too slow, not too fast.

Li Mo greeted other senior executives of Yile one after another, including the two assistants invited by Liu Xiangzhong from Xiangjiang.

"You are busy," Li Mo said, and then took the little fat man and the three of them to search in the crowd of eating, and finally found a few of his old watches, and Li Mo walked over.

The elder asked: "Xiao Mo, how many shares do you occupy in this, why do the leaders of the company treat you respectfully every time I see you coming?" ”

"Big cousin, is your salary rising again now?"

"It's up."

"Why is it rising? Technology is gradually catching up. No matter how much I have shares, if I want the company to not have all kinds of shortcomings, I must be fair, and I have to be able to get as much salary as I can. Including me taking some toys from the company, I also have to keep the bill and pay. What I can take care of is to let American technicians guide you more often, and from the beginning, I also deliberately let the company's people keep an eye on you, strictly supervise you, and force you to improve your skills. The technology has improved, and the salary will be more and more in the future. ”

"Xiao Mo, we were punished miserably by the company." The second elder of the second aunt's family said.

"Punish it, just like the eldest brother-in-law, if it weren't for my eldest brother-in-law, the company would have been fired a long time ago," Li Mo said that the eldest brother-in-law is the eldest cousin-in-law, the husband of the eldest cousin of the second aunt's family, and both husband and wife work in the company. However, the eldest cousin and the eldest cousin-in-law were both pregnant and took maternity leave to return to their hometown. The company has relevant insurance, and there are some subsidies during maternity leave, which is also humane.

Li Mo said again: "When my cousins grow up, I will take care of them, what is the penalty of this money?" But if you don't want to be fined, you have to work hard and concentrate yourself. ”

A few old watches were speechless.

Li Mo said so, so he had to continue to punish.

After eating, Li Mo took John and his party to visit again, after such a long time of running-in, the first batch of workers have been more than a year, and all aspects can make John pleasing to the eye. But with the start of the second phase of the larger branch, there will be chaos, but it is better than last year from scratch. At that time, the new and old workers will be scattered and injected into the two factories, and even stop production for three days in advance, and the machinery and equipment will be relocated, so that the division of labor can be further clarified and efficiency can be improved in the future.

Under the leadership of this group of old workers, it will be chaotic at that time, but it will be better than last year, and the run-in speed will be faster.

Li Mo also took John to visit the products manufactured by Yile Company for Jurassic Park.

In addition to the normal dolls of various materials, including movable dolls, as well as various original derivatives, under the prompting of Li Mo, Rong Deke and Yile also deliberately designed some game puzzles, toy cars, and building block set toys.

The game puzzle has been negligent by the two companies, just because as Jurassic Park is about to be released, Li Mo has another memory, that is, the toy sales of "Star Wars" in 15 years reached a terrifying figure of 700 million US dollars, and this year, in the 20 billion toy market in the United States, game sets accounted for almost 12 percent.

The times are different, and the hobbies are different, but no matter what the effect is, let's develop it first.

As for toy cars, it was also simple, Brady went to Ford to negotiate, asked Ford to grant the portrait rights of various cars to Velon Deck, and also demanded that Ford pay a million dollars a year for advertising.

The Ford people almost blasted him out, and several representatives were so angry that Brady took out the contract between Yili and Mattel. Representatives of Ford gradually calmed down after seeing it, and a million was impossible, but agreed to pay Veldek 100,000 dollars a year in advertising expenses. Given the portrait rights and advertising fees, Brady was still unhappy and only signed a three-year contract. Sign again, I don't agree.

After getting the portrait rights, the two companies immediately designed that the dinosaur could also be linked to the car, with the small dinosaur sitting in the car and the big dinosaur sitting in the back of the Ford heavy truck......

It's also an innovation.

John looked at them, his eyes were pensive, but then he thought about it, a little confused, Rong Dirk is different from Mattel, they are new companies, they have no worries, they can go into battle shirtless, they can do whatever they want, and even from the beginning, they were a large integrated toy company, and this did not affect the brand. Although it's a bit messy, but people's souls are outside of toys, which cartoons of Io, as long as which cartoons continue to be popular with everyone, the brand of Rong Deke will grow day by day. Mattel can't, can it let Barbie sit in a toy car? He thought about it for a long time, and he had to honestly throttle money.

Li Mo called the three little fat men outside and said, "What do you see? ”

"It's such a big company," Mr. Yuan said.

"No, you should see two things, one is my old watch," Li Mo said about the relationship between his old watch and him: "They are all my blood relatives and old watches, because there is not enough knowledge to support it, I can only help like this." ”

The three of them all understood this, so Li Mo asked them to study hard in college, and they would also send them to study abroad in the future...... Not only them, but Li Mo himself is also working hard to study, observe and think, otherwise these companies will grow because of their own foresight, but in the end, they will be dragged down because of their talents.

"Another one, there are several presidents and managers in our industry, and Mattel's CEO John doesn't mention it, they are just my partners. The woman is the vice president of Yili Company in the United States, as well as Liu Xiangzhong, the manager of Xiangjiang Tang Fund Company, and the CEO of Yili Company in China, and the two CEOs of Yile Company. ”

"I can see that they are very young." The little fat man said.

Li Mo secretly praised in his heart, the little fat man does have some ability, he nodded and said: "How much income Yili Company has, I can't be sure for the time being, Yile Company has been open for a year, and the backbone of it includes senior management and senior technicians, and the annual income can be more than 10,000 yuan, and the high income can reach 30,000 or 40,000 yuan." ”

"So much?" The three of them were stupid together, think about the average salary in the magic capital, which is high in China, with an average of only a thousand or a hundred yuan a year.

Li Mo said: "They are not high, if the development of Yile company is smooth, the annual income of the two CEOs next year can reach more than 200,000...... It's dollars. ”

"Oh my god." Yuan Guobin shouted.

"They are not high, Du Zhengwei, the foreigner Hao Like who often comes to my house in Chaoshi, his annual salary this year plus bonuses, can exceed one million US dollars."

Mr. Bossake's wife later complained that longtime Cisco CEO Chambers had a total compensation of $19 million in 2015, including $14.5 million in stock awards, which was a mess.

She overlooked an important point, that is, what is a CEO, they are the commanders, marshals, generals, emperors of a company, and their annual salaries are not high, can they do their best? Are they really all living Lei Feng, do good deeds without trying to reciprocate?

Of course, given such a high salary, you must bring the company well, otherwise you will step down. This is also the mystery of Mattel's resurrection every time, Li Mo is humane, try to give Huang Tai time to let them run in and grow, if they don't do well in the future, they still have to step down.

"I have to do things well for me because I have such a high annual salary, which is why I can still be distracted from studying and writing. But if I don't have the ability, I'll drive them away. Where did this ability come from, I learned it from books, but it is dead knowledge, and we must pay attention to observation and thinking, and learn and apply it to obtain this ability. Yuan Guobin, you have to learn from Du Zhengwei......"

The key points are highlighted, don't look at people's fat, Li Mo is optimistic, if he doesn't get it in the future, he will also be a CEO, and he can get such a high annual salary.

Xie Yuhe lowered his head, Li Mo ordered it several times, she couldn't hear it anymore, and Li Mo could even take the initiative to persuade the little fat man to break up with her. She heard it, this was not a compliment to the little fat man, but to her.

In terms of action, she did not deviate, and emotionally, there was a slight "derailment".

If you cheat, you will cheat, go back, not too much, but the little fat man is Li Mo's good friend, and Li Mo doesn't like it. Nothing to do with help...... Li Mo didn't think about anything that would make Xie Yuhe reciprocate.

"You continue to visit......" Li Mo dropped the three of them and gave Liu Xiangzhong a look.

The two walked out of the company and stood on the edge of the Huangpu River, Li Mo asked: "Uncle Liu, how about I put the headquarters in Aomen in the future?" ”