Under the collective effect of various elements, the 'Jinghu Scenic Area' has quickly become an important part of the Chinese tourism map, and is expected to receive more than 10 million tourists in 2017, which will also become a landmark milestone in the history of the development of the scenic spot.

Although the output value of the 'tourism industry' accounts for less than 10% of the economic structure of the 'Ginkgo New Area', the huge employment population and the huge influence caused by the upstream and downstream industrial chain have made the 'tourism industry' one of the pillar industries of the 'Ginkgo New Area'.

In the impression of most people, 'Ginkgo New Area' is a place famous for tourism, but few people dig deep into the real reason for its rise, everyone only knows that 'Ginkgo New Area' is a good place with beautiful scenery and pleasant climate.

More and more people are looking for the 'Ginkgo New District' as the best place to live, and this small city has welcomed more long-term residents, and a livable city that perfectly combines modernity and tradition, nature and humanity has gradually taken shape.

In the comments of many media, the rise of the 'Ginkgo New Area' is a miracle in itself, and perhaps in the history of the development of the Chinese Empire, it may never appear again.

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At a time when all the industries in the 'Ginkgo New Area' were booming, a piece of news was reported by major media around the world, which once again brought the 'Ginkgo New Area' into people's field of vision.

At the end of each year, it is the season for major media and professional organizations to announce various lists, which have always been popular for both professionals and ordinary people.

Industry insiders can see the development trajectory of certain companies in the past year from the changes and details of these lists, and can also judge the rise and fall of a certain industry, which will play a vital role in the strategic planning for the coming year.

As for the general public, it is the layman who looks at the excitement, after all, looking at those super-rich themselves who play tens of billions of dollars. It's like watching a mythical story, and it's quite interesting.

Especially on some lists, some super-rich people have undergone various changes in the past year, some have skyrocketed in net worth, some have lost money, and some have been imprisoned. The story is even more exciting than the eight o'clock soap opera.

Therefore, at the end of each year, the fresh release of various lists will make the public opinion circle and the Internet a lively scene, and also bring a lot of fun to everyone's New Year.

On December 12, Hurun, a handsome guy from England, took the lead in announcing his own rich list, which is also the 19th consecutive year that "Hurun Report" has released a list of China's super-rich.

Although "Hurun Report" was once jokingly called the "Pig Killing List" for a period of time, Xiao Feng and the Xiao family did not feel the slightest nervousness, after all, there is no need to be suspicious if there is no ghost in their hearts.

In this list. Xiao Feng overwhelmed Lin Jian, chairman of the 'Qianxin Group' with a net worth of 260 billion RMB, with assets of more than 50 billion US dollars, and won the throne of the 'richest man in China' for three consecutive years.

The market valuation of $70 billion has made Xiao Feng, who owns 60% of the group's shares, have a net worth of more than $40 billion, and the largest industries under Xiao Feng's name, including the Lakers and Newcastle Club, also provide more than $5 billion in assets.

Since most of Xiao Feng's assets are not publicly listed, all research institutions can only evaluate the 'Jinghu Group' and other industries from the information that can be gathered so far. There is a certain amount of error.

Even so, though. Listing Xiao Feng as the 'richest man in China', probably no one will have any objections, right?

On the list of the richest women, two people from the Xiao family were selected, and Xu Mengyao was evaluated as the richest woman in China with 70% of the shares of 'Mengyao Coffee Garden' and 'Mengyao Coffee Chain Company', and her net worth was assessed at 12.8 billion US dollars. It is ranked in the top 10 of the Chinese rich list!

Hurun Report's valuation of Mengyao Coffee Chain is close to US$4 billion, mainly because all of the company's stores are top-tier commercial real estate located in the bustling areas of Asia's major first-tier cities, and its assets in store value alone exceed US$2 billion. Since the official launch of 'Mengyao Coffee', this coffee chain with the theme of 'luxury coffee' has become a favorite place for gold-collar and super-rich people to appear in their leisure time. A cup of coffee priced at $18 is undoubtedly sky-high for ordinary people, but it has become the norm in 'Mengyao Coffee'. It has become synonymous with the world's finest coffee.

According to the tax records of Mengyao Coffee, in the first three quarters of 2017, the total operating income of its 60 branches exceeded US$100 million, and it is not a problem to exceed US$130 million for the whole year. Among them, the profit margin of 'Mengyao Coffee' has reached an astonishing half, with a profit of 60 million US dollars, which has further increased the market valuation of the entire enterprise.

Because of the uniqueness of 'Mengyao Coffee' and the advantage effect of 'Jinghu Group', the valuation of 'Mengyao Coffee' is somewhat premium, and the price-earnings ratio of 30 times is constantly too high.

Over the years, as 'Mengyao Coffee' has begun to shine around the world, the 3,000-acre cultivation area of 'Mengyao Coffee Plantation' has replaced the Blue Mountains as the origin of the world's best coffee."

In this past autumn, Mengyao Coffee harvested a total of 4,000 tons of dried coffee beans, which is also the third consecutive year that Mengyao Coffee Garden has stabilized the output of this figure.

According to the current ex-factory price of coffee beans of 500 US dollars per kilogram, the value of these 4,000 tons of coffee beans is more than 2 billion US dollars, and the profit of 'Mengyao Coffee Garden' is an astonishing more than 1 billion US dollars!

No matter how the valuation of 'Mengyao Coffee Garden' is lowered, its asset value will not be less than $10 billion, which also makes Xiao Feng's wedding gift to Xu Mengyao the most expensive special gift in the world.

With a net worth of $12.8 billion, Xu Mengyao has become the richest woman in China, and ranks seventh on the rich list, and even she surpasses all the richest women in the world, making her the richest woman in the world!

Another super-rich woman of the Xiao family on the list is Xiao Xiao, who owns 2% of the shares of the 'Jinghu Group', worth $1.4 billion. And 10% of 'Mengyao Coffee' and 'Colorful Sunshine' have brought her a lot of wealth, and the wealth of 2 billion US dollars has made her the first post-90s rich person on the list!

On the list of most of the super-rich people who are born in the 70s, 60s and even 50s, Xiao Xiao, a girl born in January 90, is particularly eye-catching!

In addition, Xiao Qiang, Xiao Dazhi, and Xiao Tao, who own shares of 'Jinghu Group' in the Xiao family, also successfully entered the list, of which Xiao Qiang entered the top 100 with assets of 5 billion US dollars. The other two are also in the top 150!

The 'Xiao Family Asset Management Committee' is also included in the rich list because it owns 12% of the 'Jinghu Group', and even its ranking is very high, ranking 42!

From the personal assets of these Xiao clansmen, it can be seen that the Xiao family has surpassed many families in Xichuan Liu, Jinzhou Lin, Jinshan Ma, Zhong and Xiangjiang to become the richest family in China, and the total value of the assets of all family members is close to 100 billion US dollars, which is even higher than the GDP of many countries!

All of a sudden. The 'Xiao Family' and the 'Jinghu Group' have been pushed to the forefront by this list of rich people, and everyone is quite interested in the rapid rise of the 'Xiao Family' in less than 10 years.

However, looking at the rise of the 'Jinghu Group' and the Xiao family, even the most critical people can't find any faults, and there is no so-called 'original sin' in their wealth accumulation.

Perhaps, the origin of the gold that Xiao Feng took out to start a business is a little doubtful, but the Xiao family is a hidden family that has been inherited for more than 400 years. It is not too difficult to come up with about half a ton of gold.

After all. According to the pre-published collection list of the 'Xiao Family Museum', people can judge that the Xiao family has collected thousands of precious cultural relics in the past hundreds of years, with a total value of more than 1 billion RMB!

If it weren't for the rise of the 'Jinghu Group' and the Xiao family entering the public eye, no one would have thought that in the cellar in the backyard of the Xiao family's old house, in addition to storing the best Xiao family ham and Xiao family aging. There is also a wide variety of artworks preserved.

After the Spring Festival next year, the 'Xiao Family Museum' will be officially opened to the public, and it will become the largest and richest private museum in China, which also makes the legend of the 'Xiao family' even stronger.

The reason why the media and the public do not have much ill feeling about the sharp increase in wealth of the 'Xiao family' is that there is no 'original sin' in the process of development. The Xiao family, represented by Xiao Feng, is keen on charity, which is also one of the most important reasons.

Generally speaking, people don't have too much 'hatred of the rich', people are just dissatisfied with those rich who are 'unkind to the rich'!

Since the establishment of the 'Ginkgo Foundation', in the past five years, members of the Xiao family have donated various donations and materials to the foundation, with a total value of more than 15 billion RMB, which is equivalent to 2.5% of the total assets of the entire family. Driven by the 'Xiao family', the super-rich and celebrities at home and abroad have also donated generously, making the 'Ginkgo Foundation' the most influential charity in China in just a few years.

The open and transparent financial policy of the 'Ginkgo Foundation' has been appreciated by the public, and the various highly targeted projects of the foundation have made the funds used where they are most needed and changed the fate of many people.

For example, since 2012, the 'Ginkgo Foundation' has sponsored 100,000 poor college students to complete their studies every year, and the total amount of grants has reached an astonishing 1 billion RMB. These students who are funded by the 'Ginkgo Foundation' may not be able to have much impact on this society now, and in another 10 or 20 years, these social elites will further expand the influence of the 'Jinghu Group' and the Xiao family.

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Of course, the most anticipated by various media, netizens and the public is the global rich list published by Forbes magazine, perhaps in the minds of many people, this list will be more authoritative!

Sure enough, the Forbes Rich List and the Hurun Report are still slightly different, especially in the details of the asset evaluation of some super-rich, Forbes is more professional.

Based on the evaluation of the assets of 'Jinghu Group' in the United States, Forbes obviously believes that 'Miracle Farm', 'Dream Ranch' and 'Dream Scenic Spot' should be valued at a higher level, which makes Xiao Feng's total personal assets identified as $53 billion, making him one of the top five super-rich people in the world!

In addition, the asset appraisals of Xu Mengyao, Xiao Xiao and others have also been adjusted, but this has not affected the ranking of the Xiao family on the rich list, they are still the richest family in China!

He was elected as the 'richest man in China' for three consecutive years, which made Xiao Feng in the limelight for a while, and Xiao Feng was leading the Lakers to be invincible in the NBA, which further expanded his fan base.

After being accustomed to seeing the image of many rich people as old men who are old, Xiao Feng and many young people of the Xiao family are like a stream of clear water, making the rich list more interesting. Especially Xiao Feng, he is not just a super-rich man, whether it is Newcastle United, the identity of the Lakers owner or the aura of an international basketball superstar, he has a charm that other rich people do not have.

Just like the comment that Time Magazine interviewed Xiao Feng and printed Xiao Feng's portrait on the cover of the English edition, 'Xiao Feng is the gathering point of the merits of the post-80s young people, and his efforts, his luck and his kindness are making the world a better place!'

As a super-rich man, Xiao Feng spends most of his time training and competing, and in his spare time, he stays at home to cook food for his family and accompany his children.

Perhaps for Xiao Feng, huge wealth is not a reason to enjoy himself, but it is precisely because the more he has, the greater the responsibility!

At present, Jinghu Group has more than 60,000 employees, and the operation of the entire group has driven more than 500,000 jobs in the upstream and downstream industrial chains. 'Jinghu Group' is no longer just a toy for Xiao Feng, but is related to the normal operation of hundreds of thousands of families, and the 'Xiao family' is not careless.

Therefore, when Xiao Feng saw his ranking on the rich list in the media, instead of much joy, he was a little worried. Every decision made by Xiao Feng will have a huge impact on many families, so Xiao Feng is cautious about the future development direction of the group.

The fresh release of various rich lists has allowed the public and industry insiders to have more topics to chat about after dinner, and the eye-catching performance of 'Jinghu Group' has further consolidated the foundation and connections of the 'Xiao family' in China.

The announcement of the list is, in a way, a way to enhance its influence, and Xiao Feng and the Xiao family have benefited a lot from it! )

PS: PS: It will be Children's Day in a while, and the little ones are here to wish the villagers a happy holiday and always keep their innocence!