【Chapter 1104】 Getting Better (Ask for Subscription!)

The release of the list of the richest people has suddenly made the super-rich on the list the focus of the media, with their reports everywhere and their huge portraits frequently appearing in newspapers, magazines, websites and television media.

These super-rich people control more than two-thirds of the world's wealth, and perhaps the amount of wealth they increase in a day is a huge amount that most ordinary people dare not hope for in their lifetimes.

Taking Xiao Feng as an example, Forbes magazine assessed his net worth at about $53 billion, which is about $13 billion more than last year's assets, which means that Xiao Feng's net worth is more than $30 million per day on average, or about RMB200 million.

With such a huge amount of wealth, the every move of these super-rich people is naturally the focus of media and public attention, especially at this special time, and the media coverage is naturally overwhelming.

Compared to the simple life of many super-rich, Xiao Feng, an international basketball superstar, is exposed to the media spotlight almost every day, and he is taking the Lakers to the NBA regular season.

Basically, Xiao Feng's figure appears in major media almost every day, and all kinds of information about him are overwhelming, and he is becoming the most well-known public figure in the world together with ******, **** and others.

Since the release of the Forbes rich list, the media that have submitted interview applications to the Lakers' public relations department are no longer limited to the sports circle, and many financial media and mainstream media have also joined it.

Last month, Xiao Feng just turned 31 years old, and under the background of the super-rich who are generally post-60s, his youth and self-made experience in the industrial field have made him more legendary.

For the media, Xiao Feng himself is a huge headline maker, and being able to interview him means that he has a large number of readers, viewers, and huge advertising costs.

In a sense, Xiao Feng's existence feeds many media practitioners, and there are no less than 50 reporters who follow and interview Xiao Feng all year round, and every time there is a special moment, more media reporters will appear by his side.

In the face of the surging media reporters, Lakers general manager Kupchak was naturally overjoyed, and arranged more media interviews according to the actual situation of the team, which is also an important way to expand the team's influence.

In fact, since Xiao Feng joined the Lakers and played in person, the Lakers have overwhelmed the other 29 teams in the NBA and become the most well-known team in the world. In the eyes of many overseas fans who are new to the NBA, the Lakers mean the best team in the world, and this impression will remain ingrained in people's minds.

With Xiao Feng as an owner and star, the Lakers' external promotion work has naturally become extremely easy, and a large number of media will report extensively on the Lakers every day.

Regarding the ranking and net worth on the Forbes rich list, Xiao Feng believed in an interview with major media that these wealth is not actually a kind of enjoyment, but more of a pressure and burden.

The more wealth you have, the more responsibility you have!

"The increase of wealth should be more credited to all the employees of the 'Jinghu Group', and it is precisely because of their unremitting efforts that the group's assets have shown a sharp increase and driven the increase of personal assets!"

Regarding the phenomenon of Xiao Feng's rapid wealth, few media and the public have made some inappropriate remarks, perhaps this is inseparable from Xiao Feng's low-key and humble style, which has established a good image over the years.

After Xiao Feng's interview video was broadcast on the economic channel of Huaxia TV, it also aroused the eager discussion of many viewers and netizens, and many people thought that this was the precursor of the year-end bonus of the 'Jinghu Group'!

According to the data released by 'Jinghu Group' in the first three quarters of 2017, 'Jinghu Group' is expected to achieve sales revenue of 160 billion RMB in 2017, and its profit has reached an astonishing 50 billion RMB, equivalent to about 8 billion US dollars!

This is also an important reason why the outside world values the 'Jinghu Group' at more than 80 billion US dollars, according to the practice of the 'Jinghu Group', once the profit increases steadily, the group's year-end bonus will make all employees happy to welcome the Spring Festival.

For an enterprise with only 60,000 employees, the per capita profit of nearly one million RMB is really an amazing number, Xiao Feng, the boss is not stingy, it is foreseeable that all the employees of the 'Jinghu Group' can have a fat year!

On the Internet, many netizens have made various analyses of the year-end bonuses and benefits of the 'Jinghu Group' over the years, and while they are envious and jealous, they also can't help but complain about their own unit's style of slamming the door.

There is an old saying that 'people are more popular than dead people', and comparing them with the year-end rewards of the 'Jinghu Group' can almost make the vast majority of people in China half dead.

The employees of 'Jinghu Group' have always been the object of envy.

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The sharp increase in media interviews and various vigorous discussions on the Internet did not have much impact on Xiao Feng's life, and he led the team to the NBA regular season step by step, and in his spare time, he stayed at home and cooked all kinds of food for his family.

Of course, occasionally when staying in Staples for consecutive home games, Xiao Feng and Xu Mengyao will also take the children to walk outside, and places such as Los Angeles Disneyland and Marbury Beach have left their happy figures.

For the media, as long as they can photograph Xiao Feng's family from afar, it is enough to have a certain amount of sales and advertising revenue, which is the huge news effect brought by 'super-rich + superstar'.

Xiao Feng's family and even the two dolls are already immune to the flash of media reporters, and they even have a sense of lens in front of the camera, which makes the reporters happy and secretly sigh.

I heard that Xiao Feng, Xu Mengyao, Nini and Yu'er are all high-scoring members of the Mensa Club, which is extremely rare even in the world.

It's just that the two little dolls are still too young to conduct more detailed tests, and people still have no way of knowing the specific conditions of the two children.

Life off the court didn't stop the Lakers, and although the Lakers without Kobe Bryant couldn't find a comfortable feeling in many games, they led the NBA league with a 28-4 record and a win rate of nearly 90%.

After setting the NBA record for winning games for two years in a row, the Lakers have gradually formed an image of the 'invincible division' in the minds of fans and opponents alike, and their performance this season is still sharp.

Of course, in the absence of Kobe, the Lakers need to work harder if they want to win the game, and Xiao Feng, as the captain and the core of the organization, has a lot of responsibility on his shoulders.

Now, 40% of the regular season has been completed, and the Lakers, while maintaining a high win rate, are gradually eliminating Kobe's huge influence and becoming a team that has always emphasized the whole more seriously.

When Kobe Bryant is on the court, often in the most critical fourth quarter, Kobe will basically take over the game, he will take the initiative to take on the task of the last shot with a big heart, and the other players need to open up the position for Kobe Bryant and get better shooting opportunities.

In the two most disastrous seasons after the injury, Kobe Bryant was awarded the title of 'Iron King', but both the media and the public were quite satisfied with Kobe's performance at critical moments.

In terms of personal honor, James is even much better than Kobe Bryant in some places, but in the eyes of many fans, media experts and industry insiders, Kobe, who dares to shoot at critical moments, has a much better status and appeal than James.

Without him, James' fourth-quarter habitual chain syndrome has made people feel several percentage points lower about him, and some even think that James' two championship trophies were won by hugging Wade's thigh.

After Kobe Bryant retired, Xiao Feng didn't want to fully expose his ability in the regular season, so he handed over the game to other teammates to solve, which is undoubtedly the best way to exercise.

Since the beginning of this season, all the starting five Tigers have had the experience of investing in the winning goal, and the two young people on the bench, Zhou Qi and Downs, have also played quite well, daring to shoot at critical moments and growing rapidly.

The Lakers may not be able to break the all-time best record of 75-7 this year, but the rapid growth of young players and the tacit cooperation of core players make the Lakers still stand out in the league.

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At a time when the Lakers are invincible, Christmas is quietly approaching, and this will be the third Christmas battle that Xiao Feng has experienced.

This year, the NBA league still arranged the Lakers' home game against the Cavaliers as the finale of the Christmas game, after all, the two teams were opponents in the finals last season, and there are many highlights of the game.

After announcing his retirement on the 24th, the showdown between the two No. 23 has become the biggest gimmick in the NBA, and a week before this Christmas war, the NBA's official promotional video has been freshly released, focusing on the showdown between Xiao Feng and James, although the positions of the two do not overlap.

Because the Lakers won the championship for two consecutive seasons, the stars of other players in the NBA league were dimmed, and the NBA league had to start advocating the contest between the two No. 23s after Kobe Bryant's retirement.

In the eyes of many fans and professionals, now is also the best chance for the Cavaliers to beat the Lakers, after all, the absence of Kobe Bryant will give the Cavaliers' Big Three a better chance of winning.

As for James himself, after four consecutive Finals victories, he is desperate to beat the mountain that overwhelms him and prove that he is still the best player in the entire league.

Kobe's retirement made James regret it for life, because as a lifelong rival, James never defeated Kobe Bryant in the Finals, which may become a stain on James' career.

Now that the Lakers are without Kobe, the Lakers' phenomenon is much less stable than last season, which gives James and his teammates hope of beating the Lakers and winning the Christmas game.

Therefore, at the time of admission, James's magnesium powder sprinkling ceremony was quite grand, and the on-site commentators at Staples Arena were also very face-saving and said a lot of sensational words.

Standing in the center of the court, through the magnesium powder in the air, James saw a dense crowd of Lakers fans, which has a special meaning for James.

To put it mildly, one of the things that James admires most about Kobe Bryant is that he played for the Lakers as soon as he entered the NBA league, and being in a super city like Los Angeles is a big advantage in itself.

Don't look at the atmosphere of the Quick Loan Arena has always been good, but the stands are just ordinary spectators, where is it like Staples Arena, the stars are shining!

In this year's Christmas War, stars and big names from Hollywood, European and American pop music, Asia and other entertainment circles gathered at Staples Arena to watch how the Lakers led by Xiao Feng won the game.

In the past two years, with the continuous improvement of the Lakers' record, more and more celebrities choose to watch the game at Staples Arena, in order to be able to show their faces in the media, which can be described as well-intentioned!

Once the game started, James' Big Three couldn't help but break down because they couldn't get closer.

Compared with the limitations of the Cavaliers' Big Three, the Lakers' all-round flowering tactics are particularly good-looking under Xiao Feng's brilliant organization, and their smooth coordination has won applause from the audience at the scene and on TV.

Xiao Feng scored 21 points, 23 assists and a 15-double triple-double to lead the team to a 117-105 victory over the visiting Cavaliers and win the Christmas battle.

Although the Cavaliers triumvirate led by James combined to score 86 points, the other Cavaliers had a mediocre performance, which made James disappointed again.

It has to be said that after suffering a series of relentless blows from the Lakers, James even had some doubts about the future of the Cavaliers, after all, he has never been a determined person.

Now James has been in the NBA for 15 years, maybe in another two years, as his physical fitness declines, his dominance on the court will be reduced, and it will be even more difficult to win the championship again!

Will we have to find a stronger team next season to win the championship?

When this thought popped up in James's mind, his head was like grass growing on it, and the more he thought about it, the more he felt that this way would be more secure.

As everyone knows, the reason why James can't win praise comparable to Kobe may be inseparable from his indecisive character!

As the saying goes, 'character determines fate'! )