Chapter 589: It's Amazing!

38.75 million box office + 25.98 million peripheral sales, which means that "A Chinese Ghost Story" created a performance of 60 million+ on the first day, which is already very dazzling for a movie with a film scheduling rate of just over 15%. Pen | fun | pavilion www. biquge。 info

The most important thing is that the 25.98 million peripheral sales are too beautiful, not lost to some popular Hollywood IP blockbusters at all, and the profit will exceed the proportion of the box office share, in the next movie release cycle, the peripherals of "A Chinese Ghost Story" can become a golden hen that lays eggs!

Many of the employees who stayed at Chenfei Media tonight are insiders and deeply understand the meaning, so their cheers and cheers are heartfelt excitement and excitement.

In addition to the box office and peripheral sales on the first day, the audience evaluation of "A Chinese Ghost Story" on the Inspur blog, film and television-related websites and forums was also collected and summarized by the marketing staff of Chenfei Media at the first time.

"The score of Light and Shadow Network is 8.7, and the number of ratings is 1785!"

Light and shadow network is a very famous community website in China, mainly focusing on the recommendation and review of movies, TV and books, and the light and shadow scores largely reflect the evaluation of film and television dramas by some audiences.

This part of the audience is mainly literary and petty bourgeois netizens, so their ratings have no necessarily relationship with the box office of movies and TV series, but only represent a kind of commentary.

It is worth mentioning that the shareholder of Light and Shadow Network is the Light Cinema Line.

As a commercial film, "A Chinese Ghost Story" can get a score of 8.7 on the light and shadow network, which is more literary and artistic, which is undoubtedly commendable, because the members of the light and shadow network are quite picky.

"On the tomato network, 5693 fresh tomatoes, 385 rotten tomatoes, freshness 93.23%!"

Tomato.com is a more popular movie website,Both influence and scale strength are not comparable to the light and shadow network,The evaluation of the film in this website is not reflected by scores,But the audience who likes it will send a fresh tomato (virtual scoring prop),If you don't like it, you will send a rotten tomato。

The number of fresh tomatoes minus the rotten tomatoes and dividing by the original quantity value is the freshness, and conversely, if the number of rotten tomatoes exceeds the number of fresh tomatoes, then the rot degree is calculated - a sign of rotten chips.

A movie that has just been released, as long as the quality is not too bad or too ugly, usually the freshness will be high, but there are only two cases where the freshness can exceed 90% on the first day.

One is that the filmmaker cheated and brushed the tomato, and the other is that the film was really well received!

Whether it is Lu Chen's studio earlier or Chenfei Media now, although they attach great importance to online publicity and marketing, they have never used cheating methods to deceive.

This is Lu Chen's pride!

So without any cheating, "A Chinese Ghost Story" has a freshness of 93%, which is undoubtedly a very exciting thing, especially for the marketing department of Chenfei Media, which is comparable to the publicity effect of millions.

"The Inspur Blog movie score is four and a half stars, and the number of reviews is 25,307!The five-star praise accounts for 86.75%!"

"Feixun movie score 9.1 points..."

There are many professional or unprofessional movie scoring websites in China, and there are only a dozen or so influential and reference values, and the data of these ten or so websites are summarized, and the overall rating of "A Chinese Ghost Story" has reached A+, second only to the highest S-level.

Any movie, even if the audience evaluation data on the first day can reach an A-level, it can be regarded as a preliminary success in the market reputation, and A+ means full word-of-mouth!

And this score, which is calculated by special software, also represents a strong follow-up market potential.

It has the power to influence the number of films in theaters and theaters!

Bang Bang Bang!

When Lu Chen walked out of the office with Chen Fei'er and Lu Xi, the employees who had been fighting in front of the computer all night outside stood up, and they sent congratulations and respect to the boss with neat and loud applause!

"Thank you!"

Lu Chen smiled and raised his hands, signaled everyone to be quiet, and then said, "Thank you for your hard work, I believe you must be very hungry now, right?"

Although it is already 3 o'clock in the morning, in this part of the capital, it is no problem to find a restaurant to eat at any time, especially in the business district and commercial area, where there are businesses that are open all night.

"Tomorrow, no, it should be a holiday today, everyone has a good sleep after eating and drinking!"

"Bonuses for all employees doubled this month!"

When Lu Chen said the last sentence, the cheers in the office area almost broke the glass!

This kind of vigorous and energetic atmosphere basically does not exist in those large companies and large groups, it represents the power of prosperity and strong cohesion!

……

"The box office on the first day was 38.75 million, and the peripheral sales were 25.98 million" - Feixun.com.

"The Rise of New Genres of Domestic Films? Yesterday's Box Office Was Outstanding, Shocking Word of Mouth!"

"A New Record for Domestic Film Peripheral Sales, Hot Selling 25.98 Million!" - Movie Express.

"Fearless of the pressure of Hollywood blockbusters, handing over a beautiful report card on the first day" - Everyday Entertainment.

On April 3, the day after the official release of "A Chinese Ghost Story" in China, a number of website media and newspapers published opinion articles, and even made headlines on the entertainment pages of several major websites!

In today's domestic film market, the box office of "A Chinese Ghost Story" on the first day of 38.75 million is actually not high, and in recent years, films with a box office of more than 100 million on the first day abound, and the box office of 30 million or 40 million has little reporting value at all.

But the situation of "A Chinese Ghost Story" is different from other films, first of all, this movie is quite a hot topic on the Internet, a few days ago, the famous film critic Wang Xiaoxu and Lu Chen's fans had a war of words on the Wave Blog, and it was once on the hot search list on the homepage.

The second is that the investment of this film is only 30 million, and the opponent is the Hollywood special effects blockbuster "Battle of Vulcan", which is currently in the limelight, and the failure of the same type of film "Painted Skin" in front of it, in the case of less than 20% of the film scheduling rate, it can win the first-day box office of nearly 40 million, which is really worth one.

However, the box office of "A Chinese Ghost Story" is not the focus of media interest, but its peripheral sales!

25.98 million!

This data is so glaring that people can't look at it directly, and even make people suspicious.

Many people, including many media reporters, have to ask, is this true?

It's so exciting!

Because "The Battle of Vulcan", which crushed "A Chinese Ghost Story" at the box office, completely lost to this new film co-produced by China and Hong Kong in peripheral sales!

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The first one is sent. (To be continued.) )