The next day.

Morning.

"Zhang Ye, get up. Chenchen pushed him.

Zhang Ye turned over in a daze, "Don't make trouble." ”

Chenchen pushed hard, "Zhang Ye, get up, Zhang Ye, get up." ”

Chenchen's small artificial alarm clock, which is more effective than any alarm clock, Zhang Ye was so swayed that he couldn't do it, so he could only get out of bed with a yawn, and his face was not washed, so he went out to buy breakfast for Chenchen.

Breakfast stalls outside the community.

A lot of people sat at the open-air table for breakfast.

"Yo, Zhang. ”

"Teacher Zhang is awake?"

"Morning, Mr. Zhang. ”

"Brother Zhang, have breakfast?"

The old neighbors and the stall owner all said hello to Zhang Ye and got used to it.

There are a few people who don't live in this neighborhood or pass by here for the first time to eat breakfast, obviously they don't know anything, when they see Zhang Ye walking over unkempt and sloppy, several people are almost scared, one is more dumbfounded than the other, I cǎo, isn't this Zhang Ye! Eat early and meet a second-tier star? Their first reaction is to see it wrong, where have they ever seen a second-tier star go out so sloppily! And who has ever seen such a big-name celebrity eat breakfast on the dirty roadside every day? Is this a TV series or a movie? But why didn't you see the camera, the director? All of them had everything they wanted.

Zhang Ye greeted the old neighbors, and then said to the boss: "Fritters, two bowls of tofu brains, take them away." Then he sat listlessly.

At this time, a reporter who had been ambushed nearby ran over quickly after seeing Zhang Ye, took out a voice recorder and interviewed: "Teacher Zhang, I am from Entertainment Weekly. ”

Zhang Ye's eyelids fought, "Oh, hello." ”

The reporter said: "I heard that the new column "The Voice of the Republic" after you joined CCTV has begun to prepare, but industry insiders and viewers don't seem to recognize it too much, and have raised a lot of questions, feeling that the draft model you want to subvert is wrong and contrary to the laws of the market. ”

Zhang Ye said: "Oh. ”

The reporter said quickly: "What do you think?"

Zhang Ye said: "I didn't see it much. ”

The reporter uh: "Do you have confidence in your new show?"

“…… Make do. Zhang Ye said.

The reporter was stunned: "Ah? What do you mean by improvisation? Don't you have confidence?"

“…… Not bad. Zhang Ye said.

The reporter sweated for a long time, shouldn't it, shouldn't this be Zhang Ye's style, shouldn't you be filled with righteous indignation? Shouldn't you scold two poems? Shouldn't you give everyone the most powerful response in high spirits? What's wrong with you? This is so sluggish today? This is not your style! As a reporter in the entertainment industry, he is quite unaccustomed to Zhang Ye's current attitude of having a match and not caring whether he has a match or not. asked several questions in a row, but Zhang Ye didn't seem to wake up, and he didn't have any fighting spirit at all.

Oppugn?

Criticize?

Zhang Ye is already numb, let alone him, as long as he is a person in this circle, no one can escape this, Zhang Yuanqi is not famous? Is his reputation high? Is his popularity good? But the people who should scold her still scold her every day, and the people who question her are still every day, not to mention Zhang Ye. He was more interested in eating breakfast quickly and getting some sleep before going to work.

……

Morning.

Cctv.

As soon as Zhang Ye led Chenchen to the office area, he heard someone talking, and his voice was still very loud.

Fu Sihong: "20 million are used here?"

Zhang Zuo: "Ugh. ”

Fu Sihong: "As for buying equipment?"

Zhang Zuo: "It was ordered by Director Zhang." ”

Zhang Ye also went inside, "Brother Fu, what's wrong?"

When Fu Sihong saw Zhang Ye, he was also displeased, "Teacher Zhang, you are responsible for the program system, but you have to discuss such a big matter with me, right? The 20 million yuan is all used to buy equipment on the spot, so what about the rest? How does the mentor invite? How to report the air tickets and accommodation of the contestants? There are a series of other expenses, aren't they all blind? Your decision is too reckless!"

Zhang Ye said: "Yesterday you left, I wanted to meet you, but I didn't see you, so I was about to tell you as soon as I came in the morning, this money is essential, and what should be spent must be spent, and it cannot be ambiguous, which is also responsible for the show to the audience." ”

Fu Sihong asked rhetorically, "What about the funding gap?"

Zhang Ye said: "I was about to apply for more from Mr. Jiang. ”

Outside the door, Jiang Yuan's figure appeared, and he seemed to hear an ear, "What are you looking for me to apply for?" Every day when he first went to work, he had the habit of coming to the various column groups he was in charge of below.

Fu Sihong saw that the leader was coming, and immediately said the matter.

Jiang Yuan was also shocked when he heard this, "You want to use all 20 million to buy equipment and do the scene?"

Zhang Ye nodded, "Hmm." ”

"Is this necessary?" Jiang Yuan couldn't understand.

Zhang Ye said: "If you want to ensure ratings, this is a must, and this money can't be saved at all, because what we sell is the gimmick of sound." ”

Jiang Yuan said: "We have ordinary equipment in Taiwan, what is the gap between it and the top equipment?

Zhang Ye shook his head: "When the TV is broadcast, the equipment is different, the sound quality meter and the sound meter are very different in all aspects, I also did my homework in this area last night, so this is also the reason why those equipment are so expensive, Mr. Jiang, if you trust me, you will hand over the program to me, and allocate a little more funds to us, I will definitely give you a column of programs with ratings beyond imagination." ”

Jiang Yuan immediately said: "You have to spend 20 million like this, and how much you give it is not enough!"

Zhang Ye shouted: "Then you can't just let the horses run and not give the horses grazing, the station set us 0." The task of 8% ratings, everyone knows that this number is difficult to complete, if you want to achieve this goal, it must be proportional to the investment, the current investment can be rewarded in the future, and it must be multiplied, but if the investment is discounted, the future ratings will definitely be discounted. ”

Jiang Yuan said: " Yesterday, the news of the new column and the audition registration have been released, you should have seen it, on the Internet, everyone's evaluation is not very high, except for your fans, there are almost not many other people who are optimistic about this show, the response given by the market is not positive, I know, the show has not yet been made, the finished product has not yet come out, how the show is still inconclusive, but the audience's feedback and expectations are generally a signal, I will apply for funds for you again, I am also very difficult here, this is not my sole decision. ”

Zhang Ye was a little unhappy, oh, what you said before I came was very good, what to give me full responsibility, what full support, what wealth, I really got the show out, you have this reason and that reason?

He knows that CCTV has its advantages, that is, it has large resources, but it also has its disadvantages, that is, the organization is relatively bloated, the concept is more traditional and solidified, always seeking stability, always afraid of responsibility, with this mentality to lay the foundation, nothing can be done, all delayed!

Fu Sihong asked, "How much money do you need?" ”

Zhang Ye said frankly: "At least 60 million is needed." ”

Jiang Yuan said as soon as he heard this: "This is impossible, even if the audience responds well, it is impossible to allocate a total of 80 million yuan in the production of zuò fees, and how much is the total budget of CCTV this year, and you alone will occupy so much?" Unless you can sell the naming rights of the program, first get the naming fee and special fee in advance, and with the advertising revenue as a foundation, the funds you want can be gathered, but now the singing programs are generally sluggish, the market is sluggish, and it is not a good place for naming in the eyes of those companies, like some other singing talent shows with good ratings, the naming fee is more than 20 million, and many are 115 million' The price of cabbage', the special fee is even lower, this is the current market situation, even if you win about 20 million titles, it is not enough for the money you request, and there is still a big gap. ”

One or two million?

Is the naming fee so low in this world?

Also, without good programs, variety shows continue to be sluggish, the market is shrinking, and the audience is scattered, so the naming rights naturally cannot be sold at a price.

But what if there is a good program? What if there is a TV program that can sweep the variety show world? Then the naming fee cannot be measured in tens of millions at all! Zhang Ye believes, no, it should be said that he clearly knows that "The Voice" is such a palace-level program against the sky, so he has high expectations for the naming fee, and in fact, he has the idea of this fat meat very early.

Zhang Ye said one by one: "Mr. Jiang, then you mean that the income from the naming fee can be directly allocated to the column group and at my discretion?"

Jiang Yuan looked at him, "Your show hasn't taken shape yet, and the eight characters haven't been skimmed yet, how can you pull an advertisement?"

Fu Sihong looked at Zhang Ye like a layman, "In general TV programs, at least the composition of the team and franchisees and guests must be determined before there can be contact with sponsors and advertisers. ”

Zhang Ye asked, "Is it for us?"

Jiang Yuan said: "Yes, as long as you can bring it, I can make the decision on the naming fee, and all of it will be at the disposal of your column group, but in addition to the naming fee, other income, such as special fees, will be included in the account of CCTV, you can't move this, and I can't move it." ”

Zhang Ye smiled, "Okay." ”

That's what he wants.

If you don't give it a try, I'll figure it out myself!

Zhang Ye feels that this is the time to need his own eloquence, how much money he can bring depends on his mouth, if he wants to really restore and do a good job of the classic column "The Voice" in his world, the production fee must not be bad, otherwise it is better not to do it!