Daytime.

The leader is gone.

The office area of the "Voice" column group is full of whispers.

"Teacher Zhang is really eyeing the naming fee?"

"This hasn't started yet, how can you pull it?"

"Even if it is brought in, it doesn't have much money, not enough for Mr. Zhang's budget to make the money, what will I do then? The rest of the money is not enough to invite a few second-tier stars to be mentors, right?"

"It's the same in Taili, why don't you give us a little more. ”

"Actually, 20 million is really a lot, and the station still gave us the green light, do you see the production fee allocated to other columns, where is the 10 million? It's that Teacher Zhang's ideal program needs to spend too much money, and I don't know who Teacher Zhang wants to invite to be a tutor, a total of 80 million yuan is needed? Isn't it because you want to invite Tianwang Tianhou to be a judge mentor? This level of super first-line star, it's not easy to invite you if you have money, right?"

"What Director Zhang thinks, we definitely can't understand. ”

"Mr. Zhang is also too perfectionist. ”

"I hope this show can be popular, otherwise it will be a big loss after spending so much money. ”

"Alas, it's up to Zhang Ye anyway. ”

Haqiqi and Zhang Zuo are relatively calm, but the editors and directors in other office areas are a little unable to sit still.

……

Office of the Chief Director.

Xiao Wang came in, "Are you looking for me?"

Chenchen snatched Zhang Ye's mobile phone to play games on the sofa, and Zhang Ye said to Xiao Wang: "Yes, Xiao Wang, you help me sort out a list and phone number of large companies that can be contacted, preferably from leading enterprises, such as those who sell herbal tea, those who sell milk, if you don't have one here, contact the relevant departments of CCTV and help me find one, I want to contact the naming rights, hurry up." ”

Xiao Wang responded: "Okay." ”

In about twenty minutes, the list and the phone were taken.

Zhang Ye flipped through the name of the company on it, he was not very familiar with the company profile of this earth, and he didn't know which one was good and which was not, so he simply called one by one.

"Hello, Milk?"

"Yes. ”

"I am the chief director of CCTV's "The Voice of the Republic" column group. ”

"Oh?"

"We have made a new large-scale singing talent show here, and the exclusive title is still in hand, let me ask you if you are interested, I can tell you about the ...... of the show"

"Sorry, we don't need it for the time being. ”

"Okay, forget it. ”

"We'll get back to you if you need to. ”

"Okay. ”

Then comes the next call.

This time, Zhang Ye learned to be smart and began to flicker with his mouth.

"Hey, almond tea?"

"Yes, you are?"

"I'm from CCTV, and my name is Zhang Ye. ”

"Huh, are you Zhang Ye? Which Zhang Ye?"

"It should be the Zhang Ye you think. ”

"Oh, you're calling?"

"Our new program has begun to be produced, it is a set of CCTV Thursday night files, now, the naming rights have not been decided, although there are many competing companies, but we are not very satisfied, because their product image and our program positioning is inconsistent, so someone recommended your company to me, your drink I often drink, very good, I came over to ask if you are interested. ”

"Understood, you wait, I'll ask the leader. ”

"Good. ”

“…… I've been waiting for Mr. Zhang for a long time, I'm sorry, the leader said that we have invested in the advertising time in the middle of CCTV's Friday TV series, and we are not ready to invest in singing programs, after all, variety shows are now in a recession. ”

"That's a pity. ”

Seven or eight phone calls were made in a row.

Zhang Ye's routine is nothing more than one, first report to his home to bluff the other party, and then it is a set of wording that even flickers with babbling, what I think your company is a good company in ten thousand, what is now a heavy opportunity has come to you, if you don't seize it, you will regret it for life, anyway, it is to fool others into bidding for their program naming rights.

But none of them were won!

When I heard that it was a variety show, everyone refused!

In the end, when he was tired, Zhang Ye grunted and drank a jar of water, and he was also very angry, and said in his heart, what is this called, what kind of program is this? This is "The Voice"! The famous "The Voice" is famous all over the world! On Zhang Ye's earth, the naming fee of "The Voice" is an astronomical amount, and where do you beg grandpa and grandma everywhere to pull advertisements, you don't have to go out, advertisers will come to the door one by one, and they are the kind that break their heads! But what about now? Zhang Ye's mouth is about to wear out, people don't even have a company they are interested in, and some companies think that Zhang Ye is a fraud when they hear the phone, so they hang up directly, which makes Zhang Ye not know whether to cry or laugh!

I don't know Mount Tai with my eyes!

You really don't use bean buns as dry food!

"The Voice," which has conquered people all over the world, has ended up in such a field? However, it is not surprising that there is no such program on this earth, and who makes the singing talent show and the value evaluation of singers on this earth different from that of his earth! The emergence of a new thing will always be accompanied by doubts and resistance, because none of them understand it!

But what now?

That's absolutely impossible!

Others don't know the huge value of the naming rights of "The Voice", but it doesn't mean that it has no value, even if it is rotten in his hands, Zhang Ye can't sell it cheaply, that is disrespectful to art and the fruits of the labor of his predecessors, and even if he wants to sell it cheaply, he must sell his own people cheaply.

Own?

That's right!

Zhang Ye suddenly remembered someone, Wu Mo, this is really Zhang Ye's own person, Wu Mo is Wu Zeqing's nephew, the president of Brain Gold Group!

Zhang Ye's eyes lit up, and he immediately snatched the phone back from Chenchen's hand, "Stop playing." ”

Chenchen quit, "Zhang Ye, you give it to me." ”

"Uncle has business. Zhang Ye flipped to Wu Mo's mobile phone number and called.

Toot toot, there were about three sounds, and Wu Mo's high-spirited laughter came from there, "Hahaha, Brother Zhang!

Zhang Ye smiled: "Mr. Wu, are you busy?"

Wu Mole said: "No, I'm lying down with my family." ”

"Hey, you're so idle? That's right, let's come out and sit down, I'll talk to you about something." Zhang Ye is very familiar with him, and he speaks more casually.

Wu Mo didn't say anything, "Okay, then I'll pick you up." ”

Zhang Ye said: "You are a big boss worth hundreds of millions, is it suitable?"

Wu Mo said: "Brother Zhang, you are cold to me, without your endorsement and advertising, brother, I can have today, I will pick you up, it is necessary, we haven't seen each other for a long time and want to make an appointment!"

"Well, what about the entrance of the CCTV tower?" Zhang Ye said.

"Oh, I remembered, you went to CCTV to do a show, Cheng, I'll be there in twenty minutes. Wu Mo hung up the phone after speaking.

Zhang Ye put down his mobile phone and began to prepare the wording, he should have thought of Wu Mo from the beginning, since the brainwashing advertisement, the sales of brain gold have simply jumped like a rocket, from a company that is about to go bankrupt to a leading enterprise of health care products, I heard that now Wu Mo's internal slogan is already the target to be listed next year, the development of the enterprise is extremely rapid, Wu Mo's current value is so high, Zhang Ye doesn't know the specific number, if Wu Mo can buy the naming right, first, to solve Zhang Ye's urgent need and get the funds, second, it is also fertile water does not flow into the field of outsiders, so that the brain gold can be borrowed againThe east wind of "The Voice" is blowing, and the sales volume can definitely double, Zhang Ye, as Wu Zeqing's current undisclosed boyfriend, has no reason not to take care of Lao Wu's nephew.

After settling down Chenchen, Zhang Ye said hello to Haqiqi in the office area and asked her to help take care of the child, and then went out to meet Wu Mo.

……

Under the TV tower.

The two met.

"Brother Zhang. ”

"Mr. Wu, see fat?"

"Hi, eat these days. ”

"Let's go, let's talk in the car. ”

"Okay, find a café. ”

got into Wu Mo's new high-end car, and the car drove.

Wu Mo said while driving: "Say something." ”

"Cheng, then I'll get straight to the point. Zhang Ye smiled: "I don't know if you have a deep understanding of advertising projects such as naming rights of TV shows. ”

Wu Mo blinked, "Naming rights? What don't you know? Didn't our brain gold start with overwhelming advertising?"

Zhang Ye said: "Then it's easy to say." ”

Wu Mo said happily: "What? You want to pull the title of your new show? Then what's the problem, how much is it, what is your word, your brother Zhang's show must not be wrong!"

Zhang Ye smiled, "You promised too early, I will build yì you listen to me first, I want to pull you in, but the naming fee of my new column is less than 100 million and will definitely not be sold." ”

Squeak!

The car suddenly hit the brakes on the auxiliary road!

Wu Mo was dumbfounded and said, "What?

Zhang Ye cleared his throat, "One hundred million." ”

Wu Mo was about to cry, "Brother Zhang, I don't read much, don't fool me, what kind of program are you doing? It's an advertisement for the news network, and there is not 100 million, right? I seemed to have a look at the news yesterday and said that you did a singing talent show with CCTV? Am I not mistaken?"

Zhang Ye said: "That's right. ”

Wu Mo said: "Singing programs, the shape is not ideal now, right? As far as I know, it is generally an exclusive title sponsorship of 10 million and 20 million, of course, I know that your program is definitely different from them, and they can't compare with you, but 30 million is about the same." ”

Zhang Ye shook his head, "Far from it." ”

Wu Mo still trusted Zhang Ye very much, and said, "I know you won't say this for no reason, tell me what the situation is." ”

Zhang Ye said: "Regarding the technical problems and market problems on the show, I said that you can't understand it, let alone you, even insiders don't know anything about the market, what I can tell you now is that this new program that no one else is very optimistic about, there will be a number in the ratings that you can't even think of, you buy the title, don't say 100 million, 200 million is definitely not a loss!"

Wu Mo: "How many ratings can there be?"

Zhang Ye: "You can think boldly. ”

Wu Mo: "0." 9%？”

Zhang Ye: "You can still be bold. ”

Wu Mo: "1. 3%？”

Zhang Ye: "You can be more daring." ”

After holding it for a long time, Wu Mo let go and said, "Is it possible that you can still go to 1." 6%？”

Zhang Ye smiled: "I want to say 1." 6% might just be the lowest rating for just getting started, can you believe it?"