106 Thirty-two provincial stations broadcast

"Do you want to put a promo on TV?"

After Fang Jing received Yu Dong's news, he was immediately surprised. Pen × fun × Pavilion www. biquge。 info

You know, TV is the most important position in the entertainment industry. Although the development and popularization of the Internet nowadays, young people are inclined to use the Internet to watch videos and listen to music.

In addition to young people, there are also middle-aged people who account for nearly half of the society, and are accustomed to watching TV dramas or movies.

Therefore, the advertising fee required to advertise on TV stations is the most expensive of any advertising channel.

What's more, these middle-aged people control 80% of the society's finances and occupy all the most important positions in society.

Their influence is definitely the greatest.

Fang Jing immediately realized that Yu Dong had now used his promotional video as a last resort.

It seems that the situation that Star East is facing now has reached the most severe crisis juncture.

"It seems that my promotional video, the strength is recognized."

"And, maybe you can take advantage of it."

Fang Jing is now an entertainment coin is gone, his thirst for money is incomparably huge, and his confidence in his works is even more dead.

A movie, even if you buy a script, you can't make it.

If you want to truly express your work perfectly, music is absolutely indispensable.

The song "The Story of Time" that he simply sang had an impact on the trailer as much as the content of the trailer.

When the film is finished, the corresponding soundtrack must be purchased from the system. At that time, the entertainment coins needed must be a large amount.

He believes that if the trailer is really put into the TV station, it will definitely have a good effect.

In addition, now that Star Oriental's stock has fallen to the bottom, maybe it will be better to start now.

With this intention in mind, Fang Jing silently went to open a trading account.

When the trading day opens, buy Star Oriental shares.

Although his money was spent when he started the studio, the upfront investment of five million in the movie, after the trailer was filmed, there were still two million left.

Fang Jing is not a very well-behaved person, and he has already paid attention to these two million. Although there is a suspicion of misappropriation, if the trailer is on the TV station, Star Oriental stock will still fall. Then the only thing waiting for Star East is bankruptcy, and the movie can no longer be filmed, and the upfront payment will become redundant.

What's more, Fang Jing is full of confidence in this.

Whether the trailer is good or not, you can see it immediately after it is on the TV station.

At noon the next day, the trailer was edited into different highlights, and it was officially on the TV screen during the advertising time of 32 provincial TV stations across the country.

This is definitely a big deal that shocked the Chinese film industry, you must know that in addition to special giant movies, this money will be invested in broadcasting advertisements on TV stations. There are almost no movies that will put money into TV commercials.

Not only is the advertising cost high, but also because the age group of audiences faced by TV stations has almost no habit of watching movies for consumption, which cannot bring box office returns.

But now Star Oriental is not pursuing the box office, but the recognition and trust of the people, which is related to the life and death of the entire Star East.

What's even more amazing is that this movie only has a trailer, and this movie is also a trailer shot by Fang Jing, a completely rookie director who was ridiculed by the film industry as a madman.

Huaxia's television stations are divided into four levels: counties, cities, provinces, and central governments, all of which are under the jurisdiction of the National Entertainment Administration.

At the same time, entertainment companies that have achieved first-class ratings also have quality funds to establish television stations.

Appearing on all provincial TV stations in the country can be imagined how huge it is. As an entrepreneur, Yu Dong was able to take Xingdongfang to this part, and his courage was impressive.

This may also consume the last resources of Star East, and the National Entertainment Administration must have provided some convenience for Star Eastern, a national enterprise, otherwise it would not have been possible.

After all, there are 32 TV stations across the country that have appeared on the trailer of a movie, and this kind of largesse is the only one in the film industry.

The trailer, which was cut into four segments, was broadcast on various TV stations and different advertising periods, almost like flyers, filling the entire TV series, which can be seen no matter which channel it is tuned to.

On Saturday, just after lunch, it's a rare time to rest for busy people.

The pillar of the family, Lao Wang, who is over forty years old, is used to watching the noon news.

I was about to leave the chair and go back for a nap.

But suddenly, the usual milk advertisement was gone, and a piece of music sounded.

Lao Wang was immediately attracted by this singing, turned his head to look, and saw a movie.

"Mom, I'm going to take the test again."

"Chinese heroes can even drill under other people's crotches."

In an instant, Lao Wang's nose was a little sour, and he resounded the years when he had just walked out of the countryside and came to the big city to work hard. How many times have I drilled under other crotches, and how many times have I regretted that I didn't insist on taking the university entrance examination in the first place.

But looking back at my son, who was full of food and wiping his mouth, he still felt lucky in his heart.

In the afternoon, the art teacher, who had just finished teaching the students, turned on the TV.

It happened to be that scene.

Wang Yang was shouting the end of his youth in the rain, listening to "The Story of Time". The teacher suddenly remembered his youth, the rainy night that everyone had experienced, said goodbye to the person he loved the most, ended his youth, and truly grew up.

When the ad ended, he suddenly remembered that he hadn't bought a movie ticket since he left that person.

"Fang Jing."

He has been immersed in his work and has not paid attention to the news of the movie for a long time, but he deeply remembers this name.

In the evening, on a wooden round table in a rural area, my son had just returned from the construction site, and his mother's leg was injured and the mud in the field.

After eating in silence, the only dilapidated television set in the house was turned on.

That ad appeared again on TV today......

Actually, it was a clip from a movie......

At lunchtime, they saw it, and then they saw it again. The son suddenly burst into tears, turned to his mother and said, "Mom, I want to take the test again." ”

My mother silently took her clothes out and washed them, and came back later than usual, with many more envelopes in her arms.

"Son, don't go to the construction site tomorrow, let's take the test again next year."

The son was already lying on the bed next door, and the figure under the quilt was sobbing.

There was also a late night, at the top of a tall building, and a boss who was the last to leave work.

saw the TV on the corner of the office, Meng Xiaojun held the American dream but was unemployed in the United States, and returned to China to realize his dream.

He seemed to see himself, and when this section was over, he repeatedly searched for the TV station, wanting to see other clips.

Finally, he saw Cheng Dongqing's grand speech, telling everyone what is called an enterprise and what is called an entrepreneur.

took a deep breath and couldn't help but sigh: "The motherland is the real parent." ”

"No matter how good it is outside, it is not as good as at home."

His hands were clenched into fists, and his eyes seemed to have an extra spirit.

At the end of each short segment, the last large subtitle reads.

"To youth, to our glorious years."

"This story is based on the story of the founding of a national enterprise and Star East."

"Director: Fang Jing."

The trailer was cut into four segments for commercials, each with these three lines of subtitles added at the end.

Thirty-two television stations broadcast at different times for two days and 48 hours.

Let everyone once again recognize Fang Jing, and once again recognize Xingdongfang.