【Chapter 484】 A feast of food
This time, the Xiao family's investment conference involved a wide range of products, basically including Xiao family farm, Jinghu ranch, Xiao family food and all kinds of ingredients and fruits that can be produced in the Jinghu area, which can be described as dazzling!
To this end, the Xiao family also specially printed a set of investment brochures, which printed exquisite pictures, detailed descriptions and quotations of various fruits and ingredients, and distributed them to every guest.
All the photos of this set of investment brochures were taken by Xiao Feng himself, and the Xiao family used coated paper printing at any cost, so the whole manual is closer to a beautiful picture album.
After many guests got the investment brochure in their hands, they found that it could be collected as a souvenir, and the beautiful scenery of Jinghu Lake and the mouth-watering food in it were amazing!
"Xiaofeng, if this set of investment brochures is fine-tuned, it can be published as your photography portfolio!" After flipping through the investment brochure, Fang Tianpu said to Xiao Feng with a smile: "Such a boutique photo, just put on the investment brochure, it seems a bit overkill!"
It is no secret that Xiao Feng studied photography under Xue Husheng, and it is also a well-known fact that Xiao Feng's works are placed on public display at the Photography Association's annual photography exhibition. However, Fang Tianpu didn't expect that Xiao Feng would put his photo on the investment brochure so extravagantly, which was really atmospheric.
"Photos, it's good that someone appreciates them, it doesn't matter who it is!" Xiao Feng waved his hand and said, "As for the publication of the book, let's talk about it after I become a master in the future!"
In fact. After the exhibition of his works, Xiao Feng received invitations from many publishers to publish books, after all, Xiao Feng's technology was there. He can be regarded as a leader among young photographers. What's more, Xiao Feng is a close disciple of Master Xue Husheng, and he is also a super-rich man and a popular star on the Internet.
However, Xiao Feng declined all invitations, he was not the same as ordinary young photographers. It is necessary to use various business means to support the family.
In addition, Xiao Feng felt that his photography skills needed to be improved. Maybe after he becomes a master like Xue Husheng, he will consider publishing a collection of photographs.
"Yes!" Fang Tianpu thought of Xiao Feng's current net worth, and also understood Xiao Feng's thoughts, so he nodded yes.
Today is approaching Xu Mengyao's due date. She was admitted to Ginkgo Hospital to give birth, but Xiao Feng still ran to the school next door to the hospital to see the situation of the investment conference.
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When Xiao Feng and Fang Tianpu were sitting and chatting in the last row of the small auditorium, Xiao Tao, Xiao Qiang and Xiao Dazhi took turns to speak on the podium of the auditorium, introducing the various investment policies of the Xiao family this year to the guests on the scene.
Fang Tianpu has reached an agreement with the Xiao family that the quota of 'Xiao's wine' in 2012 is 100,000 bottles, which is equivalent to one-tenth of the output of Xiao's winery, so he doesn't have to care about the progress of the investment conference.
Now Fang Tianpu is very glad that he was the first to promote it in the column of Haizhou Radio after eating all kinds of top ingredients sold by 'Jinghu Agricultural Products'. Although this is nothing more than an unintentional move. But it is precisely because of this that the Xiao family's good fate has been formed, and their industry has taken off!
In the past few years, Fang Tianpu has used his influence in Haizhou and even the Yangtze River Delta food circle. A wine trading company was established to import mid-range wine from California for domestic sale. Thanks to the gradual heating up of the domestic red wine market, Fang Tianpu's red wine company can bring him nearly 10 million RMB in profits every year, which also makes his family life worry-free, so that he can work as a radio host and food expert so nourishingly, and live a leisurely life.
And from New Year's Day this year. Fang Tianpu began to sell 'Xiao's wine' to California, and sold 30,000 bottles in just half a year. The profit brought is much higher than the previous sales of 300,000 ordinary units in China!
The Xiao family's wholesale price for 'Xiao's wine' is 998 euros, while Fang Tianpu's price from the California terminal wine merchant is 1,498 euros, with a difference of 500 euros. Even after deducting taxes, logistics costs and labor costs, Fang Tianpu can still make a net profit of 200 euros from each bottle of 'Xiao's wine'.
In this way, Fang Tianpu earned 6 million euros in the first half of this year just by relying on 'Xiao's wine', which is about more than 5,000 RMB!
It can be said that Fang Tian's ordinary guò 'Xiao's wine' has jumped from the middle class in Haizhou to the rich class, which makes him feel a lot of emotion!
If next year's quota reaches 100,000, Fang Tianpu can be regarded as being able to occupy a place in Haizhou's high-end business district, and he can add a title of 'Mr. Fang', not just like now, people call 'Mr. Fang' for some face, and 'Lao Fang' for not giving face!
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At the investment conference, 10,000 tons of watermelons that were about to ripen became the first product to be openly bidd, and fruit dealers from various provinces enthusiastically bid, and it didn't take long to digest the seemingly huge amount.
Because of the short ripening period and high yield of watermelons, the Xiao family naturally cannot sell them through supermarkets and counters, after all, the pressure on logistics and sales staff is too great. For this reason, the Xiao family lowered the price a little and wholesaled all the fruit merchants at a price of 5,000 yuan/ton, which saved a lot of trouble.
For the Xiao family's watermelon still maintains such a high price, the fruit merchants did not make a fuss, after all, the wholesale price of peaches in the Xiao family's farm can reach 28 yuan per piece, and 5 yuan a kilogram of watermelon is not outrageous.
In addition to watermelons, the Xiao family also specially put a series of high-quality fruits such as 5,000 tons of bananas, 500 tons of blueberries, 300 tons of strawberries, 100 tons of cherries and so on to the fruit merchants present this time, so that the fruit merchants were satisfied!
After all the fruits are sold out, the next time is for the restaurants to compete for the quota of various ingredients, which is also a ** of the investment conference.
In fact, before this, the representatives of each restaurant had already submitted various information on the supply demand to the Xiao family, from the type, quantity and quality requirements of the ingredients, etc., the staff of the marketing department of the Xiao family farm also worked overtime to make statistics, and finally made a quota allocation plan!
Today's investment conference is just to announce the quota allocation results, in fact, everyone knows it!
For the representatives of the restaurant, there are several products that are the most important, including Xiao's ham, black pork bones, local chicken, local duck and so on, which are the basis of the restaurant's cuisine.
According to past experience, these Xiao family's specialty ingredients are the best ingredients for making broth, as long as you can make a good pot of broth, it is like a tiger with wings for the chef of the restaurant!
In the coming year, Xiaojia Farm needs to provide 4 million poultry, 40,000 local black pigs and 10,000 Xiao's ham to 400 restaurants!
Don't look at such a huge amount, but the quota allocated to each restaurant is not very large, and many restaurant representatives are also a little unsatisfied, but in this case, it is good to get the quota.
The next highlight is aquatic products, especially cold-water fish, freshwater shrimp and Jinghu carp, which are products that many restaurants attach great importance to.
You must know that many restaurants rely on these high-quality aquatic products from Xiaojia Farm to cook some signature dishes, which has greatly increased their turnover.
When the quota allocation of aquatic products is completed, the next allocation of poultry eggs, vegetables and other ingredients makes the atmosphere of the scene much easier, after all, the output of these two ingredients is extremely high, even if it meets all the needs of each restaurant, there is still a slight leftover.
However, everyone knows that these are just appetizers, and the next quota allocation can be regarded as the climax of the entire investment conference!
The top beef of Jinghu Ranch and the Jinghu hairy crab of Xiaojia Farm are two of the most famous top ingredients in Jinghu area, and they are also important weapons for Xiaojia Farm to dominate the domestic high-end catering market!
Today, the inventory of Angus black cattle in Jinghu Ranch has exceeded 30,000, and according to the information given by the ranch, 12,000 Angus beef cattle will be slaughtered this year!
More than 10,000 cows is a drop in the bucket for hundreds of restaurants, and although its price is as high as 60,000-10,000 RMB/head, it still can't stop the enthusiasm of the restaurant representatives.
Especially some Western restaurants, they hope to get top steaks to fill the façade, and even offer prices to the Xiao family at any cost, just hoping to get more quotas.
The beef from Jinghu Ranch is broken down in Ginkgo Village and then sold to restaurants according to each part, so that Chinese and Western restaurants can be regarded as taking what they need.
In addition to 'Jinghu Beef', Xiaojia Farm's signature - Jinghu hairy crab is also the most enthusiastically sought after, because it has already had a huge influence among domestic foodies.
This year, Xiaojia Farm's Jinghu hairy crab production is expected to be 6 million, which is more than seven times higher than the 800,000 crabs in the first year. But even so, it was divided up by hundreds of restaurants in a very short period of time, and the price was staggering!
Many restaurants with deep pockets even made payments to the account of Xiaojia Farm on the spot, in order to be able to get the Jinghu hairy crab as soon as possible after more than two months!
In a slightly fanatical atmosphere, the Xiao family's investment conference finally came to an end, and tens of thousands of tons of various ingredients, vegetables and fruits were returned to their owners.
At the investment conference, Xiaojia and merchants from all over the world signed a total of more than 3 billion RMB order contracts, which will also become the main production scale of Xiaojia Farm and Jinghu Ranch in the next year!
After more than two years of development, the supply of food ingredients in the Jinghu system has finally broken through the geographical limitations and realized the nationwide distribution, which is a very good result for the Jinghu system.
The grand occasion of the investment conference was also faithfully recorded by the media present, and people never thought that the trade of agricultural products would be so hot and large-scale!
Food Extravaganza, True to Its Name!(To be continued)
ps:ps: Happy weekend folks!