Chapter 122 Supermarket Operations
When Dong Qiang and Ma Xuewen finalized the matter less than a week later, on the edge of the shoe city, another building opposite the shopping mall was bought by Dong Qiang, and Ma Xuewen almost on the day he signed the contract, he had already let the construction team start to station, and everything must be in front of the other party! Only in this way can he lead the nose.
In a place like Y County, one of the two supermarkets will definitely die, because the current population and consumption power are obviously not enough to support the two, so whoever dies depends on which one is fast enough and the discount is greater! After all, the people recognize the affordability.
When the Dong family's supermarket began construction, in the office on the fifth floor of the original shoe city, Zhang Heng was looking at a stack of texts in front of him, and now the Shengshi company has only opened a Di bar and a hotel in Y County, and the situation of the Di bar is needless to say, now it can be described as a depression, and the situation of the hotel is not much better.
So Zhang Heng is now full of pressure, if he messes up, it is a trivial matter if his job is not guaranteed, after all, the company has smashed so much real money, he has nothing to say, and he has lost a lot of money, and he will definitely be held accountable.
Since the development of Shengshi Company, although Zhang Heng has only been responsible for two projects, there is no doubt that these two projects have made enough profits, but the boat capsized in the gutter of Y County, and it was difficult to move forward!
"Manager Zhang, the building opposite us was acquired by Dong Qiang, and now it is under construction, and three construction teams have been invited, it seems that a supermarket is also going to be built!" At this moment, a man in his twenties suddenly walked into Zhang Heng's office, and said with a hurried face, What is the situation in Y County Now The employees of Shengshi Company here are very clear, so they will behave like this.
Zhang Heng put down the text in his hand when he heard this, he thought about this, but he didn't expect the other party to be so fast, and according to this kind of construction progress, it must have been completed earlier than them, and the supermarket could also open in advance!
They lost the opportunity again in this battle, obviously they had the initiative, but the other party's reaction speed was too fast, almost what he did, the other party did it, and there was no hesitation, if Di Bar and the hotel opened, Ma Xuewen then followed up to let Zhang Heng fail miserably, then he didn't have any worries about the supermarket!
There has never been a concept of supermarkets in Y County, of course, what they have to do is not shopping malls and large supermarkets, after all, there is a department store opposite, which is equivalent to seeking a dead end, so Zhang Heng plans to find another shortcut, mainly selling small items, and cheap clothes and shoes, and supermarkets are no different from normal large supermarkets.
This is not at all in conflict with the department store, not because Zhang Heng is thinking about the department store, but because he knows that if he really wants to fight against the other party, he must be the one who will be miserable! After all, the scale of the shopping mall, the products, and the number of stores are there, how many people have more choices not to go, and come to him, a place with only five floors and an area twice as small as a department store? The most important thing is that Dong Qiang has already tied the shopping mall and all the businesses under his name.
Needless to say, if you want to open a shopping mall in Y County, you have to see whether the people recognize it! So Zhang Heng is not so troublesome, he directly opened a supermarket, as long as he occupies a part of the market, and when Y County attracts investment, he can even sell this building at a high price, which can be regarded as making up for the loss of Di Bar and the hotel.
"Let them do it, don't worry about it, let's go according to the plan. Zhang Hengyun said lightly, he didn't care about Ma Xuewen and Dong Qiang's actions at all, maybe he would lose otherwise, but it was absolutely impossible for the supermarket to lose!
In the blink of an eye, a month passed quickly, and within this month, Dong Qiang's supermarket had been completed and ready for business! Until now, Dong Qiang was still a little vague, and he didn't know what the meaning of the supermarket was.
"Xuewen, you said that we also sell vegetables? Huimin Market has been in business for I don't know how many years, and we don't have any advantage in selling vegetables at all. In Dong Qiang's office, Ma Xuewen was sitting and drinking tea at this time, explaining to Dong Qiang the projects operated by the supermarket, which covered all the things that ordinary people needed in their lives.
But Dong Qiang put forward a contradictory opinion, because he thinks it is not feasible, even if he wants to buy vegetables, he is not willing to go to the supermarket, but is willing to go to the vegetable market, where it is fresh and cheap, because of the large amount of walking every day, so there is basically no overnight thing, not to mention the quality of the guarantee, but also let the people recognize it very much.
"That's right, we sell vegetables, but unlike the vegetable market, we sell vegetables, fruits and fresh meat without any reverie, this link must be picked well, to ensure that every vegetable, there is no wilting, rotten place, every day can not be sold, all packaged and sold to the vegetable market vendors, and half price! Let them rush to collect. ”
Ma Xuewen took a sip of tea, and secretly discussed in his heart: "Such a good Longjing is directly brewed in a tea jar, which is a bit blind." ”
Dong Qiang was stunned for a moment when he heard this, and now he is more and more unable to figure out what kind of calculation Ma Xuewen is having? Isn't this waiting to lose money? Even if it is the Huimin market, he does not dare to ensure that all the dishes will be sold out every day.
However, Ma Xuewen did not explain, but just asked Dong Qiang to calm down, and then went to copy a large number of leaflets, put advertising slogans on them, and deliver the food to the home to ensure the quality! Fresh and healthy, never overnight!
After the leaflet was printed, Ma Xuewen began to prepare the membership card and the supply channels, because there were many vegetable greenhouses and meat selling points near Y County, so he had all the preparations in less than two days.
At this time, there was no movement in the original shoe city, that is, the building where Shengshi Company acquired and prepared to make a shopping mall, but it can be seen from the outside that they can open in less than a month.
When the supermarket opened on the first day, Ma Xuewen's flyers have been distributed, and the membership card has also been issued, and the original mall members have got new cards, which look very classy, and directly into the computer points, in any joint store consumption, you can get points, which can be used to buy goods within the specified time!
Because on the first day of the opening of the supermarket, there were not many people who called, but there were a lot of people who came to visit, after all, there were preferential activities, ordinary people, and those who had a little money and a little status, after seeing the goods in the supermarket, they all felt that it was very cost-effective, and compared with the Huimin market, it was significantly improved by more than one grade!
The same vegetables, sold in supermarkets are not only good single products, but also the same as advertising slogans, absolutely fresh! Because there was no backlog of goods in the first three days, and when the popularity began to fade slightly on the fourth day, Ma Xuewen let out the wind, and all the dishes and meat that were not sold that day were sold at half price! And only accept wholesale, not accept individual small quantities of purchases.
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