207 It's up to her how it ends (3)
Although this circle is snobbish and philistine, it is still a bit persistent and arrogant after all. This sentence is Fu Zhan's opinion, but it is not unreasonable, Sophie is walking around with the phone in her hand, she is struggling with arrogance and philistine, and she doesn't know how to make this report call to the headquarters.
"Lana, can you translate some more online posts for me - or, can you tell me your opinion? What do you think of the current public opinion, will this matter really not affect Yun's development in China?" She is also snobbish, if it weren't for this turmoil, she wouldn't be so polite to Lana, and now she has to rely on her wisdom, and her mouth is sweet. "There's even news in the U.S. β but I don't seem to have seen it in the Chinese newspapers. β
Yes, no matter how you say it, you have had a war of words with the media industry on CNN, and there are companies with lawsuits in progress, and you have also created a 3D projection network hotspot, which is another live show for the global network, and the overseas audience is also increasing year by year, and the press will not miss such news. Of course, the momentum will not be very large, but there is a short space in the industry news, introducing the ins and outs of the incident - 'The cutting-edge designer Qiao Yun recently announced his identity as a Weibo Internet celebrity at his fashion show, Weibo is China's R, and the identity of Weibo Internet celebrity is similar to that of ins Internet celebrities and itgirl in the United States. As the ID 'coco' of Weibo Internet celebrity, she is the most Chinese Internet celebrity......
This report does not stand on a standpoint, but uses more pen and ink to introduce China's Internet celebrity economy, 'Unlike foreign countries, which mainly drive the purchase of genuine products, because of China's developed counterfeiting industry, Internet celebrities not only drive the sales of genuine products, but also provide rich traffic for imitations. Qiao Yun confessed that her Internet celebrity identity was mainly to attract traffic to the brand [Yun], but this statement was questioned by netizens, who believed that her identity also brought sales to the fake store, and she also shared the profits. This act infringes on all designer clothing worn by many designers and seems to be a malicious infringement of copyright'.
Perhaps because of the different cultures, the distance across the ocean, and the lack of understanding of the whole development of the situation in China, public opinion in the United States seems to be quite indifferent to this news - it is also accustomed to the relationship between Chinese products and fake goods and poor quality. The article also mentions the relationship between Coco and Alibaba, although the website of Alibaba is developing rapidly, it has been quite criticized in the United States, because of the flood of fakes, I turned over the news, there were no comments everywhere, and I inquired in the circle, and no one seemed to care about this - Qiao Yun hasn't been to the United States for more than a year, and the previous cover also used "Voyage" Paris is in the limelight, no matter how well her clothes sell in China, and in the United States, she is only a rising second-tier brand, who cares about a small role all the time?
However, this may be because the turmoil has not yet rippled, "Coco" (It's strange that the magazine is also called this name) didn't find this handle, as a designer, he incarnated as a model to promote his works, from a politically correct point of view, of course, there is nothing to blame (of course, unless the coffee is big enough, it will also make many people privately criticize), Internet celebrities are not a designer in Europe and the United States is not a thing at all, and they are promoted together with pirated stores, if this matter can be verified, of course, it will be affected, but whether it is Sophie's own inquiry or Lana's side, the feedback is that there is no evidence for this matter, Lana told her that what she said on the forum is not credible now, and she is inclined to adopt her point of view, she found some translators to translate the highly clicked posts for her, and those words and sentences also made her feel a trace of manipulation.
The most worrying thing is that the photos of her when she was an Internet celebrity were posted to European and American media - you can be an Internet celebrity to produce and sell yourself, or you can have a faint connection with pirated shops that you can't grasp, and the fashion industry can turn a blind eye to these things, when you don't see it. But those photos ...... If those photos are exposed in a large area...... How did she push Qiao Yun to Paris Fashion Week? I'm afraid that the whole of "Voyage" Paris will become a laughing stock, 'our new designer is very sold', so what? Have you seen the photos she took? That kind of aesthetic -
You can almost hear snickering and the coming roll of the eye: the fashion industry tolerates hype, marketing and mercenary values, but the only thing that can't stand it is bad taste. Not to mention the harsh critics, even the rest of the colleagues in the magazine may have a hard time accepting the photos taken by Qiao Yun early in her careerβnot to mention her colleagues, even Sophie herself......
Thinking of those photos with gaudy colors, not even matching at all, and even the PS style that makes people unable to take a second look, her hand holding the phone tightened again: she didn't care about her means of ascending to the top, she could bear it, and maybe even appreciate it a little, but Sophie couldn't turn a blind eye to those photos, she didn't care about the grievances between the United States and Joe, it was because of the artistry contained in her show that hit her, and now, it was precisely because of the vulgarity of the aesthetics of these photos that she had a good impression of Qiao Yun......
Sophie doesn't want to say that she has no sense of her design, she still appreciates her talent, but, indeed, she has to admit that her enthusiasm has ebbed a lot, but she is entangled in the promises she had, it is difficult to make a decision, and even faintly hopes that this news can make a big splash in the circle, but it saves her from the embarrassment of the editor-in-chief when introducing the situation: no matter what, this photo is not known to Europe and the United States at present, and it is very probable, and it will never cross this barrier, so in the editor-in-chief's view, this risk should be acceptable, anyway, Joe has traces of her, even if it breaks out in the future, the person who will be ridiculed the most will not be herγ There is an eighty percent chance that the editor-in-chief will continue to ask her to take Joe to Paris, which seems to her to be a reasonable request, and if Joe can become an instant hit, as the editor who discovered her, Sophie's career will also add a strong touch, but there is a very practical relationship of interest between the two.
It is precisely because of this that Sophie is so hesitant and entangled, her mood is delicate and indescribable, the phone in her hand, put down and picked it up, and can't help but ask Lana again and again, "Is the domestic sales really not affected?
If [Yun]'s crazy sales are affected by this news, I am afraid that the editor-in-chief's mentality will change because of this. - Sophie doesn't really want to be like this, she still wants to see her show more with such talent, but ......
"This ......" Lana is more or less similar to her mentality, she seems to be more entangled than her, her tone is longer, and she knows that it is a not very ideal reply before she says it, Sophie's heart first sank, and then she couldn't help but breathe a sigh of relief for Joe, and finally sighed - this is also a stupid question, how can the market care about morality? Judging from Joe's previous remarks, their real target customers may have already known that they are spending more money to buy the added value and quality of this brand.
"Doesn't public opinion have any impact on users at all?" she was still a little amazed, online public opinion is so unfavorable, can it really be separated from purchase behavior? "Even if there are competitors who are confusing users, in the long run, the brand image will always be affected - is it possible that those potential users will not be guided by speech at all?
As a mediator, you will probably always realize the ignorance of the public, in Western society, cyberbullying is also an important new topic, and the blind obedience, ugliness and distortion of human nature will be magnified on the Internet, so Sophie's feedback on the Chinese Internet is extremely surprised: Is it ...... This is actually a network full of sensible and calm independent thinking, which is very different from Western culture, can make its own analysis and interpretation of the Internet chaos, and is full of kindness and tolerance for talented celebrities?
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"Oh yes, it's really soldout!
Sister Zhou exclaimed, which immediately ignited the already very heated atmosphere of discussion, and a group of young and middle-aged women who got together to talk about gossip spread like water waves, and gathered in front of the nearest computer like Brownian motion, "Yo! Really! It's all sold out! It's really fake!"
"Why is this so excessive! Is this what Kiki said, that, that, hunger marketing?"
"Isn't that the main brand? This sub-brand also engages in hunger marketing? Impossible!"
"Kiki, hey, come over and see, we don't know how to play with computers, are we really sold out?"
S city and units are far away, lunch generally do not go back to eat, the whole noon before and after two or three hours, the whole office is so lively that it is close to the blind date corner of the park. Closed people sit for three days and can also know the news at home and abroad and the discount information of nearby supermarkets, Qiqi usually does not participate, this time helplessly was involved, the mood is complicated, and said slowly, "It's all sold, and now it's a batch of goods every other day, and there will be a batch at 7 o'clock tonight, and you can brush it up to grab the order and see it at that time." β
She opened the protective shield in advance and said regretfully, "-I also want to grab this one who looks at the Internet speed, but the Internet speed at my house is not good, and I didn't brush it out yesterday." β
"It's really all sold!" another exclamation, followed by a continuous 'tsk' sound, "Now people, they are really rich enough, aren't they, and hundreds of clothes are also sold like this! Didn't they just make a scandal? Such designers, there are also people rushing to buy clothes, really, tut-"
Isn't that because there are too many of you like you!
Of course, I didn't dare to say it, so I could only complain in my heart: This matter, although it is not much in the serious news, it is very simple to report the outline of the matter, but the spread is very high, and these aunts don't know where they received the news, let alone understand the ins and outs. After summing up the gossip, I only noticed one key point - it turned out that the Taobao store called CY, and a very expensive brand, that is, the [Yun] that has been on TV, is behind it is a team, and the clothes they sell are the same as the design of [Yun], but they are much cheaper.
How to say that he is also a public figure, and he is a popular designer, the show has been open for so many years, and the previous 'consumerism dispute' has also been widely discussed, Qiao Yun is very well-known among young people, but these things seem to be insulated from this group of middle-aged women, they at most vaguely know about Qin Wei's nude photo incident, and he seems to have a girlfriend with a good relationship. All the news of [Yun] before, the response in the office was not as enthusiastic as this time, no one cared about right or wrong, or what responsibility Qiao Yun had to bear, more than 20 women in the entire unit, as soon as they heard the news, their first reaction was, 'Isn't that CY's clothes very cost-effective?'
When I bought the original order before, I wanted to buy a product of the same quality (or at least about the same), but the price was ultra-low. It's just that there are so many original single stores, whether it is a real original single is not easy to say at all, now it is on the news, it can be certified as 90% similar to the original order, there is the original designer to control, this kind of clothes is bought is earned, who is right and wrong, who cares? If the whole store is temporarily off the shelves, what 'such a designer also buys', it will not be said at all, everyone thinks 'ouch, I bought it cheap! After such two noon discussions, Qiqi can be regarded as seeing through - isn't it now? A group of people are sitting there, comparing the official website and Taobao store, studying what style is the most cost-effective, and exchanging styles and models with each other.
glanced at the director who was sitting at the workstation and didn't move the nest, and saw that although she didn't participate, her ears were slightly pricked up, Qiqi secretly snorted: No wonder she didn't come out to maintain order, it turned out that she also wanted to buy -
According to the principles of life taught by her parents, at this time she should come forward and say a few words, which is called coming to things. But Qi was really depressed in her heart: Is this world really unreasonable? What kind of noise has become on the Internet for such a big thing, but the more it sells, the better it is? Is it really the blacker and more red? Any hype without a lower limit can be successful, where is the moral feeling!
"Oh, yes, Kiki. The solemn learning atmosphere came to an end after more than ten minutes, and the aunt group finally began to be interested in the rest of the fields, and Sister Zhou casually gave her valuable attention. "Now this brand, what's going on? I was fine last night, I went to entertain gossip and watch the news, and I was startled when I went in - it was so noisy, I said everything, I can't remember, it seems that she was arguing about what Qiao Yun recommended to the cottage store, so did she have it?"
From her tone, it sounds like Sister Zhou is a passer-by who doesn't even know why it's inappropriate to do this, and Qiqi is also wondering in her heart, is it that passers-by don't care about right or wrong at all?ββ but those customers of [Yun] don't care?
Although she doesn't want [Yun] to go out of business like this - from this point of view, she still wants to buy [Yun] and CY clothes, but she is also so realistic that she is a little embarrassed. But you don't need to be responsible for doing something wrong, this kind of thinking is still very uncomfortable, Kiki also remembers that when the truth was announced, she seemed to be a big fool x lost, and now she hopes that the brand will be affected because of this, and she doesn't want to be hurt to the point of irreparability, this mood can indeed be said to be in a dilemma.
"That's it, how can I say it......" sighed secretly, and she introduced it to the eldest sisters without revealing any tendencies. "Actually, if you want to say, it's not illegal for a designer to be an Internet celebrity, just recommend your own clothes, then she pushes others anyway, it doesn't seem to be a deception to the audience......"
Indeed, after the overwhelming attack at the beginning, as the general passers-by couldn't help but express their opinions, after every video and blog post of the pink and black entanglement and melee demon in the past few days, including the practice of the rest of the Internet celebrities in the same period, have all been pulled out and broken and crumpled After analysis, now everyone has gradually reached a consensus on the controversial point: the demon wears [rhyme] in the outfit This should not be condemned, because to share the outfit, you must wear branded clothes, and they are generally influential brands, otherwise she will not be able to be an Internet celebrity; Because she herself is very popular, and there are many cottages and original single stores all over Taobao, basically she is updated, at least more than 100 stores are staring at the back to open pre-sales, saying that she has an interest relationship with one of the stores, which is really unreasonable, but the rest of the Internet celebrities are basically closely related to big stores, and directly post Taobao addresses in posts.
Push cy, take the route of low-cost alternatives, this is the value advocated by Qiao Yun and the demon, and it is a great plus for passers-by - except for the shopaholic who buys and buys, who would think that the values of advocating a girl with a monthly income of 3,000 'buy a bag of 20,000 is just right'? Many male passers-by have a good impression because of this, and praise the demon is a clear stream. There are still people who can't look past it, combing the trajectory of the demon's actions, proving that she is indeed an Internet celebrity number that teaches people to dress in order to promote fashion taste, the evidence is that once she becomes famous, she immediately changes her style of dressing, from Japan to Europe and the United States, and often introduces fashion brands in posts, popular science dressing style and history, and teaches people to appreciate fashion shows, as if she does these things, it is really just to cultivate the domestic fashion market, without selfishness, those copycat stores are completely active to suck blood.
This is really too white - of course, those black stickers were indeed too much at the beginning, and everything dirty and smelly was planted on the head of the demon, and a few words of retort were chased and scolded by swear words, which easily made people doubt their intentions, and aroused the rebellious psychology of the same enemy. But if you want to say that Qiao Yun has no selfishness at all, no one believes it, but there is really no evidence on the surface, and you can only admit that compared with those Internet celebrities who are obviously advertising, the demon is indeed a clear stream, and recently, there have been copycat store insiders who have come out to break the news, corroboring that the demon is indeed famous in the circle for not accepting advertisements, and the public opinion has a great tendency to reverse, and the black can only be turned into again and again, and seeing that the public opinion is 'regardless of the deed', the onslaught point is put on' The demon used to advertise the copycat store in the early days, and posted a post with a link', but because he kept shouting, he couldn't come up with evidence, so he became more and more passive, and now he is mainly arguing about it.
"Even if it's true, what's the big deal? Didn't that Qiao Yun say it, it was just performance art at the beginning, it was for the most vulgar Internet celebrities, and the Internet celebrities advertised, and she could still be an Internet celebrity without advertising, is it still performance art?"
β¦β¦ After listening to Kiki's ups and downs, the office was silent for a while, as if they didn't expect anyone to be more boring than them. Then Sister Zhou came to a conclusion, "What is this, what is there to fight about? Isn't it okay to look good in clothes?
"Yes. Such a common sense and justified statement immediately aroused a voice of approval, and even Qiqi was intimidated by the momentum, but she didn't dare to refute it, but in the end, some people still asked curiously, "Is there any of it?" It's that advertising post, hasn't it been posted, why is there no evidence?"
"Uh......"
Kiki is also a little unsure - the demon deleted a batch of the earliest posts, as if it was because of the fight with Doudou at the time, so no one can come up with first-hand evidence now. The popular argument on the side of the supporters is that 'it was not from the beginning', and this Kiki doesn't agree with it very much, because she seems to remember a little - there should be, but in recent years, Internet celebrities have become popular, and she doesn't know how many posts she has read, asking her to recall a few specific posts from a few years ago...... Especially when she hadn't entered the Internet celebrity circle at that time, she really couldn't remember it clearly, she could only say that she remembered vaguely, it seemed to be, but she wasn't sure.
"Maybe it's really not, but now it's said that the competitors are hacking them behind their backs, so they've been making up black material. After weighing it again, she said, "This black material should also be made up, otherwise there would not have been no screenshot evidence for so long, and Doudou, you know no, is the second Internet celebrity, and they all came out to say that the demon didn't send a link at the beginning - just because of this matter, the demon was excluded by many shopkeepers at that time, and a very famous original single store on Taobao, Sister Fang, the owner of Xiaoxiang's family, also came out to testify, saying that it was because the demon didn't accept the advertisement, she found Doudou ......"
Is there any, Doudou is such an old qualified Internet celebrity must remember it better than her - although she also went to the [rhyme] show, it seems that she has a personal relationship with the designer, but Doudou made it very clear that she will go because she was originally bought as a VIP, and this news also surprised her, and it took a few days to accept it. And everyone knows that there was a competitive relationship between the demon and Doudou, Kiki is tangled and entangled, and also thinks that with the relationship between Doudou and the demon, just say a few kind words, it should not take a big risk to tell such a big lie for her, pointing to the deer as a horse, and denying the facts that there have been, right?
It should be a mistake, maybe I confused the demon with other Internet celebrities at that time. Qiqi thought about it, and at the same time set her own assessment of this turmoil, "Anyway, that's it, it's actually not a big deal, it's just netizens, they love to make trouble, it is estimated that if it is lively for a while, I won't remember it once the limelight passes." β
In front of her colleagues, she has always been a current party, and she is clearly distinguishable from brain-disabled netizens, and while judging in an outsider's tone, she also secretly added in her heart: Of course, there will definitely be a group of chicken blood black, and it will still have a little impact after all, but how big it can be, it's hard to say. It is estimated that most people will be the same as the eldest sisters in the unit, except for the value of the clothes themselves, they don't pay attention to anything else at all. How many customers who have the strength to buy [rhyme] for a long time, and will be idle enough to care about these, pay attention to brand culture, and think that they have been ruined by this turmoil?
Even if you are angry at first, as time flies, it is estimated that this anger will fade quickly. Even love is something that disappears quickly, not to mention hate? From being fascinated by Qin Wei and being called 'brother', to the current state of retirement, how long is it halfway? one year? two years? Hate is even faster, and it is estimated that half a year will be over-half a year, and [rhyme] will be another fashion show.
It turns out that if you do bad things, you can really not be punished, you can deceive other people's feelings, and you can continue to be a winner in life......
Kiki was a little stunned at the expected outcome rather than angry, like a little frustration when she accepted the imperfections of the world. Maybe she will buy [rhyme] clothes again, but her love for Qiao Yun will not return to the previous simplicity and longing - I just don't know how long this flaw can last without being forgotten, maybe a few months later, she will put down all this bit of nostalgia in her heart, and once again can't help but be entangled by the single variety of grass of [rhyme], entangled in whether to buy a cheap but flawed substitute, or although it is much more expensive, it is indeed a perfect authentic product......
With this faint regret, she also put down the work in her hand, reopened the entertainment gossip, paid attention to the process of this turmoil, and verified her thoughts: Although there are still a lot of black stickers, in fact, the same, upside-down attacks have aroused the rebellious psychology of the masses even more.
"Ahh β
Casually scanning the labels one by one, Kiki suddenly paused, her lips opened slightly, and let out a restrained exclamation. [Let's take a look, what else does the report of foreign news websites say about the light of the nation? Even the earliest blind photos were released, Qiao Yun was disgraced and thrown abroad!]
There was a brief report on foreign news, which she already knew - Tianya also posted, but at that time it was just text, no pictures were distributed, Qiqi's heart moved, and she felt that the trend she judged seemed to have subtle variables, she clicked in, and thought with expectation and worry: The situation in China is basically like this, but what about abroad......? No, it's Qiao Yun's enemy? If those early photos are exposed, will it affect the image of the brand and affect her development abroad?
She was entangled again: no matter how disappointed she was, she was her own person, and she heard that Qiao Yun was likely to go to Paris Fashion Week for a show in the second half of the year, so she said in the end that this was the last appearance in the short term, and no matter how much trouble she made in China, she didn't want this matter to affect the development of domestic products overseas...... 166 Reading Network